Umkelloggeye.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
53% 
Page structure
58% 
Link structure
68% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.01 s
File size
92.50 kB
Words
364
Media files
10
Number of links
45 internal / 51 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Michigan | Kellogg Eye Center | Michigan Medicine
The length of the page title is perfect. (572 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Kellogg Eye Center
The meta description is too short. (121 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.umkelloggeye.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationRUeg4ng-FBnTIskW5vuHFkKBKcYY7ZnOulIm16Gbpjk
descriptionKellogg Eye Center
abstractKellogg Eye Center
generatorDrupal 7 (http://drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width
langen
cleartypeon
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 364 words on this page. Good pages should have about 800 words of useful content.
18.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (9). We recommend using a maximum of 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es/Kellogg-Eye_Logo-Horizontal-White.pngKellogg Eye Center | Michigan Medicine logo - Home
...24-25_webban_kellogg_1200x300_071624.jpg-M Kellogg Eye Center ranked #1 in Michigan and #8 in the nation by U.S. News and World Report for 2023-24-M Kellogg Eye Center ranked #1 in Michigan and #8 in the nation by U.S. News and World Report for 2023-24..
...ic/dept-ophthy-website.jpg?itok=BNTGb61GDepartment of Ophthalmology & Visual Sciences
.../public/Traffic Alert2.png?itok=xXvoaU3uTraffic AlertClick to go to Construction Alerts page
...out-kelloggbldg100x100.jpg?itok=5txyPiQrKellogg Eye Center building at dusk.
...rge/public/retina-docs.jpg?itok=k2LF_jhcDr, Besirli, Wubben and Eaton in front of a computer screen displaying a retina.
...e/public/stem-cell-amd.jpg?itok=7fFR-3w1Charles Roginski during an eye exam
...blic/Low Vision group1.jpg?itok=kVs_u4LEVision Rehab Team left to right: Joshua Ehrlich, M.D., M.P.H., Sherry Day, O.D., Donna Wicker, O.D, Ashley Howson, M.S.,
...ge/public/Aakalu-vinay.jpg?itok=JUza_-klVinay Aakalu, MD
...Specialty_Ophthalmology-year 150x142.pngOphthalmology Specialty badge - Best Hospitals - US New & World Report Ophthalmology

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Other Michigan Medicine Sites
H2 Kellogg Eye Center | Michigan Medicine
H2 Federated Search Page Form block
H2 Quick Links
H2 Kellogg main menu
H2 Appointment phone number - Ophthalmology
H2 Promo I Want to... for Kellogg
H2 I Want To...
H2 Promo Department of Ophthalmology website
H2 Construction/Traffic Alert
H2 MyUofMHealth.org PP
H2 MyUofMHealth.org
H2 Marketing materials
H2 ophthy-about-kelloggbldg100x100.jpg
H2 retina-docs.jpg
H2 stem-cell-amd.jpg
H2 Low Vision group1.jpg
H2 Aakalu-vinay.jpg
H2 Quick Links Duplicate text
H2 Connect
H2 Kellogg main menu Duplicate text
H2 Quick Links Duplicate text
H2 Language Assistance Available:
H2 Copyright
H3 Updated visitor policies
H3 U-M Health Ranked Nationally for Ophthalmology
H3 More Options for Our Youngest Retina Patients
H3 First Human Trial of Stem Cell Transplant for Dry AMD
H3 New Vision Rehabilitation Section
H3 Expanding Clinical Care and Research in Oculoplastics
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (51) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.umkelloggeye.org/Anchor Jump to content
https://www.uofmhealth.org/pat...External Subdomain Updated visitor policies
http://www.med.umich.edu/External Subdomain Michigan Medicine Gateway
https://www.uofmhealth.org/External Subdomain UofMHealth.org
https://medicine.umich.edu/med...External Subdomain Medical School
A-TITLE Go to University of Michigan Medical School website
http://www.med.umich.edu/NURSING/External Subdomain Nursing
https://umhealthresearch.org/External Clinical Research
A-TITLE Connect to health research at the University of Michigan
https://www.uofmhealth.org/pro...External Subdomain For Health Providers
https://www.myuofmhealth.org/M...External Subdomain Patient Portal Login
A-TITLE Log into MyUofMHealth.org
https://www.umkelloggeye.org/IMG-ALT Kellogg Eye Center | Michigan Medicine logo - Home
A-TITLE Kellogg Eye Center | Michigan Medicine logo - Home
https://www.umkelloggeye.org/Kellogg Eye Center | Michigan Medicine
A-TITLE Home
/our-services/for-medical-prof...Subdomain For Medical Professionals
/about-kecAbout Us
A-TITLE Learn more about the Kellogg Eye Center
https://www.michiganmedicine.o...External Subdomain News
A-TITLE Kellogg Eye Center news
/maps-parking-kecMaps, Directions, Parking
/find-doctors-physiciansFind a Doctor
/our-servicesOur Services
/kellogg-eye-center-locationsClinic Locations
/patient-resources-kecPatient Resources
A-TITLE Information & resources for patients of the Kellogg Eye Center
/make-appointment-kellogg-eye-...Request Appointment
/about-kec/us-news-and-world-r...Subdomain IMG-ALT -M Kellogg Eye Center ranked #1 in Michigan and #8 in the nation by U.S. News and World Report for 2023-24
/promo-block/appointment-phone...Appointment phone number - Ophthalmology
/promo-block/promo-i-want-kelloggPromo I Want to... for Kellogg
/make-appointment-kellogg-eye-...Text duplicate Request Appointment
https://www.myuofmhealth.org/M...External Subdomain Log into MyUofMHealth.org
/kellogg-eye-center-locationsFind a Clinic Location
/maps-parking-kecFind Maps, Directions, & Parking Information
/conditions-treatmentsFind a Condition or Treatment
/patient-resources/clinical-st...Find a Clinical Trial
/patient-resources/order-conta...Order Contact Lenses
A-TITLE Order contact lenses online
/patient-resources/optical-shopsGo to the Optical Shop
/our-services/for-medical-prof...Refer a Patient
/promo-block/promo-department-...Promo Department of Ophthalmology website
https://medicine.umich.edu/dep...External Subdomain IMG-ALT Department of Ophthalmology & Visual Sciences
/promo-block/constructiontraff...Construction/Traffic Alert
/maps-directions/construction-...IMG-ALT Traffic Alert
A-TITLE Go to Construction Alerts page
/promo-block/myuofmhealthorg-ppMyUofMHealth.org PP
https://www.myuofmhealth.org/M...External Subdomain Text duplicate Patient Portal Login
/file/ophthy-about-kelloggbldg...ophthy-about-kelloggbldg100x100.jpg
/about-kec/us-news-and-world-r...Subdomain U-M Health Ranked Nationally for Ophthalmology
/file/retina-docsjpgretina-docs.jpg
https://issuu.com/u-mkelloggey...External More Options for Our Youngest Retina Patients
/file/stem-cell-amdjpgstem-cell-amd.jpg
https://issuu.com/u-mkelloggey...External First Human Trial of Stem Cell Transplant for Dry AMD
/file/low-vision-group1jpgLow Vision group1.jpg
https://issuu.com/u-mkelloggey...External New Vision Rehabilitation Section
/file/aakalu-vinayjpgAakalu-vinay.jpg
https://issuu.com/u-mkelloggey...External Expanding Clinical Care and Research in Oculoplastics
/cant-find-what-youre-looking-forCan't find what you're looking for?
/cant-find-what-youre-looking-forClick here for help.
/about-kec/us-news-and-world-r...Subdomain IMG-ALT Ophthalmology Specialty badge - Best Hospitals - US New & World Report Ophthalmology
https://www.myuofmhealth.org/M...External Subdomain Text duplicate Patient Portal Login
A-TITLE Log into MyUofMHealth.org
/make-appointment-kellogg-eye-...Make an Appointment
https://www.uofmhealth.org/mic...External Subdomain Price Transparency
https://leadersandbest.umich.e...External Subdomain Make a Gift
A-TITLE Give the gift of vision
http://www.uofmhealth.org/careersExternal Subdomain Michigan Medicine Careers
https://umhealth.sharepoint.co...External Subdomain Ophthalmology Intranet
https://www.facebook.com/Kello...External Subdomain Facebook
A-TITLE Facebook
https://twitter.com/UMKelloggEyeExternal Twitter
A-TITLE Twitter
https://www.instagram.com/kell...External Subdomain Instagram
https://www.youtube.com/Kellog...External Subdomain YouTube
A-TITLE YouTube
/umhs-health-blogsSubdomain U-M Health Blogs
A-TITLE U-M Health Blogs
/find-doctors-physiciansText duplicate Find a Doctor
/our-servicesText duplicate Our Services
/kellogg-eye-center-locationsText duplicate Clinic Locations
/patient-resources-kecText duplicate Patient Resources
A-TITLE Information & resources for patients of the Kellogg Eye Center
/make-appointment-kellogg-eye-...Text duplicate Request Appointment
https://www.myuofmhealth.org/M...External Subdomain Text duplicate Patient Portal Login
A-TITLE Log into MyUofMHealth.org
/make-appointment-kellogg-eye-...Text duplicate Make an Appointment
https://www.uofmhealth.org/mic...External Subdomain Text duplicate Price Transparency
https://leadersandbest.umich.e...External Subdomain Text duplicate Make a Gift
A-TITLE Give the gift of vision
http://www.uofmhealth.org/careersExternal Subdomain Text duplicate Michigan Medicine Careers
https://umhealth.sharepoint.co...External Subdomain Text duplicate Ophthalmology Intranet
https://www.uofmhealth.org/dis...External Subdomain Notice of Nondiscrimination: English
https://www.med.umich.edu/pdf/...External Subdomain Deutsch
https://www.uofmhealth.org/alt...External Subdomain Español
https://www.uofmhealth.org/alt...External Subdomain Français
https://www.med.umich.edu/pdf/...External Subdomain Italiano
https://www.med.umich.edu/pdf/...External Subdomain Polski
https://www.med.umich.edu/pdf/...External Subdomain Shqip
https://www.med.umich.edu/pdf/...External Subdomain Hrvatski/Srpski
https://www.med.umich.edu/pdf/...External Subdomain Tagalog
https://www.med.umich.edu/pdf/...External Subdomain Tiếng Việt
https://www.uofmhealth.org/alt...External Subdomain Русский
https://www.uofmhealth.org/arabicExternal Subdomain العربية
https://www.med.umich.edu/pdf/...External Subdomain فارسی
https://www.med.umich.edu/pdf/...External Subdomain ܣܘܼܪܸܬ݂
https://www.med.umich.edu/pdf/...External Subdomain हिंदी
https://www.med.umich.edu/pdf/...External Subdomain বাংলা
https://www.med.umich.edu/pdf/...External Subdomain 日本語
https://www.uofmhealth.org/alt...External Subdomain 中文
https://www.uofmhealth.org/alt...External Subdomain 한국어
https://www.uofmhealth.org/alt...External Subdomain ASL
https://www.umkelloggeye.org/© Copyright 1995-2023 Regents of the University of Michigan
/general-information/disclaimerDisclaimer
https://spg.umich.edu/policy/2...External Subdomain U-M Nondiscrimination Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.umkelloggeye.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.01 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (93 kB).

HTTP Response Header

NameValue
dateThu, 22 Aug 2024 16:40:09 GMT
content-typetext/html; charset=utf-8
x-drupal-cacheMISS
access-control-allow-origin*
content-languageen
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-ua-compatibleIE=edge
x-generatorDrupal 7 (http://drupal.org)
link<https://www.umkelloggeye.org/>; rel="canonical",<https://www.umkelloggeye.org/>; rel="shortlink"
cache-controlpublic, max-age=21600
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
last-modifiedThu, 22 Aug 2024 11:17:32 GMT
x-request-idv-2008b666-6078-11ef-ba50-0771e01aba5e
x-ah-environmentprod
age19356
viavarnish
x-cacheHIT
x-cache-hits287
cf-cache-statusDYNAMIC
set-cookie261 Characters
servercloudflare
cf-ray8b744d9179c8bbc2-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 588 referring domains.
This page has 4,299 backlinks.
This page has backlinks from 491 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/
# Directories added by Paul
Disallow: /topic-keyword/
Disallow: /file/
Disallow: /physician-location/

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kellogg83%Check
Kellogg Eye83%Check
Eye79%Check
Kellogg Eye Center77%Check
Eye Center72%Check
org61%Check
Michigan58%Check
Michigan Medicine57%Check
Medicine55%Check
Health47%Check
Show more keywords and terms

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