Wordstream.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
67% 
Link structure
25% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.30 s
File size
111.70 kB
Words
847
Media files
28
Number of links
71 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
WordStream | Online Advertising Made Easy
The length of the page title is perfect. (399 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
WordStream makes online advertising easy! Our blog, free tools and learning resources can help you master digital advertising and grow your business.
The length of the meta description is perfect. (937 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.wordstream.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWordStream makes online advertising easy! Our blog, free tools and learning resources can help you master digital advertising and grow your business.
generatorWordPress 6.5.2
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
msapplication-TileImagehttps://www.wordstream.com/wp-content/uploads/2023/07/cropped-cropped-WS-logo-favicon-270x270.png
article:publisherhttps://www.facebook.com/WordStream
article:modified_time2024-04-18T17:40:16+00:00
langen-us
twitter:cardsummary_large_image
twitter:imagehttps://www.wordstream.com/wp-content/uploads/2023/07/wordstream-featured-share-image-july2023-v2.png
twitter:site@WordStream
og:localeen_US
og:typewebsite
og:titleWordStream | Online Advertising Made Easy
og:descriptionWordStream makes online advertising easy! Our blog, free tools and learning resources can help you master digital advertising and grow your business.
og:urlhttps://www.wordstream.com/
og:site_nameWordStream
og:imagehttps://www.wordstream.com/wp-content/uploads/2023/07/wordstream-featured-share-image-july2023-v2.png
og:image:width1024
og:image:height512
og:image:typeimage/png
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 847 words. That's ok.
28.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 16 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ontent/uploads/2023/07/WS-Logo-2023.webpWordStream
...24/03/slider-arrow-blue-transparent.webporange arrow
...24/03/slider-arrow-blue-transparent.webpblue arrow
...24/03/slider-arrow-blue-transparent.webpblue arrow
...24/03/slider-arrow-blue-transparent.webpblue arrow
...ontent/uploads/2023/07/WS-Logo-2023.webpWordStream
...-score-report-laptop-dark-compressed.pnggoogle ads grader account audit report on a laptopgoogle-ads-grader-score-report-laptop-dark-compressed
...-load/assets/images/lazy_placeholder.gifgoogle ads grader statswordstream-google-ads-grader-homepage-stats
...-load/assets/images/lazy_placeholder.gifgoogle ads grader audit report mockupwordstream-google-ads-grader-report-mockup-homepage
...-load/assets/images/lazy_placeholder.gifgoogle ads grader scoregoogle-ads-grader-homepage-score-68
...-load/assets/images/lazy_placeholder.gifNo alt attribute providedWS-Homepage-LIQ-Graphic
...-load/assets/images/lazy_placeholder.gifNo alt attribute providedppc-101-guide-WS-homepage-2
...-load/assets/images/lazy_placeholder.gifNo alt attribute providedWS-homepage-Account-structure
...-load/assets/images/lazy_placeholder.gifNo alt attribute providedws-free-keyword-tool-image
...-load/assets/images/lazy_placeholder.gifMarketing Funnel: Stages, Strategies, & How It Works
...-load/assets/images/lazy_placeholder.gif26 Ready-to-Go AI Prompts for Social Media
...-load/assets/images/lazy_placeholder.gifHow to Promote Your Digital Marketing Agency: 4 Growth Strategies
...-load/assets/images/lazy_placeholder.gif9 Ecommerce Trends to Boost Your Business in 2024
...-load/assets/images/lazy_placeholder.gifThe Last Guide to Google Ads Account Structure You'll Ever Need
...-load/assets/images/lazy_placeholder.gifPPC 101: A Beginner's Guide to PPC
...-load/assets/images/lazy_placeholder.gifHow to Make Great Landing Pages (with Crazy High Conversions)
...-load/assets/images/lazy_placeholder.gifNo alt attribute provided
...-load/assets/images/lazy_placeholder.gifupdated tag
...-load/assets/images/lazy_placeholder.gifFacebook
...-load/assets/images/lazy_placeholder.gifTwitter-X
...-load/assets/images/lazy_placeholder.gifLinkedin
...-load/assets/images/lazy_placeholder.gifInstagram
...-load/assets/images/lazy_placeholder.gifYoutube

Page structure

H1 heading
(Critically important)
Stop wasting money in Google Ads.
The H1 heading is perfect.
Headings
(Important)
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Stop wasting money in Google Ads.
H2 Get a true read on your performance
H2 Get ready to grow your business.
H2 Seize your potential
H2 Step-By-Step Pay Per Click Tutorial
H2 Your Complete Guide for Google Advertising
H2 Keyword Research Made Fast and Easy
H2 The WordStream Blog
H2 Learn More About Marketing
H2 Our best tips and tricks, straight to your inbox
H3 Get an instant audit of your account with the Free Google Ads Performance Grader.
H3 130M
H3 263M
H3 $12.4B
H3 Marketing Funnel: Stages, Strategies, & How It Works
H3 More Articles
H3 26 Ready-to-Go AI Prompts for Social Media
H3 How to Promote Your Digital Marketing Agency: 4 Growth Strategies
H3 9 Ecommerce Trends to Boost Your Business in 2024
H3 The Last Guide to Google Ads Account Structure You'll Ever Need
H3 PPC 101: A Beginner's Guide to PPC
H3 How to Make Great Landing Pages (with Crazy High Conversions)
H3 Sign up for our weekly newsletter and get the insights you need to learn and grow!
H4 Google Ads Performance Grader
H4 Facebook Ads Performance Grader
H4 Free Keyword Tool
H4 Free Website Grader
H4 Guides
H4 Recommended Reads
H4 PPC 101
H4 Recent Articles
H4 Free Tools
H4 Explore Topics
H4 Learn
H4 Marketing Tips
H4 Company
H4 Contact Us
H5 The Google Ads Performance Grader
H5 PPC 101: COMPLETE GUIDE TO GOOGLE ADS
H5 THE LAST GUIDE TO GOOGLE ADS ACCOUNT STRUCTURE YOU’LL EVER NEED
H5 THE FREE KEYWORD TOOL
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.wordstream.com/Subdomain IMG-ALT WordStream
/blog?camplink=mainnavbar&camp...Blog
/wordstream-graders?camplink=m...Free Tools
/google-adwords?camplink=mainn...Subdomain Get your grade
IMG-ALT orange arrow
/facebook-advertising?camplink...Subdomain Text duplicate Get your grade
IMG-ALT blue arrow
/keywords?camplink=mainnavbar&...Subdomain Find your keywords
IMG-ALT blue arrow
/website-grader?cid=Web_Any_Wo...Subdomain Text duplicate Get your grade
IMG-ALT blue arrow
/wordstream-graders?camplink=m...Subdomain See More Free Tools
/resource-center?camplink=main...Resources
https://marketing.wordstream.c...External Subdomain 135 Best Words & Phrases for Marketing with Emotion
https://marketing.wordstream.c...External Subdomain PPC 101: Complete Guide to Google Ads
https://marketing.wordstream.c...External Subdomain 25 Ways to Increase Traffic to Your Website
/blog/ws/2016/02/29/google-adw...Google Ads Benchmarks for Your Industry
/blog/ws/2017/02/28/facebook-a...Facebook Ads Benchmarks for Every Industry
/blog/ws/2020/10/13/sales-prom...15 Insanely Effective Sales Promotion Examples
/ppc?camplink=mainnavbar&campn...What is PPC?
/blog/ws/2022/05/10/google-ads...Subdomain The Last Guide to Account Structure You’ll Ever Need
/social-media-marketing?campli...Subdomain Intro to Social Media Marketing
/blog/marketing-funnelSubdomain Marketing Funnel: Stages, Strategies, & How It Works
/blog/ai-prompts-for-social-mediaSubdomain 26 Ready-to-Go AI Prompts for Social Media
/blog/how-to-promote-your-digi...Subdomain How to Promote Your Digital Marketing Agency: 4 Growth Strategies
/resource-center?camplink=main...Subdomain See More Resources
/marketing-services?cid=Web_WS...Subdomain Solutions
/about-us?camplink=mainnavbar&...About Us
/marketing-services?cid=Web_WS...Get a demo
/google-adwords?camplink=mainn...Subdomain Free Google Ads Grader
https://www.wordstream.com/Subdomain Text duplicate IMG-ALT WordStream
/marketing-services?cid=Web_WS...Text duplicate Get a demo
/google-adwords?camplink=mainn...Subdomain Text duplicate Free Google Ads Grader
/google-adwords?camplink=homep...Get your free report
https://www.wordstream.com/Anchor No Text
/google-adwords?camplink=homep...Grade My Account
/marketing-services?cid=Web_WS...Let’s Talk
/resources/ppc-101?cid=Web_WS_...Subdomain Get My Guide
/resources/google-ads-account-...Subdomain Text duplicate Get My Guide
/keywords?camplink=homepage&ca...Subdomain Find My Keywords
https://www.wordstream.com/blogVisit the Blog
/blog/marketing-funnelSubdomain Text duplicate IMG-ALT Marketing Funnel: Stages, Strategies, & How It Works
/blog/marketing-funnelSubdomain Text duplicate Marketing Funnel: Stages, Strategies, & How It Works
/blog/marketing-funnelSubdomain Keep Reading
/blog/ai-prompts-for-social-mediaSubdomain 26 Ready-to-Go AI Prompts for Social Media Copy-and-paste AI prompts for every social platform and occasion.
IMG-ALT 26 Ready-to-Go AI Prompts for Social Media
/blog/how-to-promote-your-digi...Subdomain How to Promote Your Digital Marketing Agency: 4 Growth Strategies Learn four foundational ways to promote your agency and get new clients.
IMG-ALT How to Promote Your Digital Marketing Agency: 4 Growth Strategies
/blog/2024-ecommerce-trendsSubdomain 9 Ecommerce Trends to Boost Your Business in 2024 These ecommerce trends will help you stay in-tune with consumers and ahead of competitors.
IMG-ALT 9 Ecommerce Trends to Boost Your Business in 2024
/resource-centerExplore all our free resources
https://marketing.localiq.com/...New window External Subdomain The Last Guide to Google Ads Account Structure You'll Ever Need This is the easy, visual guide to a successful Google Ads account—from campaigns and ad group...
IMG-ALT The Last Guide to Google Ads Account Structure You'll Ever Need
https://marketing.localiq.com/...New window External Subdomain PPC 101: A Beginner's Guide to PPC This is PPC simplified into eight core components with actionable advice for each—making it perfect not just for beginners...
IMG-ALT PPC 101: A Beginner's Guide to PPC
https://marketing.localiq.com/...New window External Subdomain How to Make Great Landing Pages (with Crazy High Conversions) We discovered the key traits of high-converting landing pages that you won't find in the regula...
IMG-ALT How to Make Great Landing Pages (with Crazy High Conversions)
https://localiq.com/legal/priv...New window External Trivial anchor text
here
/google-adwords?camplink=mainf...Google Ads Grader
/facebook-advertising?camplink...Facebook Ads Grader
/keywords?camplink=mainfooter&...Free Keyword Tool
https://localiq.com/website-gr...External Website Grader
/blog/ws/category/copywriting?...Subdomain Copywriting
/blog/ws/category/facebook-ads...Subdomain Facebook Ads
/blog/ws/category/industry-new...Subdomain Industry News & Insights
/blog/ws/category/instagram?ca...Subdomain Instagram
/blog/ws/category/lead-generat...Subdomain Lead Generation
/blog/ws/category/marketing-id...Subdomain Marketing Ideas
/blog/ws/category/paid-search-...Subdomain Paid Search Marketing
/blog/ws/category/seo?camplink...Subdomain SEO
/blog/ws/category/social-media...Subdomain Social Media
/blog/ws/category/websites?cam...Subdomain Websites & Online Presence
/blog?camplink=mainfooter&camp...Text duplicate Blog
/top-blog-posts?camplink=blogf...Top Blog Posts
/resource-center?camplink=main...Guides
/learn?camplink=mainfooter&cam...PPC University
/marketing-101?camplink=mainfo...Marketing 101
/articles?camplink=mainfooterInfographics
/blog/ws/2016/02/29/google-adw...Google Ads Industry Benchmarks
/blog/ws/2017/02/28/facebook-a...Facebook Advertising Benchmarks
/blog/ws/2014/03/17/what-is-a-...What Is a Good Conversion Rate?
/blog/ws/2015/03/06/adwords-ac...Guide to Google Ads Account Structure
/blog/ws/2022/01/03/ad-copy-ex...24 Ad Copy Examples
/blog/ws/2015/05/21/how-much-d...How Much Does Google Ads Cost?
/about-us?camplink=mainfooter&...About WordStream
/marketing-services?cid=Web_WS...Text duplicate Solutions
https://localiq.com/careers/External Careers
https://www.facebook.com/WordS...External Subdomain IMG-ALT Facebook
https://twitter.com/WordStreamExternal IMG-ALT Twitter-X
https://www.linkedin.com/compa...External Subdomain IMG-ALT Linkedin
https://www.instagram.com/loca...External Subdomain Text duplicate IMG-ALT Instagram
https://www.youtube.com/channe...External Subdomain IMG-ALT Youtube
/privacy-policyPrivacy Policy
/trademarksTrademarks
https://www.wordstream.com/legalLegal

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wordstream.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 12 CSS files. This may affect the page load time negatively.
This page loads 16 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.30 seconds.
The file size of the HTML document is fine (112 kB).

HTTP Response Header

NameValue
dateSun, 05 May 2024 09:17:36 GMT
content-typetext/html; charset=UTF-8
cf-ray87efa36d3a519f2c-FRA
cf-cache-statusHIT
age97974
cache-controlpublic, max-age=14400
expiresSun, 05 May 2024 13:17:36 GMT
last-modifiedSat, 04 May 2024 06:04:42 GMT
link<https://www.wordstream.com/wp-json/>; rel="https://api.w.org/", <https://www.wordstream.com/wp-json/wp/v2/pages/74164>; rel="alternate"; type="application/json"
strict-transport-securitymax-age=2592000; includeSubDomains
varyAccept-Encoding
cf-apo-viatcache
cf-edge-cachecache,platform=wordpress
content-security-policyupgrade-insecure-requests
permissions-policygeolocation=(self "'.site_url().'")
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-turbo-charged-byLiteSpeed
x-xss-protection1; mode=block
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 41,088 referring domains.
This page has 1,512,509 backlinks.
This page has backlinks from 25,747 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 22247 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.wordstream.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.wordstream.com
WordStream | Online Advertising Made Easy
WordStream makes online advertising easy! Our blog, free tools and learning resources can help you master digital advertising and grow your business.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
WordStream80%Check
advertising66%Check
Ads65%Check
Google65%Check
Google Ads65%Check
Easy65%Check
Free Google Ads64%Check
Free63%Check
Made Easy61%Check
Guide Google Ads61%Check
Show more keywords and terms

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Cookie Policy

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