Wraplondon.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
82% 
Page quality
52% 
Page structure
100% 
Link structure
81% 
Server
88% 
External factors
100% 
SEO Score
Response time
0.66 s
File size
44.80 kB
Words
328
Media files
13
Number of links
34 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Wrap London | Women's Clothing | AW24 Collection
The length of the page title is perfect. (465 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Designed in London, we're all about round-the-clock style; versatile pieces to take you from day to night, and from season to season with fashionable ease.
The length of the meta description is perfect. (952 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.wraplondon.co.uk/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
There should not be dynamic parameters in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
HTTP-Header Content-Type: iso-8859-1
Meta Charset Attribut: utf-8
The specified character encodings are different.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionDesigned in London, we're all about round-the-clock style; versatile pieces to take you from day to night, and from season to season with fashionable ease.
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0, user-scalable=yes
msapplication-TileColor#ffffff
theme-color#ffffff
langen-gb
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are only 328 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 7.57 words is low.
31.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es/wrap/common/[email protected]left arrow
...s/wrap/common/[email protected]right arrow
data:[...] Base64New Midwinter Collection
data:[...] Base64Cloaked in comfort
data:[...] Base64Cloaked in comfort
data:[...] Base64Knitwear season
data:[...] Base64Winter wardrobe
data:[...] Base64Day to night velvet
data:[...] Base64Day to night velvet
data:[...] Base64Autumn leaves
data:[...] Base64Autumn leaves
...web/images/wrap/common/[email protected]menu close

Page structure

H1 heading
(Critically important)
NEW MIDWINTER COLLECTION
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 NEW MIDWINTER COLLECTION
H2 SHOP THE LOOKBOOK
H2 Cloaked in comfort
H2 Knitwear season
H2 Winter wardrobe
H2 SHOP THE NEW COLLECTION
H2 Day to night velvet
H2 Autumn leaves
H2 Bag (0 items)
H2 Herzlich Willkommen!
H3 Customer Service
H3 Find out more about us
H3 Visit Us
H3 Be the first to know
H3 See you soon!
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 23 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://help.wraplondon.info/h...External Subdomain Order by 8pm for next day delivery
https://www.wraplondon.co.uk/No Text
/csp/secure/smp/web/acclogin.c...Subdomain Track my orders
/csp/secure/smp/web/acclogin.c...Subdomain My address book
/csp/secure/smp/web/acclogin.c...Subdomain My account details
/csp/secure/smp/web/acclogin.c...Subdomain By Appointment
https://help.wraplondon.info/h...External Subdomain Can we help?
/csp/secure/smp/web/acclogin.cspSubdomain Sign in or register
/subcats/SMWKW/knitwear/index.htmKnitwear
/subcats/SMWBL/shirts-tops/ind...Shirts & Tops
/subcats/SMWJT/jersey-tops/ind...Jersey Tops
/subcats/SMWJKST/jackets-coats...Jackets & Coats
/subcats/SMWDRSK/dresses-skirt...Dresses & Skirts
/subcats/SMWTR/trousers-jeans/...Trousers & Jeans
/subcats/SMWFW/footwear/index.htmFootwear
/subcats/SMWAC/accessories-jew...Accessories & Jewellery
/lookbooks.htmLookbooks
/subcats/SMWPP/fresh-prints/in...Fresh Prints
/subcats/SMWZC/denim-collectio...Denim collection
/lookbooks.htmNEW MIDWINTER COLLECTION
IMG-ALT New Midwinter Collection
/lookbooks.htmSHOP THE LOOKBOOK
/subcats/SMWJKST/jackets-coats...IMG-ALT Cloaked in comfort
/subcats/SMWJKST/jackets-coats...Cloaked in comfort SHOP JACKETS & COATS
IMG-ALT Cloaked in comfort
/subcats/SMWKW/knitwear.htmKnitwear season SHOP KNITS
IMG-ALT Knitwear season
/subcats/SMWWW/winter-wardrobe...Winter wardrobe
/subcats/SMWWW/winter-wardrobe...Text duplicate IMG-ALT Winter wardrobe
/subcats/SMWWW/winter-wardrobe...SHOP THE NEW COLLECTION
/subcats/SMWDN/day-to-night-ve...IMG-ALT Day to night velvet
/subcats/SMWDN/day-to-night-ve...Day to night velvet SHOP THE STORY
IMG-ALT Day to night velvet
/subcats/SMWAL/autumn-leaves.htmAutumn leaves SHOP THE COLOUR EDIT
IMG-ALT Autumn leaves
/subcats/SMWAL/autumn-leaves.htmIMG-ALT Autumn leaves
https://help.wraplondon.info/h...External Subdomain Contact us
https://help.wraplondon.info/h...External Subdomain Delivery
https://help.wraplondon.info/h...External Subdomain Returns
https://help.wraplondon.info/h...External Subdomain International orders
https://help.wraplondon.info/h...External Subdomain Size guide
/cookie-declaration.htmCookies
https://help.wraplondon.info/h...External Subdomain Text duplicate Can we help?
/gift-cards.htmGift Cards
https://help.wraplondon.info/h...External Subdomain Our Story
https://help.wraplondon.info/h...External Subdomain Our Suppliers
https://help.wraplondon.info/h...External Subdomain Our Materials
https://help.wraplondon.info/h...External Subdomain Our Environment
https://help.wraplondon.info/h...External Subdomain Our World
https://help.wraplondon.info/h...External Subdomain Our Store
/csp/secure/smp/web/crgetstart...Subdomain Text duplicate By Appointment
/request-catalogue.htmRequest
https://www.facebook.com/wrapl...New window External Subdomain No Text
https://www.pinterest.com/wrap...New window External Subdomain No Text
https://www.instagram.com/wrap...New window External Subdomain No Text
https://help.wraplondon.info/h...External Subdomain Legals & Privacy Policy
/csp/secure/smp/web/acclogin.cspSubdomain My Account
https://help.wraplondon.info/h...External Subdomain Text duplicate Size guide
https://help.wraplondon.info/h...External Subdomain Text duplicate Can we help?
https://www.facebook.com/wrapl...New window External Subdomain No Text
https://www.pinterest.com/wrap...New window External Subdomain No Text
https://www.instagram.com/wrap...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wraplondon.co.uk/?geoPopup=1"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.66 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (45 kB).

HTTP Response Header

NameValue
dateWed, 09 Oct 2024 14:26:02 GMT
content-typetext/html; charset=ISO-8859-1
set-cookie117 Characters
cache-controlno-cache
content-security-policyframe-ancestors 'self'
expiresThu, 29 Oct 1998 17:04:19 GMT
pragmano-cache
strict-transport-securitymax-age=63072000;
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=Qh97sh1UGOr3YrJHpX9ZPx5qN8gASD2VTsxH5NYEms2%2BjiLSrR7B4TqUAWj7kjRxeBjrSqWBNDfXgcVjyf6sxJM6sqNSSOxThT7OHodA27BcsOKxGMz2gSOzvKjydTz%2BspI1LLTw"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8cff0b1a9f3bd24a-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 106 referring domains.
This page has 2,354 backlinks.
This page has backlinks from 91 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /bag.csp
Disallow: /bagloading.csp
Disallow: /save.csp
Disallow: /stockmessage.csp
Disallow: /stockmessage
Disallow: /view.csp
Disallow: /vieword.csp
Disallow: /ajax*
Disallow: /csp/secure/
Disallow: /csp/

User-agent: bingbot
Crawl-delay: 1

User-agent: Pinterestbot
Crawl-delay: 1

User-agent: AhrefsBot
Crawl-delay: 10

User-agent: AhrefsSiteAudit
Crawl-delay: 10

User-agent: MJ12bot
Crawl-Delay: 10

User-agent: Nutch
Disallow: /

Similar sites

Search preview

www.wraplondon.co.uk
Wrap London | Women's Clothing | AW24 Collection
Designed in London, we're all about round-the-clock style; versatile pieces to take you from day to night, and from season to season with fashionable ease.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
collection66%Check
London65%Check
Wrap London59%Check
NEW56%Check
Winter56%Check
Wrap54%Check
day52%Check
season52%Check
night52%Check
MIDWINTER52%Check
Show more keywords and terms

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Cookie Policy

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