Orlenupstream.pl - SEO Checker

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Overview of the SEO Check
Meta information
70% 
Page quality
29% 
Page structure
38% 
Link structure
22% 
Server
68% 
External factors
32% 
SEO Score
Response time
0.45 s
File size
94.70 kB
Words
299
Media files
7
Number of links
96 internal / 61 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ORLEN Upstream
The page title is too short. (164 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: pl
Language defined in HTML: pl-pl
Server location: Poland
The following language is defined by HTML: pl-pl
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
progidSharePoint.WebPartPage.Document
langpl-pl
X-UA-CompatibleIE=10
Content-Typetext/html; charset=UTF-8
ExpiresEmpty

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Page quality

Content
(Critically important)
No paragraphs were detected.
There are only 299 words on this page. Good pages should have about 800 words of useful content.
6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
This page loads 11 JavaScript files. This may affect the load time negatively.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/PublishingImages/logo01.gifPowrót na stronę główną
/PL/Documents/ORLEN_CONNECT_300x90-3.jpgbanerek_wirtualna wycieczkaPL.png
/PL/PublishingImages/boxkontakt-1.jpgNo alt attribute provided
/PL/PublishingImages/boxkanada-1.jpgNo alt attribute provided
/PL/PublishingImages/boxkarier-2.jpgNo alt attribute provided
/PL/PublishingImages/box_kontakt.jpgNo alt attribute provided
Video URLWidthHeight
...Orlen2030/ORLEN_2030_WERSJA_EMISYJNA.mp4300156

Page structure

H1 heading
(Critically important)
O firmie
Too many H1 headings
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 O firmie
H1 Działalność w Kanadzie
H1 Krok do kariery
H1 Kontakt
H2 Aktualności
H2 Empty heading
H2 Z grupy orlen
H3 Marki Grupy ORLEN
H5 Grupa ORLEN na YouTube
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (61) on this page.

Found links on this page

LinkAttributesAnchor text
http://www.orlen.pl/External PKN ORLEN
http://www.orlenadministracja.pl/External ORLEN Administracja
http://www.orlen-asfalt.pl/External ORLEN Asfalt
http://www.orlenaviation.pl/External ORLEN Aviation
https://www.balticpower.pl/External ORLEN Baltic Power
https://www.orlen.lt/External ORLEN Baltics Retail
http://www.budonaft.com.pl/External ORLEN Budonaft
http://www.orlencapital.se/External ORLEN Capital AB
http://www.orlencs.pl/External ORLEN Centrum Serwisowe
http://www.orlen-deutschland.de/External ORLEN Deutschland
http://www.orleneko.pl/External ORLEN Eko
http://www.orlenkoltrans.pl/External ORLEN KolTrans
http://www.orlencuk.pl/External ORLEN CUK
http://www.orlenlaboratorium.pl/External ORLEN Laboratorium
http://www.orlenlietuva.lt/External ORLEN Lietuva
http://www.orlenochrona.pl/External ORLEN Ochrona
http://www.orlenoil.pl/External ORLEN OIL
http://www.orlenpaliwa.com.pl/External ORLEN Paliwa
http://www.orlenpoludnie.pl/External ORLEN Południe
http://www.orlenprojekt.pl/External ORLEN Projekt
http://www.orlenserwis.pl/External ORLEN Serwis
http://www.orlenupstream.ca/External ORLEN Upstream Canada
http://www.orlendarserca.pl/External Fundacja ORLEN
http://www.anwil.pl/External Anwil
http://www.centrumedukacji.pl/External Centrum Edukacji
http://www.solino.pl/External IKS Solino
http://www.pppt.pl/External PPPT
http://www.ship-service.com.pl/External Ship-Service
https://www.orlenunipetrol.cz/External ORLEN UNIPETROL
https://www.orlenupstream.pl/IMG-ALT Powrót na stronę główną
https://www.orlenupstream.pl/Home
/PL/Strony/sitemap.aspxMapa serwisu
/PL/Kontakt/Strony/Default.aspxKontakt
https://www.orlenupstream.pl/ENENGLISH
/PL/OFirmie/Strony/default.aspxO firmie
/PL/OFirmie/Strony/Dane-rejest...Dane rejestrowe
/PL/OFirmie/Strony/Struktura-w...Struktura właścicielska
/PL/OFirmie/Strony/Rada-Nadzor...Rada Nadzorcza
/PL/OFirmie/Zarzad/Strony/defa...Zarząd Spółki
/PL/OFirmie/zsz/Strony/default...Zintegrowany System Zarządzania
/PL/OFirmie/OgloszeniaIPrzetar...Jak złożyć ofertę
/PL/OFirmie/Strony/EFaktura.aspxE-Faktura
/PL/OFirmie/Strony/Strategia-p...Strategia podatkowa
/PL/Projekty/Strony/mapa.aspxDziałalność
/PL/Projekty/dzialalnoscwpolsc...Działalność w Polsce
/PL/Projekty/Strony/Dzialalnos...Działalność w Kanadzie
/PL/GazZiemny/Strony/Gaz-lupko...Ropa i gaz
/PL/GazZiemny/Strony/Publikacj...Materiały informacyjne
/PL/GazZiemny/galeria/Strony/d...Galeria
/wycieczka/PL/start.htmlWirtualny spacer
/PL/DlaMediow/Aktualnosci/Stro...Dla mediów
/PL/DlaMediow/Aktualnosci/Stro...Aktualności
/PL/DlaMediow/galeria/Strony/d...Text duplicate Galeria
/PL/DlaMediow/Strony/Kontakt-....Text duplicate Kontakt
/PL/CSR/Strony/CSR.aspxCSR
/PL/CSR/Strony/CSR.aspxText duplicate CSR
/PL/CSR/Strony/Etyka.aspxKodeks Etyki
/PL/CSR/Strony/Odpowiedzialny-...Odpowiedzialny biznes
/PL/CSR/BHP/Strony/default.aspxBHP
/PL/Kariera/Strony/default.aspxKariera
https://www.orlen.pl/pl/karier...External Aktualne oferty pracy
/PL/Kariera/Strony/Zespol.aspxZespół
/PL/Kariera/projektydlapracown...Projekty dla pracowników
/PL/Kariera/Strony/Dolacz-do-n...Dołącz do nas
/PL/Kariera/ProgramyPraktyk/St...Programy praktyk
/PL/Kariera/Programstazowy/Str...Programy stażowe
/PL/Kariera/Strony/Kontakt.aspxText duplicate Kontakt
/PL/Kontakt/Strony/default.aspxText duplicate Kontakt
/PL/Kontakt/Strony/Formularz-k...Formularz kontaktowy
/PL/OfertaGrupyORLEN/OfertaWPo...Oferta Grupy ORLEN
/pl/dlamediow/aktualnosci/Stro...Ogłoszenie o badaniu rynku
/pl/dlamediow/aktualnosci/Stro...Radosnej Wielkanocy!
/pl/dlamediow/aktualnosci/Stro...Grupa ORLEN Upstream z nagrodą za 3 miliony przepracowanych roboczogodzin bez wypadku
/pl/dlamediow/aktualnosci/Stro...Ogłoszenie o dialogu technicznym
https://www.orlen.pl/pl/o-firm...External ORLEN spełnił warunek połączenia z PGNiG
https://www.orlen.pl/pl/o-firm...External ORLEN z wysoką oceną ratingową od Agencji Fitch Ratings
https://connect.orlen.pl/New window External Subdomain IMG-ALT banerek_wirtualna wycieczkaPL.png
/PL/OFirmie/Strony/default.aspxNo Text
/PL/OFirmie/Strony/Dane-rejest...Text duplicate Dane rejestrowe
/PL/OFirmie/Strony/Struktura-w...Text duplicate Struktura właścicielska
/PL/OFirmie/Zarzad/Strony/defa...Zarząd
/PL/OFirmie/Strony/default.aspxwięcej
/PL/Projekty/Strony/Dzialalnos...No Text
/PL/Projekty/Strony/Dzialalnos...Text duplicate Działalność w Kanadzie
/PL/Projekty/Strony/Dzialalnos...Text duplicate więcej
/PL/Kariera/Programstazowy/Str...No Text
/PL/PublishingImages/Plakat Kd...New window Staż​
/PL/Kariera/Programstazowy/Str...Text duplicate więcej
/PL/Kontakt/Strony/default.aspxNo Text
/PL/Kontakt/Strony/default.aspxDane kontaktowe
/PL/Kontakt/Strony/Formularz-k...Text duplicate Formularz kontaktowy
/PL/Kontakt/Strony/default.aspxText duplicate więcej
http://www.orlen.pl/New window External No Text
http://www.verva.pl/New window External No Text
http://www.verva.pl/New window External No Text
http://www.stopcafe.pl/New window External No Text
http://www.orlen.pl/PL/BiuroPr...New window External No Text
http://www.vitay.pl/New window External No Text
http://www.orlenteam.pl/New window External No Text
http://www.orlendarserca.pl/New window External No Text
https://flota.orlen.pl/New window External Subdomain No Text
http://www.orlenbezpiecznedrog...New window External No Text
https://flota.orlen.pl/Artykul...New window External Subdomain No Text
http://opendrive.pl/New window External No Text
http://www.bliska.pl/New window External No Text
http://www.paliwabaq.pl/New window External No Text
http://qgaz.pl/New window External No Text
https://www.orlen-asfalt.pl/New window External No Text
http://www.orlen-asfalt.pl/PL/...New window External No Text
http://www.anwil.pl/New window External No Text
http://www.anwil.pl/New window External No Text
http://www.anwil.pl/New window External No Text
http://www.anwil.pl/New window External No Text
http://www.anwil.pl/New window External No Text
http://www.ekoterm.pl/New window External No Text
http://platinumoil.pl/New window External No Text
http://www.orlenoil.pl/PL/Stro...New window External No Text
http://www.petrygo.pl/New window External No Text
http://www.star-tankstellen.de/New window External No Text
/PL/OFirmie/Strony/default.aspxText duplicate O firmie
/PL/OFirmie/Strony/Dane-rejest...Text duplicate Dane rejestrowe
/PL/OFirmie/Strony/Struktura-w...Text duplicate Struktura właścicielska
/PL/OFirmie/Strony/Rada-Nadzor...Text duplicate Rada Nadzorcza
/PL/OFirmie/Zarzad/Strony/defa...Text duplicate Zarząd Spółki
/PL/OFirmie/zsz/Strony/default...Text duplicate Zintegrowany System Zarządzania
/PL/OFirmie/OgloszeniaIPrzetar...Text duplicate Jak złożyć ofertę
/PL/OFirmie/Strony/EFaktura.aspxText duplicate E-Faktura
/PL/OFirmie/Strony/Strategia-p...Text duplicate Strategia podatkowa
/PL/Projekty/Strony/mapa.aspxText duplicate Działalność
/PL/Projekty/dzialalnoscwpolsc...Text duplicate Działalność w Polsce
/PL/Projekty/Strony/Dzialalnos...Text duplicate Działalność w Kanadzie
/PL/GazZiemny/Strony/Gaz-lupko...Text duplicate Ropa i gaz
/PL/GazZiemny/Strony/Publikacj...Text duplicate Materiały informacyjne
/PL/GazZiemny/galeria/Strony/d...Text duplicate Galeria
/wycieczka/PL/start.htmlText duplicate Wirtualny spacer
/PL/DlaMediow/Aktualnosci/Stro...Text duplicate Dla mediów
/PL/DlaMediow/Aktualnosci/Stro...Text duplicate Aktualności
/PL/DlaMediow/galeria/Strony/d...Text duplicate Galeria
/PL/DlaMediow/Strony/Kontakt-....Text duplicate Kontakt
/PL/CSR/Strony/CSR.aspxText duplicate CSR
/PL/CSR/Strony/CSR.aspxText duplicate CSR
/PL/CSR/Strony/Etyka.aspxText duplicate Kodeks Etyki
/PL/CSR/Strony/Odpowiedzialny-...Text duplicate Odpowiedzialny biznes
/PL/CSR/BHP/Strony/default.aspxText duplicate BHP
/PL/Kariera/Strony/default.aspxText duplicate Kariera
https://www.orlen.pl/pl/karier...External Text duplicate Aktualne oferty pracy
/PL/Kariera/Strony/Zespol.aspxText duplicate Zespół
/PL/Kariera/projektydlapracown...Text duplicate Projekty dla pracowników
/PL/Kariera/Strony/Dolacz-do-n...Text duplicate Dołącz do nas
/PL/Kariera/ProgramyPraktyk/St...Text duplicate Programy praktyk
/PL/Kariera/Programstazowy/Str...Text duplicate Programy stażowe
/PL/Kariera/Strony/Kontakt.aspxText duplicate Kontakt
/PL/Kontakt/Strony/default.aspxText duplicate Kontakt
/PL/Kontakt/Strony/Formularz-k...Text duplicate Formularz kontaktowy
/PL/OfertaGrupyORLEN/OfertaWPo...Text duplicate Oferta Grupy ORLEN
/PL/Strony/sitemap.aspxmapa serwisu
/PL/Strony/legal.aspxPolityka prywatności i cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.orlenupstream.pl/PL/Strony/default.aspx"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.45 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 11 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (95 kB).

HTTP Response Header

NameValue
cache-controlprivate, max-age=0
content-typetext/html; charset=utf-8
content-encodinggzip
expiresFri, 12 Apr 2024 20:37:43 GMT
last-modifiedSat, 27 Apr 2024 20:37:43 GMT
varyAccept-Encoding
webserverHT-F2
x-ms-invokeapp1; RequireReadOnly
dateSat, 27 Apr 2024 20:37:43 GMT
content-length27716
x-cacheableNO:Cache-Control=private, max-age=0
age0
accept-rangesbytes
x-cacheMiss uncacheable
x-cache-serverC3P2
connectionkeep-alive
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 4 referring domains.
This page only has 6 backlinks.
This page only has few backlinks from 3 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<!-- _localBinding -->
<!-- _lcid="1033" _version="" -->
<html xmlns="http://www.w3.org/1999/xhtml">
<head>
    <title>Strona o podanym adresie nie istnieje</title>
    <meta http-equiv="Content-Type" content="text/html; charset=utf-8" />
    <meta http-equiv="Expires" content="0" />
    <noscript>
        <meta http-equiv="refresh" content="0; url=/_layouts/spsredirect.aspx?noscript=1" />
    </noscript>

    <style type="text/css">
        a{text-decoration: none;}
        a:hover {text-decoration: underline !important;}
        body {color: #666;	font-family: Verdana, Tahoma, Arial, Helvetica, sans-serif;	font-size: 11px;	margin: 0;}
        form {margin: 0;padding: 0;}
        img {border: 0;}
        table {border-collapse: collapse;}
        table td {padding: 0;}
        .clear {clear: both;}

        #header {font-size: 9px;font-weight: bold;height: 100px;margin: auto;position: relative;width: 950px;}
        #header #logo {left: 0;position: absolute;top: 0;}
        #header #logo img {display: block;}   

        .container01 {margin: auto;width: 950px;}

        .errorBox {background-color: #f8f9fa;	border-top: 3px solid #a0abae;	line-height: 16px;	padding: 20px 20px 60px 20px;}
        .errorBox a {	color: #dd3126;	text-decoration: underline;}
    </style>


</head>
<body>
    <div id="header">
        <div id="logo"><a href="/"><img src="/logotypes404/logo01.gif" alt="Powrót na stronę główną" /></a></div>
    </div>
    <!-- header END -->
    
    <!-- container01 START -->
    <div class="container01">
        <!-- content START-->
        <div class="errorBox">
            <strong>Strona o podanym adresie nie istnieje</strong><br />
		
		    <p>Gdzie chciał(a)byś się teraz udać?<br />
		    - Zobacz <a href="/">Stronę główną</a><br />

		    - Wybierz stronę poprzez <a href="/PL/Strony/sitemap.aspx">Mapę serwisu</a><br />
		    - Skorzystaj z <a href="/PL/Search/">Wyszukiwarki</a></p>
	    </div>
        <!-- content END-->
    </div>
</body>
</html>

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Search preview

www.orlenupstream.pl › Strony › default.aspx
ORLEN Upstream

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ORLEN62%Check
ORLEN Upstream58%Check
Grupy ORLEN52%Check
GRUPA ORLEN51%Check
firmie50%Check
Grupy43%Check
Kontakt40%Check
ENGLISH39%Check
GRUPA38%Check
Działalność38%Check
Show more keywords and terms

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