Propublica.org - SEO Checker

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Overview of the SEO Check
Meta information
81% 
Page quality
86% 
Page structure
58% 
Link structure
33% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.35 s
File size
203.60 kB
Words
1696
Media files
35
Number of links
134 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ProPublica — Investigative Journalism and News in the Public Interest
The page title should be shorter than 580 pixels. It is 628 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
The length of the meta description is perfect. (681 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.propublica.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
parsely-titleProPublica — Investigative Journalism and News in the Public Interest
parsely-linkhttps://www.propublica.org/
parsely-typeindex
parsely-image-urlhttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
parsely-pub-date2019-10-31T13:02:00-04:00
parsely-sectionEmpty
parsely-authorEmpty
parsely-tagslang:en,series:The New Immigration
fediverse:creator@[email protected]
descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
referrerno-referrer-when-downgrade
robotsall
langen
twitter:cardsummary_large_image
twitter:site@propublica
twitter:creator@propublica
twitter:titleInvestigative Journalism and News in the Public Interest
twitter:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
twitter:imagehttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
fb:profile_id13320939444
fb:app_id229862657130557
og:localeen_US
og:site_nameProPublica
og:typewebsite
og:urlhttps://www.propublica.org/
og:titleInvestigative Journalism and News in the Public Interest
og:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
og:imagehttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
og:see_alsohttps://twitter.com/propublica
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 1696 words. That's ok.
35.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
29 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.21 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: investigative journalism in the public interest
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...w=800&s=171c103ac32af50a4f1899305a676267Photo of Sharon Lerner
...w=800&s=810e78ae16e75ae7a62b51b0e7863f5ePhoto of Andy Kroll
...w=800&s=3332b529bee4867c79d0e8515833c201Photo of Melissa Sanchez
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...static/prod/v5/images/donate-photo-a.pngNo alt attribute provided
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Page structure

H1 heading
(Critically important)
ProPublica Wins Pulitzer Prize for Public Service
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 46 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 ProPublica Wins Pulitzer Prize for Public Service
H2 Follow ProPublica
H2 Stay Informed
H2 Keep Them Honest Support journalism that speaks truth to power.
H2 Awards
H2 Complaints & Corrections
H2 ProPublica Events
H2 ProPublica Data Store
H2 Get Involved
H2 Most Read
H2 undefined
H3 Liberal Oregon and Washington Vowed to Pioneer Green Energy. Almost Every Other State Is Beating Them.
H3 The Price of Remission
H3 Why Do Americans Pay More for Prescription Drugs?
H3 Texas Lawmakers Are Again Pushing to Spend Millions on Kits to Find Missing Kids. Experts Say They Don’t Work.
H3 House Committee Leader to Investigate Agency for Preferential Treatment of Politically Connected Startup
H3 Democratic Lawmakers Blast Trump Administration’s VA Cuts After ProPublica Investigation
H3 How Recent Arrivals at the Border Have Changed the Country and Its Attitudes
H3 Columbia Will Pay Survivors of Abusive Doctor $750 Million After ProPublica Revealed University’s Failures
H3 Trump’s NIH Axed Research Grants Even After a Judge Blocked the Cuts, Internal Records Show
H3 Why Hospital Policies Matter in States That Ban Abortion
H3 DOGE Aide Who Helped Gut CFPB Was Warned About Potential Conflicts of Interest
H3 How Trump’s Tariffs Could Affect Nike and Its Factory Workers
H3 The DEA Once Touted Body Cameras for Their “Enhanced Transparency.” Now the Agency Is Abandoning Them.
H3 Arizona Has Recovered Just 5% of Taxpayer Dollars Lost in a $2.5 Billion Medicaid Fraud Scheme
H3 Millions of People Depend on the Great Lakes’ Water Supply. Trump Decimated the Lab Protecting It.
H3 Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It.
H3 Internal VA Emails Reveal How Trump Cuts Jeopardize Veterans’ Care, Including To “Life-Saving Cancer Trials”
H3 ProPublica Wins Pulitzer Prize for Public Service Duplicate text
H3 The Latest Trump and DOGE Casualty: Energy Data
H3 This Lender Said Its Loans Would Help Tennesseans. It Has Sued More Than 110,000 of Them.
H3 ProPublica Nominated for Two Emmy Awards
H3 Director of Arizona Medicaid Agency Resigns Following Fraud Scheme Response
H3 Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It. Duplicate text
H3 Help Us Report on How the Department of Education Is Handling Civil Rights Cases
H3 Did You Work on a Terminated NIH Grant? ProPublica Wants to Hear From You.
H3 The Price of Remission Duplicate text
H3 The DEA Once Touted Body Cameras for Their “Enhanced Transparency.” Now the Agency Is Abandoning Them. Duplicate text
H3 This Lender Said Its Loans Would Help Tennesseans. It Has Sued More Than 110,000 of Them. Duplicate text
H3 Why Do Americans Pay More for Prescription Drugs? Duplicate text
H3 Internal VA Emails Reveal How Trump Cuts Jeopardize Veterans’ Care, Including To “Life-Saving Cancer Trials” Duplicate text
H4 What We’re Watching
H5 Sharon Lerner
H5 Andy Kroll
H5 Melissa Sanchez
H5 Jesse Coburn
Some anchor texts are used more than once.
24 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.propublica.org/Anchor Skip to content
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Donate
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
https://projects.propublica.or...External Subdomain Nonprofit Explorer
/local-initiatives/Subdomain Local Initiatives
/newsletters/Subdomain Newsletters
https://www.propublica.org/about/Subdomain About Us
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
/article/propublica-wins-pulit...ProPublica Wins Pulitzer Prize for Public Service
/article/propublica-wins-pulit...Read more →
/article/oregon-washington-gre...Subdomain No Text
/series/power-struggleSubdomain Power Struggle
/article/oregon-washington-gre...Subdomain Liberal Oregon and Washington Vowed to Pioneer Green Energy. Almost Every Other State Is Beating Them.
https://www.opb.org/External Subdomain Oregon Public Broadcasting
/article/revlimid-price-cancer...Subdomain No Text
/article/revlimid-price-cancer...Subdomain The Price of Remission
/people/david-armstrongSubdomain David Armstrong
/article/why-americans-pay-mor...Subdomain No Text
/article/why-americans-pay-mor...Subdomain Why Do Americans Pay More for Prescription Drugs?
/people/david-armstrongSubdomain Text duplicate David Armstrong
/article/texas-lawmakers-child...Subdomain No Text
/article/texas-lawmakers-child...Subdomain Texas Lawmakers Are Again Pushing to Spend Millions on Kits to Find Missing Kids. Experts Say They Don’t Work.
/people/lexi-churchillSubdomain Lexi Churchill
https://www.propublica.org/texasSubdomain ProPublica and The Texas Tribune
/article/investigation-ramp-gs...Subdomain No Text
/article/investigation-ramp-gs...Subdomain House Committee Leader to Investigate Agency for Preferential Treatment of Politically Connected Startup
/people/christopher-bingSubdomain Christopher Bing
/people/avi-asher-schapiroSubdomain Avi Asher-Schapiro
/article/veterans-affairs-doug...Subdomain No Text
/article/veterans-affairs-doug...Subdomain Democratic Lawmakers Blast Trump Administration’s VA Cuts After ProPublica Investigation
/people/vernal-colemanSubdomain Vernal Coleman
/people/eric-umanskySubdomain Eric Umansky
/article/second-trump-presiden...Subdomain No Text
/article/second-trump-presiden...Subdomain Learn more about our reporting team.
/tips/federal-workers/Subdomain No Text
/tips/federal-workers/Subdomain federal worker source network
https://iteratehq.com/propubli...External Was it helpful?
/series/the-new-immigrationSubdomain No Text
/article/columbia-university-7...Subdomain No Text
/article/columbia-university-7...Subdomain Columbia Will Pay Survivors of Abusive Doctor $750 Million After ProPublica Revealed University’s Failures
/people/bianca-fortisSubdomain Bianca Fortis
/article/trump-nih-cuts-transg...Subdomain No Text
/article/trump-nih-cuts-transg...Subdomain Trump’s NIH Axed Research Grants Even After a Judge Blocked the Cuts, Internal Records Show
/people/annie-waldmanSubdomain Annie Waldman
/article/texas-abortion-ban-se...Subdomain No Text
/series/life-of-the-motherSubdomain Life of the Mother
/article/texas-abortion-ban-se...Subdomain Why Hospital Policies Matter in States That Ban Abortion
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/people/lizzie-presserSubdomain Lizzie Presser
/people/andrea-suozzoSubdomain Andrea Suozzo
/article/cfpb-gavin-kliger-dog...Subdomain No Text
/article/cfpb-gavin-kliger-dog...Subdomain DOGE Aide Who Helped Gut CFPB Was Warned About Potential Conflicts of Interest
/people/jake-pearsonSubdomain Jake Pearson
/article/nike-trump-tariffs-im...Subdomain No Text
/series/nikes-gold-standardSubdomain Nike’s Gold Standard
/article/nike-trump-tariffs-im...Subdomain How Trump’s Tariffs Could Affect Nike and Its Factory Workers
https://www.oregonlive.com/sta...External Subdomain Matthew Kish
https://www.oregonlive.com/External Subdomain The Oregonian/OregonLive
/article/drug-enforcement-admi...Subdomain No Text
/article/drug-enforcement-admi...Subdomain The DEA Once Touted Body Cameras for Their “Enhanced Transparency.” Now the Agency Is Abandoning Them.
/people/mario-arizaSubdomain Mario Ariza
/article/arizona-medicaid-frau...Subdomain No Text
/article/arizona-medicaid-frau...Subdomain Arizona Has Recovered Just 5% of Taxpayer Dollars Lost in a $2.5 Billion Medicaid Fraud Scheme
http://azcir.org/External Arizona Center for Investigative Reporting
/article/noaa-michigan-lab-tox...Subdomain No Text
/article/noaa-michigan-lab-tox...Subdomain Millions of People Depend on the Great Lakes’ Water Supply. Trump Decimated the Lab Protecting It.
/people/anna-clarkSubdomain Anna Clark
/getinvolved/department-of-vet...Subdomain No Text
/getinvolved/department-of-vet...Subdomain Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It.
/people/eric-umanskySubdomain Text duplicate Eric Umansky
/people/vernal-colemanSubdomain Text duplicate Vernal Coleman
/people/maryam-jameelSubdomain Maryam Jameel
/article/trump-veterans-affair...Subdomain No Text
/article/trump-veterans-affair...Subdomain Internal VA Emails Reveal How Trump Cuts Jeopardize Veterans’ Care, Including To “Life-Saving Cancer Trials”
/people/eric-umanskySubdomain Text duplicate Eric Umansky
/people/vernal-colemanSubdomain Text duplicate Vernal Coleman
/article/propublica-wins-pulit...Subdomain No Text
/article/propublica-wins-pulit...Subdomain Text duplicate ProPublica Wins Pulitzer Prize for Public Service
/people/propublicaSubdomain ProPublica
/article/the-latest-trump-and-...Subdomain No Text
/article/the-latest-trump-and-...Subdomain The Latest Trump and DOGE Casualty: Energy Data
/people/peter-elkindSubdomain Peter Elkind
/article/flex-loans-tennessee-...Subdomain No Text
/article/flex-loans-tennessee-...Subdomain This Lender Said Its Loans Would Help Tennesseans. It Has Sued More Than 110,000 of Them.
https://tennesseelookout.com/External Tennessee Lookout
/atpropublica/propublica-nomin...Subdomain ProPublica Nominated for Two Emmy Awards
/people/propublicaSubdomain Text duplicate ProPublica
/article/arizona-medicaid-frau...Subdomain No Text
/article/arizona-medicaid-frau...Subdomain Director of Arizona Medicaid Agency Resigns Following Fraud Scheme Response
/people/mary-hudetzSubdomain Mary Hudetz
/archive/See More Stories
https://bsky.app/profile/propu...External No Text
https://www.instagram.com/prop...External Subdomain No Text
https://www.facebook.com/propu...External Subdomain No Text
https://x.com/propublicaExternal No Text
https://www.youtube.com/user/p...External Subdomain No Text
https://www.threads.net/@propu...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
/feeds/propublica/mainSubdomain No Text
https://policies.google.com/pr...External Subdomain Privacy Policy
https://policies.google.com/termsExternal Subdomain Terms of Service
https://give.propublica.org/gi...External Subdomain Keep Them Honest Support journalism that speaks truth to power. Donate Now
https://www.propublica.org/awardsSee the full list of our awards
/cdn-cgi/l/email-protectionemail us
/correctionsSubdomain Read our corrections
https://www.propublica.org/eventsProPublica Events We bring our journalism to life through events that inform, inspire and spark ideas for change
/datastoreProPublica Data Store Download or purchase the data behind our journalism
/getinvolved/department-of-vet...Subdomain Text duplicate Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It.
/getinvolved/help-propublica-r...Subdomain Help Us Report on How the Department of Education Is Handling Civil Rights Cases
/getinvolved/national-institut...Subdomain Did You Work on a Terminated NIH Grant? ProPublica Wants to Hear From You.
/article/revlimid-price-cancer...Subdomain Text duplicate The Price of Remission
A-TITLE View this
/article/drug-enforcement-admi...Subdomain Text duplicate The DEA Once Touted Body Cameras for Their “Enhanced Transparency.” Now the Agency Is Abandoning Them.
A-TITLE View this
/article/flex-loans-tennessee-...Subdomain Text duplicate This Lender Said Its Loans Would Help Tennesseans. It Has Sued More Than 110,000 of Them.
A-TITLE View this
/article/why-americans-pay-mor...Subdomain Text duplicate Why Do Americans Pay More for Prescription Drugs?
A-TITLE View this
/article/trump-veterans-affair...Subdomain Text duplicate Internal VA Emails Reveal How Trump Cuts Jeopardize Veterans’ Care, Including To “Life-Saving Cancer Trials”
A-TITLE View this
https://www.propublica.org/Subdomain No Text
https://www.propublica.org/Subdomain Text duplicate ProPublica
/local-reporting-network/Subdomain Local Reporting Network
https://www.propublica.org/texas/Subdomain Texas Tribune Partnership
/datastore/Subdomain The Data Store
/electionland/Subdomain Electionland
/topics/Subdomain Topics
/series/Subdomain Series
https://www.propublica.org/video/Subdomain Videos
/newsapps/Subdomain News Apps
/getinvolved/Subdomain Get Involved
https://www.propublica.org/nerds/Subdomain The Nerd Blog
/atpropublica/Subdomain @ProPublica
/events/Subdomain Events
https://www.propublica.org/about/Subdomain About
/leadership/Subdomain Board and Advisors
https://www.propublica.org/staff/Subdomain Officers and Staff
/diversity/Subdomain Diversity
https://www.propublica.org/jobs/Subdomain Jobs
/fellowships/Subdomain Fellowships
/media-center/Subdomain Media Center
/reports/Subdomain Reports
/impact/Subdomain Impact
/awards/Subdomain Awards
/corrections/Subdomain Corrections
/code-of-ethics/Subdomain Code of Ethics
/advertising/Subdomain Advertising Policy
https://www.propublica.org/legal/Subdomain Text duplicate Privacy Policy
/newsletters/Subdomain Text duplicate Newsletters
https://itunes.apple.com/us/ap...External Subdomain iOS
https://play.google.com/store/...External Subdomain Android
/feeds/propublica/mainSubdomain RSS Feed
https://www.propublica.org/tips/Subdomain Send Us Tips
/steal-our-stories/Subdomain Steal Our Stories
http://p53lf57qovyuvwsc6xnrppy...External Browse via Tor
/contact/Subdomain Contact Us
/donate/Subdomain Text duplicate Donate
/support/other-ways-to-give/Subdomain More Ways to Give

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.propublica.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.35 seconds.
The file size of the HTML document is fine (204 kB).

HTTP Response Header

NameValue
dateMon, 12 May 2025 13:07:32 GMT
content-typetext/html; charset=UTF-8
access-control-allow-originhttps://projects.propublica.org
cache-controlmax-age=900, public, must-revalidate, stale-while-revalidate=60, stale-if-error=60
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x-authorqueue-worker
x-debugCached
x-frame-optionsDENY
x-originv3-www.propublica.org
varyAccept-Encoding
set-cookie148 Characters
servercloudflare
cf-ray93ea23bda8f122ac-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,846 referring domains.
This page has 1,046,987 backlinks.
This page has backlinks from 2,893 different ip addresses.

Links from Wikipedia

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Robots.txt

# robots.txt for https://www.propublica.org/

Sitemap: https://www.propublica.org/sitemap.xml

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/
Disallow: /static/projects/investigating-digital-advertising/

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www.propublica.org
ProPublica — Investigative Journalism and News in the Public Interest
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.

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