Thebrandingjournal.com - SEO Check

Übersicht der SEO Analyse
Metaangaben
79% 
Seitenqualität
50% 
Seitenstruktur
58% 
Verlinkung
25% 
Server
87% 
Externe Faktoren
100% 
SEO Score
Antwortzeit
2,58 s
Dateigröße
491,40 kB
Wörter
1522
Medien
66
Anzahl Links
182 Intern / 17 Extern

To-do Liste mit SEO Optimierungen

Meta-Angaben im HTML

Titel
(Extrem wichtig)
The Branding Journal - Branding Strategies, Case Studies, and Resources
Der Titel sollte kürzer als 580 Pixel sein. Er ist insgesamt 669 Pixel lang. Jetzt optimieren
Im Titel werden Worte wiederholt.
Meta-Description
(Extrem wichtig)
The Branding Journal is an independent digital publication with an international scope, providing insights and resources about strategic branding.
Die Meta-Description hat eine optimale Länge. (890 Pixel von maximal 1000 Pixel Länge)
Crawlbarkeit
(Extrem wichtig)
Es gibt keine Probleme beim Zugriff auf die Webseite.
Canonical Link
(Wichtig)
https://www.thebrandingjournal.com/
Die Seite hat einen korrekten Canonical Link.
Sprache
(Wenig wichtig)
Im Text erkannte Sprache: en
Im HTML angegebene Sprache: en-us
Serverstandort: Vereinigte Staaten von Amerika
Die Sprache wird im HTML Code wie folgt angegeben: en-us
Alternate/Hreflang Links
(Wenig wichtig)
Die Seite nutzt keine Alternate Links.
Weitere Metatags
(Wenig wichtig)
Es gibt keinen rel next Meta Tag auf der Seite.
Es gibt keinen rel prev Meta Tag auf der Seite.
Domain
(Wenig wichtig)
Die Domain ist sehr lang.
Die Domain ist keine Subdomain.
Die Domain enthält keine Umlaute.
Seiten URL
(Wenig wichtig)
In der URL wurden keine Parameter entdeckt.
In der URL wurde keine Session ID entdeckt.
Die URL hat nicht zu viele Unterverzeichnisse.
Zeichensatzkodierung
(Wenig wichtig)
Die Angaben zur Zeichensatzkodierung (UTF-8) sind fehlerfrei.
Doctype
(Nice to have)
Die Doctype Angabe HTML 5 ist korrekt angegeben.
Die Doctype Angabe befindet sich an erster Stelle im HTML-Code.
Favicon
(Nice to have)
Das Favoriten Icon (Favicon) ist korrekt verlinkt.

Meta Tags

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dc.sourcehttps://www.thebrandingjournal.com/
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Seitenqualität

Inhalt
(Extrem wichtig)
Einige Wörter aus dem Seitentitel werden nicht im Text bzw. Inhalt der Seite verwendet
Es befinden sich 7 Text-Duplikate auf der Seite:
  • Duplikat 1: By checking this box, you confirm that you have read and are agreeing ...
  • Duplikat 2: DisclosureWe participate in affiliate programs and receive a small com...
Die durchschnittliche Satzlänge ist mit 32.07 Wörtern hoch.
Der Inhalt ist mit 1522 Wörtern in Ordnung.
Der Text besteht zu 29% aus Füllwörtern.
Im Text befindet sich eine Aufzählung, dies deutet auf eine gute Textstruktur hin.
Es wurden 20 Fließtextblöcke auf der Seite gefunden.
Es wurden keine Platzhalter Texte bzw. Bilder gefunden.
Frames
(Extrem wichtig)
Die Seite hat kein Frameset.
Mobile
(Wenig wichtig)
Der angegebene Viewport (width=device-width, initial-scale=1) ist korrekt.
Mindestens ein Apple-Touch Icon ist definiert.
Bold- und Strongtags
(Wenig wichtig)
Die Nutzung von Strong- und Bold-Tags ist optimal. Wir empfehlen für diese Webseite die Verwendung von bis zu 30 Tags.
Bilder Optimierung
(Wenig wichtig)
Bei 21 Bildern fehlt das Alt-Attribut. Der Inhalt von Alt-Attributen wird von Suchmaschinen auch als Text gewertet und ist wichtig für die Bildersuche.
Soziale Vernetzung
(Nice to have)
Es befinden sich wenige Social-Sharing Möglichkeiten auf der Seite. Mit Plugins zum Teilen kann die Reichweite der Seite in sozialen Netzwerken erhöht werden.
Zusätzliches Markup
(Nice to have)
Es wurde kein zusätzliches Markup gefunden.
HTTPS
(Wenig wichtig)
Die Seite verwendet HTTPS um Daten sicher zu übertragen.
Alle eingebundenen Dateien werden ebenfalls über HTTPS ausgeliefert.

Medienliste

URLALT-AttributeTitel
...content/uploads/2024/05/TBJ-White-15.pngThe Branding Journal
...content/uploads/2024/05/[email protected]The Branding Journal
...wp-content/uploads/2023/10/Subscribe.jpgFollow The Branding Journal
...content/uploads/2024/05/TBJ-White-15.pngThe Branding Journal
...-performance-marketing-cover-110x110.pngKein ALT-Attribut angegeben
...rinciples-purpose-led-brands-110x110.jpgabstract image of a arange heart over a purple texturized background
...nd-best-global-brands-2024-1-110x110.pngKein ALT-Attribut angegeben
...oads/2024/10/brand-promise-3-110x110.pngKein ALT-Attribut angegeben
...-performance-marketing-cover-800x500.pngKein ALT-Attribut angegeben
...ads/2015/10/what-is-branding-260x195.jpgwhat is branding
...016/06/branding-importance-1-260x195.jpgbranding importance
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...brand-positioning-definition-260x195.jpgbrand positioning definition
...vs-performance-marketing-cover-80x80.pngKein ALT-Attribut angegeben
...-principles-purpose-led-brands-80x80.jpgabstract image of a arange heart over a purple texturized background
...rand-best-global-brands-2024-1-80x80.pngKein ALT-Attribut angegeben
...ploads/2024/10/brand-promise-3-80x80.pngKein ALT-Attribut angegeben
...s/2024/09/manhole-branding-2-1-80x80.jpgWoman shooting a manhole (left) and image of a manhole in Japan (right)
...eenpeace-Dove-Brand-Reputation-80x80.jpgman with a greenpeache shirt holding a dove plastic sachet packaging
..._Wonderskin_Cobranding-ASSET_1-80x80.jpgimages of the Lipotle product
.../07/sway-case-study-branding-1-80x80.jpgKein ALT-Attribut angegeben
...4/07/brand-value-proposition-3-80x80.pngimage representing price vs value on a scale
...024/07/brand-vision-vs-mission-80x80.jpgKein ALT-Attribut angegeben
...Course-System-Black-Friday-600x300-1.gifCourse image
...loads/2015/10/what-is-branding-80x80.jpgwhat is branding
...ploads/2015/04/top-branding-agencies.jpgtop branding agencies
...opicana_Packaging_before_after-80x80.jpgKein ALT-Attribut angegeben
...uploads/2019/02/Branding-books-80x80.jpgKein ALT-Attribut angegeben
...loads/2016/06/Best-Logo-Makers-80x80.pngbest logo makers
...icana_Packaging_before_after-380x280.jpgKein ALT-Attribut angegeben
.../2016/05/Vegemite-iSnack-2.0-380x280.jpgVegemite iSnack 2.0
...oads/2021/04/Gap-Logo-Change-380x280.jpgGap Logo Change
...brand-the-branding-journal-7-380x280.jpgKein ALT-Attribut angegeben
...l_wine_blue_ocean_strategy_3-380x280.jpgKein ALT-Attribut angegeben
...nd-best-global-brands-2024-1-380x280.pngKein ALT-Attribut angegeben
...w-Authenticity-CEOs-Branding-380x280.jpgImages of Kanye West and Mark Zuckerberg communicating informally
...per-personalization-branding-380x280.pnghyperpersonalization branding
...024/07/brand-vision-vs-mission-80x80.jpgKein ALT-Attribut angegeben
...uploads/2020/10/Blogcover-TBJ2-80x80.jpgaudio sonic branding
.../2016/06/branding-importance-1-80x80.jpgbranding importance
...2016/11/brand-positioning-definition.jpgbrand positioning definition
.../07/sway-case-study-branding-1-80x80.jpgKein ALT-Attribut angegeben
...024/07/brand-vision-vs-mission-80x80.jpgKein ALT-Attribut angegeben
.../2024/06/Brand-Europe-Branding-80x80.jpg[object Object]
...uploads/2022/01/Blogcover-TBJ6-80x80.jpgKein ALT-Attribut angegeben
...uploads/2021/02/Blogcover-TBJ3-80x80.jpgbeyondminds branding case study
...ploads/2021/01/TBJ-Blogcover-4-80x80.pngBranding Generation Z
.../01/What-is-Brand-Architecture-80x80.jpgWhat is Brand Architecture
...s/2021/02/what-is-brand-equity-80x80.jpgwhat is brand equity
...ed-Coffee-Cans-LifestyleLinked-80x80.jpgKein ALT-Attribut angegeben
...Contenus-Affiche_Officielle-2-80x80.webpIconic Posters Olympics Paris 2024
...oads/2023/12/EdTutor_Billboard-80x80.jpgpicture of an EdTutor Billboard
...ploads/2023/05/TBJ-Blogcover-7-80x80.pngvisual identity branding
...23/04/Hidden-Messages-in-Logos-80x80.jpgHidden Messages in Logos
...3/03/Starbucks-Logo-Case-Study-80x80.jpgStarbucks Logo Case Study
...19/05/difference-logo-branding-80x80.jpgdifference logo branding
...24/06/Anakena-wines-branding-6-80x80.pnganakena wine packaging nuna
...ploads/2023/08/TBJ-Blogcover-2-80x80.pngTwitter rebrand to X
...ploads/2021/04/Gap-Logo-Change-80x80.jpgGap Logo Change
...1/01/Top-Courses-in-Branding-380x280.jpgTop Courses in Branding
...loads/2019/02/Branding-books-380x280.jpgKein ALT-Attribut angegeben
...ploads/2015/04/top-branding-agencies.jpgtop branding agencies
...ads/2016/06/Best-Logo-Makers-380x280.pngbest logo makers
.../01/Free-Online-Design-Tools-380x280.jpgFree Online Design Tools
...oads/2023/06/Branding-Awards-380x280.jpgBranding Awards
...content/uploads/2024/05/TBJ-White-15.pngThe Branding Journal

Seitenstruktur

H1 Überschrift
(Extrem wichtig)
Es ist keine H1-Überschrift definiert.
Überschriften
(Wichtig)
Einige Überschriftentexte kommen doppelt auf der Seite vor.
Die Überschriftenstruktur ist fehlerhaft. Es sollte keine Hierarchie (H1-H6) ausgelassen werden.
Es befinden sich 80 Überschriften auf der Seite. Die Anzahl der Überschriften sollte in einem besseren Verhältnis zum Text stehen.

Überschriftenstruktur

Überschriften HierarchieInhalt
H2 The Art of Balancing Long-Term Branding and Short-Term Performance Marketing
H2 What Is Branding?
H2 Why Is Branding so Important For Your Business?
H2 Finding Your Brand Purpose: Why Is Your Brand Here?
H2 A Simple Definition of Brand Positioning
H2 Recent Publications
H2 The Art of Balancing Long-Term Branding and Short-Term Performance Marketing Text-Duplikat
H2 10 Principles of a Purpose-Driven Brand
H2 Five Key Insights from Interbrand’s Best Global Brands Report
H2 Brand Promise: What It Means and Why It’s Crucial for Your Business
H2 What Manhole Covers Can Teach Us About Branding
H2 Dove vs. Greenpeace: What This Campaign Teaches Us About Brand Purpose and Reputation
H2 Chipotle Dips into Beauty: Exploring Co-Branding through a Burrito-Proof Lip Stain
H2 Sway: An Inspiring Case Study of a Regenerative Brand with a Powerful and Unique Brand Strategy
H2 Brand Value Proposition: What Is It and How to Create One?
H2 Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples)
H2 Most Popular Articles
H2 What Is Branding? Text-Duplikat
H2 The Top Branding Agencies In The World [2024]
H2 What to Learn From Tropicana’s Packaging Redesign Failure?
H2 Top Branding Books [2024]
H2 The Top Logo Makers [2024]
H2 Popular Case Studies
H2 What to Learn From Tropicana’s Packaging Redesign Failure? Text-Duplikat
H2 How Not to Re-Create Another Vegemite Isnack 2.0 Branding Disaster
H2 Learning from the Gap Logo Redesign Fail
H2 A Brand Case Study: The Superdry Appeal
H2 Yellow Tail: Clever Brand Positioning Within The American Wine Industry
H2 Branding Trends
H2 Five Key Insights from Interbrand’s Best Global Brands Report Text-Duplikat
H2 Raw Authenticity in Action: How CEOs are Transforming Brand Communication
H2 Why Brands Need to Embrace Hyper-Personalization to Stay Relevant
H2 Branding Fundamentals
H2 Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples) Text-Duplikat
H2 Audio Branding: Now’s the Time for Brands to Invest in Their Sonic Identity
H2 Why Is Branding so Important For Your Business? Text-Duplikat
H2 A Simple Definition of Brand Positioning Text-Duplikat
H2 Brand Identity
H2 Sway: An Inspiring Case Study of a Regenerative Brand with a Powerful and Unique Brand Strategy Text-Duplikat
H2 Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples) Text-Duplikat
H2 ‘Brand Europe’ Needs a Hero Movie: Reimagining EU’s Founding Father
H2 Brand Positioning
H2 Dog Food Branding: How Companies Differentiate Their Products in a Saturated Market
H2 Case Study: BeyondMinds’ Branding Journey
H2 How to Successfully Stretch Your Brand Into Gen Z’s Digital World
H2 Brand Management
H2 What is Brand Architecture? Definition, Models, and Examples
H2 What is Brand Equity?
H2 Will Baileys’ new brand extension, Baileys Iced Coffee, grow the brand?
H2 Get Your Free Brand Strategy Cheat Sheet.
H2 Visual Identity
H2 Elevating Brand Imagery: Lessons from the Detailed Illustrations of the Paris 2024 Olympics Posters
H2 How to Humanize An EdTech Brand: Insights from EdTutor’s Case Study
H2 What Is a Visual Identity and Why Does It Play a Crucial Role in Branding?
H2 Logo Design
H2 Discover the Hidden Meanings Behind These 40 Company Logos
H2 Starbucks Logo – History, Meaning, and Evolution
H2 The Difference Between Logo Design and Branding
H2 Rebrand
H2 Lava, Land, and Labels: Rebranding Anakena Wines for the Global Market
H2 Twitter’s Extreme Rebrand to X: A Calculated Risk or Pure Chaos?
H2 Learning from the Gap Logo Redesign Fail Text-Duplikat
H2 Useful Resources
H2 The Best Online Branding Courses & MOOCs in 2024
H2 Top Branding Books [2024] Text-Duplikat
H2 The Top Branding Agencies In The World [2024] Text-Duplikat
H2 The Top Logo Makers [2024] Text-Duplikat
H2 Free Online Design Tools to Create Your Visual Identity
H2 The Most Prestigious Branding Awards
H4 Sign Up for Our Newsletters
H5 Follow Us
H5 Join the Newsletter
H5 Receive our Monthly Newsletter
H5 Follow us on Social Media
H5 The Latest
H5 Subscribe to Our Newsletter
H6 The Art of Balancing Long-Term Branding and Short-Term Performance Marketing Text-Duplikat
H6 10 Principles of a Purpose-Driven Brand Text-Duplikat
H6 Five Key Insights from Interbrand’s Best Global Brands Report Text-Duplikat
H6 Brand Promise: What It Means and Why It’s Crucial for Your Business Text-Duplikat
Einige der Linktexte wiederholen sich.
60 Links haben keinen Linktext oder nur Inhalt in Alt- und Titelattributen.
Die Anzahl an internen Links ist ok.
Keiner der Linktexte ist zu lang.
Alle internen Links haben keine dynamischen Parameter.
Es befinden sich 17 externe Links auf der Seite.
LinkAttributeLinktext
/Subdomain IMG-ALT The Branding Journal
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/category/brand-communications/Subdomain Brand Communications
/category/brand-management/bra...Subdomain Brand Experience
/category/brand-strategy/brand...Subdomain Brand Identity
/category/brand-strategy/brand...Subdomain Brand Positioning
/category/brand-strategy/emplo...Subdomain Employer Branding
/category/brand-strategy/ethic...Subdomain Ethical Branding
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/2023/08/twitter-rebrand-x/Subdomain Twitter’s Extreme Rebrand to X: A Calculated Risk or Pure Chaos?
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/2016/05/vegemite-isnack-2-0-b...Subdomain How Not to Re-Create Another Vegemite Isnack 2.0 Branding Disaster
/2016/03/the-superdry-appeal/Subdomain A Brand Case Study: The Superdry Appeal
/branding-resources/Subdomain Resources
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/category/brand-management/bra...Subdomain Textduplikat Brand Image
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/category/case-studies/Subdomain Textduplikat Top Case Studies
/branding-resources/Subdomain Textduplikat Resources
https://edu.thebrandingjournal...Neues Fenster Extern Subdomain Textduplikat Course New
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/subscribe/Neues Fenster Subdomain Newsletter
https://www.linkedin.com/compa...Neues Fenster Nofollow Extern Subdomain Kein Text
https://twitter.com/thebrandin...Neues Fenster Nofollow Extern Kein Text
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/2024/11/balancing-branding-an...Subdomain Kein Text
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/2024/10/10-principles-purpose...Subdomain Kein Text
/2024/10/10-principles-purpose...Subdomain 10 Principles of a Purpose-Driven Brand
/author/marion/Subdomain byMarion Andrivet
A-TITLE View all posts by Marion Andrivet
/2024/10/interbrands-2024-best...Subdomain Kein Text
/2024/10/interbrands-2024-best...Subdomain Five Key Insights from Interbrand’s Best Global Brands Report
/author/julian/Subdomain byJulian Oppelt
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/2024/10/brand-promise/Subdomain Kein Text
/2024/10/brand-promise/Subdomain Brand Promise: What It Means and Why It’s Crucial for Your Business
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/2024/11/balancing-branding-an...Subdomain Kein Text
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/author/brad-dessington/Subdomain Textduplikat byBrad Dessington
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/2024/10/10-principles-purpose...Subdomain Kein Text
/2024/10/10-principles-purpose...Subdomain Textduplikat 10 Principles of a Purpose-Driven Brand
/author/marion/Subdomain Textduplikat byMarion Andrivet
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/2024/10/interbrands-2024-best...Subdomain Kein Text
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/2024/10/brand-promise/Subdomain Kein Text
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/2024/10/manhole-covers-branding/Subdomain Kein Text
/2024/10/manhole-covers-branding/Subdomain What Manhole Covers Can Teach Us About Branding
/author/bruno-benedini/Subdomain byBruno Benedini
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/2024/09/dove-vs-greenpeace-br...Subdomain Kein Text
/2024/09/dove-vs-greenpeace-br...Subdomain Dove vs. Greenpeace: What This Campaign Teaches Us About Brand Purpose and Reputation
/author/marion/Subdomain Textduplikat byMarion Andrivet
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/2024/09/chipotle-wonderskin-c...Subdomain Kein Text
/2024/09/chipotle-wonderskin-c...Subdomain Chipotle Dips into Beauty: Exploring Co-Branding through a Burrito-Proof Lip Stain
/author/bruno-benedini/Subdomain Textduplikat byBruno Benedini
A-TITLE View all posts by Bruno Benedini
/2024/09/sway-case-study-regen...Subdomain Kein Text
/2024/09/sway-case-study-regen...Subdomain Sway: An Inspiring Case Study of a Regenerative Brand with a Powerful and Unique Brand Strategy
/author/marion/Subdomain Textduplikat byMarion Andrivet
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/2024/08/brand-value-propositi...Subdomain Kein Text
/2024/08/brand-value-propositi...Subdomain Brand Value Proposition: What Is It and How to Create One?
/author/marion/Subdomain Textduplikat byMarion Andrivet
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/2024/07/difference-brand-visi...Subdomain Kein Text
/2024/07/difference-brand-visi...Subdomain Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples)
/author/marion/Subdomain Textduplikat byMarion Andrivet
A-TITLE View all posts by Marion Andrivet
https://edu.thebrandingjournal...Extern Subdomain IMG-ALT Course image
https://edu.thebrandingjournal...Extern Subdomain Join Now for $249 instead of $690!
/2015/10/what-is-branding-defi...Subdomain Kein Text
/2015/10/what-is-branding-defi...Subdomain What Is Branding?
/2015/04/what-are-the-top-bran...Subdomain Kein Text
/2015/04/what-are-the-top-bran...Subdomain The Top Branding Agencies In The World [2024]
/2015/05/what-to-learn-from-tr...Subdomain Kein Text
/2015/05/what-to-learn-from-tr...Subdomain Textduplikat What to Learn From Tropicana’s Packaging Redesign Failure?
/2019/02/top-branding-books/Subdomain Kein Text
/2019/02/top-branding-books/Subdomain Top Branding Books [2024]
/2016/06/online-logo-generators/Subdomain Kein Text
/2016/06/online-logo-generators/Subdomain The Top Logo Makers [2024]
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The Branding Journal is an independent digital publication with an international scope, providing insights and resources about strategic branding.

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