Alt.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
78% 
Page structure
70% 
Link structure
82% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.65 s
File size
31.20 kB
Words
645
Media files
6
Number of links
57 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Association for Learning Technology
The length of the page title is perfect. (322 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.alt.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
theme-color#079948
dcterms.titleAssociation for Learning Technology
dcterms.identifierhttps://www.alt.ac.uk/
MobileOptimizedwidth
HandheldFriendlytrue
apple-mobile-web-app-capableyes
twitter:site@A_L_T
cleartypeon
X-UA-CompatibleIE=edge, chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.71 words is high.
This page contains 645 words. That's ok.
36.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 71 characters this one is longer than 70 characters:
"we are the leading professional body for learning technology in the uk."
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/sites/alt.ac.uk/files/alt-logo_0_0.pngAssociation for Learning Technology » Welcome to our community
...public/RLT Form header.jpg?itok=iFzDeGupNo alt attribute provided
...tor-in-Chief 2020-2025.jpg?itok=XsyraPw-No alt attribute provided
...c/Share your views (1).jpg?itok=SQhsnNEvNo alt attribute provided
...iles/images/block/OER25 social media.pngOER25 23-24 June 2025
...les/images/Follow Us On Social Media.pngSearch for Association for Learning Technology on Linkedin, A_L_T@mastodon.social on Mastodon and @altuk.bsky.social on Bluesky

Page structure

H1 heading
(Critically important)
Association for Learning Technology
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Association for Learning Technology
H1 Welcome
H2 News
H2 Next event: OER25
H2 Latest
H2 Follow us on Social Media
H3 Welcome to our community
H3 Access to expertise and CPD for all practitioners
H3 Professional recognition and development for Learning Technology professionals
H3 Opportunities for leaders and institutions
H3 ALT seeks an Editor-in-Chief to lead the Research in Learning Technology Journal
H3 Michael Flavin steps down as Editor-In-Chief
H3 ALT’s response to the Government Copyright and AI consultation
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.
LinkAttributesAnchor text
https://www.alt.ac.uk/Anchor Skip to main content
https://www.alt.ac.uk/user/loginLog In
A-TITLE Sign in
https://www.alt.ac.uk/IMG-ALT Association for Learning Technology » Welcome to our community
A-TITLE Association for Learning Technology » Welcome to our community
https://www.alt.ac.uk/Association for Learning Technology
https://www.alt.ac.uk/Anchor Show Navigation
https://www.alt.ac.uk/Home
A-TITLE Home page
https://www.alt.ac.uk/newsNews
A-TITLE ALT news / Media releases / ALT Online Newsletter
/get-connectedGet Connected
A-TITLE Ways to stay in touch and get connected with ALT Members
https://www.alt.ac.uk/membershipMembership
https://www.alt.ac.uk/cmaltCMALT
https://www.alt.ac.uk/groupsGroups
https://www.alt.ac.uk/eventsEvents
/publicationsPublications
https://www.alt.ac.uk/edi-altEDI in ALT
https://www.alt.ac.uk/about-altAbout ALT
https://www.alt.ac.uk/contactContact
https://www.alt.ac.uk/membershipSubdomain join ALT
A-TITLE Link to Membership
https://www.alt.ac.uk/newsSubdomain recent news
A-TITLE Link to news
/impact-reportSubdomain Impact Report
A-TITLE Link to impact report
/about-alt/what-we-doSubdomain what we do
A-TITLE Link to what we do
https://altc.alt.ac.uk/blog/External Subdomain #altc blog
A-TITLE Link to blog
https://journal.alt.ac.uk/inde...External Subdomain 25+ years of research
A-TITLE Link ot journal
/about-alt/what-we-do/policy-c...Subdomain policy
A-TITLE Link to policy documents
/news/alt-news-digestSubdomain weekly news digest
A-TITLE Link to digest
/consultant-directorySubdomain Members Directory
A-TITLE Link to directory
/communityResourcesSubdomain resources
A-TITLE Link to resources
https://www.alt.ac.uk/eventsSubdomain webinars and conferences
A-TITLE Link to events
/about-alt/awardsSubdomain ALT's Awards
A-TITLE Link to Awards
/certified-membershipSubdomain CMALT accreditation pathways
A-TITLE Link to CMALT
/certified-membership/cmalt-an...Subdomain mappings
A-TITLE Link to mappings
https://www.alt.ac.uk/groupsSubdomain opportunities to network
A-TITLE Link to groups
https://journal.alt.ac.uk/inde...External Subdomain Learning Technology
A-TITLE Link to new research publications
/about-alt/what-we-do/annual-s...Subdomain current trends
A-TITLE Link to survey analysis
/about-alt/what-we-do/alts-eth...Subdomain ALT's ethical framework for Learning Technology
A-TITLE Link to ethical framework
/news/all_news/alt-seeks-edito...No Text
/news/all_news/alt-seeks-edito...ALT seeks an Editor-in-Chief to lead the Research in Learning Technology Journal
/news/all_news/alt-seeks-edito...Read the complete article...
/news/all_news/michael-flavin-...No Text
/news/all_news/michael-flavin-...Michael Flavin steps down as Editor-In-Chief
/news/all_news/michael-flavin-...Text duplicate Read the complete article...
/news/all_news/alt’s-response-...No Text
/news/all_news/alt’s-response-...ALT’s response to the Government Copyright and AI consultation
/news/all_news/alt’s-response-...Text duplicate Read the complete article...
/news/all_newsTrivial anchor text
more
https://www.alt.ac.uk/print/1453Printer-friendly version
A-TITLE Printer-friendly version
/civicrm/event/info?reset=1&id...Subdomain IMG-ALT OER25 23-24 June 2025
/news/all_news/alt-seeks-edito...Subdomain Text duplicate ALT seeks an Editor-in-Chief to lead the Research in Learning Technology Journal
https://www.jiscmail.ac.uk/cgi...External Subdomain Your Monthly ALT News - Issue 044 April 2025
/news/all_news/michael-flavin-...Subdomain Text duplicate Michael Flavin steps down as Editor-In-Chief
/news/all_news/alt’s-response-...Subdomain ALT’s response to the Government AI and Copyright consultation
https://www.alt.ac.uk/latestText duplicate Trivial anchor text
more
A-TITLE See more activity
/latest/rss.xmlALT's RSS Feeds
A-TITLE RSS Feed
https://www.alt.ac.uk/about-siteAbout this site
A-TITLE About this site
/accessibilityAccessibility
A-TITLE Information about the accessibility of this web site
/cookies-policyCookies Policy
A-TITLE Use of Cookies
/privacy-policyPrivacy Policy
https://www.alt.ac.uk/sitemapSite Map
A-TITLE Link to an autogenerated site map of the whole site
/web-site-terms-businessWeb Site Terms of Business
/complaints-policyComplaints Policy
A-TITLE Complaints Policy and Procedure
https://www.alt.ac.uk/edi-altEquality and Diversity
A-TITLE Equality and Diversity Policy Statement
https://www.linkedin.com/compa...New window External Subdomain Visit ALT on LinkedIn"
https://mastodon.social/@A_L_TNew window External Visit ALT on Mastodon
https://www.youtube.com/user/C...New window External Subdomain Visit ClipsFromALT on YouTube
https://www.flickr.com/photos/...New window External Subdomain Visit PicsFromALT on Flickr
https://www.alt.ac.uk/feedsSee ALT's RSS Feeds

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.alt.ac.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.65 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 9 JavaScript files. This may affect the load time negatively.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (31 kB).

HTTP Response Header

NameValue
dateThu, 03 Apr 2025 10:43:54 GMT
serverApache/2.4.62 (Debian)
x-content-type-optionsnosniff
expiresSun, 19 Nov 1978 05:00:00 GMT
cache-controlno-cache, must-revalidate
content-languageen
x-frame-optionsSAMEORIGIN
link<https://www.alt.ac.uk/>; rel="canonical",<https://www.alt.ac.uk/>; rel="shortlink"
x-ua-compatibleIE=Edge,chrome=1
varyAccept-Encoding
content-encodinggzip
content-length8033
connectionclose
content-typetext/html; charset=utf-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 583 referring domains.
This page has 271,562 backlinks.
This page has backlinks from 515 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Learning72%Check
Technology72%Check
Learning Technology72%Check
Association63%Check
Research Learning Technology62%Check
Technology Professionals57%Check
as Editor-In-Chief56%Check
Editor-in-Chief44%Check
Welcome44%Check
professional43%Check

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