Apt.london - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
75% 
Page quality
36% 
Page structure
94% 
Link structure
66% 
Server
70% 
External factors
100% 
SEO Score
Response time
1.74 s
File size
161.10 kB
Words
445
Media files
125
Number of links
69 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
This is Apt | Architects in London
The length of the page title is perfect. (295 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Apt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
The meta description is too long: 4376 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
viewportwidth=device-width, initial-scale=1
authorEmpty
msapplication-TileColor#ffffff
msapplication-TileImage/img/favicon/ms-icon-144x144.png
theme-color#ffffff
article:published_timeEmpty
twitter:cardpage
twitter:sitehttps://apt.london/
twitter:titleThis is Apt | Architects in London
twitter:descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
twitter:imagehttps://apt.london/thumbnail/w500/2021/05/Apt Architects London Clerkenwell.jpg
twitter:creatorApt
og:titleThis is Apt | Architects in London
og:descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
og:typeog:page
og:urlhttps://apt.london/
og:imagehttps://apt.london/thumbnail/w500/2021/05/Apt Architects London Clerkenwell.jpg
og:site_nameThis is Apt | Architects in London
x-ua-compatibleie=edge
charsetutf-8

Test up to 1.000 webpages of apt.london with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 445 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: From our home in the heart of London’s design community we explore, de...
14.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
121 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
cdn.apt.london/img/apt-logo-black.svgNo alt attribute provided
....london/img/symbols/black/zoom-close.pngNo alt attribute provided
...ondon/img/shapes/white/apt-shapes-01.svgNo alt attribute provided
cdn.apt.london/img/apt-logo-black.svgNo alt attribute provided
...ondon/img/shapes/black/apt-shapes-01.svgNo alt attribute provided
cdn.apt.london/img/apt-logo-white.svgNo alt attribute provided
...ondon/img/shapes/white/apt-shapes-01.svgNo alt attribute provided
...ondon/img/shapes/white/apt-shapes-01.svgNo alt attribute provided
....london/img/symbols/white/down-arrow.pngNo alt attribute provided
...n.apt.london/img/symbols/black/arrow.svgNo alt attribute provided
...af1_9cd1e5472d0960610e98f85d73d2c1e1.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...08a_8bb5d6bf0ea7ab6684654937d55bc4f4.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...69e_8b1841766929d2f499c45fe983dce851.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...483_cf4799f77d14832d1bb18ea29bab104f.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...d3c_f8f80900c5bcb1acfc42788b61ee8936.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...fab_49385695b2d36e0f514aa2ff2e5b6d3f.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...f79_da82982ece3f8ff3464dc1fe6df4fceb.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...f88_08a1d4ee87bbe302ee602da101b89dbd.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...022_07b35a4e00d76e449296ed9be84e40fe.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...152_6e9d8cd28141390a0a434b7d0a2d9d21.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...7cc_46282fec1492fc72500d548f64fff2f4.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...28c_fa480236c7414cdfc40893e8c79585a8.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...9c7_4a886af40f5c523c50e234141d788839.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...0dc_3ec4a4f87279f3dcf5a1a8fa3364b63b.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...dfc_367d6d9b21f39aa042286505da224ce9.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...668_d43571de6004fd1ae8483440c07954e8.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...30b_0cf7dd44496463ecb9fc0acf8482d810.pngNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...df2_9d6dcb62fce7f20216226f05d2b51d25.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...baa_f26b3887bd8d185ff3c1aa35618ca02b.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...2e7_66439e81dfd71a9f9f0c83b827dece6d.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...1f4_f6bcbc6a18c47645364691094e0047be.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...771_60f4c656acd2e25334e42faaeaa6d92d.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...aec_5934c0849324ee4b64f5156a71493ce7.jpgNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
https://cdn.apt.london/img/blank.gifNo alt attribute provided
...n.apt.london/img/symbols/white/arrow.svgNo alt attribute provided
...n.apt.london/img/symbols/black/arrow.svgNo alt attribute provided
...f43_be9561f8cd359cdb3d2535dc117b752a.jpgNo alt attribute provided
...dn.apt.london/img/symbols/black/plus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/minus.pngNo alt attribute provided
...e25_5a996b304db71cfe77b60b2cc4e3e8f4.pngNo alt attribute provided
...dn.apt.london/img/symbols/black/plus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/minus.pngNo alt attribute provided
...4e0_3ee25199f9bb6ac85cdabbf9fd7faba0.jpgNo alt attribute provided
...dn.apt.london/img/symbols/black/plus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/minus.pngNo alt attribute provided
...113_1e22512022b865c5ed338cd25a7665a0.jpgNo alt attribute provided
...dn.apt.london/img/symbols/black/plus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/minus.pngNo alt attribute provided
...959_14d1746d5fb02004aefbe8a4dc5f8c10.jpgNo alt attribute provided
...dn.apt.london/img/symbols/black/plus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/minus.pngNo alt attribute provided
...n.apt.london/img/symbols/black/arrow.svgNo alt attribute provided
cdn.apt.london/img/apt-logo-white.svgNo alt attribute provided
Video URLWidthHeight
/drive/2021/04/shapes_1000x1393.mp4

Page structure

H1 heading
(Critically important)
This is Apt
The H1 heading is too short (11 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 This is Apt
H2 A practice to deliver the unexpected, we create architecture that inspires through great design, innovation & craftsmanship
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://apt.london/No Text
https://apt.london/No Text
https://apt.london/studioStudio
https://apt.london/projectsProjects
https://apt.london/peoplePeople
https://apt.london/journalJournal
https://apt.london/contactContact
https://apt.london/projectsNo Text
https://apt.london/projectsView all projects
/project/lupin-houseLupin House View project
/project/euston-houseEuston House View project
/project/fulham-gasworksFulham Gasworks View project
/project/integra-houseIntegra House View project
/project/parkside-infinityParkside Infinity View project
/project/lowesmoor-wharfLowesmoor Wharf View project
/project/3-merchant-square3 Merchant Square View project
/project/the-design-centreThe Design Centre View project
/project/project-hill-houseHill House View project
/project/the-sloane-buildingThe Sloane Building View project
/project/400-and-450-longwater...400 & 450 Longwater Avenue View project
/project/2-merchant-square2 Merchant Square View project
/project/chapter-house-interiorsChapter House Interiors View project
/project/lambs-passageLamb's Passage View project
/project/auriens-st-johns-woodAuriens St John's Wood View project
/project/merchant-square-maste...Merchant Square Masterplan View project
/project/aston-grangeAston Grange View project
/project/oak-tree-houseOak Tree House View project
/project/the-earnshawThe Earnshaw View project
/project/chapter-houseChapter House View project
/project/64-old-church-street64 Old Church Street View project
/project/66-hammersmith-road66 Hammersmith Road View project
/project/2-trafalgar-way2 Trafalgar Way View project
/project/lupin-houseText duplicate Lupin House View project
/project/euston-houseText duplicate Euston House View project
/project/fulham-gasworksText duplicate Fulham Gasworks View project
/project/integra-houseText duplicate Integra House View project
/project/parkside-infinityText duplicate Parkside Infinity View project
/project/lowesmoor-wharfText duplicate Lowesmoor Wharf View project
/project/3-merchant-squareText duplicate 3 Merchant Square View project
/project/the-design-centreText duplicate The Design Centre View project
/project/project-hill-houseText duplicate Hill House View project
/project/the-sloane-buildingText duplicate The Sloane Building View project
/project/400-and-450-longwater...Text duplicate 400 & 450 Longwater Avenue View project
/project/2-merchant-squareText duplicate 2 Merchant Square View project
/project/chapter-house-interiorsText duplicate Chapter House Interiors View project
/project/lambs-passageText duplicate Lamb's Passage View project
/project/auriens-st-johns-woodText duplicate Auriens St John's Wood View project
/project/merchant-square-maste...Text duplicate Merchant Square Masterplan View project
/project/aston-grangeText duplicate Aston Grange View project
/project/oak-tree-houseText duplicate Oak Tree House View project
/project/the-earnshawText duplicate The Earnshaw View project
/project/chapter-houseText duplicate Chapter House View project
/project/64-old-church-streetText duplicate 64 Old Church Street View project
/project/66-hammersmith-roadText duplicate 66 Hammersmith Road View project
/project/2-trafalgar-wayText duplicate 2 Trafalgar Way View project
https://apt.london/journalNo Text
https://apt.london/journalSee all
/journal/hill-house-and-shoe-l...No Text
/journal/hill-house-and-shoe-l...Hill House and Shoe Lane Library
/journal/aston-grangeNo Text
/journal/aston-grangeAston Grange
/journal/apt-x-west-contempora...No Text
/journal/apt-x-west-contempora...Apt x West Contemporary present Denis O’Regan in conversation with the BBC's Robert Elms
/journal/five-years-as-an-empl...No Text
/journal/five-years-as-an-empl...Five years as an Employee Ownership Trust!
/journal/my-life-in-architectu...No Text
/journal/my-life-in-architectu...My Life in Architecture with Alice Mears
https://apt.london/No Text
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://www.instagram.com/this...New window External Subdomain Instagram
https://x.com/thisisaptlondonNew window External X
https://apt.london/cookiesCookies
https://intranet.apt.london/New window External Subdomain Intranet
https://thegreenspace.com/New window External Greenspace
https://baako.com/New window External Baako

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://apt.london/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.74 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (161 kB).

HTTP Response Header

NameValue
content-length13021
content-typetext/html; charset=utf-8
dateThu, 16 May 2024 19:45:09 GMT
serverApache
cache-controlno-store, no-cache, must-revalidate
content-encodinggzip
expiresThu, 19 Nov 1981 08:52:00 GMT
pragmano-cache
set-cookie52 Characters
varyAccept-Encoding
x-powered-byPHP/7.4.33
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 85 referring domains.
This page has 228 backlinks.
This page has backlinks from 76 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
Sitemap: http://www.apt.london/sitemap.xml

Similar sites

Search preview

apt.london
This is Apt | Architects in London
Apt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Apt91%Check
Apt London83%Check
London75%Check
Architect65%Check
design50%Check
architecture50%Check
Studio50%Check
practice50%Check
create50%Check
inspires50%Check
Show more keywords and terms

Test up to 1.000 webpages of apt.london with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions