Apt.london - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
78% 
Page structure
94% 
Link structure
66% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.42 s
File size
162.30 kB
Words
510
Media files
124
Number of links
70 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
This is Apt | Architects in London
The length of the page title is perfect. (295 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Apt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
The meta description is too long: 4376 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
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article:published_timeEmpty
twitter:cardpage
twitter:sitehttps://apt.london/
twitter:titleThis is Apt | Architects in London
twitter:descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
twitter:imagehttps://apt.london/thumbnail/w500/2021/05/Apt Architects London Clerkenwell.jpg
twitter:creatorApt
og:titleThis is Apt | Architects in London
og:descriptionApt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.
og:typeog:page
og:urlhttps://apt.london/
og:imagehttps://apt.london/thumbnail/w500/2021/05/Apt Architects London Clerkenwell.jpg
og:site_nameThis is Apt | Architects in London
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: From our home in the heart of London’s design community we explore, de...
This page contains 510 words. That's ok.
16.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 23.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
119 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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Video URLWidthHeight
/drive/2021/04/shapes_1000x1393.mp4

Page structure

H1 heading
(Critically important)
This is Apt
The H1 heading is too short (11 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 This is Apt
H2 A practice to deliver the unexpected, we create architecture that inspires through great design, innovation & craftsmanship
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://apt.london/No Text
https://apt.london/No Text
https://apt.london/studioStudio
https://apt.london/projectsProjects
https://apt.london/peoplePeople
https://apt.london/publicationsPublications
https://apt.london/journalJournal
https://apt.london/contactContact
https://apt.london/projectsNo Text
https://apt.london/projectsView all projects
/project/euston-houseEuston House View project
/project/integra-houseIntegra House View project
/project/merchant-square-maste...Merchant Square Masterplan View project
/project/lowesmoor-wharfLowesmoor Wharf View project
/project/chapter-houseChapter House View project
/project/project-hill-houseHill House View project
/project/64-old-church-street64 Old Church Street View project
/project/parkside-infinityParkside Infinity View project
/project/66-hammersmith-road66 Hammersmith Road View project
/project/3-merchant-square3 Merchant Square View project
/project/aston-grangeAston Grange View project
/project/lambs-passageLamb's Passage View project
/project/2-trafalgar-way2 Trafalgar Way View project
/project/400-and-450-longwater...400 & 450 Longwater Avenue View project
/project/lupin-houseLupin House View project
/project/the-earnshawThe Earnshaw View project
/project/auriens-st-johns-woodAuriens St John's Wood View project
/project/oak-tree-houseOak Tree House View project
/project/chapter-house-interiorsChapter House Interiors View project
/project/2-merchant-square2 Merchant Square View project
/project/the-design-centreThe Design Centre View project
/project/fulham-gasworksFulham Gasworks View project
/project/the-sloane-buildingThe Sloane Building View project
/project/euston-houseText duplicate Euston House View project
/project/integra-houseText duplicate Integra House View project
/project/merchant-square-maste...Text duplicate Merchant Square Masterplan View project
/project/lowesmoor-wharfText duplicate Lowesmoor Wharf View project
/project/chapter-houseText duplicate Chapter House View project
/project/project-hill-houseText duplicate Hill House View project
/project/64-old-church-streetText duplicate 64 Old Church Street View project
/project/parkside-infinityText duplicate Parkside Infinity View project
/project/66-hammersmith-roadText duplicate 66 Hammersmith Road View project
/project/3-merchant-squareText duplicate 3 Merchant Square View project
/project/aston-grangeText duplicate Aston Grange View project
/project/lambs-passageText duplicate Lamb's Passage View project
/project/2-trafalgar-wayText duplicate 2 Trafalgar Way View project
/project/400-and-450-longwater...Text duplicate 400 & 450 Longwater Avenue View project
/project/lupin-houseText duplicate Lupin House View project
/project/the-earnshawText duplicate The Earnshaw View project
/project/auriens-st-johns-woodText duplicate Auriens St John's Wood View project
/project/oak-tree-houseText duplicate Oak Tree House View project
/project/chapter-house-interiorsText duplicate Chapter House Interiors View project
/project/2-merchant-squareText duplicate 2 Merchant Square View project
/project/the-design-centreText duplicate The Design Centre View project
/project/fulham-gasworksText duplicate Fulham Gasworks View project
/project/the-sloane-buildingText duplicate The Sloane Building View project
https://apt.london/journalNo Text
https://apt.london/journalSee all
/journal/The Sky Gardens of 2 ...No Text
/journal/The Sky Gardens of 2 ...The Sky Gardens of 2 Trafalgar Way
/journal/Apt Presents: Making ...No Text
/journal/Apt Presents: Making ...Apt Presents: Making Space with Rana Begum
/journal/ The Idea Repeat – A ...No Text
/journal/ The Idea Repeat – A ...The Idea Repeat – A very personal show with Rose Davey
/journal/RIBA London Student A...No Text
/journal/RIBA London Student A...RIBA London Student Awards 2024
/journal/4_Portal_Way_Action_A...No Text
/journal/4_Portal_Way_Action_A...Apt's Plans for the Regeneration of 4 Portal Way Action Approved
https://apt.london/No Text
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://www.instagram.com/this...New window External Subdomain Instagram
https://x.com/thisisaptlondonNew window External X
https://apt.london/cookiesCookies
https://intranet.apt.london/New window External Subdomain Intranet
https://thegreenspace.com/New window External Greenspace
https://baako.com/New window External Baako

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://apt.london/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.42 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (162 kB).

HTTP Response Header

NameValue
servernginx/1.24.0 (Ubuntu)
dateTue, 17 Dec 2024 06:34:17 GMT
content-typetext/html; charset=UTF-8
set-cookie46 Characters
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 75 referring domains.
This page has 387 backlinks.
This page has backlinks from 70 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Sitemap: http://www.apt.london/sitemap.xml

Similar sites

Search preview

apt.london
This is Apt | Architects in London
Apt is a London based architectural practice underpinned by a creative and collaborative approach. We create architecture that inspires through great design, innovation and craftsmanship. We work as a collective in a transparent and logical way. We do not have a ‘house’ style and look at every project afresh; creating desirable places to live and work that are richly detailed and diverse in character, celebrating the culture, customs and heritage of their setting, reinforcing a sense of identity and place. From our studio in the heart of London’s design district we work across multiple sectors including housing, commercial, heritage, arts and community projects of all shapes and sizes across London and the UK.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Apt91%Check
London75%Check
Apt Presents62%Check
design50%Check
create50%Check
Studio50%Check
practice50%Check
architecture50%Check
inspires50%Check
great50%Check
Show more keywords and terms

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