Archaeologydataservice.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
76% 
Page quality
46% 
Page structure
95% 
Link structure
88% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.23 s
File size
33.60 kB
Words
427
Media files
16
Number of links
22 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Archaeology Data Service
The length of the page title is perfect. (236 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://archaeologydataservice.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#cc0200
msapplication-confighttps://archaeologydataservice.ac.uk/app/themes/ads_theme/public/images/favicon/browserconfig.xml
theme-color#cc0200
robotsmax-image-preview:large
generatorWordPress 6.4.2
langen-us
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 427 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 25.44 words is high.
32.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The digital repository for archaeology and heritage Supporting access, innovation, and research
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 The digital repository for archaeology and heritage Supporting access, innovation, and research
H2 Search the database
H2 Deposit data with ADS
H2 Featured Collection
H2 Help & guidance
H2 News & events See all
H2 Latest blog post See all
H2 Empty heading
H2 Sign up for the ADS newsletter
H3 The Origins of Nottingham: archaeological investigations in the Medieval town from 1969 to 1980
H3 Instructions for depositors
H3 #DOIsWithADS
H3 New survey on Digital Data Deposition with the ADS
H3 Market analysis and new stakeholder relationships
H3 Showcase your work
H3 Featured article
H3 Follow us
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
/Anchor Skip to content
/Archaeology Data Service
/search-data/Search data
/deposit-data/Deposit data ADS-easy
/help-guidance/Help & guidance
/news-events/News & events
/blog/Blog
/about/About
/archives/view/newforestlidar_...Infra-red imagery of the New Forest © Forest Research, The Verderers of the New Forest, New Forest National Park Authority, Forestry England, Cambridge Unive...
https://doi.org/10.5284/1078329External Excavation during the A1 Leeming to Barton Motorway Upgrade Scheme © Northern Archaeological Associates
https://doi.org/10.5284/1051619External Diver photographing artefacts underwater from the Wheel Wreck © Kevin Camidge
https://doi.org/10.5284/1042733External Capturing data to create a photogrammetric model of the Pictish Craw Stone © ACCORD Project
/search-dataSearch the database Search our freely available data rich project collections, reports, publications and metadata records.
/deposit-dataDeposit data with ADS Depositing your data with us ensures that they will be professionally curated in the long term and easily accessible for future reuse.
https://doi.org/10.5284/1122103External Featured Collection The Origins of Nottingham: archaeological investigations in the Medieval town from 1969 to 1980 The Origins of Nottingham Collection deta...
/help-guidance/instructions-fo...Instructions for depositors Find out how to prepare your data, compile your metadata and deposit with the ADS in our Instructions for Depositors.
/news-eventsSee all
/news-events/doiswithads/#DOIsWithADS In the digital age of archaeology, the integrity and accessibility of research are crucial. Have you ever clicked on a link to an important arch...
/news-events/pace-survey/New survey on Digital Data Deposition with the ADS This week, the Archaeology Data Service (ADS) will be reaching out to our users and partners in the commer...
/blogText duplicate See all
/blog/market-analysis-and-new-...Market analysis and new stakeholder relationships Following on from our announcement of receiving funding from the University of York’s Partnership for Acade...
https://intarch.ac.uk/External No Text
https://intarch.ac.uk/External Read the journal
https://intarch.ac.uk/authors/...External Showcase your work
https://doi.org/10.11141/ia.56.4External Hollis Croft, Sheffield, South Yorkshire: Old site and new connections
https://www.york.ac.uk/External Subdomain No Text
http://doi.org/10.17616/R3MW23External No Text
https://doi.org/10.34894/GZFRVYExternal No Text
https://www.worlddatasystem.org/External Subdomain No Text
https://www.facebook.com/archa...External Subdomain No Text
https://twitter.com/ADS_UpdateExternal No Text
https://www.instagram.com/arch...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.york.ac.uk/about/l...External Subdomain University of York legal statements
/terms-and-conditions/Website terms and conditions
/cookie-policy/Cookie policy
/privacy/Privacy policy
/accessibility/Accessibility
/contact/Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://archaeologydataservice.ac.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.23 seconds.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (34 kB).

HTTP Response Header

NameValue
dateFri, 20 Sep 2024 14:57:26 GMT
serverApache/2.4.58 (Ubuntu)
strict-transport-securitymax-age=63072000; includeSubDomains
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
link<https://archaeologydataservice.ac.uk/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
content-encodinggzip
content-length9190
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,713 referring domains.
This page has 264,026 backlinks.
This page has backlinks from 1,776 different ip addresses.

Robots.txt

User-agent: Baiduspider
Disallow:/

User-agent: Yandex
Disallow:/

User-agent: UT-Dorkbot
Disallow:/

User-agent: PetalBot
Disallow: /

User-agent: turnitinbot
Disallow: /

User-agent: SemrushBot
Disallow: /

User-agent: AhrefsBot
Disallow: /

Search preview

archaeologydataservice.ac.uk
Archaeology Data Service

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Archaeology75%Check
Archaeology Data73%Check
Archaeology Data Service69%Check
Data68%Check
Service59%Check
Deposit data55%Check
digital54%Check
Search54%Check
Digital Age54%Check
research50%Check

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