Awp.nhs.uk - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
66% 
Page structure
41% 
Link structure
73% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.55 s
File size
69.10 kB
Words
646
Media files
12
Number of links
103 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home :: Avon and Wiltshire Mental Health Partnership NHS Trust
The page title should be shorter than 580 pixels. It is 582 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Significant provider of specialist mental health services operating across BaNES, Bristol, North Somerset, South Gloucestershire, Swindon and Wiltshire.
The length of the meta description is perfect. (942 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.awp.nhs.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionSignificant provider of specialist mental health services operating across BaNES, Bristol, North Somerset, South Gloucestershire, Swindon and Wiltshire.
keywordsawp, avon and wiltshire, awp mental health, mental health, community health, avon, wiltshire, somerset, bath, bristol, swindon, mental illness, recovery services, NHS, learning disabilities
generatorconcrete5
theme-colorrgb(104, 48, 149)
langen
twitter:cardsummary
og:titleHome :: Avon and Wiltshire Mental Health Partnership NHS Trust
og:urlhttps://www.awp.nhs.uk/
og:typewebsite
og:localeen_GB
og:site_nameAvon and Wiltshire Mental Health Partnership NHS Trust
og:descriptionSignificant provider of specialist mental health services operating across BaNES, Bristol, North Somerset, South Gloucestershire, Swindon and Wiltshire.
og:imagehttps://www.awp.nhs.uk/application/themes/custom/images/awp-og.png
X-UA-CompatibleIE=edge
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 31.5 words is high.
This page contains 646 words. That's ok.
28.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../files/4616/3655/9984/AWP_Wheel_Logo.svgAWP Wheel Logo
...on/files/6316/3655/9978/AWP_NHS_Logo.svgAvon and Wiltshire Mental Health Partnership NHS Trust logo
...isability_Nurses_Day_Homepage_Banner.pngNo alt attribute provided
...ance_on_temp_staff_Homepage_Banner_2.pngNo alt attribute provided
...04/NHS_Veteran_Aware_Homepage_Banner.pngNo alt attribute provided
..._Together_Newsletter_Homepage_Banner.pngNo alt attribute provided
...5417/2828/9585/New_Chair_Paul_Miller.pngNo alt attribute provided
...banner_image_-_diverse_support_group.jpgNo alt attribute provided
...chool_guidance_counselor_give_advice.pngNo alt attribute provided
...16/3645/4447/Gesturing_while_talking.pngNo alt attribute provided
...413/0481/024-Bath_NHS_House_HIGH_RES.jpgNo alt attribute provided
...538/033-Green_Lane_Hospital_HIGH_RES.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Home
H1 Welcome
H2 We'd like to say a big thank you to all our LD Nurses
H2 We've won a Sustainable Organisation Award
H2 We've been reaccredited as NHS Veteran Aware
H2 Read our co-produced newsletter
H2 We've announced our new Chair
H2 Find a service
H2 Stories
H2 Upcoming event
H2 Trust Board meeting
H2 Switchboard
H2 Useful information
H2 Our priorities
H2 Accessibility tools
H3 AWP Tribute to Dr Paul Stephenson OBE
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.awp.nhs.uk/Anchor Skip to main content
https://www.awp.nhs.uk/Anchor Skip to navigation
https://www.awp.nhs.uk/Anchor Skip to accessibility tools
/contact-us/help-emergencySubdomain I need urgent help
A-TITLE Help in an emergency
/about-us/newsSubdomain News
/about-us/research-and-develop...Subdomain Research and Development
/information-healthcare-profes...Subdomain Information for healthcare professionals
https://www.awp.nhs.uk/Subdomain IMG-ALT AWP Wheel Logo
A-TITLE Homepage
https://www.awp.nhs.uk/Subdomain IMG-ALT Avon and Wiltshire Mental Health Partnership NHS Trust logo
A-TITLE Homepage
https://www.facebook.com/awpnhsExternal Subdomain A-TITLE Facebook
https://www.linkedin.com/compa...External Subdomain A-TITLE LinkedIn
https://www.youtube.com/channe...External Subdomain A-TITLE Youtube
https://www.instagram.com/awp_...External Subdomain A-TITLE Instagram
https://www.awp.nhs.uk/Subdomain Home
https://www.awp.nhs.uk/about-usSubdomain About us
https://www.awp.nhs.uk/about-usSubdomain Text duplicate About us
/about-us/who-we-are-and-what-...Subdomain Who we are
/about-us/who-we-are-and-what-...Subdomain Text duplicate Who we are
/about-us/who-we-are-and-what-...Subdomain Our strategy and vision
/about-us/our-trust-boardSubdomain Our Trust Board
/about-us/our-trust-boardSubdomain Text duplicate Our Trust Board
/about-us/how-we-are-performingSubdomain How we are performing
/about-us/emergency-preparedne...Subdomain Emergency Preparedness, Resilience and Response (EPRR)
https://www.awp.nhs.uk/ediSubdomain Equality Diversity and Inclusion - our commitment
/about-us/headlightSubdomain Headlight charity
/about-us/newsSubdomain Text duplicate News
/about-us/newsSubdomain Text duplicate News
/about-us/news/storiesSubdomain Latest news and information
/about-us/news/eventsSubdomain Events
/about-us/publicationsSubdomain Publications
/about-us/research-and-develop...Subdomain Text duplicate Research and Development
/about-us/research-and-develop...Subdomain Text duplicate Research and Development
/about-us/research-and-develop...Subdomain What is research?
/about-us/research-and-develop...Subdomain Supporting research
/about-us/research-and-develop...Subdomain Everyone Included
/about-us/research-and-develop...Subdomain Research Capability Funding
/about-us/research-and-develop...Subdomain R&D Equality, Diversity and Inclusion
/about-us/research-and-develop...Subdomain Grant Development
/about-us/research-and-develop...Subdomain Study Outcomes
/about-us/research-and-develop...Subdomain Our Partners
/our-servicesSubdomain Our services
/our-servicesSubdomain Text duplicate Our services
/our-services/az-servicesSubdomain A to Z of services
/our-services/bnssg-child-and-...Subdomain Child and Adolescent Mental Health Services (CAMHS)
/our-services/community-servicesSubdomain Community services
/our-services/talking-therapiesSubdomain Talking Therapies for anxiety and depression
/our-services/talking-therapiesSubdomain Text duplicate Talking Therapies for anxiety and depression
/our-services/talking-therapie...Subdomain Service User Involvement
/our-services/inpatient-servicesSubdomain Inpatient services
/our-services/library-serviceSubdomain Library service
/our-services/pharmacy-serviceSubdomain Medicines and pharmacy services
/our-services/specialist-servicesSubdomain Specialist services
/our-services/specialist-servicesSubdomain Text duplicate Specialist services
/our-services/specialist-servi...Subdomain Learning Disability and Autism Unit
/our-services/urgent-careSubdomain Urgent care
/patients-and-carersSubdomain Patients and carers
/patients-and-carersSubdomain Text duplicate Patients and carers
/patients-and-carers/accessibl...Subdomain Accessible Information Standard
/patients-and-carers/accessing...Subdomain Accessing your health records
/patients-and-carers/bsl-space-1Subdomain British Sign Language (BSL) Space
/patients-and-carers/digital-a...Subdomain Digital appointments
/patients-and-carers/friends-a...Subdomain Friends and Family Test
/patients-and-carers/getting-i...Subdomain Getting involved
/patients-and-carers/informati...Subdomain Information for carers
/patients-and-carers/leaflets-...Subdomain Leaflets and resources
/patients-and-carers/mental-he...Subdomain Mental health legislation – understanding your rights
/patients-and-carers/pastoral-...Subdomain Pastoral, religious and spiritual care
/patients-and-carers/patient-s...Subdomain Patient Safety
/patients-and-carers/reasonabl...Subdomain Reasonable Adjustments
/patients-and-carers/your-team...Subdomain Your Team, Your Conversation, Your Plan
/work-with-usSubdomain Work with us
https://www.awp.nhs.uk/partnersSubdomain Partners
https://www.awp.nhs.uk/partnersSubdomain Text duplicate Partners
/partners/who-we-workSubdomain Integrated Care Systems (ICS)
https://www.awp.nhs.uk/contact-usSubdomain Contact us
https://www.awp.nhs.uk/contact-usSubdomain Text duplicate Contact us
/contact-us/general-enquiriesSubdomain General enquiries
/contact-us/general-enquiriesSubdomain Text duplicate General enquiries
/contact-us/general-enquiries/...Subdomain Switchboard
/contact-us/help-emergencySubdomain Help in an emergency
/contact-us/freedom-informationSubdomain Freedom of Information
/contact-us/media-enquiriesSubdomain Media enquiries
/contact-us/patient-advice-and...Subdomain Patient Advice and Liaison Service (PALS)
/contact-us/patient-advice-and...Subdomain Text duplicate Patient Advice and Liaison Service (PALS)
/contact-us/patient-advice-and...Subdomain Compliments and complaints
/about-us/news/stories/awp-cel...New window Subdomain Here's what they had to say...
/about-us/news/stories/trust-t...New window Subdomain Trivial anchor text
Read more
/about-us/news/stories/avon-an...New window Subdomain Text duplicate Trivial anchor text
Read more
/about-us/news/stories/new-wor...New window Subdomain Find out more
/about-us/news/stories/new-awp...New window Subdomain Meet our new Chair
/services/children-and-young-p...Subdomain Children and Adolescent Mental Health CAMHS home
A-TITLE CAMHS
/our-services/talking-therapiesSubdomain Talking Therapies for anxiety and depression About Talking Therapies
A-TITLE Talking Therapies for anxiety and depression
/about-us/news/storiesSubdomain Latest news and information Discover more
A-TITLE Latest news and information
/work-with-usSubdomain We are your first step, the next step and all the steps ahead! Join us
A-TITLE Work with us
/about-us/news/stories/awp-tri...Subdomain Text duplicate Trivial anchor text
Read more
/about-us/news/events/details?...Subdomain Text duplicate Trivial anchor text
Read more
/about-us/our-trust-boardSubdomain Trust Board
/about-us/research-and-develop...Subdomain Text duplicate Research and Development
/about-us/publications/trust-p...Subdomain Safeguarding adults and children
/contact-us/freedom-informationSubdomain Text duplicate Freedom of Information
/accessibilitySubdomain Accessibility
https://www.awp.nhs.uk/privacySubdomain Privacy, cookies and social media
/contact-us/media-enquiriesSubdomain Text duplicate Media enquiries
/about-us/publications/trust-p...Subdomain Fair processing notices
https://www.awp.nhs.uk/ediSubdomain Equality, Diversity and Inclusion
/about-us/publications/declara...Subdomain Declarations
https://frankltd.co.uk/New window External No Text
https://www.awp.nhs.uk/Anchor Return to header

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.awp.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.55 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (69 kB).

HTTP Response Header

NameValue
cache-controlno-cache, no-store, private, max-age=0, s-max-age=0, must-revalidate, proxy-revalidate, no-transform, no-cache, private
pragmano-cache
expiresThu, 01 Jan 1970 00:00:00 GMT
dateTue, 05 Nov 2024 23:17:09 GMT
x-frame-optionsSAMEORIGIN
content-encodinggzip
varyAccept-Encoding,User-Agent
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
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content-typetext/html; charset=UTF-8
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 456 referring domains.
This page has 3,717 backlinks.
This page has backlinks from 375 different ip addresses.

Robots.txt

crawl-delay: 10

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Disallow: /application/controllers
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Disallow: /application/helpers
Disallow: /application/jobs
Disallow: /application/languages
Disallow: /application/mail
Disallow: /application/models
Disallow: /application/page_types
Disallow: /application/single_pages
Disallow: /application/tools
Disallow: /application/views
Disallow: /ccm/system/captcha/picture

Disallow: /application/files
Disallow: /application/files/*

Disallow: /application/secure_files
Disallow: /application/secure_files/*

Allow: /application/files/thumbnails
Allow: /application/files/*.png
Allow: /application/files/*.jpg

Disallow: /download_file
Disallow: /download_file/*

Disallow: /concrete
Disallow: /concrete/*

Disallow: /demo
Disallow: /demo/*

Allow: /application/files/cache/css
Allow: /application/files/cache/js
Allow: /concrete/css
Allow: /concrete/js

# This list is compiled by Techie Zone part of Qlogix Network.
 
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Search preview

www.awp.nhs.uk
Home :: Avon and Wiltshire Mental Health Partnership NHS Trust
Significant provider of specialist mental health services operating across BaNES, Bristol, North Somerset, South Gloucestershire, Swindon and Wiltshire.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NHS64%Check
Mental59%Check
Mental Health59%Check
Wiltshire Mental Health59%Check
Mental Health Partnership NHS58%Check
Wiltshire56%Check
Wiltshire Mental Health Partnership56%Check
Health Partnership NHS Trust56%Check
Health Partnership54%Check
Mental Health Services54%Check

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