Bf.unl.edu - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
50% 
Page structure
74% 
Link structure
72% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.78 s
File size
92.40 kB
Words
301
Media files
6
Number of links
22 internal / 55 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Business & Finance | Nebraska
The length of the page title is perfect. (283 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://bf.unl.edu/welcome
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, viewport-fit=cover
color-schemedark light
theme-color#d00000
GeneratorDrupal 7 (http://drupal.org)
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 301 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 42 words is high.
21.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/background-wide.jpgphoto of students studying outdoors and walking to classes in front of the Learning Commons
...tegic-plan/ies-Intentional-Inclusion.svgicon of hands in circle
/images/feed-item//filejaBKmANo alt attribute provided
/images/feed-item//fileS3W98tLennander
/images/feed-item//filerSBJSkSam Dolezal plants vincas outside of the Van Brunt Visitors Center.
/images/feed-item//file3pa5uAHassan Ramzah, UNL's chief of police, has earned a doctorate with a focus on educational leadership and higher education. His dissertation focused on the implementation of community policing at another university in the Midwest. His adviser was Elizabeth Niehaus, associate professor of educational administration.

Page structure

H1 heading
(Critically important)
Welcome
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (7 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome
H2 Newly Revised Policies
H2 OUR MISSION
H2 Strategic Plan
H2 Business & Finance Service Areas
H2 Related Links
H2 Campus Links
H2 Policies & Reports
H3 Pyatt retirement reception is June 14
H3 Lennander to serve as interim leader of human resources
H3 Landscape Services staff adapt daily to maintain campus beauty
H3 Career of service leads Ramzah to doctoral degree
Baselink: https://bf.unl.edu/
There are 1 links with a trivial anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (55) on this page.
LinkAttributesAnchor text
https://bf.unl.edu/Anchor Skip to main content
https://www.unl.edu/External Subdomain University of Nebraska–Lincoln
https://www.unl.edu/visit/External Subdomain Visit
https://www.unl.edu/apply/External Subdomain Apply
https://www.unl.edu/give/External Subdomain Give
https://shib.unl.edu/idp/profi...External Subdomain Log In
https://search.unl.edu/External Subdomain Search
https://www.unl.edu/External Subdomain No Text
https://bf.unl.edu/Business & Finance
https://search.unl.edu/External Subdomain Text duplicate Search
https://shib.unl.edu/idp/profi...External Subdomain Text duplicate Log In
/business-finance-areasAreas
https://campusplanning.unl.edu/External Subdomain Campus Planning
http://fmo.unl.edu/External Subdomain Facilities
http://fs.unl.edu/External Subdomain Financial Services
http://hr.unl.edu/External Subdomain Human Resources
http://police.unl.edu/External Subdomain University Police
http://us.unl.edu/External Subdomain University Services
/business-centerBusiness Center
https://bf.unl.edu/policiesPolicies
/current-initiativesUniversity Initiatives
https://budget.unl.edu/respons...External Subdomain Budget Model Redesign
/service-delivery-initiativeService Delivery Initiative
https://sustainability.unl.edu/External Subdomain Sustainability
https://bf.unl.edu/awardsStaff Kudos Recognition
https://bf.unl.edu/bf-bravoThe B+F Bravo Award
/office-of-the-vice-chancellorOffice of the Vice Chancellor
/office-of-the-vice-chancellorWho We Are
/values-and-principlesValues and Principles
/customer-service-strategiesCustomer Service Strategies
/inclusive-excellenceInclusive Excellence
https://bf.unl.edu/strategic-planStrategic Plan
https://bf.unl.edu/job-openingsJob Openings
https://www.unl.edu/visit/External Subdomain Visit the University of Nebraska–Lincoln
https://www.unl.edu/apply/External Subdomain Apply to the University of Nebraska–Lincoln
https://www.unl.edu/give/External Subdomain Give to the University of Nebraska–Lincoln
https://www.unl.edu/External Subdomain Nebraska
/policies/youth-activity-safetyYouth Activities
/policies/university-wide-food...Food & Beverage Service
/policies/service-centersService Centers
https://bf.unl.edu/policiesMore Policies
https://bf.unl.edu/strategic-planTrivial anchor text
Read More
https://hr.unl.edu/External Subdomain Text duplicate Human Resources
https://fs.unl.edu/External Subdomain Text duplicate Financial Services
https://us.unl.edu/External Subdomain Text duplicate University Services
https://police.unl.edu/External Subdomain Text duplicate University Police
https://campusplanning.unl.edu/External Subdomain Text duplicate Campus Planning
https://fmo.unl.edu/External Subdomain Facilities Maintenance & Operations
https://news.unl.edu/newsrooms...External Subdomain Pyatt retirement reception is June 14
https://news.unl.edu/newsrooms...External Subdomain Lennander to serve as interim leader of human resources
https://news.unl.edu/newsrooms...External Subdomain Landscape Services staff adapt daily to maintain campus beauty
https://news.unl.edu/newsrooms...External Subdomain Career of service leads Ramzah to doctoral degree
https://bf.unl.edu/newsNews Archive
https://www.unl.edu/External Subdomain No Text
https://inourgritourglory.unl....External Subdomain No Text
https://www.unl.edu/about/acad...External Subdomain No Text
https://nebraska.edu/External No Text
http://emergency.unl.edu/External Subdomain Emergency Planning and Preparedness
http://sapphire.nebraska.edu/External Subdomain Sapphire: Business Forms
http://directory.unl.edu/External Subdomain Staff and Faculty Directory
https://directory.unl.edu/External Subdomain Directory
https://employment.unl.edu/External Subdomain Employment
https://events.unl.edu/External Subdomain Events
https://libraries.unl.edu/External Subdomain Libraries
https://maps.unl.edu/External Subdomain Maps
https://news.unl.edu/newsrooms...External Subdomain News
https://www.unl.edu/chancellor/External Subdomain Office of the Chancellor
https://unlreport.unl.edu/External Subdomain Report an Incident
https://www.unl.edu/accessibil...External Subdomain Accessibility Statement
https://www.unl.edu/equity/External Subdomain Institutional Equity and Compliance
https://www.unl.edu/equity/not...External Subdomain Notice of Nondiscrimination
https://its.unl.edu/unlprivacy...External Subdomain Privacy Policy
https://safety.unl.edu/External Subdomain Safety at Nebraska
https://heoa.unl.edu/External Subdomain Student Information Disclosures
https://wdn.unl.edu/External Subdomain Web Developer Network
https://webaudit.unl.edu/qa-test/External Subdomain QA Test
https://www.unl.edu/External Subdomain Text duplicate University of Nebraska–Lincoln

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://bf.unl.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.78 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (92 kB).

HTTP Response Header

NameValue
dateFri, 26 Jul 2024 23:14:40 GMT
content-typetext/html; charset=utf-8
content-length26261
serverApache/2.4.6 (CentOS) PHP/8.1.29
x-content-type-optionsnosniff
x-powered-byPHP/8.1.29
x-drupal-cacheMISS
expiresSun, 19 Nov 1978 05:00:00 GMT
cache-controlpublic, max-age=86400
content-languageen
permissions-policyinterest-cohort=()
link<https://cloud.typography.com>; rel=preconnect,</welcome>; rel="canonical",</node/11174>; rel="shortlink"
x-generatorDrupal 7 (http://drupal.org)
etag"1721985343-1"
last-modifiedFri, 26 Jul 2024 09:15:43 GMT
content-encodinggzip
access-control-allow-origin*
access-control-allow-methodsGET
x-xss-protection0
x-cacheableYes
x-varnish317415719 315834347
age50336
viaapache 10.172.22.126, varnish 10.172.20.89, 1.1 unlcms-web-alpha.us-east.aws.its-sys.unl.edu (Varnish/7.3)
accept-rangesbytes
varyCookie,Accept-Encoding
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 40 referring domains.
This page has 68 backlinks.
This page has backlinks from 36 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/
# UNL
Disallow: /book/export/html/
Disallow: /*/book/export/html/
Disallow: /?q=book/export/html/
Disallow: /?q=*/book/export/html/
Disallow: /user
Disallow: /user/*
# UNL sites with custom domains that don't redirect
Disallow: /ianr/extension/food/buy-fresh/

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Business50%Check
Finance50%Check
Business Finance50%Check
Welcome50%Check
unl48%Check
edu48%Check
Nebraska46%Check
Service43%Check
Policies43%Check
Campus43%Check

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