Nielsen.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
86% 
Page structure
29% 
Link structure
36% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.05 s
File size
475.00 kB
Words
683
Media files
9
Number of links
160 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Audience Is Everything®
The length of the page title is perfect. (230 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
The length of the meta description is perfect. (953 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nielsen.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionA global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
msapplication-TileImagehttps://www.nielsen.com/wp-content/uploads/sites/2/2021/10/cropped-nielsen_favicon_512x512-1.png?w=270
article:publisherhttps://www.facebook.com/nielsen/
article:modified_time2024-06-03T14:58:54+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@nielsen
og:localeen_US
og:typewebsite
og:descriptionA global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
og:urlhttps://www.nielsen.com/
og:site_nameNielsen
og:imagehttps://www.nielsen.com/wp-content/uploads/sites/2/2024/01/home-page-meta-1200x675-1.jpg
og:image:width1200
og:image:height675
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Navigate the TV landscape with precision. Examine audience viewing beh...
This page contains 683 words. That's ok.
24.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 20.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...oads/sites/2/2022/12/nielsen-one-500.jpgNo alt attribute provided
...tes/2/2024/04/L-Header-AMR-Webinar-2.jpgNo alt attribute provided
.../2/2024/04/[email protected]No alt attribute provided
...tes/2/2022/12/nielsen-one-500.jpg?w=1024Nielsen One - A new era of clarity
...ds/sites/2/2023/11/Meta-image.jpg?w=1024The Gauge
...es/2/2024/01/Meta-Image-_UFNF.png?w=1024The Upfronts/NewFronts Guide 2024
...ds/sites/2/2023/11/Meta-image.jpg?w=1024The Gauge
...es/2/2024/05/AANHPI-2024-meta.jpg?w=1024Reaching Asian American Audiences 2024
...ntent/uploads/sites/2/2021/10/bg2-1.jpegNo alt attribute provided

Page structure

H1 heading
(Critically important)
Audience Is Everything
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Audience Is Everything
H1 Full-Funnel Outcomes: How to Measure Impact Across the Changing Customer Journey
H1 Full-Funnel Outcomes: How to Measure Impact Across the Changing Customer Journey Duplicate text
H2 Connecting you to audiences, growth and new opportunities.
H2 Stay ahead of media’s evolution with our timely insights.
H2 Real people are always at the heart of our data.
H2 Stay in the loop
H3 Nielsen ONE
H3 The Next Frontier
H3 The Gauge
H3 Reaching Asian American Audiences 2024
H3 People around the world participate in our panels
H3 Employees power our business globally
H3 Business resource groups champion an inclusive culture
H3 Find the right solution for your business
H4 Type
H4 Topic
H4 Empty heading
H4 Audience measurement
H4 Media planning
H4 Marketing optimization
H4 Gracenote content metadata
H4 The Gauge Duplicate text
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 How can we help?
H6 Featured
H6 Featured Duplicate text
H6 Featured product
H6 Featured Duplicate text
H6 Featured Duplicate text
H6 Featured Duplicate text
H6 Featured Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://nielsen.com/No Text
/solutions/Solutions
/solutions/audience-measurement/Audience measurement
/solutions/audience-measurement/Audio measurement
/solutions/audience-measurement/Cross-media measurement
/solutions/audience-measurement/Digital measurement
/solutions/audience-measurement/Streaming measurement
/solutions/audience-measurement/TV measurement
/solutions/media-planning/Media planning
/solutions/media-planning/Audience segmentation
/solutions/media-planning/Competitive intelligence
/solutions/media-planning/Scenario planning
/solutions/marketing-optimizat...Marketing optimization
/solutions/marketing-optimizat...Marketing outcomes
/solutions/marketing-optimizat...Sports & games
/solutions/content-metadata/Content metadata
/solutions/content-metadata/Audio metadata
/solutions/content-metadata/Sports metadata
/solutions/content-metadata/Video metadata
/solutions/audience-measuremen...Nielsen One
/solutions/audience-measuremen...No Text
https://www.nielsen.com/insights/Insights
/insights/type/article/Articles
/insights/type/case-study/Case Studies
/insights/type/perspective/Perspectives
/insights/type/podcast/Podcasts
/insights/type/report/Reports
/insights/type/video/Videos
/insights/type/webinar/Webinars
/insights/topic/advertising/Advertising
/insights/topic/audiences/Audiences
/insights/topic/digital-techno...Digital & technology
/insights/topic/marketing-perf...Marketing performance
/insights/topic/media/Media
/insights/topic/sports-gaming/Sports & gaming
/insights/topic/tv-streaming/TV & streaming
https://www.nielsen.com/top-ten/Top 10 rankings
/data-center/Data Center
/data-center/Subdomain Featured Data
/data-center/the-gauge/Subdomain The Gauge™ – U.S.
/data-center/top-ten/Subdomain Top 10 – U.S.
/data-center/top-ten-denmark/Subdomain Top Trends – Denmark
/data-center/top-ten-deutschland/Subdomain Top Trends – Germany
/womens-world-cup-2023-data-hub/Subdomain Women’s World Cup
/insights/2022/fifa-world-cup-...Subdomain Men’s World Cup
/data-center/data-center/Subdomain Anchor Methodology
/insights/2023/pros-and-cons-o...Subdomain Big Data
/insights/2023/what-is-panel-d...Subdomain Panels
/data-center/big-data-panel/Subdomain Big Data + Panel
/data-center/gracenote-id/Subdomain Identity
/about-us/about/About
https://www.nielsen.com/about-us/Overview
/about-us/locations/Locations
/about-us/leadership/Leadership
https://www.sec.gov/edgar/brow...External Subdomain SEC Filings
https://www.nielsen.com/careers/Subdomain Careers
https://www.nielsen.com/about-us/Focus
/about-us/diversity-equity-inc...Diversity, equity & inclusion
/about-us/responsibility-and-s...Responsibility & sustainability
/about-us/nielsen-panels/Text duplicate Panels
/legal/privacy-principles/Privacy
https://trust.nielsen.com/External Subdomain Trust
/news-center/News Center
/news-center/type/press-release/Press releases
/news-center/type/article/Text duplicate Articles
/about-us/press-contacts/Press requests
/portal-login/No Text
https://www.nielsen.com/Subdomain English
https://www.nielsen.com/es/Subdomain Español
https://www.nielsen.com/pt/Subdomain Português Brasileiro
https://www.nielsen.com/zh/Subdomain 中文 (简体)
https://www.nielsen.com/ja/Subdomain 日本語
https://www.nielsen.com/it/Subdomain Italiano
https://www.nielsen.com/de/Subdomain Deutsch
https://www.nielsen.com/fr/Subdomain Français
https://www.nielsen.com/ko/Subdomain 한국어
https://www.nielsen.com/id/Subdomain Bahasa Indonesia
https://www.nielsen.com/pl/Subdomain Polski
/solutions/All Solutions
/solutions/audience-measurement/Text duplicate Audience measurement
/solutions/media-planning/Text duplicate Media planning
/solutions/marketing-optimizat...Text duplicate Marketing optimization
/solutions/content-metadata/Text duplicate Content metadata
/solutions/audience-measuremen...Text duplicate Nielsen One
https://www.nielsen.com/insights/All Insights
/insights/type/article/Text duplicate Articles
/insights/type/case-study/Text duplicate Case Studies
/insights/type/perspective/Text duplicate Perspectives
/insights/type/podcast/Text duplicate Podcasts
/insights/type/report/Text duplicate Reports
/insights/type/video/Text duplicate Videos
/insights/type/webinar/Text duplicate Webinars
https://www.nielsen.com/top-ten/Top 10
/data-center/Subdomain Text duplicate Data Center
/data-center/the-gauge/Subdomain The GaugeTM – U.S.
/data-center/top-ten/Subdomain Text duplicate Top 10 – U.S.
/data-center/top-ten-denmark/Subdomain Text duplicate Top Trends – Denmark
/data-center/top-ten-deutschland/Subdomain Text duplicate Top Trends – Germany
/womens-world-cup-2023-data-hub/Subdomain Text duplicate Women’s World Cup
/insights/2022/fifa-world-cup-...Subdomain Text duplicate Men’s World Cup
/insights/2023/pros-and-cons-o...Subdomain Text duplicate Big Data
/insights/2023/what-is-panel-d...Subdomain Text duplicate Panels
/data-center/big-data-panel/Subdomain Text duplicate Big Data + Panel
/data-center/gracenote-id/Subdomain Text duplicate Identity
https://www.nielsen.com/about-us/New window Text duplicate Overview
https://www.nielsen.com/about-us/New window Our values
/news-center/New window Text duplicate News Center
https://www.nielsen.com/careers/Text duplicate Careers
https://trust.nielsen.com/External Subdomain Text duplicate Trust
/portal-login/Subdomain Client Login
/portal-login/No Text
https://www.nielsen.com/Subdomain Text duplicate English
https://www.nielsen.com/es/Subdomain Text duplicate Español
https://www.nielsen.com/pt/Subdomain Text duplicate Português Brasileiro
https://www.nielsen.com/zh/Subdomain Text duplicate 中文 (简体)
https://www.nielsen.com/ja/Subdomain Text duplicate 日本語
https://www.nielsen.com/it/Subdomain Text duplicate Italiano
https://www.nielsen.com/de/Subdomain Text duplicate Deutsch
https://www.nielsen.com/fr/Subdomain Text duplicate Français
https://www.nielsen.com/ko/Subdomain Text duplicate 한국어
https://www.nielsen.com/id/Subdomain Text duplicate Bahasa Indonesia
https://www.nielsen.com/pl/Subdomain Text duplicate Polski
/insights/2024/full-funnel-out...Subdomain Watch the webinar
/insights/2024/full-funnel-out...Subdomain Text duplicate Watch the webinar
/solutions/Subdomain See all solutions
/solutions/audience-measuremen...Nielsen ONE
/solutions/audience-measuremen...Subdomain Learn more
/solutions/audience-measurement/No Text
/solutions/audience-measurement/Explore
/solutions/media-planning/No Text
/solutions/media-planning/Text duplicate Explore
/solutions/marketing-optimizat...No Text
/solutions/marketing-optimizat...Text duplicate Explore
/solutions/content-metadata/No Text
/solutions/content-metadata/Text duplicate Explore
/solutions/Subdomain Text duplicate See all solutions
/data-center/the-gauge/Subdomain The Gauge
/data-center/the-gauge/Subdomain Text duplicate IMG-ALT The Gauge
/insights/2024/upfronts-newfro...Subdomain The Next Frontier
/insights/topic/advertising/Subdomain Text duplicate Advertising
/insights/2024/upfronts-newfro...Subdomain IMG-ALT The Upfronts/NewFronts Guide 2024
/data-center/the-gauge/Subdomain Text duplicate IMG-ALT The Gauge
/data-center/the-gauge/Subdomain Text duplicate The Gauge
/insights/2024/reaching-asian-...Subdomain IMG-ALT Reaching Asian American Audiences 2024
/insights/type/report/Subdomain Report
/insights/2024/reaching-asian-...Subdomain Text duplicate Reaching Asian American Audiences 2024
/insights/topic/audiences/Subdomain Text duplicate Audiences
https://nielsen.com/insights/See all insights
/about-us/nielsen-panels/Subdomain Text duplicate Panels
https://www.nielsen.com/careers/Subdomain Text duplicate Careers
/about-us/diversity-equity-inc...Subdomain Diversity, equity and inclusion
/solutions/Text duplicate Solutions
/about-us/locations/Text duplicate Locations
https://www.nielsen.com/insights/Text duplicate Insights
https://www.nielsen.com/about-us/About Nielsen
https://www.nielsen.com/careers/Text duplicate Careers
/news-center/Text duplicate News Center
https://www.sec.gov/edgar/brow...New window External Subdomain Text duplicate SEC Filings
https://www.facebook.com/Nielsen/New window External Subdomain facebook
https://www.instagram.com/niel...New window External Subdomain instagram
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://twitter.com/nielsenNew window External twitter
https://www.youtube.com/user/T...New window External Subdomain youtube
/legal/privacy-principles/Subdomain Privacy notice
/legal/terms-of-use/Subdomain Terms of use
https://sites.nielsen.com/lega...New window External Subdomain Do not sell or share my personal information
/legal/optout-page/Subdomain Limit the use of my sensitive personal information
/legal/privacy-principles/niel...Subdomain Nielsen Marketing Cloud Privacy Statement
https://secure.ethicspoint.com...New window External Subdomain Integrity Helpline
/legal/consumer-health-privacy...Subdomain Health Privacy Notice
https://beian.miit.gov.cn/New window External Subdomain 粤ICP备17078252号
https://beian.miit.gov.cn/New window External Subdomain 粤公网安备44010402001179号
/legal/legal-information/?lang=deSubdomain Impressum

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.05 seconds.
The file size of the HTML document is fine (475 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 03 Jun 2024 20:06:04 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
content-security-policyframe-ancestors 'self' https://nielsensports.com https://www.qa.nielsen.com https://develop.nielsen.com
link<https://www.nielsen.com/wp-json/>; rel="https://api.w.org/"
content-encodinggzip
strict-transport-securitymax-age=300
x-rqvie1 111 253 443
accept-rangesbytes
x-cacheHIT
cache-controlmax-age=300, must-revalidate
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 48,074 referring domains.
This page has 26,703,208 backlinks.
This page has backlinks from 28,867 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 2547 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /*.pdf$
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.nielsen.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

www.nielsen.com
Audience Is Everything®
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Audience84%Check
Audience Measurement71%Check
Audience Insights68%Check
Nielsen65%Check
Media59%Check
Data59%Check
Measure59%Check
measurement55%Check
People54%Check
Nielsen One54%Check
Show more keywords and terms

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