Mass.edu - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
82% 
Page structure
62% 
Link structure
58% 
Server
54% 
External factors
100% 
SEO Score
Response time
1.16 s
File size
46.70 kB
Words
2852
Media files
15
Number of links
116 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Massachusetts Department of Higher Education
The length of the page title is perfect. (429 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Official website of the Massachusetts Department of Higher Education
The length of the meta description is perfect. (431 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionOfficial website of the Massachusetts Department of Higher Education
authorMassachusetts Department of Higher Education
viewportwidth=device-width, initial-scale=1, maximum-scale=1
langen
charsetutf-8

Test up to 1.000 webpages of mass.edu with our free plan!

Sign Up Free
No trial. It's just free!

Page quality

Content
(Critically important)
This page contains 2852 words. That's ok.
35.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
41 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.62 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 12 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 74 characters this one is longer than 70 characters:
"said chris gabrieli, chair of the massachusetts board of higher education."
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...guidebeta/_includes/Web OneLine Logo.pngNo alt attribute provided
...guidebeta/_includes/Web Stacked Logo.pngNo alt attribute provided
https://www.mass.edu/_images/urgenticon.pngUrgent
...tegic/images/PCP-HeroImage-700x470-3.jpgPublicCommentPeriod
/about/images/Commissioner-HeroImage-2.jpgCommissioner Viewpoint
/about/images/Viewpoint-Santiago.pngCommissioner Viewpoint
...21-11 SHEEO Exceptional Agency Award.jpgSHEEOAgencyAward
...ges/REJI-Handbook-HeroImage 1024x768.jpgImage of hardcover book with cover reading 'Leading for Change Racial Equity & Justice Institute Practitioner Handbook' and background image of a young Black man in a shirt, tie, and sport jacket sitting in a crowded audience, smiling at the camera.
.../images/OER Grant-HeroImage 1024x768.jpgAfrican American adult student working in computer class. Line of man and women in casual sitting at table, using desktops, typing. Staff training concept
/_images/icons2016/twitter%2032x32.pngTwitter
/_images/icons2016/facebook%2032x32.pngFacebook
/_images/icons2016/flickr%2032x32.pngFlickr
/_images/icons2016/linkedin%2032x32.pngSlideShare
/_images/icons2016/youtube%2032x32.pngYouTube
/_images/icons2016/pinboard%2032x32.pngPinboard

Page structure

H1 heading
(Critically important)
Performance Measurement Reporting System
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Performance Measurement Reporting System
H1 Strategic Initiatives and Programs
H1 A New Vision: Equity
H1 What’s New
H2 Performance Measurement Reporting System Duplicate text
H2 Strategic Initiatives and Programs Duplicate text
H2 A New Vision: Equity Duplicate text
H2 DHE/DPH Joint Task Force on Sexual Misconduct Surveys’ Draft Report Published for Public Comment
H2 Massachusetts Higher Education Commissioner Carlos E. Santiago to step down at close of the 2021-22 academic year
H2 Commissioner Santiago’s Message to Staff on Ahmaud Arbery Murder Verdict
H2 DHE Named 2021 Exceptional Agency of the Year by National Peers
H2 New, Free Handbook of Racially Equitable Practices in Higher Education
H2 DHE, Six Campuses Partner on "Remixing Open Textbooks through an Equity Lens"
H4 our data insights
H4 our policy work
H4 our next move
H5 Meetings & Events
H5 Quick Links
H5 Meetings & Events Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
https://www.mass.edu/home.aspAnchor skip to content
/about/calendar.aspFull Calendar >
/foradmin/home.aspCollege & University Administration
/forstufam/home.aspStudents & Families
/forfacstaff/home.aspCampus Faculty & Staff (HR)
https://www.mass.edu/home.aspNo Text
/about/aboutdhe.aspAbout
/about/aboutdhe.aspThe DHE
/bhe/aboutbhe.aspThe Board
/bhe/board.aspBoard Members
/forstufam/advisorycouncil/adv...Student Advisory Council
/system/aboutsystem.aspThe Public System
/about/whatsnew.aspWhat's New
/about/whatsnew.aspNews & Announcements
/about/newsletters.aspEmail Newsletters
/about/newsreleases.aspNews Releases
/about/rfp.aspRequests for Proposals
/about/jobs.aspJobs
/about/contactus.aspContact Us
/bhe/aboutbhe.aspBoard Business
/bhe/regulations.aspLaws and Regulations
/bhe/publicnotice.aspPublic Notices
/bhe/powers.aspBHE Authority
/bhe/budget.aspBudget Process
/bhe/meetings.aspUpcoming Meetings
/bhe/agendas.aspPast Meeting Materials
/bhe/lib_home.aspPolicy & Report Library
https://www.mass.edu/datacenter/Data Center
/strategic/home.aspStrategic Initiatives
/osfa/home.aspFinancial Aid
/osfa/home.aspOffice of Student Financial Assistance
/osfa/students/forstudents.aspInfo & Tools for Students
/osfa/schools/forschools.aspInfo & Tools for Schools
/osfa/programs/programs.aspState Financial Aid Programs
/osfa/massaid.aspMASSAid
/osfa/home/contact.aspContact OSFA
/masstransfer/MassTransfer
/covid-19/home.aspCoronavirus Disease 2019 (COVID-19) Information and Resources
https://www.mass.edu/home.aspNo Text
/foradmin/home.aspText duplicate College & University Administration
/forstufam/home.aspText duplicate Students & Families
/forfacstaff/home.aspText duplicate Campus Faculty & Staff (HR)
/about/aboutdhe.aspText duplicate About
/about/aboutdhe.aspText duplicate The DHE
/bhe/aboutbhe.aspText duplicate The Board
/bhe/board.aspText duplicate Board Members
/forstufam/advisorycouncil/adv...Text duplicate Student Advisory Council
/system/aboutsystem.aspText duplicate The Public System
/about/whatsnew.aspText duplicate What's New
/about/rfp.aspText duplicate Requests for Proposals
/about/jobs.aspText duplicate Jobs
/about/contactus.aspText duplicate Contact Us
/bhe/aboutbhe.aspText duplicate Board Business
/bhe/regulations.aspText duplicate Laws and Regulations
/bhe/publicnotice.aspText duplicate Public Notices
/bhe/powers.aspText duplicate BHE Authority
/bhe/budget.aspText duplicate Budget Process
/bhe/meetings.aspText duplicate Upcoming Meetings
/bhe/agendas.aspText duplicate Past Meeting Materials
/bhe/lib_home.aspText duplicate Policy & Report Library
https://www.mass.edu/datacenter/Text duplicate Data Center
/strategic/home.aspText duplicate Strategic Initiatives
/osfa/home.aspText duplicate Financial Aid
/masstransfer/Text duplicate MassTransfer
/covid-19/home.aspText duplicate Coronavirus Disease 2019 (COVID-19) Information and Resources
/datacenter/PMRS/home.aspExplore the Data
/strategic/home.aspDiscover our Initiatives
/strategic/equity.aspLearn More
https://www.mass.edu/beckerBecker College Closure
IMG-ALT Urgent
/foradmin/closures/home.aspInstitutional Transitions & Closures
https://www.mass.edu/budgetFY22 Budget Process
https://www.mass.edu/masstransferText duplicate MassTransfer
/foradmin/sara/home.aspSARA
https://www.mass.edu/datacenterText duplicate Data Center
/about/calendar.aspFull Calendar
/about/whatsnew.aspAnchor IMG-ALT PublicCommentPeriod
/about/whatsnew.aspAnchor DHE/DPH Joint Task Force on Sexual Misconduct Surveys’ Draft Report Published for Public Comment The Task Force on Sexual Misconduct Surveys established by M...
https://malegislature.gov/Laws...New window External (Chapter 337 of the Acts of 2020)
/strategic/documents/Task Forc...New window Draft Report and Recommendations >
/strategic/csvp.aspNew window Read more on Campus Safety >
/about/whatsnew.aspAnchor IMG-ALT Commissioner Viewpoint
/about/whatsnew.aspMassachusetts Higher Education Commissioner Carlos E. Santiago to step down at close of the 2021-22 academic year BOSTON – Wednesday, January 12, 2022 – The ...
/about/newsreleases.aspNew window View the Press Release >
/about/remarks/20211124-Ahmaud...Text duplicate IMG-ALT Commissioner Viewpoint
/about/remarks/20211124-Ahmaud...Commissioner Santiago’s Message to Staff on Ahmaud Arbery Murder Verdict Commissioner Santiago addresses the outcome of the Ahmaud Arbery murder trial in a m...
/about/remarks/20211124-Ahmaud...New window View the Commissioner's Message >
/about/whatsnew.aspAnchor IMG-ALT SHEEOAgencyAward
/about/whatsnew.aspDHE Named 2021 Exceptional Agency of the Year by National Peers At the kickoff of the SHEEO Higher Education Policy Conference in November 2021, DHE was deli...
https://us2.campaign-archive.c...New window External Subdomain Talent, Innovation, and Equity (TIE)
/strategic/equity.aspNew window Equity Agenda
https://sheeo.org/sheeo-announ...New window External More about SHEEO Awards & Other Winners >
/about/whatsnew_2021REJIHandbo...IMG-ALT Image of hardcover book with cover reading 'Leading for Change Racial Equity & Justice Institute Practitioner Handbook' and background image of a young Black...
/about/whatsnew_2021REJIHandbo...New, Free Handbook of Racially Equitable Practices in Higher Education On September 21, 2021, the Racial Equity and Justice Institute, a multi-institution co...
/about/whatsnew_2021REJIHandbo...Explore the Homegrown Handbook >
/about/whatsnew.aspIMG-ALT African American adult student working in computer class. Line of man and women in casual sitting at table, using desktops, typing. Staff training concept
/about/whatsnew.aspDHE, Six Campuses Partner on "Remixing Open Textbooks through an Equity Lens" A consortium of six public colleges and universities and DHE has received a hig...
https://openedgroup.org/coupNew window External COUP Framework
/strategic/oer.aspNew window Learn More About OER >
/about/whatsnew.aspMore News
/about/directions.aspOne Ashburton Place, Rm. 1401 Boston, MA 02108
/about/contactus.aspInquiries & Complaints
/about/staffdirectory.aspDHE Staff Directory
/system/campusdirectory.aspCampus Directory
/about/aboutdhe.aspDepartment of Higher Education
/about/commissioner.aspCommissioner Carlos Santiago
/bhe/aboutbhe.aspBoard of Higher Education
/system/aboutsystem.aspPublic Colleges & Universities System
/bhe/meetings.aspText duplicate Upcoming Meetings
/bhe/agendas.aspText duplicate Past Meeting Materials
/bhe/lib_home.aspText duplicate Policy & Report Library
/masstransfer/home.aspText duplicate MassTransfer
/datacenter/home/home.aspText duplicate Data Center
/osfa/home/home.aspFinancial Aid (OSFA)
/foradmin/sara/home.aspText duplicate SARA
https://www.mass.edu/budgetText duplicate FY22 Budget Process
/foradmin/closures/home.aspText duplicate Institutional Transitions & Closures
https://twitter.com/MassDHENew window External IMG-ALT Twitter
https://www.facebook.com/MassDHENew window External IMG-ALT Facebook
https://www.flickr.com/photos/...New window External IMG-ALT Flickr
https://www.slideshare.net/mas...New window External IMG-ALT SlideShare
https://www.youtube.com/user/m...New window External IMG-ALT YouTube
https://pinboard.in/u:massdheNew window External IMG-ALT Pinboard
/about/jobs.aspText duplicate Jobs
/legal/privacy.aspPrivacy Policy
/legal/terms.aspTerms of Use
/legal/accessibility.aspAccessibility Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mass.edu/home.asp"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.16 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 12 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
cache-controlprivate,no-cache
pragmano-cache
content-typetext/html
expiresWed, 23 Mar 2022 08:26:42 GMT
set-cookie53 Characters
set-cookie34 Characters
set-cookie121 Characters
dateFri, 25 Mar 2022 08:26:42 GMT
cteonnt-length47804
content-security-policy-report-onlydefault-src 'self' 'unsafe-inline' 'unsafe-eval' data: blob: *.maeoe.net *.powerbigov.us *.amazonaws.com *.bootstrapcdn.com *.cloudflare.com *.datatables.net *.fontawesome.com *.google.com *.google-analytics.com *.googleapis.com *.googletagmanager.com *.gstatic.com *.jquery.com *.mapbox.com *.mass.edu *.mathjax.org *.microsoft.com *.msecnd.net *.softlayer.net *.tableau.com *.testnav.com *.surveygizmo.com *.alchemer.com *.localizecdn.com *.govdelivery.com; report-uri https://gateway.edu.state.ma.us/csp_report-uri/csp-parser-enhanced.php;
content-encodinggzip
content-length14520
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 93 referring domains.
This page has 193 backlinks.
This page has backlinks from 85 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /test/
Disallow: /_Assets/
Disallow: /_contentincludes/
Disallow: /_includes/
Disallow: /downloads/
Disallow: /vpd/
Disallow: /RD2014/
Disallow: /rd2014/
Disallow: /campuses/
Disallow: /currentinit/
Disallow: /foremployees/
Disallow: /forinstitutions/
Disallow: /forstudents/
Disallow: /aboutus/
Disallow: /library/
Disallow: /pollibrary/
Disallow: /studentlearning/
Disallow: /share/
Disallow: /masstransfer/pathwaysbeta/
Disallow: /masstransfer/a2b/mapped/
Disallow: /masstransfer/test-maguarantee/
Disallow: /socialanalytics/
Disallow: /databases/
Disallow: /strategic2019/
Disallow: /zz-2018styleguidebeta/
Disallow: /datacenter/2020enrollmentestimates_October.asp
Disallow: /strategic/zzztagtest-top-a.asp
Disallow: /nahi/

Search preview

www.mass.edu › home.asp
Massachusetts Department of Higher Education
Official website of the Massachusetts Department of Higher Education

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
higher70%Check
Higher Education70%Check
education69%Check
Massachusetts higher education69%Check
Massachusetts66%Check
served as66%Check
Massachusetts Department64%Check
Higher Education Commissioner62%Check
Department62%Check
State Higher Education61%Check

Test up to 1.000 webpages of mass.edu with our free plan!

Sign Up Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions