Churchdwight.com - SEO Checker

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Overview of the SEO Check
Meta information
72% 
Page quality
46% 
Page structure
67% 
Link structure
65% 
Server
61% 
External factors
100% 
SEO Score
Response time
0.88 s
File size
40.90 kB
Words
308
Media files
40
Number of links
44 internal / 57 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Church and Dwight | Consumer Goods | Home and Personal Care Products
The page title should be shorter than 580 pixels. It is 677 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Church and Dwight has brought you many products for home goods, personal care, health, and global consumer products all around the world.
The length of the meta description is perfect. (878 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionChurch and Dwight has brought you many products for home goods, personal care, health, and global consumer products all around the world.
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
There are only 308 words on this page. Good pages should have about 800 words of useful content.
27.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/church-dwight-logo-tm.pngChurch & Dwight Co., Inc.
/img/church-dwight-logo-tm.pngChurch & Dwight Co., Inc.
/img/logos/therabreath_1x.pngTherabreath logo
/img/logos/zicam_1x.pngZicam logo
/img/logos/waterpik_1x.pngWater Pik logo
/img/logos/flawless_1x.pngFlawless logo
/img/logos/trojan_1x.pngTrojan logo
/img/logos/oxiclean_1x.pngOxiCLean logo
/img/logos/batiste_1x.pngBatiste Dry Shampoo logo
/img/logos/arm_and_hammer_1x.pngArm & Hammer logo
/img/logos/orajel_1x.pngOrajel logo
/img/logos/vitafusion_1x.pngVitafusion logo
/img/logos/first_response_1x.pngFirst Response logo
/img/logos/xtra_1x.pngXTRA logo
/img/logos/nair_1x.pngNair logo
/img/logos/spinbrush_1x.pngSpinbrush logo
/img/logos/clump_and_seal_1x.pngClump & Seal logo
/img/logos/kaboom_1x.pngKaboom logo
/img/logos/clear_balance_1x.pngClear Balance logo
/img/logos/feline_pine_1x.pngFeline Pine logo
/img/logos/orange_glo_1x.pngOrange Glo logo
/img/logos/lil_critters_1x.pngL’il Critters logo
/img/logos/pre_seed_1x.pngPreseed logo
/img/logos/rephresh_1x.pngRepHresh logo
/img/logos/accuflora_1x.pngAccuflora logo
/img/logos/replense_1x.pngReplens logo
/img/logos/toppik_1x.pngToppik logo
/img/logos/viviscal_1x.pngViviscal logo
/img/logos/truly_radient_1x.pngTruly Radiant logo
/img/logos/simply_saline_1x.pngSimply Saline logo
/img/logos/arrid_1x.pngArrid logo
/img/logos/femfresh_1x.pngFemfresh logo
/img/home/careers-image.jpgNo alt attribute provided
/img/home/homepage-careers.pngNo alt attribute provided
/img/home/Parter-image.jpgNo alt attribute provided
/img/home/homepage-innovation.pngNo alt attribute provided
/img/home/resp_sust_01.pngNo alt attribute provided
/img/home/resp_sust_02.pngNo alt attribute provided
/img/home/resp_sust_03.pngNo alt attribute provided
/img/church-dwight-logo-tm.pngChurch & Dwight Co., Inc.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Careers
H2 Careers Duplicate text
H2 Partner on Innovation
H2 Partner on Innovation Duplicate text
H2 Responsibility & Sustainability
H4 Church & Dwight Co., Inc.
H5 INVESTORS
H5 Our Brands
H5 Responsibility
H5 Company
H5 Careers Duplicate text
H5 Innovation
H5 Latest News
H5 Commercial
Baselink: /
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (57) on this page.

Found links on this page

LinkAttributesAnchor text
https://churchdwight.com/IMG-ALT Church & Dwight Co., Inc.
https://churchdwight.com/company/Company
/our-brands/Our Brands
https://careers.churchdwight.com/New window External Subdomain Careers
/responsibility/Responsibility
https://churchdwight.com/Text duplicate IMG-ALT Church & Dwight Co., Inc.
/innovation/Innovation
http://investor.churchdwight.com/External Subdomain Investors
/latest-news.aspxLatest News
/international.aspxInternational
https://churchdwight.com/company/COMPANY
/our-brands/BRANDS
http://investor.churchdwight.com/External Subdomain INVESTORS
https://careers.churchdwight.com/New window External Subdomain CAREERS
https://www.therabreath.com/New window External Subdomain IMG-ALT Therabreath logo
A-TITLE Therabreath
https://www.zicam.com/New window External Subdomain IMG-ALT Zicam logo
A-TITLE Zicam
https://www.waterpik.com/New window External Subdomain IMG-ALT Water Pik logo
A-TITLE WaterPik
https://www.flawlessbeauty.com/New window External Subdomain IMG-ALT Flawless logo
A-TITLE Flawless
http://www.trojanbrands.com/New window External Subdomain IMG-ALT Trojan logo
A-TITLE Trojan
http://www.oxiclean.com/New window External Subdomain IMG-ALT OxiCLean logo
A-TITLE OxiCLean
http://www.batistehair.com/New window External Subdomain IMG-ALT Batiste Dry Shampoo logo
A-TITLE Batiste Dry Shampoo
http://www.armandhammer.com/New window External Subdomain IMG-ALT Arm & Hammer logo
A-TITLE Arm & Hammer
http://www.orajel.com/New window External Subdomain IMG-ALT Orajel logo
A-TITLE Orajel
http://www.vitafusion.com/New window External Subdomain IMG-ALT Vitafusion logo
A-TITLE Vitafusion
http://www.firstresponse.com/New window External Subdomain IMG-ALT First Response logo
A-TITLE First Response
http://www.xtralaundry.com/New window External Subdomain IMG-ALT XTRA logo
A-TITLE XTRA
http://www.naircare.com/New window External Subdomain IMG-ALT Nair logo
A-TITLE Nair
https://www.armandhammer.com/e...New window External Subdomain IMG-ALT Spinbrush logo
A-TITLE Spinbrush
http://www.clumpandseal.com/New window External Subdomain IMG-ALT Clump & Seal logo
A-TITLE Clump & Seal
http://www.kaboomkaboom.com/New window External Subdomain IMG-ALT Kaboom logo
A-TITLE Kaboom
https://www.armandhammer.com/b...New window External Subdomain IMG-ALT Clear Balance logo
A-TITLE Clear Balance
http://www.felinepine.com/New window External Subdomain IMG-ALT Feline Pine logo
A-TITLE Feline Pine
http://www.orangeglowoodcare.com/New window External Subdomain IMG-ALT Orange Glo logo
A-TITLE Orange Glo
http://www.lilcritters.com/New window External Subdomain IMG-ALT L’il Critters logo
A-TITLE L’il Critters
http://www.firstresponse.com/New window External Subdomain IMG-ALT Preseed logo
A-TITLE Preseed
http://www.rephresh.com/New window External Subdomain IMG-ALT RepHresh logo
A-TITLE RepHresh
http://www.accuflora.com/New window External Subdomain IMG-ALT Accuflora logo
A-TITLE Accuflora
http://www.replens.com/New window External Subdomain IMG-ALT Replens logo
A-TITLE Replens
http://www.toppik.com/New window External Subdomain IMG-ALT Toppik logo
A-TITLE Toppik
http://www.viviscal.com/New window External Subdomain IMG-ALT Viviscal logo
A-TITLE Viviscal
http://www.trulyradiant.com/New window External Subdomain IMG-ALT Truly Radiant logo
A-TITLE Truly Radiant
http://www.armandhammer.com/New window External Subdomain IMG-ALT Simply Saline logo
A-TITLE Simply Saline
http://www.arrid.com/New window External Subdomain IMG-ALT Arrid logo
A-TITLE Arrid
https://www.femfresh.co.uk/New window External Subdomain IMG-ALT Femfresh logo
A-TITLE femfresh
https://careers.churchdwight.c...External Subdomain Jobs
https://careers.churchdwight.c...External Subdomain How We Hire
https://careers.churchdwight.c...External Subdomain Our Culture
https://careers.churchdwight.c...New window External Subdomain Text duplicate Jobs
https://careers.churchdwight.c...New window External Subdomain Text duplicate How We Hire
https://careers.churchdwight.c...New window External Subdomain Text duplicate Our Culture
https://churchdwightinnovation...New window External Connect with us about your idea or innovation.
/innovation/Share your thinking
https://churchdwightinnovation...New window External Submit Your idea
/responsibility/our-communitie...EMPLOYEE GIVING FUND
/responsibility/SUSTAINABILITY REPORT
/responsibility/guiding-princi...GUIDING PRINCIPLES
https://churchdwight.com/company/Text duplicate Company
/our-brands/Text duplicate Our Brands
https://careers.churchdwight.com/New window External Subdomain Text duplicate Careers
/responsibility/Text duplicate Responsibility
/innovation/Text duplicate Innovation
http://investor.churchdwight.com/External Subdomain Text duplicate Investors
/latest-news.aspxText duplicate Latest News
/international.aspxText duplicate International
/terms-conditions.aspxTerms & Conditions
/privacy-policy.aspxPrivacy Policy
/company/contact-us.aspxContact Us
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Follow us on LinkedIn
http://investor.churchdwight.com/External Subdomain Text duplicate INVESTORS
http://investor.churchdwight.c...External Subdomain Company Profile
http://investor.churchdwight.c...External Subdomain Stock Information
http://investor.churchdwight.c...External Subdomain Financial Information
http://investor.churchdwight.c...External Subdomain News & Events
http://investor.churchdwight.c...External Subdomain Corporate Governance
http://investor.churchdwight.c...External Subdomain Dividend History
http://investor.churchdwight.c...External Subdomain Shareholder Services
/our-brands/Text duplicate Our Brands
/our-brands/consumer-brands/Consumer Brands
/our-brands/business-to-busine...Business to Business Areas
/our-brands/product-safety.aspxProduct Safety
/ingredient-disclosure/default...Product Ingredient Disclosure
https://msdsmanagement.msdsonl...New window External Subdomain GHS Safety
/our-brands/brand-newsletter-s...Brand Newsletter Signup
/responsibility/Text duplicate Responsibility
/responsibility/our-operations...Responsible Sourcing
/responsibility/Sustainability Reports
/responsibility/guiding-princi...Guiding Principles
https://churchdwight.com/company/Text duplicate Company
/company/history.aspxHistory
/company/management-directors....Management Team & Board of Directors
/company/culture.aspxCulture
https://careers.churchdwight.com/New window External Subdomain Text duplicate Careers
https://careers.churchdwight.c...New window External Subdomain Students
https://careers.churchdwight.com/New window External Subdomain Working Here
/innovation/Text duplicate Innovation
/latest-news.aspxText duplicate Latest News
/rss-feeds.aspxRSS Subscription
/rss-feeds.aspxEmail Updates
/cpsc-certificates.aspxCPSC Certificates
/purchasing-terms-conditions.aspxPurchasing Terms & Conditions
/sales-terms-conditions.aspxSales Terms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://churchdwight.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.88 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (41 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateWed, 14 Aug 2024 05:51:51 GMT
serverMicrosoft-IIS/10.0
cache-controlprivate
content-encodinggzip
set-cookie123 Characters
varyAccept-Encoding
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-cdnImperva
x-iinfo56-8126802-8126812 NNNN CT(36 84 0) RT(1723614710865 110) q(0 0 1 0) r(2 3) U12
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,777 referring domains.
This page has 489,307 backlinks.
This page has backlinks from 1,122 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
Disallow: /benefits2024oe
Disallow: /pdf/HR/Benefits2024OE.pdf
User-agent: cludo
Allow: /
Disallow: /benefits2024oe
Disallow: /pdf/HR/Benefits2024OE.pdf

Similar sites

Search preview

churchdwight.com
Church and Dwight | Consumer Goods | Home and Personal Care Products
Church and Dwight has brought you many products for home goods, personal care, health, and global consumer products all around the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
CHURCH77%Check
DWIGHT77%Check
CHURCH DWIGHT77%Check
Consumer58%Check
products56%Check
Personal56%Check
Consumer Products56%Check
consumer brands48%Check
world46%Check
Innovation44%Check
Show more keywords and terms

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