e-m-marketing.com | Website SEO Review

Response time

0.35 s

File size

144.20 kB

Words

963

Media files

68

Number of links

119 internal / 10 external

Meta specifications 100% achieved

Title

(Critically important)

Homepage - EM Marketing

The length of the page title is perfect. (240 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

You might call us a full-service digital agency. You might call us a trusted resource for marketing talent. Our clients simply call us the right fit.

The length of the meta description is perfect. (859 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://e-m-marketing.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: United States of America

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1
robots	index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
description	You might call us a full-service digital agency. You might call us a trusted resource for marketing talent. Our clients simply call us the right fit.
cdp-version	1.4.9
msapplication-TileImage	https://e-m-marketing.com/wp-content/uploads/2023/05/cropped-favicon-270x270.png
article:publisher	https://www.facebook.com/emmarketinginc/
article:modified_time	2024-12-16T20:08:48+00:00
lang	en-us
twitter:card	summary_large_image
twitter:title	EM Marketing
twitter:description	You might call us a full-service digital agency. You might call us a trusted resource for marketing talent. Our clients simply call us the right fit.
twitter:image	https://e-m-marketing.com/wp-content/uploads/2023/06/logo-square.png
og:locale	en_US
og:type	website
og:title	EM Marketing
og:description	You might call us a full-service digital agency. You might call us a trusted resource for marketing talent. Our clients simply call us the right fit.
og:url	https://e-m-marketing.com/
og:site_name	EM Marketing
og:image	https://e-m-marketing.com/wp-content/uploads/2023/06/logo-square.png
og:image:width	200
og:image:height	201
og:image:type	image/png
charset	UTF-8

Page quality 64% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

Words from the H1 heading are not used in the page content.

These Typos were found:

cmo => com

This page contains 963 words. That's ok.

33% of the text are stop words.

The page contains a listing, which indicates a good text layout.

8 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 16.4 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The amount of tags is very high (21). We recommend using a maximum of 19 tags for this page.

The following tag is repeated too often: clients

Strong and Bold Tags

Image SEO

(Somewhat important)

32 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
data:[...] Base64	EM Marketing
data:[...] Base64	Main Menu
data:[...] Base64	Close Menu
...tent/uploads/2023/05/IMG_5686-scaled.jpg	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	When, Where, and How to Dream Big and Celebrate Bigger in 2025
data:[...] Base64	No alt attribute provided
data:[...] Base64	Tackling High-Impact Projects in the Face of Product Marketing Overload
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	Creativity is like stuff. So, what is stuff? Knowledgeable hardball fans know that stuff relates to the quality of a pitcher’s pitches. It may have to do with, in no particular order, control, command, velocity. It might be the mustard on a fastball, the spin rate on a curveball, the break angle of a slider. It might have to do with the way the ball comes out of the pitcher’s hand, that same pitcher’s raw athletic ability, or maybe even his baseball acumen. It’s an intangible that every pitcher wants, but not every pitcher has.
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	\|\|
data:[...] Base64	\|\|
data:[...] Base64	\|\|\|
data:[...] Base64	\|\|
data:[...] Base64	EM Marketing
data:[...] Base64	EM Marketing LinkedIn
data:[...] Base64	EM Marketing Facebook
data:[...] Base64	EM Marketing Instagram
data:[...] Base64	EM Marketing's Blog
data:[...] Base64	The Break logo
data:[...] Base64	EM Marketing

Page structure 58% achieved

H1 heading

(Critically important)

Specialists at helping you achieve your marketing goals

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

There are 45 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

H1-H6 headings

Heading structure

Heading level	Content
H1	Specialists at helping you achieve your marketing goals
H2	Our Clients
H2	Strength in Numbers
H2	200+
H2	450+
H2	800+
H2	Look what’s making waves at EM Marketing
H2	What we’re thinking about
H2	3 Reasons to Hire a Marketing Consultant for Parental Leave Coverage
H2	Championing Cultural Equity: Meet Leslie Fisher
H2	How Marketing Leaders Can Navigate Today’s AI Landscape
H2	3 Steps to Start 2025 Strong: Reflect, Plan, Adjust
H2	When, Where, and How to Dream Big and Celebrate Bigger in 2025
H2	Inspiration Mode: How Founders Can Break Through and Scale Their Businesses
H2	Tackling High-Impact Projects in the Face of Product Marketing Overload
H2	How 4 Marketing Pros Designed Their Digital Portfolios
H2	Blending Strategy and Creativity: Meet Todd Nelson
H2	A Brand Without Strategy: The Risk of Letting Someone Else Define You
H2	The Key to Raising Your Brand Storytelling Game
H2	Going and Growing Global: Meet Stephanie Peterson
H2	Give Fall Event Planning the Grace of Time
H2	DEI Today: We’re Still on a Journey Towards Inclusion and Business Success
H2	Balancing Web Design and A Love for Art: Meet Nicole Hanusek
H2	7 Tips for Using Consultants Strategically When Budgets Are Snug
H2	Savvy Storytelling: Meet Luchina Fisher
H2	5 Reasons You Should Hire a Fractional CMO
H2	9 Marketing Trends in 2024
H2	Content with Consulting: Meet Moira Alexander
H2	Business Development for Consultants
H2	4 Key Insights from SaaStr 2023
H2	Living the Lifecycle: Meet Carole Strickland
H2	How the Adoption of AI Should Change the Structure of Your Marketing Team
H2	Consulting Resume Tips: How to Reflect the Transition from Full Time Employment
H2	Primed for Amazon Marketing: Meet Yvonne Schmidt
H2	When It’s Time to Bring in a Specialist to Achieve Your Marketing Goals
H2	Demystifying Account-Based Marketing: What It Is and What It Means for You
H2	How Marketing Teams Survive and Thrive in 2023 [Webinar]
H2	What It Really Takes to Make It as a Freelancer
H2	How can we help you?
H3	A deep bench that can go the distance
H3	Fast and flexible to meet your changing needs
H3	Work samples? We’ve got ’EM.
H3	“The combination of talent, approach, and established relationship makes EM the right choice for us.”
H3	“I worked with EM Marketing while I was at PayPal to fill a contractor role on my team and was thoroughly impressed with the company and staff capabilities.”
H3	“Two months ago, I started as head of PMM and the first thing I did was to pull EM in to help build out our marketing team. Our business is growing exponentially.”

Link structure 25% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

23 links don't have an anchor text.

There are 30 links with a trivial anchor text.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 10 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://e-m-marketing.com/		IMG-ALT EM Marketing
/what-we-do/		What We Do
/how-we-work/		How We Work
/case-studies/		Case Studies
/our-people/		Our People
/our-story/		Our Story
/contact/		Let’s talk
https://emmarketing.mystagingw...	External Subdomain	Learn More
https://emmarketing.mystagingw...	External Subdomain Text duplicate	Learn More
https://emmarketing.mystagingw...	External Subdomain Text duplicate	Learn More
https://thebreak.agency/	External	jump in
/blog/3-reasons-to-hire-a-mark...		No Text
/blog/3-reasons-to-hire-a-mark...		3 Reasons to Hire a Marketing Consultant for Parental Leave Coverage
/blog/3-reasons-to-hire-a-mark...		Trivial anchor text Read more
/blog/championing-cultural-equ...		No Text
/blog/championing-cultural-equ...		Championing Cultural Equity: Meet Leslie Fisher
/blog/championing-cultural-equ...	Text duplicate	Trivial anchor text Read more
/blog/how-marketing-leaders-ca...		No Text
/blog/how-marketing-leaders-ca...		How Marketing Leaders Can Navigate Today’s AI Landscape
/blog/how-marketing-leaders-ca...	Text duplicate	Trivial anchor text Read more
/blog/3-steps-to-start-2025-st...		No Text
/blog/3-steps-to-start-2025-st...		3 Steps to Start 2025 Strong: Reflect, Plan, Adjust
/blog/3-steps-to-start-2025-st...	Text duplicate	Trivial anchor text Read more
/blog/when-where-and-how-to-dr...		IMG-ALT When, Where, and How to Dream Big and Celebrate Bigger in 2025
/blog/when-where-and-how-to-dr...	Text duplicate	When, Where, and How to Dream Big and Celebrate Bigger in 2025
/blog/when-where-and-how-to-dr...	Text duplicate	Trivial anchor text Read more
/blog/inspiration-mode-how-fou...		No Text
/blog/inspiration-mode-how-fou...		Inspiration Mode: How Founders Can Break Through and Scale Their Businesses
/blog/inspiration-mode-how-fou...	Text duplicate	Trivial anchor text Read more
/blog/tackling-high-impact-pro...		IMG-ALT Tackling High-Impact Projects in the Face of Product Marketing Overload
/blog/tackling-high-impact-pro...	Text duplicate	Tackling High-Impact Projects in the Face of Product Marketing Overload
/blog/tackling-high-impact-pro...	Text duplicate	Trivial anchor text Read more
/blog/how-4-marketing-pros-des...		No Text
/blog/how-4-marketing-pros-des...		How 4 Marketing Pros Designed Their Digital Portfolios
/blog/how-4-marketing-pros-des...	Text duplicate	Trivial anchor text Read more
/blog/blending-strategy-and-cr...		No Text
/blog/blending-strategy-and-cr...		Blending Strategy and Creativity: Meet Todd Nelson
/blog/blending-strategy-and-cr...	Text duplicate	Trivial anchor text Read more
/blog/a-brand-without-strategy...		No Text
/blog/a-brand-without-strategy...		A Brand Without Strategy: The Risk of Letting Someone Else Define You
/blog/a-brand-without-strategy...	Text duplicate	Trivial anchor text Read more
/blog/the-key-to-raising-your-...		IMG-ALT Creativity is like stuff. So, what is stuff? Knowledgeable hardball fans know that stuff relates to the quality of a pitcher’s pitches. It may have to do wit...
/blog/the-key-to-raising-your-...		The Key to Raising Your Brand Storytelling Game
/blog/the-key-to-raising-your-...	Text duplicate	Trivial anchor text Read more
/blog/going-and-growing-global...		No Text
/blog/going-and-growing-global...		Going and Growing Global: Meet Stephanie Peterson
/blog/going-and-growing-global...	Text duplicate	Trivial anchor text Read more
/blog/give-fall-event-planning...		No Text
/blog/give-fall-event-planning...		Give Fall Event Planning the Grace of Time
/blog/give-fall-event-planning...	Text duplicate	Trivial anchor text Read more
/blog/dei-today-were-still-on-...		No Text
/blog/dei-today-were-still-on-...		DEI Today: We’re Still on a Journey Towards Inclusion and Business Success
/blog/dei-today-were-still-on-...	Text duplicate	Trivial anchor text Read more
/blog/balancing-web-design-and...		No Text
/blog/balancing-web-design-and...		Balancing Web Design and A Love for Art: Meet Nicole Hanusek
/blog/balancing-web-design-and...	Text duplicate	Trivial anchor text Read more
/blog/7-tips-for-using-consult...		No Text
/blog/7-tips-for-using-consult...		7 Tips for Using Consultants Strategically When Budgets Are Snug
/blog/7-tips-for-using-consult...	Text duplicate	Trivial anchor text Read more
/blog/savvy-storytelling-meet-...		No Text
/blog/savvy-storytelling-meet-...		Savvy Storytelling: Meet Luchina Fisher
/blog/savvy-storytelling-meet-...	Text duplicate	Trivial anchor text Read more
/blog/5-reasons-you-should-hir...		No Text
/blog/5-reasons-you-should-hir...		5 Reasons You Should Hire a Fractional CMO
/blog/5-reasons-you-should-hir...	Text duplicate	Trivial anchor text Read more
/blog/9-marketing-trends-in-2024/		No Text
/blog/9-marketing-trends-in-2024/		9 Marketing Trends in 2024
/blog/9-marketing-trends-in-2024/	Text duplicate	Trivial anchor text Read more
/blog/content-with-consulting-...		No Text
/blog/content-with-consulting-...		Content with Consulting: Meet Moira Alexander
/blog/content-with-consulting-...	Text duplicate	Trivial anchor text Read more
/blog/business-development-for...		No Text
/blog/business-development-for...		Business Development for Consultants
/blog/business-development-for...	Text duplicate	Trivial anchor text Read more
/blog/4-key-insights-from-saas...		No Text
/blog/4-key-insights-from-saas...		4 Key Insights from SaaStr 2023
/blog/4-key-insights-from-saas...	Text duplicate	Trivial anchor text Read more
/blog/living-the-lifecycle-mee...		No Text
/blog/living-the-lifecycle-mee...		Living the Lifecycle: Meet Carole Strickland
/blog/living-the-lifecycle-mee...	Text duplicate	Trivial anchor text Read more
/blog/how-the-adoption-of-ai-s...		No Text
/blog/how-the-adoption-of-ai-s...		How the Adoption of AI Should Change the Structure of Your Marketing Team
/blog/how-the-adoption-of-ai-s...	Text duplicate	Trivial anchor text Read more
/blog/marketing-consulting-res...		No Text
/blog/marketing-consulting-res...		Consulting Resume Tips: How to Reflect the Transition from Full Time Employment
/blog/marketing-consulting-res...	Text duplicate	Trivial anchor text Read more
/blog/primed-for-amazon-market...		No Text
/blog/primed-for-amazon-market...		Primed for Amazon Marketing: Meet Yvonne Schmidt
/blog/primed-for-amazon-market...	Text duplicate	Trivial anchor text Read more
/blog/when-its-time-to-bring-i...		IMG-ALT \|\|
/blog/when-its-time-to-bring-i...		When It’s Time to Bring in a Specialist to Achieve Your Marketing Goals
/blog/when-its-time-to-bring-i...	Text duplicate	Trivial anchor text Read more
/blog/demystifying-account-bas...	Text duplicate	IMG-ALT \|\|
/blog/demystifying-account-bas...		Demystifying Account-Based Marketing: What It Is and What It Means for You
/blog/demystifying-account-bas...	Text duplicate	Trivial anchor text Read more
/blog/how-marketing-teams-surv...		IMG-ALT \|\|\|
/blog/how-marketing-teams-surv...		How Marketing Teams Survive and Thrive in 2023 [Webinar]
/blog/how-marketing-teams-surv...	Text duplicate	Trivial anchor text Read more
/blog/what-it-really-takes-to-...	Text duplicate	IMG-ALT \|\|
/blog/what-it-really-takes-to-...		What It Really Takes to Make It as a Freelancer
/blog/what-it-really-takes-to-...	Text duplicate	Trivial anchor text Read more
https://emmarketing.mystagingw...	External Subdomain Text duplicate	Let’s talk
https://e-m-marketing.com/	Text duplicate	IMG-ALT EM Marketing
http://www.linkedin.com/compan...	New window External Subdomain	IMG-ALT EM Marketing LinkedIn
https://www.facebook.com/emmar...	New window External Subdomain	IMG-ALT EM Marketing Facebook
https://www.instagram.com/em_m...	New window External Subdomain	IMG-ALT EM Marketing Instagram
https://e-m-marketing.com/blog/		IMG-ALT EM Marketing's Blog
https://e-m-marketing.com/blog/		EM Blog
https://e-m-marketing.com/blog/		What we're thinking about
/what-we-do/	Text duplicate	What We Do
/what-we-do/		Consulting
/what-we-do/		Creative Services
/what-we-do/		Full-time Employee Search
/how-we-work/	Text duplicate	How We Work
/how-we-work/		Build your dream team
/how-we-work/		Individual expert support
/how-we-work/		Be first
/case-studies/	Text duplicate	Case Studies
/our-people/	Text duplicate	Our People
/our-story/	Text duplicate	Our Story
/contact/		Contact
https://thebreak.agency/	External Text duplicate	jump in
/community-hub/		Community Hub
https://community.e-m-marketin...	New window External Subdomain	THE EM CIRCLE
/community-hub/resources/		Resources
/community-hub/join-us/		Join Us
/privacy-policy/		Privacy Policy
/cookie-policy/		Cookie Policy
/limit-the-use/		Limit the Use

Server configuration 100% achieved

HTTP redirects

(Critically important)

This page redirects to "https://e-m-marketing.com/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.

The page response time is excellent with 0.35 seconds.

The file size of the HTML document is fine (144 kB).

Page Speed

HTTP Response Header

Name	Value
server	nginx
date	Mon, 24 Mar 2025 10:36:25 GMT
content-type	text/html; charset=UTF-8
strict-transport-security	max-age=31536000
vary	Accept-Encoding
last-modified	Mon, 24 Mar 2025 10:35:13 GMT
cache-control	max-age=228, must-revalidate
x-nananana	Batcache-Hit
host-header	wpcloud
x-pingback	https://e-m-marketing.com/xmlrpc.php
link	<https://e-m-marketing.com/wp-json/>; rel="https://api.w.org/"
content-encoding	br
x-ac	1.vie _atomic_ams MISS
alt-svc	h3=":443"; ma=86400
statuscode	200
http_version	HTTP/2

External factors 87% achieved

Backlinks

(Critically important)

This page is very well linked from other websites.

This page has backlinks from 29 referring domains.

This page has 65 backlinks.

This page has backlinks from 27 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://e-m-marketing.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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e-m-marketing.com

Homepage - EM Marketing

You might call us a full-service digital agency. You might call us a trusted resource for marketing talent. Our clients simply call us the right fit.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
marketing	97%	Check
EM Marketing	80%	Check
marketing goals	78%	Check
Marketing Consultant	73%	Check
Marketing Team	71%	Check
Marketing Consulting	71%	Check
Marketing Experts	67%	Check
help	59%	Check
goals	59%	Check
solve complex marketing	56%	Check
clients	55%	Check
Specialists	55%	Check
helping	55%	Check
achieve	54%	Check
re thinking	53%	Check
call us	52%	Check
right	50%	Check
full	50%	Check
talent	50%	Check
Work	49%	Check
meet	47%	Check
Consultants	47%	Check
Digital	47%	Check
Todd	45%	Check
Projects	45%	Check

Show more keywords and terms

E-m-marketing.com - SEO Checker

Task list of SEO Improvements 3 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check e-m-marketing.com including all subpages at once!

Page quality 64% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 58% achieved

(Critically important)

(Important)

Heading structure

Link structure 25% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 100% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 87% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

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Most important keywords

Automatically check e-m-marketing.com including all subpages at once!

Cookie Policy