Edinburgh.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
45% 
Page structure
95% 
Link structure
85% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.27 s
File size
64.90 kB
Words
371
Media files
5
Number of links
64 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home – The City of Edinburgh Council
The length of the page title is perfect. (344 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The City of Edinburgh Council homepage
The length of the meta description is perfect. (257 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#6d3465
msapplication-config/site/images/favicons/browserconfig.xml?2.25.1
theme-color#ffffff
revisit-after2 days
robotsindex,follow
authorCity of Edinburgh Council
keywordsEmpty
descriptionThe City of Edinburgh Council homepage
google-site-verificationNqqP9OeqOPLQvc9M8ID4KiYlHGMcTnp_daEi2MTTe6I
dcterms:creatorAdmin
dcterms:rightsHolderCity of Edinburgh Councilbeta.edinburgh.gov.uk
dcterms:coverageUK
dcterms:identifierhttps://www.edinburgh.gov.uk/
dcterms:publisherCity of Edinburgh Council
dcterms:subjectEmpty
dcterms:descriptionThe City of Edinburgh Council homepage
dcterms:titleHome
dcterms:formattext/html
dcterms:languageen
dcterms:created2019-03-08
dcterms:modified2019-03-08
langen
og:titleHome
og:site_nameThe City of Edinburgh Council
og:typewebsite
og:urlhttps://www.edinburgh.gov.uk/
og:imagehttps://www.edinburgh.gov.uk/site/dist/icons/png/logo.png
og:image:altThe City of Edinburgh Council
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 371 words on this page. Good pages should have about 800 words of useful content.
These Typos were found:
  • grafitti => graffiti
The average number of words per sentence of 44 words is high.
29.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/site/dist/images/edinburgh-logo.png?2.25.1Logo: The City of Edinburgh Council
/images/23.105_parking_leg_web_banner.pngNo alt attribute provided
/images/CouncilGilesStGraffiti_29med.jpgMan cleaning graffiti from a wall
/images/Cammy_Council_Chamber_resize.jpgCouncil Leader Cammy Day
/images/1080_x_1080_Visual_Impairment_1.pngpavement parking

Page structure

H1 heading
(Critically important)
The City of Edinburgh Council - Home page
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 The City of Edinburgh Council - Home page
H2 Our services
H2 Empty heading
H2 Click to pay
H2 Click to report
H2 Click to request
H2 Council Tax
H2 Bins and recycling
H2 Roads, travel and parking
H2 Schools and learning
H2 Housing
H2 Council and Committees
H2 Planning and Building Standards
H2 Social care and health
H2 Business
H2 Featured content
H2 Featured news
H2 Councillors prioritise poverty, climate and vital services for residents as budget balanced
H2 Leith Chooses funding awards announced
H2 Community called upon to help redesign Leith Pride Bridge
H3 Summit held to talk about grafitti
H3 Looking ahead to 2024
H3 Pavement parking ban now in place
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.edinburgh.gov.uk/Nofollow Anchor Skip to content
https://www.edinburgh.gov.uk/Nofollow Anchor Skip to navigation
https://www.edinburgh.gov.uk/The City of Edinburgh Council
IMG-ALT Logo: The City of Edinburgh Council
A-TITLE The City of Edinburgh Council Home Page
/myaccountMy Account
/myaccountText duplicate My Account
https://www.edinburgh.gov.uk/Anchor Search
https://www.edinburgh.gov.uk/Anchor Menu
/archives/edinburgh-city-archi...Archives
/benefits-grantsBenefits and grants
/bins-recyclingBins and recycling
/births-marriages-deathsBirths, marriages and deaths
/businessBusiness
/costoflivingSubdomain Cost of living
/council-democracyCouncil and Committees
/council-taxCouncil Tax
/emergencies-safety-crimeEmergency, safety and crime
/events-venuesEvents and venues
https://www.edinburgh.gov.uk/sayHave your say
/housingHousing
/jobs-training-volunteeringJobs, training and volunteering
/leisure-sport-cultureLeisure, sports and culture
/librariesLibraries
/MovingtoEdinburghMoving to Edinburgh
https://www.edinburgh.gov.uk/newsNews
https://www.edinburgh.gov.uk/payPay a bill
/pests-pollution-noise-foodPests, pollution, noise and food
/planning-buildingPlanning and building
/requestRequest a service
/reportReport an issue
/roads-travel-parkingRoads, travel and parking
/schools-learningSchools and learning
/social-care-healthSocial care and health
/strategy-performance-researchStrategy, performance and research
/warmandwelcomingSubdomain Warm and welcoming spaces
/newparkingrulesSubdomain Read about new parking rules
https://www.edinburgh.gov.uk/payClick to pay
/reportClick to report
/requestClick to request
/council-taxText duplicate Council Tax
/bins-recyclingText duplicate Bins and recycling
/roads-travel-parkingText duplicate Roads, travel and parking
/schools-learningText duplicate Schools and learning
/housingText duplicate Housing
/council-democracyText duplicate Council and Committees
/planning-buildingPlanning and Building Standards
/social-care-healthText duplicate Social care and health
/businessText duplicate Business
/pay-report-requestAll online services
/news/article/13904/graffiti-s...Subdomain Summit held to talk about grafitti Our graffiti task force is out cleaning streets daily. Read more about Summit held to talk about grafitti
IMG-ALT Man cleaning graffiti from a wall
/news/article/13906/starting-t...Subdomain Looking ahead to 2024 Council Leader, Cammy Day, takes a view on the year ahead. Read more about Looking ahead to 2024
IMG-ALT Council Leader Cammy Day
/newparkingrulesSubdomain Pavement parking ban now in place Edinburgh is now carrying out enforcement against parking on pavements, parking at crossing points and double parking. Read...
IMG-ALT pavement parking
/news/article/13924/councillor...Councillors prioritise poverty, climate and vital services for residents as budget balanced Millions of pounds will be spent on protecting and improving cruc...
/news/article/13926/leith-choo...Leith Chooses funding awards announced 13 projects were awarded grants totalling £52,624 at an awards ceremony for the £eith Chooses programme at Leith Commu...
/news/article/13925/community-...Community called upon to help redesign Leith Pride Bridge The Leith community is being called upon to help design a replacement for the Lindsay Road Bridge, ...
https://www.edinburgh.gov.uk/newsAll News
https://www.edinburgh.gov.uk/newsText duplicate News
/contactSubdomain Contact us
/workforusSubdomain Work for us
/cookiesSubdomain Cookies
/privacySubdomain Privacy
/termsSubdomain Terms and disclaimer
/languagesSubdomain Languages
/accessibilitySubdomain Accessibility
https://www.facebook.com/edinb...New window External Subdomain Find us on Facebook
A-TITLE Find us on Facebook
https://www.youtube.com/user/E...New window External Subdomain Youtube
A-TITLE Youtube
https://twitter.com/Edinburgh_CCNew window External Follow us on Twitter
A-TITLE Follow us on Twitter
https://www.flickr.com/photos/...New window External Subdomain Flickr
A-TITLE Flickr
https://www.linkedin.com/compa...New window External Subdomain Linkedin
A-TITLE Linkedin
https://www.pinterest.co.uk/ed...New window External Subdomain Pinterest
A-TITLE Pinterest
https://www.jadu.net/External Subdomain Jadu
https://www.edinburgh.gov.uk/Nofollow Anchor Back to the top
A-TITLE Back to Top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.edinburgh.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.27 seconds.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
dateFri, 23 Feb 2024 14:09:30 GMT
content-typetext/html; charset=UTF-8
content-length11338
serverApache
cache-controlmax-age=0, must-revalidate, private
expiresFri, 23 Feb 2024 14:09:30 GMT
set-cookie104 Characters
x-frame-optionsSAMEORIGIN
varyAccept-Encoding
content-encodinggzip
x-xss-protection1; mode=block
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,868 referring domains.
This page has 1,647,221 backlinks.
This page has backlinks from 2,863 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 4309 shares and comments on Facebook.

Robots.txt

User-agent: AhrefsBot
Disallow: /

User-agent:*
Disallow: /images
Disallow: /javascript
Disallow: /jadu
Disallow: /blogAdmin
Disallow: /preview
Disallow: /search
Disallow: /site/scripts/google_results.php
Disallow: /site/custom_scripts/proxy.php?file=/documents/*

Search preview

www.edinburgh.gov.uk
Home – The City of Edinburgh Council
The City of Edinburgh Council homepage

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Edinburgh89%Check
Edinburgh Council86%Check
Council81%Check
City75%Check
page62%Check
Council Homepage48%Check
parking46%Check
Pavement parking ban44%Check
services43%Check
Leith43%Check

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