Friday.us - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
48% 
Page structure
79% 
Link structure
55% 
Server
77% 
External factors
81% 
SEO Score
Response time
0.71 s
File size
104.20 kB
Words
415
Media files
23
Number of links
87 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Social Impact Consulting & Organizational Development | Friday
The length of the page title is perfect. (575 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Friday is a social impact consulting firm working at the intersection of education, economic opportunity, and community development.
The length of the meta description is perfect. (817 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://friday.us/
There is a valid canonical link specified.
Language
(Somewhat important)
lang_detected
lang_given_html
lang_servercountry
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,user-scalable=yes
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionFriday is a social impact consulting firm working at the intersection of education, economic opportunity, and community development.
generatorPowered by Slider Revolution 6.6.16 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
msapplication-TileImagehttps://friday.us/wp-content/uploads/2019/09/cropped-FridayLogo-Icon-270x270.png
article:modified_time2023-08-18T04:23:59+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@ideasbyfriday
og:urlhttps://friday.us/
og:typewebsite
og:titleSocial Impact Consulting & Organizational Development | Friday
og:descriptionFriday is a social impact consulting firm working at the intersection of education, economic opportunity, and community development.
og:imagehttps://byfriday.com/wp-content/uploads/2019/09/Friday-1.png
og:localeen_US
og:site_nameFriday
charsetUTF-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 415 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 32.5 words is high.
25.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1,user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: fulfill their purpose
Some tags are too long. With 78 characters this one is longer than 70 characters:
"about | capabilities | careers | contact | privacy policy | terms & conditions"
Image SEO
(Somewhat important)
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Amplify your impact with an integrated approach.
H2 See where your organization stands.
H2 Our passions drive our actions.
H3 Get to know us.
H3 See how we can help.
H3 Reach out.
H4 Get an extra dose of Friday in your inbox once a month.
H6 Resources
H6 Tools
H6 For Educators
H6 WORKSHOPS by Friday
H6 Services & Sectors
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.
LinkAttributesAnchor text
https://friday.us/IMG-ALT logo
https://friday.us/about/About
https://friday.us/work/Capabilities
https://friday.us/ideas/Ideas
https://friday.us/tools/Tools
/tool/the-90-minute-brand-audit/The 90-Minute Brand Audit
/tool/theory-of-change/Theory of Change Worksheet
/wp-content/uploads/2023/01/Fr...Strategic Priorities Worksheet
/tool/stakeholder-communicatio...Stakeholder Communications Map
/tool/personalizing-dei-for-yo...Personalizing DEI For Your Organization: A Framework
https://friday.us/toolsBrowse All Tools >
https://friday.us/k12/K-12 Services Overview
https://friday.us/highlight/Highlight: Student Equity Program
https://friday.us/forward-k12K-12 Strategic Planning
https://engage.friday.us/works...External Subdomain Anchor Brand & Communications
https://engage.friday.us/works...External Subdomain Anchor Program Design
https://engage.friday.us/works...External Subdomain Anchor Why Workshops?
https://friday.us/brand-strategy/Brand Strategy & Identity
/communications-strategy/Communications Strategy
https://friday.us/program-designText duplicate Program Design
/organizational-strategyOrganizational Strategy
https://friday.us/k12/Education
/economic-opportunity/Economic Opportunity
/community-developmentCommunity Development
/social-impact-consultingSocial Impact Consulting
/nonprofit-consulting/Nonprofit Consulting
https://engage.friday.us/wioa-...External Subdomain WIOA Consulting
https://friday.us/contact/Contact
https://friday.us/Text duplicate IMG-ALT logo
https://friday.us/about/Text duplicate About
https://friday.us/work/Text duplicate Capabilities
https://friday.us/ideas/Text duplicate Ideas
https://friday.us/tools/Text duplicate Tools
/tool/the-90-minute-brand-audit/Text duplicate The 90-Minute Brand Audit
/tool/theory-of-change/Text duplicate Theory of Change Worksheet
/wp-content/uploads/2023/01/Fr...Text duplicate Strategic Priorities Worksheet
/tool/stakeholder-communicatio...Text duplicate Stakeholder Communications Map
/tool/personalizing-dei-for-yo...Text duplicate Personalizing DEI For Your Organization: A Framework
https://friday.us/toolsText duplicate Browse All Tools >
https://friday.us/k12/Text duplicate K-12 Services Overview
https://friday.us/highlight/Text duplicate Highlight: Student Equity Program
https://friday.us/forward-k12Text duplicate K-12 Strategic Planning
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Brand & Communications
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Program Design
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Why Workshops?
https://friday.us/brand-strategy/Text duplicate Brand Strategy & Identity
/communications-strategy/Text duplicate Communications Strategy
https://friday.us/program-designText duplicate Program Design
/organizational-strategyText duplicate Organizational Strategy
https://friday.us/k12/Text duplicate Education
/economic-opportunity/Text duplicate Economic Opportunity
/community-developmentText duplicate Community Development
/social-impact-consultingText duplicate Social Impact Consulting
/nonprofit-consulting/Text duplicate Nonprofit Consulting
https://engage.friday.us/wioa-...External Subdomain Text duplicate WIOA Consulting
https://friday.us/contact/Text duplicate Contact
https://friday.us/IMG-ALT Mobile Logo
https://friday.us/about/Text duplicate About
https://friday.us/work/Text duplicate Capabilities
https://friday.us/ideas/Text duplicate Ideas
/tool/the-90-minute-brand-audit/Text duplicate The 90-Minute Brand Audit
/tool/theory-of-change/Text duplicate Theory of Change Worksheet
/wp-content/uploads/2023/01/Fr...Text duplicate Strategic Priorities Worksheet
/tool/stakeholder-communicatio...Text duplicate Stakeholder Communications Map
/tool/personalizing-dei-for-yo...Text duplicate Personalizing DEI For Your Organization: A Framework
https://friday.us/toolsText duplicate Browse All Tools >
https://friday.us/k12/Text duplicate K-12 Services Overview
https://friday.us/highlight/Text duplicate Highlight: Student Equity Program
https://friday.us/forward-k12Text duplicate K-12 Strategic Planning
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Brand & Communications
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Program Design
https://engage.friday.us/works...External Subdomain Anchor Text duplicate Why Workshops?
https://friday.us/brand-strategy/Text duplicate Brand Strategy & Identity
/communications-strategy/Text duplicate Communications Strategy
https://friday.us/program-designText duplicate Program Design
/organizational-strategyText duplicate Organizational Strategy
https://friday.us/k12/Text duplicate Education
/economic-opportunity/Text duplicate Economic Opportunity
/community-developmentText duplicate Community Development
/social-impact-consultingText duplicate Social Impact Consulting
/nonprofit-consulting/Text duplicate Nonprofit Consulting
https://engage.friday.us/wioa-...External Subdomain Text duplicate WIOA Consulting
https://friday.us/contact/Text duplicate Contact
https://friday.us/work/CAPABILITIES
https://friday.us/work/Text duplicate CAPABILITIES
https://friday.us/work/Learn More
https://byfriday.typeform.com/...New window External Subdomain Self-Audit
https://friday.us/workAnchor Case Studies
https://friday.us/about/No Text
https://friday.us/about/IMG-ALT red arrow
https://friday.us/work/No Text
https://friday.us/work/IMG-ALT green arrow
https://friday.us/contact/No Text
https://friday.us/contact/IMG-ALT blue arrow
http://twitter.com/ideasbyfridayNew window External No Text
http://linkedin.com/company/by...New window External No Text
https://friday.us/aboutText duplicate About
https://friday.us/workText duplicate Capabilities
https://friday.us/careersCareers
https://friday.us/contactText duplicate Contact
https://friday.us/privacyPrivacy Policy
/terms-conditionsTerms & Conditions
https://friday-newsletter-sign...New window External Subdomain Subscribe to our Newsletter

Server configuration

HTTP redirects
(Critically important)
redirect_isaredirect
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.71 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (104 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 28 Oct 2024 13:00:43 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://friday.us/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 2
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This page is very well linked from other websites.
This page has backlinks from 17 referring domains.
This page has 47 backlinks.
This page has backlinks from 14 different ip addresses.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://friday.us/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

friday.us
Social Impact Consulting & Organizational Development | Friday
Friday is a social impact consulting firm working at the intersection of education, economic opportunity, and community development.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Friday80%Check
Impact63%Check
Social Impact60%Check
Impact Consulting60%Check
Social Impact Consulting59%Check
Consulting58%Check
Development56%Check
Social Impact Consulting Organizational55%Check
Impact Consulting Organizational Development53%Check
work52%Check

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Cookie Policy

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