Harvard.edu - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
0.03 s
File size
211.80 kB
Media files
Number of links
43 internal / 125 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Harvard University
The page title is too short. (168 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders who make a difference globally.
The length of the meta description is perfect. (849 pixels out of 1000 max pixel length)
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

authorHarvard University
viewportwidth=device-width, initial-scale=1.0
application-nameHarvard University
descriptionHarvard University is devoted to excellence in teaching, learning, and research, and to developing leaders who make a difference globally.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generatorWordPress 5.5.3
twitter:titleHarvard University
twitter:descriptionHarvard University is devoted to excellence in teaching, learning, and research, and to developing leaders who make a difference globally.
og:titleHarvard University
og:descriptionHarvard University is devoted to excellence in teaching, learning, and research, and to developing leaders who make a difference globally.
og:site_nameHarvard University

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Page quality

(Critically important)
This page contains 2051 words. That's ok.
30.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
40 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.96 words is good.
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (93). We recommend using a maximum of 41 tags for this page.
The following tag is repeated too often: what's inside
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Harvard University
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Harvard University
H2 Since founding the world’s first Neurobiology Department in 1966, Harvard has been a hub for researchers who aspire to understand how the brain works, and clinician-scientists who are driven to fix...
H2 On the brain
H2 The brains of the operation
H2 … an exciting first step to understanding the mechanisms that lead to autism spectrum disorder and other complex psychiatric conditions …"
H2 … no one person, even a world's expert on delirium, can prevent delirium by themselves.”
H2 … we have this library of concepts that we can use to formulate an effectively infinite number of thoughts."
H2 I am interested in how sensory neurons acquire and maintain specialized properties to accurately send information about the world to the brain."
H2 Empty heading
H2 Beauty of the brain
H2 Long-term memory
H2 Phineas Gage
H2 S.S. Stevens and Psychoacoustics
H2 Sigmund Freud
H2 Trick your brain
H2 Feed your brain
H2 Security & Brand
H2 Website
H2 Get In Touch
H3 Berries keep your brain sharp
H3 5 or fewer hours of sleep may increase risk of dementia in older adults
H3 Breakthrough blood test developed for brain tumors
H3 Brain flexibility changes the way we remember and learn
H3 Harvard scientists identify gut-brain connection in ALS
H3 How the brain develops
H3 Tau protein and Alzheimer’s disease
H3 Dementias linked to air pollution
H3 Cannabis and the brain
H3 Circadian rhythms and the brain
H3 Delirium, dementia, and the brain
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (125) on this page.
LinkAttributesAnchor text
https://www.harvard.edu/Anchor Skip to main content
https://www.harvard.edu/Harvard University
/coronavirusLatest COVID Information
https://www.directory.harvard....External Subdomain Find a Person
https://www.harvard.edu/a-to-z/A to Z Index
https://www.harvard.edu/programs/Explore all programs
https://www.harvard.edu/schools/Explore more
https://college.harvard.edu/External Subdomain Harvard College
http://www.hbs.edu/External Harvard Business School
https://www.dce.harvard.edu/External Subdomain Harvard Division of Continuing Education
https://hds.harvard.edu/External Subdomain Harvard Divinity School
https://www.fas.harvard.edu/External Subdomain Harvard Faculty of Arts and Sciences
https://gsas.harvard.edu/External Subdomain Harvard Graduate School of Arts and Sciences
https://www.gsd.harvard.edu/External Subdomain Harvard Graduate School of Design
https://www.gse.harvard.edu/External Subdomain Harvard Graduate School of Education
https://www.seas.harvard.edu/External Subdomain Harvard John A. Paulson School of Engineering and Applied Sciences
https://www.hks.harvard.edu/External Subdomain Harvard Kennedy School
https://hls.harvard.edu/External Subdomain Harvard Law School
https://hms.harvard.edu/External Subdomain Harvard Medical School
https://www.radcliffe.harvard....External Subdomain Harvard Radcliffe Institute
https://hsdm.harvard.edu/External Subdomain Harvard School of Dental Medicine
https://www.hsph.harvard.edu/External Subdomain Harvard T.H. Chan School of Public Health
/academics/professional-and-li...Professional and lifelong learning
https://online-learning.harvar...External Subdomain Free online courses
/academics/More about academics at Harvard
https://www.harvard.edu/campus/Harvard's Campus
/campus/harvard-libraries/Explore our libraries
https://library.hds.harvard.edu/External Andover-Harvard Theological Library
https://arboretum.harvard.edu/...External Subdomain Arnold Arboretum Horticultural Library
https://www.library.hbs.edu/External Baker Library and Special Collections
http://itatti.harvard.edu/bere...External Subdomain Biblioteca Berenson
https://huh.harvard.edu/librariesExternal Subdomain Botany Libraries
https://library.harvard.edu/li...External Subdomain Cabot Science Library
https://countway.harvard.edu/External Subdomain Countway Library
https://www.doaks.org/research...External Dumbarton Oaks Research Library
https://library.mcz.harvard.edu/External Ernst Mayr Library
https://library.harvard.edu/li...External Subdomain Fine Arts Library
https://www.gsd.harvard.edu/fr...External Subdomain Frances Loeb Library
https://library.harvard.edu/li...External Subdomain Fung Library
https://www.gse.harvard.edu/li...External Subdomain Gutman Library
https://harvardfilmarchive.org/External Harvard Film Archive
https://hls.harvard.edu/library/External Subdomain Harvard Law School Library
https://library.harvard.edu/li...External Subdomain Harvard Map Collection
https://library.harvard.edu/li...External Subdomain Harvard University Archives
https://library.harvard.edu/li...External Subdomain Harvard-Yenching Library
https://www.hks.harvard.edu/re...External Subdomain HKS Library and Knowledge Services
https://library.harvard.edu/li...External Subdomain Houghton Library
https://library.harvard.edu/li...External Subdomain Lamont Library
https://library.harvard.edu/li...External Subdomain Loeb Music Library
https://library.harvard.edu/li...External Subdomain Robbins Library of Philosophy
https://www.radcliffe.harvard....External Subdomain Schlesinger Library on the History of Women in America
https://library.harvard.edu/li...External Subdomain Tozzer Library
https://library.harvard.edu/li...External Subdomain Widener Library
https://library.harvard.edu/li...External Subdomain Wolbach Library
https://library.harvard.edu/li...External Subdomain Woodberry Poetry Room
/campus/museums/Explore our museums
http://www.arboretum.harvard.edu/External Subdomain The Arnold Arboretum
http://ccva.fas.harvard.edu/External Carpenter Center for the Visual Arts
http://chsi.harvard.edu/External Subdomain Collection of Historical Scientific Instruments
http://www.gsd.harvard.edu/exh...External Subdomain Graduate School of Design Exhibitions
http://www.harvardartmuseums.org/External Harvard Art Museums
https://harvardforest.fas.harv...External Harvard Forest
http://www.hmnh.harvard.edu/External Subdomain Harvard Museum of Natural History
https://hmane.harvard.edu/External Subdomain The Harvard Museum of the Ancient Near East
http://hmsc.harvard.edu/External Subdomain Harvard Museums of Science and Culture
http://www.huh.harvard.edu/External Subdomain Harvard University Herbaria
http://metalab.harvard.edu/External Subdomain metaLAB
http://mgmh.fas.harvard.edu/External Mineralogical and Geological Museum
http://www.mcz.harvard.edu/External Subdomain Museum of Comparative Zoology
http://www.peabody.harvard.edu/External Subdomain The Peabody Museum of Archaeology and Ethnology
https://www.countway.harvard.e...External Subdomain Warren Anatomical Museum
/campus/work-at-harvard/Work at Harvard
https://news.harvard.edu/gazet...External Subdomain Events
https://www.harvard.edu/in-focusWhat's In Focus?
/in-focus/on-the-brain/View the feature
https://news.harvard.edu/gazet...External Subdomain Berries keep your brain sharp Study finds certain berries may delay memory decline in older women.
https://hms.harvard.edu/news-e...External Subdomain Circadian Rhythms and the Brain The Harvard Mahoney Neuroscience Institute translates how circadian rhythm research is relevant in our daily lives.
/in-focus/welcome-to-harvard/Take a look around
https://news.harvard.edu/gazet...External Subdomain Meet Noah Harris
https://news.harvard.edu/gazet...External Subdomain Meet Professor Dimick
/in-focus/vaccines/Text duplicate View the feature
https://hms.harvard.edu/news/c...External Subdomain COVID-19 2.0 As the world enters year two of the pandemic, how will emerging viral variants affect vaccine efficacy and design, therapeutic development, and ...
https://www.labxchange.org/lib...External Could you make a COVID-19 vaccine? Use a LabXchange Simulation to design a sequence of experiments to generate a coronavirus vaccine.
/in-focus/unequal-democratic-d...Trivial anchor text
Read more
https://news.harvard.edu/gazet...External Subdomain In their own words Aaron Murkerjee discusses the The Voting Rights Act, which aims to help minority-language voters have their voices heard.
https://news.harvard.edu/gazet...External Subdomain Fighting for equality at the ballot box Law School affiliates talk about the fight for racial equality at the voting booth.
https://www.harvard.edu/visit/Visit Harvard
/visit/maps-directions/Maps and Directions
/about-harvard/About Harvard
/about-harvard/harvard-history/Explore Harvard's history
/about-harvard/harvard-history...Nobel Laureates
/about-harvard/harvard-history...Honorary Degrees
/about-harvard/harvard-history...Harvard Shields
/about-harvard/leadership-and-...Learn about our Leadership
/about-harvard/leadership-and-...Officers and Deans
/about-harvard/leadership-and-...Harvard Corporation
/about-harvard/leadership-and-...Board of Overseers
/about-harvard/harvard-in-the-...Harvard in the Community
/about-harvard/harvard-in-the-...Harvard in the World
https://news.harvard.edu/gazette/External Subdomain The Harvard Gazette
http://news.harvard.edu/External Subdomain Read more news
https://news.harvard.edu/gazet...External Subdomain Harvard College accepts 1,968 to Class of 2025 Harvard College has offered admission to 1,223 applicants for the Class of 2025 through its regular-action pro...
https://news.harvard.edu/gazet...External Subdomain Study shows COVID-19 vaccinated mothers pass antibodies to newborns Pregnant women show robust immune response to COVID vaccines, pass antibodies to newborns.
https://news.harvard.edu/gazet...External Subdomain Personalized melanoma vaccines show lasting effects Researchers at Harvard Medical School and affiliated institutions have shown that a personalized cancer v...
https://news.harvard.edu/gazet...External Subdomain How we handle stress at 45 linked to prenatal exposure Men and women whose mothers experienced stressful events during pregnancy regulate stress differently ...
https://www.pages01.net/harvar...External Sign up for the Daily Gazette
https://www.harvard.edu/a-to-z/Text duplicate A to Z Index
https://www.directory.harvard....External Subdomain Text duplicate Find a Person
https://news.harvard.edu/gazet...External Subdomain Text duplicate Events
/media-relationsMedia Relations
https://alumni.harvard.edu/External Subdomain Alumni
https://alumni.harvard.edu/giv...External Subdomain Give Now
https://www.harvard.edu/Text duplicate Harvard University
https://www.brighamandwomens.o...External Brigham and Women’s Hospital.
https://news.harvard.edu/gazet...External Subdomain Read more on the Harvard Gazette
https://www.brighamandwomens.o...External Text duplicate Brigham and Women’s Hospital.
https://news.harvard.edu/gazet...External Subdomain Read the Harvard Gazette article
https://www.massgeneral.org/re...External Massachusetts General Hospital
https://news.harvard.edu/gazet...External Subdomain Text duplicate Read more on the Harvard Gazette
https://news.harvard.edu/gazet...External Subdomain Read more about the Medical School research
https://news.harvard.edu/gazet...External Subdomain Text duplicate Read more about the Medical School research
http://cbs.fas.harvard.edu/External Harvard Center for Brain Sciences.
https://news.harvard.edu/gazet...External Subdomain Learn more on the Harvard Gazette
https://discoveries.childrensh...External Subdomain Read the Children's Hospital article
https://www.harvardmagazine.co...External Read the Harvard Magazine article
https://hms.harvard.edu/news-e...External Subdomain Explore the Medical School lectures
https://hms.harvard.edu/node/2...External Subdomain Cannabis and the brain Cannabis products are everywhere these days. As a growing number of states relax their medical and recreational cannabis laws, million...
https://hms.harvard.edu/node/2...External Subdomain Circadian rhythms and the brain Scientists want to know how prolonged changes to circadian rhythms—the internal processes that follow a roughly 24-hour cycle...
https://hms.harvard.edu/node/2...External Subdomain Delirium, dementia, and the brain Delirium affects up to half of all hospitalized seniors—including at least 70 percent of those treated in the intensive car...
https://news.harvard.edu/gazet...External Subdomain Read more about her work
https://hms.harvard.edu/news-e...External Subdomain Listen to her podcast
https://news.harvard.edu/gazet...External Subdomain Read more about his work
https://brain.harvard.edu/hbi_...External Subdomain Text duplicate Read more about her work
https://mbb.harvard.edu/External Subdomain The Mind Brain Behavior Interfaculty Initiative
https://neuro.hms.harvard.edu/External The Department of Neurobiology
https://brain.harvard.edu/External Subdomain The Harvard Brain Science Initiative
https://psychology.fas.harvard...External The Department of Psychology
https://www.tanyangautismcente...External The Hock E. Tan and K. Lisa Yang Center for Autism Research
http://cbs.fas.harvard.edu/External The Center for Brain Science
https://www.gse.harvard.edu/ma...External Subdomain The Mind, Brain, and Education Masters Program at the School of Education
https://brain.harvard.edu/hbi_...External Subdomain Beauty of the Brain
https://youtu.be/yXbAMHzYGJ0New window External Lessons of the brain: the Phineas Gage case
https://news.harvard.edu/gazet...External Subdomain Text duplicate Read more on the Harvard Gazette
https://braintour.harvard.edu/...External Subdomain Explore more on the Harvard Brain Tour
https://chsi.harvard.edu/curre...External Subdomain Explore the Collection of Historical Scientific Instruments exhibition
https://visionlab.harvard.edu/External Subdomain Learn more about the Vision Sciences Laboratory
http://brain.harvard.edu/External Subdomain Learn more at the Brain Science Initiative
https://online-learning.harvar...External Subdomain Free Course Part 1: The Electrical Properties of the Neuron Available now
https://online-learning.harvar...External Subdomain Free Course Part 2: Neurons and Networks Available now
https://online-learning.harvar...External Subdomain Free Course Part 3: The Brain Available now
/copyright-issue/Report Copyright Infringement
/security-issue/Report Security Issue
https://trademark.harvard.edu/...External Subdomain Trademark Notice
https://accessibility.harvard....External Subdomain Accessibility
https://accessibility.huit.har...External Subdomain Digital Accessibility
/privacy-statement/Privacy Statement
/contact-harvardContact Harvard
/maps-directionsMaps & Directions
http://hr.harvard.edu/jobsExternal Subdomain Jobs
https://www.harvard.edu/Text duplicate IMG-ALT Harvard University
https://www.facebook.com/Harvard/New window External Facebook
A-TITLE Facebook
https://twitter.com/harvardNew window External Twitter
A-TITLE Twitter
https://www.instagram.com/harv...New window External Instagram
A-TITLE Instagram
https://www.youtube.com/harvardNew window External YouTube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.harvard.edu/"
HTTP header
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 11 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.03 seconds.
The file size of the HTML document is fine (212 kB).

HTTP Response Header

cache-controlpublic, max-age=1200
content-typetext/html; charset=UTF-8
link<https://www.harvard.edu/wp-json/>; rel="https://api.w.org/"
link<https://www.harvard.edu/wp-json/wp/v2/pages/6392>; rel="alternate"; type="application/json"
link<https://www.harvard.edu/>; rel=shortlink
dateFri, 09 Apr 2021 22:33:38 GMT
x-served-bycache-mdw17351-MDW, cache-fra19138-FRA
x-cacheHIT, HIT
x-cache-hits3, 3
varyAccept-Encoding, Cookie, Cookie
via1.1 varnish, 1.1 varnish

External factors

(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Education/schools. This classification is fine.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 424,340 referring domains.
This page has 72,672,751 backlinks.
This page has backlinks from 218,386 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.


User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Harvard University
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders who make a difference globally.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Harvard University90%Check
at Harvard74%Check
Explore Harvard70%Check
Harvard Museum70%Check
Harvard scientists70%Check
Harvard Gazette70%Check
Harvard College70%Check
Harvard Brain66%Check
Harvard Medical School60%Check

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