Ipswich.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
52% 
Page structure
58% 
Link structure
78% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.39 s
File size
46.10 kB
Words
500
Media files
18
Number of links
101 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ipswich homepage | ipswich.gov.uk
There are word repetitions in the page title.
The length of the page title is perfect. (315 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ipswich.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (LocalGov Drupal | https://localgovdrupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-configfavicons/browserconfig.xml
msapplication-TileColor#ffffff
theme-color#ffffff
langen-gb
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
The average number of words per sentence of 35.5 words is high.
This page contains 500 words. That's ok.
20.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es/ipswich/images/ipswich-logo-small.pngIpswich Borough Council
... Hall Christmas Lights.jpg?itok=NzxvpdS7Ipswich Town Hall with Christmas lights
...page-icon-purple-request-a-service_1.pngNo alt attribute provided
...omepage-icon-navy-report-a-problem_0.pngNo alt attribute provided
...omepage-icon-purple-make-a-payment_0.pngNo alt attribute provided
...mepage-icon-navy-wheres-my-nearest_0.pngNo alt attribute provided
...page-icon-purple-contact-us-online_0.pngNo alt attribute provided
...024-10/homepage-icon-navy-whats-on_0.pngNo alt attribute provided
...blic/2024-11/IBC crest.jpg?itok=YgFGgIr1Ipswich Borough Council logo closeup
...2024-Logo-English-Blue.jpg?itok=8FuBnb7-Small Business Saturday 2024 logo
...blic/2024-10/IBC crest.jpg?itok=Li6Ct5OzIpswich Borough Council crest zoomed in
...es/ipswich/images/ipswich-silhouette.pngNo alt attribute provided
...s/ipswich/images/ipswich-footer-logo.pngIpswich Borough Council Logo
/themes/ipswich/images/facebook.pngFollow us on Facebook
/themes/ipswich/images/x.pngFollow us on X (Twitter)
/themes/ipswich/images/linkedin.pngFollow us on LinkedIn
/themes/ipswich/images/youtube.pngFollow us on YouTube
/themes/ipswich/images/instagram.pngFollow us on Instagram

Page structure

H1 heading
(Critically important)
Ipswich Borough Council
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Ipswich Borough Council
H2 Tenant Satisfaction Measure calls
H2 Join us for the Christmas lights switch-on!
H2 My Ipswich services
H2 Services
H2 News
H2 Footer
H3 Benefits
H3 Council Tax
H3 Parking, transport and streets
H3 Planning and Building Control
H3 Waste and recycling
H3 Your Council
H3 Benefits Duplicate text
H3 Business
H3 Cemeteries and crematorium
H3 Climate emergency
H3 Communities and health
H3 Council Tax Duplicate text
H3 Education and jobs
H3 Environmental health
H3 Housing
H3 Leisure
H3 Licences and permits
H3 Parking, transport and streets Duplicate text
H3 Planning and Building Control Duplicate text
H3 Universal Credit
H3 Waste and recycling Duplicate text
H3 Your Council Duplicate text
H3 New planning applications
H3 National roadshow heads to Ipswich ahead of Small Business Saturday
H3 New planning applications Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ipswich.gov.uk/Anchor Skip to main content
https://www.ipswich.gov.uk/IMG-ALT Ipswich Borough Council
https://my.ipswich.gov.uk/External Subdomain My Ipswich
/housing/tenant-satisfaction-m...Subdomain Tenant Satisfaction Measures (TSM) surveys
https://www.ipswichentertains....External Subdomain Join us for the Christmas lights switch-on!
https://my.ipswich.gov.uk/External Subdomain My Ipswich...
https://my.ipswich.gov.uk/ssau...External Subdomain Sign up
https://my.ipswich.gov.uk/auth...External Subdomain Log in
https://my.ipswich.gov.uk/External Subdomain Request a service
https://my.ipswich.gov.uk/serv...External Subdomain Report a problem
https://my.ipswich.gov.uk/serv...External Subdomain Make a payment
https://my.ipswich.gov.uk/serv...External Subdomain Where's my nearest
/your-council/customer-service...Subdomain Contact us online
https://my.ipswich.gov.uk/serv...External Subdomain What's on
/benefitsBenefits
/benefits/view-your-online-acc...View your online account
/benefits/housing-benefitHousing Benefit
/benefits/council-tax-reductio...Council Tax Reduction (low income)
/council-taxCouncil Tax
/node/8402Pay Council Tax
/business/business-rates/view-...Text duplicate View your online account
/council-tax/sign-paperless-bi...Sign up for paperless billing / notices
/parking-transport-and-streetsParking, transport and streets
/parking-transport-and-streets...Car park locations and tariffs
/parking-transport-and-streets...Crown Street car park
/parking-transport-and-streets...Cashless parking
/planning-and-building-controlPlanning and Building Control
/node/8487View and comment on planning applications
/planning-and-building-control...Recently registered planning applications
/planning-and-building-control...Planning guidance
/waste-and-recyclingWaste and recycling
/node/8496Bin collection days
/waste-and-recycling/your-binsYour bins
/waste-and-recycling/recyclingRecycling
/your-councilYour Council
/your-council/customer-service...Contact the council
/your-council/customer-service...Text duplicate Contact us online
/your-council/councillors-and-...Councillors and committees
/benefitsText duplicate Benefits
/benefits/view-your-online-acc...Text duplicate View your online account
/benefits/housing-benefitText duplicate Housing Benefit
/benefits/council-tax-reductio...Text duplicate Council Tax Reduction (low income)
/businessBusiness
/business/business-ratesBusiness Rates
/business/ipswich-towns-fundIpswich Towns Fund
/environmental-health/workplac...Workplace health and safety
/cemeteries-and-crematoriumCemeteries and crematorium
/cemeteries-and-crematorium/bu...Burials
/cemeteries-and-crematorium/cr...Cremations
/cemeteries-and-crematorium/lo...Location and opening times
/climate-emergencyClimate emergency
/climate-emergency/climate-cha...Climate change and the Council
/climate-emergency/suffolk-cli...Suffolk Climate Change Partnership (SCCP)
/climate-emergency/tackling-si...Tackling single-use plastics
/communities-and-healthCommunities and health
/communities-and-health/hears-...HEARS Alarm Service
/communities-and-health/commun...Community Safety Partnership
/communities-and-health/commun...Community grant funding
/council-taxText duplicate Council Tax
/node/8402Text duplicate Pay Council Tax
/business/business-rates/view-...Text duplicate View your online account
/council-tax/sign-paperless-bi...Text duplicate Sign up for paperless billing / notices
/education-and-jobsEducation and jobs
/education-and-jobs/ipswich-jo...Ipswich Jobs & Careers Fair
/node/8506Ipswich Borough Council Jobs
/education-and-jobs/volunteeringVolunteering
/environmental-healthEnvironmental health
/environmental-health/environm...Environmental protection
/environmental-health/food-safetyFood safety
/environmental-health/occupati...Occupational Health and Safety
/housingHousing
/housing/council-tenants/housi...Housing Online: My Account
/content/council-housing-repai...Council housing repairs service
/housing/council-tenantsCouncil tenants
/leisureLeisure
/leisure/parks-and-open-spacesParks and open spaces
/node/8398Ipswich Fit
/leisure/events-and-event-plan...Events and event planning
/licences-and-permitsLicences and permits
/licences-and-permits/licence-...Licence fees
/licences-and-permits/alcohol-...Alcohol and entertainment licensing
/licences-and-permits/pavement...Pavement Licensing (Table/Chairs)
/parking-transport-and-streetsText duplicate Parking, transport and streets
/parking-transport-and-streets...Text duplicate Car park locations and tariffs
/parking-transport-and-streets...Text duplicate Crown Street car park
/parking-transport-and-streets...Text duplicate Cashless parking
/planning-and-building-controlText duplicate Planning and Building Control
/node/8487Text duplicate View and comment on planning applications
/planning-and-building-control...Text duplicate Recently registered planning applications
/planning-and-building-control...Text duplicate Planning guidance
/universal-creditUniversal Credit
/universal-credit/ipswich-boro...Ipswich Borough Council Tenants
/universal-credit/universal-cr...Text duplicate Universal Credit
/universal-credit/universal-cr...Universal Credit information for landlords
/waste-and-recyclingText duplicate Waste and recycling
/node/8496Text duplicate Bin collection days
/waste-and-recycling/your-binsText duplicate Your bins
/waste-and-recycling/recyclingText duplicate Recycling
/your-councilText duplicate Your Council
/your-council/customer-service...Text duplicate Contact the council
/your-council/customer-service...Text duplicate Contact us online
/your-council/councillors-and-...Text duplicate Councillors and committees
https://my.ipswich.gov.uk/serv...External Subdomain Tell us about your experience of using our website
/ipswich-newsroom/2024/new-pla...New planning applications
/ipswich-newsroom/2024/nationa...National roadshow heads to Ipswich ahead of Small Business Saturday
/ipswich-newsroom/2024/new-pla...Text duplicate New planning applications
/ipswich-newsroomAll news
https://www.facebook.com/Ipswi...New window External Subdomain IMG-ALT Follow us on Facebook
https://twitter.com/IpswichGovNew window External IMG-ALT Follow us on X (Twitter)
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Follow us on LinkedIn
https://www.youtube.com/@ipswi...New window External Subdomain IMG-ALT Follow us on YouTube
https://www.instagram.com/ipsw...New window External Subdomain IMG-ALT Follow us on Instagram
/accessibility-statementSubdomain Accessibility Statement
/cookiesCookies
/external-links-policyExternal Links Policy
/privacy-noticePrivacy Notice
/terms-and-disclaimerTerms and Disclaimer
https://www.jdi-solutions.co.uk/External Subdomain JDi Solutions Ltd
https://artychoke.com/External Artychoke

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ipswich.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
The page response time is excellent with 0.39 seconds.
This page only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (46 kB).

HTTP Response Header

NameValue
servernginx
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
varyAccept-Encoding
cache-controlmust-revalidate, no-cache, private
dateSat, 16 Nov 2024 08:36:30 GMT
x-drupal-dynamic-cacheMISS
content-languageen-gb
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 2,140 referring domains.
This page has 53,721 backlinks.
This page has backlinks from 962 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ipswich81%Check
Ipswich Borough68%Check
Ipswich Borough Council64%Check
gov59%Check
Council56%Check
Borough Council55%Check
Council Tax49%Check
Ipswich homepage49%Check
Council tenants47%Check
Business46%Check
Show more keywords and terms

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