Jisc.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
58% 
Page quality
50% 
Page structure
100% 
Link structure
100% 
Server
68% 
External factors
100% 
SEO Score
Response time
0.91 s
File size
201.90 kB
Words
490
Media files
27
Number of links
65 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Jisc
The page title is too short. (37 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
next-head-count15
robotsindex, follow
google-site-verificationUNqcoVblscrmuOfPyGUTeRMyNRcroUK_U9ghx-PFl0Q
langen-gb
twitter:cardsummary_large_image
twitter:site@jisc
twitter:imageEmpty
twitter:image:altEmpty
og:titleJisc
og:descriptionEmpty
og:typewebsite
og:site_nameJisc
og:urlhttps://beta.jisc.ac.uk
og:imageEmpty
og:image:altEmpty
Content-Security-Policydefault-src 'self' https://57j02atdx9.execute-api.eu-west-1.amazonaws.com/Dev/sendEmail;manifest-src 'self';base-uri 'self';form-action 'self' https://www.jisc.ac.uk https://emails.jisc.ac.uk https://emails.jisc.ac.uk:* https://emails.jisc.ac.uk/k/Jisc/:* https://emails.jisc.ac.uk/k/Jisc/nws2024_form_register_interest https://57j02atdx9.execute-api.eu-west-1.amazonaws.com/Dev/sendEmail;script-src 'self' 'sha256-8hxbvvsGPfqiAyYgcIZuUuc9Zx6cPEMz9ejXb9WiUGM=' 'sha256-rwP0mTYIBR28OXbSWYIGW8hooktnQfxj6ZoM56FnLpw=' 'sha256-SbbFN+XHvl8v3HRm3OO9Ccxhc/0kEFVzlaMrGRKeODU=' 'sha256-YVrI0CyT+UlkJSQY/9GvF5DaJf+DPVulUY9xtoBcyjg=' https://www.youtube.com/iframe_api https://cc.cdn.civiccomputing.com:* https://live.matomo.jisc.ac.uk https://live.matomo.jisc.ac.uk:* https://hcaptcha.com https://newassets.hcaptcha.com http://static.hotjar.com https://static.hotjar.com https://script.hotjar.com https://www.google.com/recaptcha/api.js https://www.google.com/recaptcha/api2/:* https://www.gstatic.com:* https://*.googletagmanager.com https://www.googletagmanager.com:* https://*.google-analytics.com:* https://fonts.googleapis.com:*;connect-src 'self' https://apikeys.civiccomputing.com:* https://live.matomo.jisc.ac.uk http://*.hotjar.com:* https://*.hotjar.com:* https://*.hotjar.io:* https://surveystats.hotjar.io wss://*.hotjar.com https://*.analytics.google.com https://*.googletagmanager.com https://*.google-analytics.com:* https://fonts.googleapis.com:* https://57j02atdx9.execute-api.eu-west-1.amazonaws.com/Dev/sendEmail ws://localhost:3000 https://beta.jisc.ac.uk https://beta.jisc.ac.uk/api/wagtail/forms;style-src 'self' https://fonts.googleapis.com data: 'unsafe-inline';img-src 'self' https://*.google-analytics.com https://*.googletagmanager.com https://jisc-ac-uk-static-assets-prod.s3.eu-west-1.amazonaws.com https://i.ytimg.com https://script.hotjar.com http://script.hotjar.com data: blob:;font-src 'self' https://fonts.gstatic.com http://script.hotjar.com https://script.hotjar.com;frame-src 'self' https://www.jisc.ac.uk https://beta.jisc.ac.uk https://emails.jisc.ac.uk https://newassets.hcaptcha.com https://www.slideshare.net https://www.youtube.com https://www.youtube-nocookie.com https://vars.hotjar.com https://www.google.com/ https://player.vimeo.com;media-src *;
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 490 words on this page. Good pages should have about 800 words of useful content.
31.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.9 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/cloud-homepage-icon.original.pngNo alt attribute provided
...ges/libraries-homepage-icon.original.pngNo alt attribute provided
.../connectivity-homepage-icon.original.pngNo alt attribute provided
...media/images/licensing_icon.original.pngNo alt attribute provided
...yber-security-homepage-icon.original.pngNo alt attribute provided
...ages/research-homepage-icon.original.pngNo alt attribute provided
...ata-analytics-homepage-icon.original.pngNo alt attribute provided
...nt-experience-homepage-icon.original.pngNo alt attribute provided
...images/advice-homepage-icon.original.pngNo alt attribute provided
...rust-identity-homepage-icon.original.pngNo alt attribute provided
...es/frameworks-homepage-icon.original.pngNo alt attribute provided
.../get-involved-homepage-icon.original.pngNo alt attribute provided
...iginal_images/podcast-home-feature-5.jpgNo alt attribute provided
...a/original_images/bot-winnie-feature.jpgNo alt attribute provided
...-using-a-laptop-during-a-classroom-l.pngNo alt attribute provided
...her-education-homepage-icon.original.pngNo alt attribute provided
...her-education-homepage-icon.original.pngNo alt attribute provided
...ages/research-homepage-icon.original.pngNo alt attribute provided
...mages/england-homepage-icon.original.pngNo alt attribute provided
...thern-ireland-homepage-icon.original.pngNo alt attribute provided
...ages/scotland-homepage-icon.original.pngNo alt attribute provided
.../images/cymru-homepage-icon.original.pngNo alt attribute provided
.../images/cymru-homepage-icon.original.pngNo alt attribute provided
.../original_images/openathens-logo-100.pngOpenAthens logo
...nal_images/hesa-logo-transparent-100.pngHESA logo
...media/original_images/prospects-logo.pngProspects logo

Page structure

H1 heading
(Critically important)
Digital transformation at Heriot-Watt
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Digital transformation at Heriot-Watt
H2 About us
H2 Events
H2 Training
H2 Security Conference 2024
H2 How we can help
H2 Updates from Jisc
H2 A membership community
H2 We support
H2 Our brands
H2 Contact us
H2 Visit us
H2 Site footer
H3 Tech takes: Networkshop 2024 special
H3 A bot named Winnie
H3 The future of assessment: embracing AI and EdTech
H3 Jisc product areas
H3 Site utilities
H4 Areas
H4 Explore
H4 Useful
H4 Get in touch
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
https://jisc.ac.uk/Anchor Skip to main content
/member-stories/digital-transf...Subdomain Read the story
https://jisc.ac.uk/about-us/Our vision
https://jisc.ac.uk/events/events
https://jisc.ac.uk/digifest/Digifest
https://jisc.ac.uk/networkshop/Networkshop
/security-conference/security conference
https://jisc.ac.uk/training/training courses
https://repository.jisc.ac.uk/...External Subdomain Download the transcript (.docx)
/security-conferenceFind out more
https://jisc.ac.uk/cloudCloud Consultancy, support and reseller of services
/libraries-and-learning-resourcesLibraries and learning resources Supporting research, teaching and learning
https://jisc.ac.uk/connectivityConnectivity Connection services and infrastructure
/licensing-and-procurementLicensing and procurement Affordable digital content for education
https://jisc.ac.uk/cyber-securityCyber security Protecting the network and your organisation
/research-managementResearch management Empowering innovation and efficiency
https://jisc.ac.uk/data-analyticsData analytics Address strategic challenges through data
/student-experienceStudent experience Tools to enrich learning and employability
/advice-and-guidanceAdvice and guidance Guides, training and consultancy
/trust-and-identityTrust and identity Manage access efficiently and effectively
/frameworks-dps-and-procurementProcurement frameworks and DPS Approved agreements to save time and money
https://jisc.ac.uk/get-involvedGet involved Join a community and help steer our work
/podcasts/tech-takes-networksh...Tech takes: Networkshop 2024 special 17 September 2024
/member-stories/a-bot-named-wi...A bot named Winnie 17 September 2024
/blog/the-future-of-assessment...The future of assessment: embracing AI and EdTech 15 August 2024
https://www.jisc.ac.uk/newsSubdomain View our news hub
https://jisc.ac.uk/get-involved/get involved
/contact/your-relationship-man...relationship manager
/further-education-and-skillsFurther education
/higher-educationHigher education
https://jisc.ac.uk/researchResearch
https://jisc.ac.uk/englandEngland
/northern-irelandNorthern Ireland
https://jisc.ac.uk/scotlandScotland
https://jisc.ac.uk/walesWales
https://jisc.ac.uk/cymruCymru
https://www.jisc.ac.uk/customersSubdomain local government, public sector, independent education providers, schools, non-profits and industry
https://www.openathens.net/External Subdomain IMG-ALT OpenAthens logo
https://www.hesa.ac.uk/External Subdomain IMG-ALT HESA logo
https://www.prospects.ac.uk/External Subdomain IMG-ALT Prospects logo
https://www.jisc.ac.uk/contactSubdomain Find an office
https://jisc.ac.uk/A-TITLE Jisc homepage
https://jisc.ac.uk/connectivityConnectivity
https://jisc.ac.uk/cyber-securityCyber security
https://jisc.ac.uk/cloudCloud
https://jisc.ac.uk/data-analyticsData and analytics
/licensing-and-procurementLicensing and procurement
/research-managementResearch management
/libraries-and-learning-resourcesLibrary and learning resources
/student-experienceStudent experience
/trust-and-identityTrust and identity
/advice-and-guidanceAdvice and guidance
https://jisc.ac.uk/guidesGuides
https://jisc.ac.uk/trainingTraining
https://jisc.ac.uk/consultancyConsultancy
https://jisc.ac.uk/eventsEvents
https://jisc.ac.uk/innovationInnovation
https://jisc.ac.uk/about-usAbout
https://jisc.ac.uk/membershipMembership
https://jisc.ac.uk/get-involvedGet involved
https://jisc.ac.uk/newsNews
https://jisc.ac.uk/jobsJobs
https://jisc.ac.uk/contactContact us
/forms/headlinesSign up to our newsletter
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.instagram.com/jisc...External Subdomain Instagram
https://www.facebook.com/jiscs...External Subdomain Facebook
http://www.youtube.com/user/JI...External Subdomain YouTube
https://jisc.ac.uk/cookiesCookies
/website/privacy-noticePrivacy
/about-us/modern-slavery-state...Modern slavery
/about-us/carbon-reduction-planCarbon reduction plan
/accessibility-statementAccessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://jisc.ac.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.91 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (202 kB).

HTTP Response Header

NameValue
dateFri, 27 Sep 2024 14:26:14 GMT
content-typetext/html; charset=utf-8
set-cookie178 Characters
strict-transport-securitymax-age=63072000; includeSubDomains; preload
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin
x-dns-prefetch-controlon
x-xss-protection1; mode=block
permissions-policycamera=(), microphone=(), geolocation=()
content-security-policyframe-ancestors 'self' http://localhost:8000;
x-powered-byNext.js
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
etag"luo3rkrw0h4fhu"
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 12,710 referring domains.
This page has 2,709,723 backlinks.
This page has backlinks from 8,703 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# Non-user-facing pages
Disallow: /admin
Disallow: /admin/
Disallow: /connect-more/programme-2023/connect-more-2023-programme-file
Disallow: /contact/your-relationship-manager/import-salesforce-data
Disallow: /dcdc-conference/programme-2023/dcdc23-programme-file
Disallow: /networkshop/programme-2023/networkshop-2023-programme-file
Disallow: /security-conference/programme-2023/security-conference-programme-2023-file
# User-facing pages
Disallow: /about-us/stakeholder-strategic-updates/stakeholder-strategic-update-event-2023
Disallow: /cyber-security-for-independent-education
Disallow: /cyber-security-for-local-authorities
Disallow: /cyber-security-for-research-and-innovation
Disallow: /heidi-plus/planned-maintenance
Disallow: /heidi-plus/unavailable
Disallow: /purchasing-consultancy-services-terms
Disallow: /supplying-consultancy-services-terms
Disallow: /website/accessibility-statement/data-explorer
Disallow: /website/accessibility-statement/eduroam-app
Disallow: /website/accessibility-statement/govroam-app
Disallow: /website/accessibility-statement/heidi-plus
Disallow: /website/accessibility-statement/jisc-support
Disallow: /website/accessibility-statement/study-goal
Disallow: /website/privacy-notice/data-explorer

Search preview

jisc.ac.uk
Jisc

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Jisc68%Check
Digital50%Check
transformation50%Check
Digital Transformation50%Check
Heriot-Watt50%Check
Site43%Check
areas43%Check
Digital Content42%Check
Digital Solutions42%Check
digital world42%Check

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