Kmu-magazin.ch - SEO Checker

Overview of the SEO Check
Meta information
61% 
Page quality
82% 
Page structure
46% 
Link structure
26% 
Server
96% 
External factors
100% 
SEO Score
Response time
0.48 s
File size
57.70 kB
Words
837
Media files
27
Number of links
122 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kmu-magazin.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
viewportwidth=device-width, initial-scale=1.0
google-site-verificationxxxx
format-detectiontelephone=no
msapplication-TileColor#2b5797
msapplication-config/typo3conf/ext/kmumagazin/Resources/Public/favicons/browserconfig.xml
theme-color#ffffff
langde-de
twitter:cardsummary
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 837 words. That's ok.
33.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.94 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...esources/Public/img/kmu-magazin-logo.pngKMU Magazin Logo
...m_Kuenstliche-Intelligenz_125104a667.pngNo alt attribute provided
...aenderungsmanagement-Bild_5fb5c28594.pngNo alt attribute provided
...sed_/5/2/csm_Lang_Uwe_NEU_7cb3c2b8ef.pngNo alt attribute provided
.../0/csm_Kundenorientierung_f3118422ad.pngNo alt attribute provided
.../1/d/csm_Cover-07-08-2024_880338d0b7.pngNo alt attribute provided
...ate-Social-Responsibility_d77e989379.pngNo alt attribute provided
...tarbeiterentwicklung-Bild_9999737955.pngNo alt attribute provided
...csm_Hyperpersonalisierung_3bb72d9ae9.pngNo alt attribute provided
...cessed_/9/5/csm_Interview_efca09dad1.pngNo alt attribute provided
...d_/3/b/csm_Michael_Sommer_83f2582595.jpgNo alt attribute provided
.../b/3/csm_Hauser_Christoph_cb9fc50d98.jpgNo alt attribute provided
...yImages-1454962494_medium_4e6f4297b6.jpgNo alt attribute provided
...rocessed_/6/3/csm_Anavant_39696a7c1c.pngNo alt attribute provided
...22_BW_PostCompanyCars_040_b068cfdca2.jpgNo alt attribute provided
...aenderungsmanagement-Bild_2711977321.pngNo alt attribute provided
...sed_/5/2/csm_Lang_Uwe_NEU_02bad5d3b8.pngNo alt attribute provided
.../0/csm_Kundenorientierung_6f0e28e7bf.pngNo alt attribute provided
...ate-Social-Responsibility_44623efa81.pngNo alt attribute provided
...tarbeiterentwicklung-Bild_a72d17b73a.pngNo alt attribute provided
...d_/a/4/csm_Automobile-1-2_434cddd721.jpgNo alt attribute provided
...sed_/9/4/csm_logo_anavant_d94a870145.pngANAVANT
..._-_imk-logo_20211216_blau_878aab26e2.pngInternationales Marken Kolloqium
.../c/e/csm_kmu-magazin-logo_42339b071b.pngKMU Magazin Logo

Page structure

H1 heading
(Critically important)
Interview
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (9 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Interview
H1 Editorial
H2 Das Wachstumsmanifest These 13: Wachstum muss wieder in der Gesellschaft ankommen
H2 Das Flottenmanagement wird immer digitaler
H2 Die wichtigsten Weiterbildungstrends für Führungskräfte
H2 Wie Denkirrtümer Entscheidungen beeinflussen
H2 Wie Empowerment die Eigenverantwortung fördert
H3 Social Media
H3 Partner
Some anchor texts are used more than once.
14 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
/service/aboAbo
A-TITLE Abo
/service/mediadatenMediadaten
A-TITLE Mediadaten
/ueber-uns/kontaktKontakt
A-TITLE Kontakt
https://www.kmu-magazin.ch/IMG-ALT KMU Magazin Logo
https://www.kmu-magazin.ch/loginBenutzeranmeldung
https://www.kmu-magazin.ch/Home
https://www.kmu-magazin.ch/wissenWissen
A-TITLE Wissen
/wissen/strategie-managementStrategie & Management
/wissen/digitalisierung-transf...Digitalisierung & Transformation
/wissen/finanzen-vorsorgeFinanzen & Vorsorge
/wissen/marketing-vertriebMarketing & Vertrieb
/wissen/rechtRecht
/wissen/mensch-arbeitMensch & Arbeit
/wissen/ict-technikICT & Technik
/wissen/branchen-maerkteBranchen & Märkte
/wissen/forschung-entwicklungForschung & Entwicklung
/wissen/interviewsInterviews
/wissen/kommentar-meinungKommentar & Meinung
/wissen/editorialEditorial
/wissen/25-jahre-kmu-magazin25 Jahre «KMU-Magazin»
/wissen/sponsoredSponsored
/e-paperE-Paper
A-TITLE E-Paper
/veranstaltungenVeranstaltungen
A-TITLE Veranstaltungen
/lifestyleLifestyle
A-TITLE Lifestyle
/service/aboService
A-TITLE Service
/service/aboText duplicate Abo
/service/adressaenderungAdressänderung
/service/mediadatenText duplicate Mediadaten
/service/agbAGB
/ueber-uns/leitbildÜber uns
A-TITLE Über uns
/ueber-uns/leitbildLeitbild
/ueber-uns/redaktionskonzeptRedaktionskonzept
/ueber-uns/teamTeam
/ueber-uns/impressumImpressum
/ueber-uns/kontaktText duplicate Kontakt
/wissen/strategie-management/w...mehr...
/wissen/digitalisierung-transf...Text duplicate mehr...
/wissen/finanzen-vorsorge/somm...Text duplicate mehr...
/wissen/marketing-vertrieb/ser...Text duplicate mehr...
/eu-lieferkettengesetzNo Text
/eu-lieferkettengesetzDas EU-Lieferkettengesetz: Gültigkeit, Pflichten und Haftung
/eu-lieferkettengesetzArtikel lesen
/wissen/mensch-arbeit/wie-empo...No Text
/wissen/mensch-arbeit/wie-empo...Wie Empowerment die Eigenverantwortung fördert
/wissen/mensch-arbeit/wie-empo...Text duplicate Artikel lesen
/wissen/ict-technik/was-es-fue...No Text
/wissen/ict-technik/was-es-fue...Was es für eine erfolgreiche KI-Nutzung im Marketing braucht
/wissen/ict-technik/was-es-fue...Text duplicate Artikel lesen
/wissen/interviews/oft-wird-ue...No Text
/wissen/interviews/oft-wird-ue...«Oft wird übersehen, dass Innovation ein Investment ist»
/wissen/interviews/oft-wird-ue...Text duplicate Artikel lesen
/wissen/editorial/foerdern-und...No Text
/wissen/editorial/foerdern-und...Fördern und fordern
/wissen/editorial/foerdern-und...Text duplicate Artikel lesen
/wissen/forschung-entwicklung/...No Text
/wissen/forschung-entwicklung/...Der regionale Nutzen von Hochschulen
/wissen/forschung-entwicklung/...Text duplicate Artikel lesen
/wissen/sponsored/einfacher-um...No Text
/wissen/sponsored/einfacher-um...Einfacher Umzug in die AWS-Cloud
/wissen/sponsored/einfacher-um...Text duplicate Artikel lesen
/wissen/mensch-arbeit/roman-od...No Text
/wissen/mensch-arbeit/roman-od...Roman Odermatt – 100 Tage im Amt
/wissen/mensch-arbeit/roman-od...Text duplicate Artikel lesen
/wissen/sponsored/mit-vollgas-...No Text
/wissen/sponsored/mit-vollgas-...Mit Vollgas zum noch flexibleren Firmenauto
/wissen/sponsored/mit-vollgas-...Text duplicate Artikel lesen
/wissen/digitalisierung-transf...No Text
/wissen/digitalisierung-transf...Transformation ist ein multidimensionaler Changeprozess
/wissen/digitalisierung-transf...Text duplicate Artikel lesen
/wissen/finanzen-vorsorge/somm...No Text
/wissen/finanzen-vorsorge/somm...Sommerflaute am Aktienmarkt
/wissen/finanzen-vorsorge/somm...Text duplicate Artikel lesen
/wissen/marketing-vertrieb/ser...No Text
/wissen/marketing-vertrieb/ser...Service als strategischer Wachstumstreiber
/wissen/marketing-vertrieb/ser...Text duplicate Artikel lesen
/eu-lieferkettengesetzNo Text
/eu-lieferkettengesetzText duplicate Das EU-Lieferkettengesetz: Gültigkeit, Pflichten und Haftung
/eu-lieferkettengesetzText duplicate Artikel lesen
/wissen/mensch-arbeit/wie-empo...No Text
/wissen/mensch-arbeit/wie-empo...Text duplicate Wie Empowerment die Eigenverantwortung fördert
/wissen/mensch-arbeit/wie-empo...Text duplicate Artikel lesen
https://www.kmu-magazin.ch/videos» Videos
/wissen/strategie-management/d...Text duplicate Artikel lesen
/wissen/strategie-management/d...Die wichtigsten Weiterbildungstrends für Führungskräfte
/wissen/mensch-arbeit/wie-denk...Wie Denkirrtümer Entscheidungen beeinflussen
/wissen/mensch-arbeit/wie-empo...Text duplicate Wie Empowerment die Eigenverantwortung fördert
https://www.facebook.com/kmuma...New window External Subdomain A-TITLE Facebook
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://www.xing.com/companies...New window External Subdomain A-TITLE Xing
https://www.twitter.com/kmumag/New window External Subdomain A-TITLE Twitter
https://www.anavant.ch/New window External Subdomain IMG-ALT ANAVANT
A-TITLE ANAVANT
http://mandat.de/imk/New window External IMG-ALT Internationales Marken Kolloqium
A-TITLE Internationales Marken Kolloqium
/datenschutzDatenschutz
/haftungsausschlussHaftungsausschluss
/service/agbAGB / Nutzungsbedingungen
/ueber-uns/impressumText duplicate Impressum
https://www.kmu-magazin.ch/sucheSuche
https://www.kmu-magazin.ch/Text duplicate Home
https://www.kmu-magazin.ch/wissenText duplicate Wissen
A-TITLE Wissen
/wissen/strategie-managementText duplicate Strategie & Management
/wissen/digitalisierung-transf...Text duplicate Digitalisierung & Transformation
/wissen/finanzen-vorsorgeText duplicate Finanzen & Vorsorge
/wissen/marketing-vertriebText duplicate Marketing & Vertrieb
/wissen/rechtText duplicate Recht
/wissen/mensch-arbeitText duplicate Mensch & Arbeit
/wissen/ict-technikText duplicate ICT & Technik
/wissen/branchen-maerkteText duplicate Branchen & Märkte
/wissen/forschung-entwicklungText duplicate Forschung & Entwicklung
/wissen/interviewsText duplicate Interviews
/wissen/kommentar-meinungText duplicate Kommentar & Meinung
/wissen/editorialText duplicate Editorial
/wissen/25-jahre-kmu-magazinText duplicate 25 Jahre «KMU-Magazin»
/wissen/sponsoredText duplicate Sponsored
/e-paperText duplicate E-Paper
A-TITLE E-Paper
/veranstaltungenText duplicate Veranstaltungen
A-TITLE Veranstaltungen
/lifestyleText duplicate Lifestyle
A-TITLE Lifestyle
/service/aboText duplicate Service
A-TITLE Service
/service/aboText duplicate Abo
/service/adressaenderungText duplicate Adressänderung
/service/mediadatenText duplicate Mediadaten
/service/agbText duplicate AGB
/ueber-uns/leitbildText duplicate Über uns
A-TITLE Über uns
/ueber-uns/leitbildText duplicate Leitbild
/ueber-uns/redaktionskonzeptText duplicate Redaktionskonzept
/ueber-uns/teamText duplicate Team
/ueber-uns/impressumText duplicate Impressum
/ueber-uns/kontaktText duplicate Kontakt
https://www.kmu-magazin.ch/loginText duplicate Benutzeranmeldung

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kmu-magazin.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.48 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
content-languagede
cache-controlpublic, max-age=0
expiresWed, 11 Sep 2024 03:06:53 GMT
content-encodinggzip
varyAccept-Encoding
dateWed, 11 Sep 2024 03:06:53 GMT
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
alt-svch3=":443"; ma=2592000, h3-29=":443"; ma=2592000, h3-Q050=":443"; ma=2592000, h3-Q046=":443"; ma=2592000, h3-Q043=":443"; ma=2592000, quic=":443"; ma=2592000; v="43,46"
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 150 referring domains.
This page has 1,572 backlinks.
This page has backlinks from 128 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

www.kmu-magazin.ch
Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Interview52%Check
kmu-magazin48%Check
Social40%Check
Management40%Check
Social Media39%Check
Empowerment38%Check
Editorial38%Check
Corporate Social Responsibility37%Check
im Amt37%Check
Mitarbeiter36%Check

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