Lida.leeds.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
94% 
Page structure
43% 
Link structure
77% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
40.10 kB
Words
662
Media files
1
Number of links
39 internal / 42 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Leeds Institute for Data Analytics
The length of the page title is perfect. (297 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://lida.leeds.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
copyrightCopyright (c)2024 Leeds Institute for Data Analytics. All Rights Reserved.
robotsmax-image-preview:large
msapplication-TileImagehttps://lida.leeds.ac.uk/wp-content/themes/toolkit-wordpress-theme/assets/favicons/ms-icon-144x144.png
msapplication-TileColor#ffffff
theme-color#ffffff
langen-us
X-UA-Compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.93 words is high.
This page contains 662 words. That's ok.
29.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-wordpress-theme/assets/img/uol-logo.pngUniversity of Leeds logo

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Home
H2 University links
H2 Leeds Institute for Data Analytics (LIDA)
H2 Research & Innovation
H2 Education & Training
H2 Research Technology
H2 Latest news
H2 Upcoming events
H2 Social media links
H2 Site information
H3 For staff
H3 For students
H3 Faculties
H3 Other
H3 Follow us
H3 LIDA Launches First Ever Bursary Scheme for Small Research Projects
H3 LIDA announces new 5-year strategy for 2024-29
H3 LIDA Annual Showcase 2024 released
H3 LIDA: Food Community Launch Event
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (42) on this page.
LinkAttributesAnchor text
https://lida.leeds.ac.uk/Anchor Skip to main content
https://forstaff.leeds.ac.uk/External Subdomain For Staff
https://forstaff.leeds.ac.uk/f...External Subdomain Services A-Z
https://ses.leeds.ac.uk/External Subdomain Student Education Service
https://minerva.leeds.ac.uk/External Subdomain Minerva
https://it.leeds.ac.uk/mobileappsExternal Subdomain Mobile app
https://students.leeds.ac.uk/External Subdomain For Students
https://ahc.leeds.ac.uk/External Subdomain Faculty of Arts, Humanities and Cultures
https://biologicalsciences.lee...External Subdomain Faculty of Biological Sciences
https://business.leeds.ac.uk/External Subdomain Faculty of Business
https://eps.leeds.ac.uk/External Subdomain Faculty of Engineering and Physical Sciences
https://environment.leeds.ac.uk/External Subdomain Faculty of Environment
https://medicinehealth.leeds.a...External Subdomain Faculty of Medicine and Health
https://essl.leeds.ac.uk/External Subdomain Faculty of Social Sciences
https://www.leeds.ac.uk/lifelo...External Subdomain Lifelong Learning Centre
https://www.leeds.ac.uk/langua...External Subdomain Language Centre
https://www.leeds.ac.uk/staffazExternal Subdomain Staff A-Z
https://www.leeds.ac.uk/campusmapExternal Subdomain Campus map
https://www.leeds.ac.uk/univer...External Subdomain Jobs
https://www.leeds.ac.uk/alumniExternal Subdomain Alumni
https://www.leeds.ac.uk/contactExternal Subdomain Contacts
https://library.leeds.ac.uk/External Subdomain Library
https://it.leeds.ac.uk/External Subdomain IT
https://mymedia.leeds.ac.uk/External Subdomain VideoLeeds
https://www.luu.org.uk/External Subdomain Leeds University Union
https://www.facebook.com/unive...External Subdomain Facebook
https://www.twitter.com/univer...External Subdomain Twitter
https://www.youtube.com/univer...External Subdomain YouTube
https://www.linkedin.com/edu/u...External Subdomain LinkedIn
https://instagram.com/universi...External Instagram
https://medium.com/university-...External Medium
https://www.weibo.com/leedsuni...External Subdomain Weibo
https://theconversation.com/in...External The Conversation
https://www.leeds.ac.uk/rss/newsExternal Subdomain RSS news feed
https://www.leeds.ac.uk/External Subdomain IMG-ALT University of Leeds logo
A-TITLE University of Leeds home page
https://lida.leeds.ac.uk/Subdomain Leeds Institute for Data Analytics
https://lida.leeds.ac.uk/Subdomain Home
/about-lida/Subdomain About LIDA
/our-strategy-2024-29/Subdomain Our Strategy
/annual-showcase-2024/Subdomain Annual Showcase 2024
/lida-senior-management-team/Subdomain LIDA Executive Team
https://lida.leeds.ac.uk/contact/Subdomain Contact us
https://lida.leeds.ac.uk/newsNews
https://lida.leeds.ac.uk/eventsEvents
/research-projects/Research Projects
/publications/Publications
/latest/funding-opportunities/Subdomain Funding Opportunities
/research-at-lida/Subdomain Research at LIDA
/impact-case-studies/Subdomain Impact Case Studies
/research/consumer-data-resear...Subdomain ESRC Consumer Data Research Centre
https://www.leeds.ac.uk/centre...External Subdomain Centre for Immersive Technologies
/research-participant-privacy-...Subdomain Research Participant Privacy Notice
/study-training/Subdomain Education & Training
/what-is-laser/Subdomain What is LASER?
/laser-pricing/Subdomain Pricing
/end-to-end-laser-support/Subdomain End-to-end support
/how-to-join-laser/Subdomain How to join
/laser-testimonials/Subdomain Testimonials
/partnerships/turing/Subdomain The Turing
/partnerships/Subdomain Partnerships
https://lida.leeds.ac.uk/contact/Subdomain Contact Us
https://confirmsubscription.co...External Sign up to our events
/our-strategy-2024-29/Subdomain Read our 2024-29 strategy
/annual-showcase-2024/Subdomain Read our 2024 Annual Showcase
/research-at-lida/Subdomain Join a research community
/study-training/Subdomain Text duplicate Education & Training
/end-to-end-laser-support/Subdomain Research Technology
/news/lida-launches-first-ever...Subdomain LIDA Launches First Ever Bursary Scheme for Small Research Projects
A-TITLE LIDA Launches First Ever Bursary Scheme for Small Research Projects
/news/lida-announces-new-5-yea...Subdomain LIDA announces new 5-year strategy for 2024-29
A-TITLE LIDA announces new 5-year strategy for 2024-29
/news/lida-annual-showcase-202...Subdomain LIDA Annual Showcase 2024 released
A-TITLE LIDA Annual Showcase 2024 released
https://lida.leeds.ac.uk/news/Subdomain View all News
https://www.eventbrite.co.uk/e...External Subdomain LIDA: Food Community Launch Event
A-TITLE LIDA: Food Community Launch Event
https://lida.leeds.ac.uk/events/Subdomain View all Events
https://twitter.com/lida_ukExternal Text duplicate Twitter
A-TITLE Go to Twitter page
https://www.linkedin.com/compa...External Subdomain Text duplicate LinkedIn
A-TITLE Go to LinkedIn page
https://www.youtube.com/@Leeds...External Subdomain Text duplicate YouTube
A-TITLE Go to YouTube page
https://www.leeds.ac.uk/termsa...External Subdomain Terms and conditions
/copyright/Subdomain Copyright
/accessibility/Subdomain Accessibility
https://lida.leeds.ac.uk/privacy/Subdomain Privacy and Cookies
http://www.leeds.ac.uk/foiExternal Subdomain Freedom of Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://lida.leeds.ac.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
dateSat, 21 Dec 2024 12:44:42 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://lida.leeds.ac.uk/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 3
x-cache-groupbot
cf-cache-statusDYNAMIC
set-cookie261 Characters
servercloudflare
cf-ray8f57f70ded8e9e63-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 156 referring domains.
This page has 4,250 backlinks.
This page has backlinks from 135 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Leeds65%Check
Leeds Institute58%Check
LIDA56%Check
University Leeds53%Check
Data50%Check
Analytics50%Check
Institute50%Check
Data Analytics50%Check
Leeds University Union46%Check
LIDA Annual Showcase45%Check

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