Map.wisc.edu - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
36% 
Page structure
72% 
Link structure
25% 
Server
12% 
External factors
100% 
SEO Score
Response time
0.72 s
File size
16.10 kB
Words
219
Media files
12
Number of links
2 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
UW Campus Map | University of Wisconsin–Madison
The length of the page title is perfect. (470 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
No doctype markup was found.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportinitial-scale=1.0, maximum-scale=1.0, user-scalable=no
apple-mobile-web-app-capableyes
mobile-web-app-capableyes
csrf-paramauthenticity_token
csrf-tokeniqXaGf0qw2cdlpaNvGQG1VDIq1TEKdvXpSvlCJs1w71bZ84rwwXynxsWEja8kK-hDc-gDnHGHU0E-eIbinYe8g
langen
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are only 219 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
29.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "initial-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Help
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Help
H2 Free campus bus routes
H2 About the map
H3 Alternate data sources
This page seems to be an entry page, because only very few links were found.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Every linktext is unique.
None of the anchor texts is too long.
There are 8 external links on this page.
LinkAttributesAnchor text
https://www.wisc.edu/External Subdomain IMG-ALT UW logo
https://www.housing.wisc.edu/u...External Subdomain Housing (under the 'Our Residence Halls' heading)
https://transportation.wisc.ed...External Subdomain Live visitor parking availability
https://www.wisc.edu/dining/External Subdomain Dining (choose 'List view' under the 'Campus dining locations' heading)
https://www.library.wisc.edu/l...External Subdomain Libraries
https://transportation.wisc.ed...External Subdomain Gender neutral restrooms (choose 'View as list' under the 'Campus restroom' map heading.)
https://metromap.cityofmadison...External Subdomain Madison Metro bus rider tools and apps
https://map.wisc.edu/aboutwas developed by the Office of Strategic Communication
/accessible-pedestrian-routes....Accessible pedestrian routes map (PDF)
https://accessibility.fpm.wisc...External Subdomain Accessible building entrances

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://map.wisc.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (16 kB).

HTTP Response Header

NameValue
dateSat, 12 Apr 2025 18:24:02 GMT
serverApache/2.4.62 (Red Hat Enterprise Linux) OpenSSL/3.2.2
x-frame-optionsSAMEORIGIN
x-xss-protection0
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
referrer-policystrict-origin-when-cross-origin
content-typetext/html; charset=utf-8
etagW/"8abd8a27595f6d1efd5a73aaff639c54"
cache-controlmax-age=0, private, must-revalidate
x-request-id964f2ce1-3fa0-46b4-b139-5636a2f6966e
x-runtime0.001890
strict-transport-securitymax-age=63072000; includeSubDomains
content-length16453
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 157 referring domains.
This page has 2,464 backlinks.
This page has backlinks from 138 different ip addresses.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
map62%Check
Campus Map56%Check
campus50%Check
Help50%Check
Madison45%Check
UW Campus Map41%Check
bus40%Check
bus routes39%Check
data38%Check
routes38%Check

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