Marketing.univie.ac.at - SEO Checker

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Overview of the SEO Check
Meta information
59% 
Page quality
64% 
Page structure
71% 
Link structure
65% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.12 s
File size
44.40 kB
Words
433
Media files
5
Number of links
33 internal / 58 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Marketing
The page title is too short. (90 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
viewportwidth=device-width, initial-scale=1
titleMarketing
og:typearticle
langde
twitter:cardsummary_large_image
twitter:titleMarketing
twitter:descriptionMarketing
twitter:siteunivienna
fb:app_id1752333404993542
og:base-titleMarketing
og:site-id87973
og:titleMarketing
og:typearticle
og:urlhttps://marketing.univie.ac.at/
og:descriptionMarketing
og:imagehttps://backend.univie.ac.at/fileadmin/templates/GLOBAL/IMG/uni_logo.jpg
og:image:typeimage/jpg
og:image:width1200
og:image:height630
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 433 words on this page. Good pages should have about 800 words of useful content.
20.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.58 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...in/templates/GLOBAL/IMG/uni_logo_220.jpgUniversität Wien - Startseite
...in/templates/GLOBAL/IMG/uni_logo_220.jpgUniversität Wien - Startseite
...in/templates/GLOBAL/IMG/uni_logo_220.jpgUniversität Wien - Startseite
...Hoch_hinaus_mit_Marketing_887fa2a4a3.jpgNo alt attribute providedHoch hinaus mit Marketing
...Hoch_hinaus_mit_Marketing_5e38d68f34.jpgNo alt attribute providedHoch hinaus mit Marketing

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Willkommen beim Fachbereich Marketing
H2 Kontakt
H2 Informationen für ...
H2 Meistgesuchte Services ...
H3 Informationen für ... Duplicate text
H3 Meistgesuchte Services ... Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (58) on this page.

Found links on this page

LinkAttributesAnchor text
https://marketing.univie.ac.at/Anchor Direkt zum Hauptinhalt gehen
A-TITLE skip
https://www.univie.ac.at/External Subdomain IMG-ALT Universität Wien - Startseite
/studium/Studium
/studium/bachelor/Bachelor
/studium/master/Master
/studium/phd-management/PhD Management
/studium/erweiterungscurriculum/Erweiterungscurriculum
/forschung/Forschung
/forschung/publikationen/Publikationen
/forschung/projekte/Projekte
/kooperationen/Kooperationen
/team/Team
/team/wissenschaftliche-mitarb...Wissenschaftliche Mitarbeiter*innen
/team/administrative-mitarbeit...Administrative Mitarbeiter*innen
/team/emeritushonorarprofessoren/Emeritus/Honorarprofessoren
/team/externe-lehrende/Externe Lehrende
https://marketing.univie.ac.at/Anchor Informationen für ...Menü schließen
http://studieren.univie.ac.at/New window External Subdomain Studieninteressierte Externer Link
http://studieren.univie.ac.at/New window External Subdomain Studierende Externer Link
http://forschungsservice.univi...New window External Subdomain Forschende Externer Link
http://www.postgraduatecenter....New window External Subdomain Weiterbildung Externer Link
http://www.alumni.ac.at/?l=0New window External Subdomain Alumni Externer Link
https://marketing.univie.ac.at/Anchor Meistgesuchte Services ...Menü schließen
http://studieren.univie.ac.at/New window External Subdomain Studieren an der Universität Wien Externer Link
http://ufind.univie.ac.at/de/s...New window External Subdomain u:find Vorlesungs-/Personensuche Externer Link
http://uspace.univie.ac.at/New window External Subdomain u:space Externer Link
http://bibliothek.univie.ac.at...New window External Subdomain Bibliothek Externer Link
http://moodle.univie.ac.at/?r=0New window External Subdomain Moodle (E-Learning) Externer Link
http://www.univie.ac.at/ueber-...New window External Subdomain Fakultäten & Zentren Externer Link
http://zid.univie.ac.at/webmail/New window External Subdomain Webmail Externer Link
http://wiki.univie.ac.at/New window External Subdomain Intranet für Mitarbeiter*innen Externer Link
http://www.univie.ac.at/ueber-...New window External Subdomain Kontakt & Services von A-Z Externer Link
/en/English
https://www.univie.ac.at/External Subdomain Text duplicate IMG-ALT Universität Wien - Startseite
/studium/Text duplicate Studium
/forschung/Text duplicate Forschung
/kooperationen/Text duplicate Kooperationen
/team/Text duplicate Team
https://marketing.univie.ac.at/Marketing
/en/Text duplicate English
http://studieren.univie.ac.at/New window External Subdomain Text duplicate Studieninteressierte Externer Link
http://studieren.univie.ac.at/New window External Subdomain Text duplicate Studierende Externer Link
http://forschungsservice.univi...New window External Subdomain Text duplicate Forschende Externer Link
http://www.postgraduatecenter....New window External Subdomain Text duplicate Weiterbildung Externer Link
http://www.alumni.ac.at/?l=0New window External Subdomain Text duplicate Alumni Externer Link
http://studieren.univie.ac.at/New window External Subdomain Text duplicate Studieren an der Universität Wien Externer Link
http://ufind.univie.ac.at/de/s...New window External Subdomain Text duplicate u:find Vorlesungs-/Personensuche Externer Link
http://uspace.univie.ac.at/New window External Subdomain Text duplicate u:space Externer Link
http://bibliothek.univie.ac.at...New window External Subdomain Text duplicate Bibliothek Externer Link
http://moodle.univie.ac.at/?r=0New window External Subdomain Text duplicate Moodle (E-Learning) Externer Link
http://www.univie.ac.at/ueber-...New window External Subdomain Text duplicate Fakultäten & Zentren Externer Link
http://zid.univie.ac.at/webmail/New window External Subdomain Text duplicate Webmail Externer Link
http://wiki.univie.ac.at/New window External Subdomain Text duplicate Intranet für Mitarbeiter*innen Externer Link
http://www.univie.ac.at/ueber-...New window External Subdomain Text duplicate Kontakt & Services von A-Z Externer Link
https://www.univie.ac.at/External Subdomain Text duplicate IMG-ALT Universität Wien - Startseite
https://marketing.univie.ac.at/Text duplicate Marketing
/studium/Text duplicate Studium
/forschung/Text duplicate Forschung
/kooperationen/Text duplicate Kooperationen
/team/Text duplicate Team
http://www.univie.ac.at/New window External Subdomain Universität Wien
http://wirtschaftswissenschaft...New window External Subdomain Fakultät für Wirtschaftswissenschaften
https://mib.univie.ac.at/New window External Subdomain Institut für Marketing und International Business
https://mib.univie.ac.at/New window External Subdomain Instituts für Marketing und International Business
http://www.facebook.com/univie...New window External Subdomain Icon facebook
A-TITLE Facebook
http://twitter.com/univienna/?d=0New window External Icon twitter
A-TITLE Twitter
http://www.youtube.com/univien...New window External Subdomain Icon youtube
A-TITLE YouTube
http://www.instagram.com/univi...New window External Subdomain Icon instagram
A-TITLE Instagram
http://studieren.univie.ac.at/New window External Subdomain Studieninteressierte
http://studieren.univie.ac.at/New window External Subdomain Studierende
http://forschungsservice.univi...New window External Subdomain Forschende
http://www.postgraduatecenter....New window External Subdomain Weiterbildung
http://www.alumni.ac.at/?l=0New window External Subdomain Alumni
http://studieren.univie.ac.at/New window External Subdomain Studieren an der Universität Wien
http://ufind.univie.ac.at/de/s...New window External Subdomain u:find Vorlesungs-/Personensuche
http://uspace.univie.ac.at/New window External Subdomain u:space
http://bibliothek.univie.ac.at...New window External Subdomain Bibliothek
http://moodle.univie.ac.at/?r=0New window External Subdomain Moodle (E-Learning)
http://www.univie.ac.at/ueber-...New window External Subdomain Fakultäten & Zentren
http://zid.univie.ac.at/webmail/New window External Subdomain Webmail
http://wiki.univie.ac.at/New window External Subdomain Intranet für Mitarbeiter*innen
http://www.univie.ac.at/ueber-...New window External Subdomain Kontakt & Services von A-Z
/sitemap/Sitemap
/impressum/Impressum
https://www.univie.ac.at/ueber...New window External Subdomain Barrierefreiheit
https://dsba.univie.ac.at/date...External Subdomain Datenschutzerklärung
/sitemap/Text duplicate Sitemap
/impressum/Text duplicate Impressum
https://www.univie.ac.at/ueber...New window External Subdomain Text duplicate Barrierefreiheit
https://dsba.univie.ac.at/date...External Subdomain Text duplicate Datenschutzerklärung
https://dsba.univie.ac.at/date...External Subdomain Text duplicate Datenschutzerklärung

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://marketing.univie.ac.at/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 15 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.12 seconds.
The file size of the HTML document is fine (44 kB).

HTTP Response Header

NameValue
dateMon, 10 Jun 2024 20:50:58 GMT
serverApache/2.4.6 (Red Hat Enterprise Linux)
content-security-policyframe-ancestors *
connectionclose
content-typetext/html; charset=utf-8
set-cookie108 Characters
varyAccept-Encoding
content-encodinggzip
content-length13645
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 49 referring domains.
This page has 80 backlinks.
This page has backlinks from 45 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 1 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

marketing.univie.ac.at
Marketing

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketing65%Check
Fachbereich Marketing52%Check
Univ48%Check
Services43%Check
Informationen43%Check
Meistgesuchte43%Check
Meistgesuchte Services43%Check
Kontakt38%Check
Fachbereich38%Check
Willkommen38%Check
Show more keywords and terms

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