Mastarchitects.co.uk - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
51% 
Page structure
79% 
Link structure
100% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.68 s
File size
28.10 kB
Words
349
Media files
7
Number of links
11 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | MAST Architects
The length of the page title is perfect. (221 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://mastarchitects.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robots, , index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
descriptionEmpty
generatorWordPress 5.5.15
msapplication-TileImagehttps://mastarchitects.co.uk/wp-content/uploads/2020/04/cropped-MAST_Favicon-270x270.png
article:modified_time2021-04-07T16:31:04+00:00
twitter:cardsummary_large_image
twitter:label1Estimated reading time
twitter:data11 minute
og:localeen_GB
og:typewebsite
og:titleHome | MAST Architects
og:descriptionMAST Architects are an award winning practice based in Glasgow. Our team of 40+ staff deliver projects across a number of sectors with a particular focus on residential, conservation and community projects. In addition to these, we are also involved on care, leisure, work and learning projects. MAST adopt an innovative and pragmatic approach to […]
og:urlhttps://mastarchitects.co.uk/
og:site_nameMAST Architects
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 349 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 25.7 words is high.
37% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ects/_assets/misc-images/LoadingIcon.gifNo alt attribute provided
...-mast-architects/_assets/Hero_Poster.jpgVideo thumbNo video playback capabilities
...assets/Branding/SocialMedia/Facebook.svgNo alt attribute provided
..._assets/Branding/SocialMedia/Twitter.svgNo alt attribute provided
...ssets/Branding/SocialMedia/Instagram.svgNo alt attribute provided
...assets/Branding/SocialMedia/LinkedIn.svgNo alt attribute provided
Video URLWidthHeight
/video-content/MAST_HeroBannerVideo.webm

Page structure

H1 heading
(Critically important)
Award winning architects based in Glasgow.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Award winning architects based in Glasgow.
H2 MAST Architects are an award winning practice based in Glasgow.
H4 Our Vision
H4 Our Values
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
https://mastarchitects.co.uk/No Text
/practice/Practice
/projects/Projects
/news/News
/awards/Awards
/consultations/Consultations
/downloads/Downloads
/contact/Contact
https://mastarchitects.co.uk/Anchor No Text
https://www.facebook.com/masta...External Subdomain No Text
https://twitter.com/mastarchit...External No Text
https://www.instagram.com/mast...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
/cookie-policy/Cookie Policy
/privacy-policy/Privacy Policy
https://scoot.digital/?utm_med...External Scoot Digital
https://seesawcreative.co.uk/External See Saw

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://mastarchitects.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time of 0.68 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (28 kB).

HTTP Response Header

NameValue
dateSun, 22 Sep 2024 22:16:37 GMT
serverApache
x-powered-byPHP/7.2.34
x-pingbackhttps://mastarchitects.co.uk/xmlrpc.php
link<https://mastarchitects.co.uk/wp-json/>; rel="https://api.w.org/", <https://mastarchitects.co.uk/wp-json/wp/v2/pages/2>; rel="alternate"; type="application/json", <https://mastarchitects.co.uk/>; rel=shortlink
content-security-policyupgrade-insecure-requests;
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 96 referring domains.
This page has 432 backlinks.
This page has backlinks from 72 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

sitemap: http://mastarchitects.co.uk/sitemap_index.xml

User-agent:  *
# disallow all files in these directories
Disallow: /cgi-bin/
Disallow: /wp-admin/
Disallow: /archives/
Disallow: *?replytocom
Disallow: /comments/feed/

Allow: /wp-admin/admin-ajax.php

User-agent: Mediapartners-Google*
Allow: /

User-agent: Googlebot-Image
Allow: /wp-content/uploads/

User-agent: Adsbot-Google
Allow: /

User-agent: Googlebot-Mobile
Allow: /

Search preview

mastarchitects.co.uk
Home | MAST Architects

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
architects79%Check
MAST Architects73%Check
Winning Architects66%Check
MAST63%Check
Glasgow54%Check
Award54%Check
winning54%Check
based54%Check
Award Winning54%Check
Practice based48%Check

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