Napier.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
49% 
Page structure
100% 
Link structure
90% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
66.90 kB
Words
428
Media files
10
Number of links
90 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
We prepare our graduates to make a positive difference in a rapidly changing world and deliver innovative research that improves people’s lives.
The length of the meta description is perfect. (888 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://napier.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in meta tags: english
Server location: United States of America
There are different language information within the page markup.
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The following language is defined by HTML: english
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
facebook-domain-verificationtkd3166urn6c9hs2x9ni6sa0sdbwtb
keywordsuniversity, Edinburgh, Napier, Scotland, degree, jobs, research, undergraduate, postgraduate, ranking, international
descriptionWe prepare our graduates to make a positive difference in a rapidly changing world and deliver innovative research that improves people’s lives.
languageEnglish
langen
twitter:titleHome
twitter:urlhttps://napier.ac.uk//
twitter:descriptionAt Edinburgh Napier University, we nurture talent and create knowledge that shapes communities all around the world.
og:site_nameNapier
og:titleHome
og:urlhttps://napier.ac.uk//
og:descriptionAt Edinburgh Napier University, we nurture talent and create knowledge that shapes communities all around the world.
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 428 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 72 words is high.
21.7% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 8 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...66&hash=6B7A69210835CD7430236569E85DF3CAEdinburg Napier University logo
...66&hash=6B7A69210835CD7430236569E85DF3CAEdinburg Napier University logo
/theme/assets/img/design/small-Logo.jpgEdinburgh Napier University Logo
...00&hash=6BCE764D8112ABC9FCAA606C669134BEDark Haired man with glasses standing in a lab coat and behind him is a blonde woman working on something in a lab coat, inside a laboratory.
...00&hash=BB2D61F6E81D3398CE48F89124B7AC68Sighthill Campus exterior with LRC library block.
...66&hash=EE81F2F3E710CA0D3CF7A8E19D52E790A man with his professional camera trying to take a picture of something.
...00&hash=1152DFED0C0997EEB17251EB46228DA8Two women standing in a room , one of them is a nurse , behind are two men talking to eachother.
...00&hash=524B26B3C60AE17ADA9407AB16DF1C94Students
...40&hash=4A765719E816FE46FC5FDAEB3B2FDA48Edinburgh Napier University logo in white

Page structure

H1 heading
(Critically important)
Edinburgh Napier University
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Edinburgh Napier University
H2 2024 Degree Show
H2 Nursing ancestry event
H2 Get the edge
H2 Success for Salome
H2 ENU International College
H2 Study with us
H2 Our campuses
H2 Work for us
H2 Latest news
H2 Upcoming events
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://napier.ac.uk/Anchor Skip to main content
http://my.napier.ac.uk/New window External Subdomain My Napier
http://staff.napier.ac.uk/New window External Subdomain Staff intranet
/about-us/work-with-usJobs
/about-us/our-location/our-cam...Libraries
A-TITLE People
https://napier.ac.uk/peopleStaff directory
https://napier.ac.uk/IMG-ALT Edinburg Napier University logo
https://napier.ac.uk/coursesCourses
/courses/study-areasStudy areas
/courses/study-areas/accountin...Accounting and Finance
/courses/study-areas/actingActing
/courses/study-areas/biologica...Biological Sciences
/courses/study-areas/building-...Building and Surveying
/courses/study-areas/business-...Business and Management
/courses/study-areas/computingComputing
/courses/study-areas/criminolo...Criminology Psychology and Sociology
/courses/study-areas/design-ph...Design, Photography & Advertising
/courses/study-areas/engineeringEngineering
/courses/study-areas/english-c...English, Creative Writing and Publishing
/courses/study-areas/film-jour...Film, Journalism and Media
/courses/study-areas/health-an...Health and Social Care
/courses/study-areas/lawLaw
/courses/study-areas/marketingMarketing
/courses/study-areas/musicMusic
/courses/study-areas/nursing-a...Nursing and Midwifery
/courses/study-areas/sport-and...Sport and Exercise Sciences
/courses/study-areas/teachingTeaching
/courses/study-areas/tourism-h...Tourism Hospitality Festival and Events Management
/study-with-usStudy with us
/study-with-us/international-s...International students
/study-with-us/undergraduateUndergraduate
/study-with-us/postgraduatePostgraduate
/study-with-us/onlineOnline study
/study-with-us/apprenticeshipsGraduate apprenticeships
/study-with-us/short-coursesShort courses
/study-with-us/bursariesFunding your studies
/study-with-us/student-lifeStudent life
/study-with-us/graduationCelebrating success
/study-with-us/accommodationAccommodation
/study-with-us/widening-partic...Widening Participation
/research-and-innovation/resea...Research degrees
/research-and-innovationResearch and innovation
/research-and-innovation/busin...Business & Innovation Hub
/research-and-innovation/explo...Explore our research
/research-and-innovation/our-r...Our research centres
/research-and-innovation/meet-...Meet our researchers
/research-and-innovation/resea...Text duplicate Research degrees
/research-and-innovation/resea...Our research environment
/research-and-innovation/publi...Public engagement
/research-and-innovation/repos...Repository
https://napier.ac.uk/globalGlobal
https://napier.ac.uk/global/enuicInternational College
/global/international-partnersInternational partners
/global/exchange-programmesExchange programmes
/global/transnational-educationTransnational education
/global/global-researchGlobal research
https://napier.ac.uk/alumniAlumni
/alumni/alumni-newsAlumni news
/alumni/benefits-and-servicesBenefits and Services
/alumni/get-involvedGet involved
/alumni/give-something-backGive something back
https://napier.ac.uk/about-usAbout us
/about-us/work-with-usWorking at Edinburgh Napier
/about-us/term-datesTerm dates
/about-us/eventsEvents
/about-us/our-locationOur location
/about-us/our-schoolsOur schools
/about-us/newsNews
/about-us/university-leadershipUniversity leadership
/about-us/official-merchandiseOfficial merchandise
/about-us/contact-usContact us
https://napier.ac.uk/searchNo Text
/about-us/our-schools/school-o...New window Visit us from 24-30 May
/about-us/news/ancestry-event-...Nursing ancestry event Research family links A unique event that will give participants the chance to research family ancestry within nursing and midwifery i...
/study-with-us95% Graduates in work or further study
/study-with-us/postgraduateGet the edge Postgraduate study Apply now
/about-us/news/success-for-sal...Success for Salome Competition winner announced Business School student Salome Harang wins 2024 student work experience competition
https://napier.ac.uk/global/enuicENU International College All you need to know about ENUIC Information on Edinburgh Napier University's on-campus pathway college for international students.
/study-with-usText duplicate Study with us
/about-us/our-location/our-cam...Our campuses
/about-us/work-with-usWork for us
/about-us/newsLatest news
/about-us/eventsUpcoming events
/about-us/contact-usText duplicate Contact us
/accessibility-statementAccessibility statement
/privacy-policyPrivacy policy
/cookie-policyCookie policy
/about-us/university-governanc...Freedom of information
/about-us/university-governanc...Modern Slavery statement
/about-us/university-governanc...Making a complaint
/service-statusService status
https://napier.ac.uk/IMG-ALT Edinburgh Napier University logo in white

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://napier.ac.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 8 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.31 seconds.
The file size of the HTML document is fine (67 kB).

HTTP Response Header

NameValue
cache-controlno-cache, no-store
pragmano-cache
x-via-nscopi1.0
transfer-encodingchunked
content-typetext/html; charset=utf-8
expires-1
serverMicrosoft-IIS/10.0
set-cookie74 Characters
dateTue, 28 May 2024 07:27:26 GMT
connectionclose
cteonnt-length66866
strict-transport-securitymax-age=15552000; includeSubDomains
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 8,465 referring domains.
This page has 1,308,611 backlinks.
This page has backlinks from 5,215 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 87 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: * 

disallow: /search*

disallow: /people?*

disallow: /research-and-innovation/research-search?*

disallow: /research-and-innovation/our-experts*

disallow: /sitecore/

disallow: /tasks/

disallow: /webservices/

disallow: /development/

disallow: /people/lisa-oleary-phd-fhea-ma-hons-ba-hons-1

disallow: /page-not-found?item=%2fpeople%2flisa-oleary-phd-fhea-ma-hons-ba-hons-1&user=extranet%5cAnonymous&site=ENULive

Sitemap: https://www.napier.ac.uk/sitemap1.xml

Similar sites

Search preview

napier.ac.uk
Home
We prepare our graduates to make a positive difference in a rapidly changing world and deliver innovative research that improves people’s lives.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Napier63%Check
Edinburgh Napier58%Check
Napier University58%Check
Edinburgh Napier University55%Check
University52%Check
Edinburgh52%Check
World University49%Check
Research46%Check
World46%Check
Graduates46%Check
Show more keywords and terms

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