Orientaltrading.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
51% 
Page structure
79% 
Link structure
65% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.17 s
File size
136.30 kB
Words
470
Media files
65
Number of links
125 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Oriental Trading | Party Supplies, Toys, Crafts & More
The length of the page title is perfect. (479 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
One-stop-fun-shop for everything from party supplies & holidays to crafts & toys. Plus, we carry a variety of home decor, faith finds, education products & wedding supplies. With our 110% Lowest Price Guarantee, nobody delivers more fun for less.
The meta description is too long: 1519 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.orientaltrading.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=1080
theme-color#
descriptionOne-stop-fun-shop for everything from party supplies & holidays to crafts & toys. Plus, we carry a variety of home decor, faith finds, education products & wedding supplies. With our 110% Lowest Price Guarantee, nobody delivers more fun for less.
msapplication-TileColor#0093cd
msapplication-TileImagehttps://www.orientaltrading.com/assets/dist/img/meta/otc/og_image.jpg
robotsindex, follow
google-site-verification0232pPABxEaNNIwZ_Beq-sc1T0DDYxaHBLv2r-46BCo
msvalidate.0155EEE30D2E081F503EA95052019CFB36
y_keycdf893f1cb49849a
langen
fb:page_id161024427248293
og:site_nameOriental Trading
og:typewebsite
og:urlhttps://www.orientaltrading.com/
og:imagehttps://www.orientaltrading.com/assets/dist/img/meta/otc/og_image.jpg
X-UA-CompatibleIE=edge,chrome=1
Content-Typetext/html; charset=UTF-8
Cache-Controlno-cache
Pragmano-cache
ExpiresEmpty
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 470 words on this page. Good pages should have about 800 words of useful content.
19.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=1080" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
33 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es-345359-121123?$hp_rotator_new$&$NOWA$Valentine's Day
...er-345379-121123?$hp_rotator_new$&$NOWA$Easter
...5481-122723-1080x503?$hp_rotator$&$NOWA$Mardi Gras Sale
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...ng-346640-052124-100?$viewer_400$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
...?$viewer_400$&$NOWA$?$VIEWER_400$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
...er-345968-031124-151?$VIEWER_700$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...eMO-346709-053124-57?$viewer_400$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
...-67?$hp_rotator_new$?$VIEWER_400$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
...au-345968-031124-151?$viewer_400$&$NOWA$No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Decorations
data:[...] Base64Glow
data:[...] Base64Kids Crafts
data:[...] Base64Candy
data:[...] Base64Party Supplies
data:[...] Base64Parade Decorations
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Sale
data:[...] Base64New
data:[...] Base64Supplies
data:[...] Base64Candy & Snacks
data:[...] Base64Apparel & Accessories
data:[...] Base64Team Spirit
data:[...] Base64Grand Events
data:[...] Base64Wedding
data:[...] Base64Teaching Supplies
data:[...] Base64Toys & Games
data:[...] Base64Storage
data:[...] Base64Home Decor
data:[...] Base64Kids Furniture
data:[...] Base64Outdoor Decor
data:[...] Base64Awareness
data:[...] Base64Bulk Assortments
data:[...] Base64Personalized
data:[...] Base64Gifts

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Top Patriotic Categories
H2 Special Occasions
H2 Featured Categories
H2 Footer Navigation
H3 Quick Links
H3 Customer Service
H3 About Us
H3 Safe & Secure Shopping
H3 Custom Products
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.orientaltrading.com/Anchor Skip Header & Navigation
https://www.orientaltrading.com/Anchor Skip to Footer Navigation
/web/help/helpContent?document...Subdomain contact us
https://www.orientaltrading.com/Subdomain Oriental Trading
A-TITLE Oriental Trading
https://www.mindware.orientalt...External Subdomain MindWare
A-TITLE MindWare
https://www.fun365.orientaltra...External Subdomain Fun365
A-TITLE Fun365
/web/shoppingcartCART
https://www.orientaltrading.com/A-TITLE Home
/h3-help-center.fltrNofollow Help
A-TITLE Open Help
/party-supplies-a1-551135.fltrParty Supplies
/occasions-and-events-a1-55029...Holidays & Events
/toys-games-and-novelties-a1-5...Toys & Games
/craft-and-hobby-supplies-a1-5...Crafts
/teaching-supplies-and-station...Teaching Supplies
/occasions-and-events/wedding-...Wedding
/religious-supplies-a1-555172....Religion & Faith
/sale-a1-90000+1604-1.fltrSale
/holidays/valentines-day-a1-55...IMG-ALT Valentine's Day
/craft-and-hobby-supplies/vale...Valentine's Crafts
/toys-games-and-novelties/vale...Valentine's Toys & Games
/party-supplies/candy/valentin...Valentine's Candy
/holidays/valentines-day/valen...Valentine's Cards
/party-supplies/valentines-day...Valentine's Party Supplies
/holidays/easter-a1-550675.fltrIMG-ALT Easter
/holidays/easter/easter-eggs-a...Easter Eggs
/holidays/easter/easter-egg-hu...Easter Egg Hunt Supplies
/craft-and-hobby-supplies/east...Text duplicate Crafts
/toys-games-and-novelties/east...Text duplicate Toys & Games
/party-supplies/candy/easter-a...Candy
/sale/mardi-gras-a1-90000+1604...IMG-ALT Mardi Gras Sale
/holidays/mardi-gras-a1-550645...Shop All Mardi Gras
/party-supplies/apparel-and-ac...Mardi Gras Mask
/party-supplies/apparel-and-ac...Mardi Gras Beads
/party-supplies/mardi-gras-a1-...Mardi Gras Party Supplies
/party-supplies/party-decorati...Mardi Gras Decorations
/sale/patriotic-a1-90000+1604+...Subdomain Star Spangled Savings up to 50 % OFF
/sale/patriotic-a1-90000+1604+...Subdomain Text duplicate Star Spangled Savings up to 50 % OFF
/summer-a1-90000+1244-1.fltrSubdomain Summer Sale Shop Now
/party-supplies/party-decorati...Subdomain Flags & Bunting Shop Now
/sale/vbs-a1-90000+1604+1255-1...Subdomain VBS Sale Shop Now up to 60 % OFF
/craft-and-hobby-supplies/summ...Subdomain Summer Crafts Shop Now
/craft-and-hobby-supplies/summ...Subdomain Text duplicate Summer Crafts Shop Now
/summer-a1-90000+1244-1.fltrSubdomain Summer Essentials Shop Now
/summer-a1-90000 1244-1.fltrSubdomain Text duplicate Summer Essentials Shop Now
/toys-games-and-novelties/outd...Subdomain Water Toys & Inflatables Shop Now
/toys-games-and-novelties/outd...Subdomain Text duplicate Water Toys & Inflatables Shop Now
/craft-and-hobby-supplies/patr...Subdomain Patriotic Crafts Shop Now
/craft-and-hobby-supplies/patr...Subdomain Text duplicate Patriotic Crafts Shop Now
/home-and-decor/outdoor-and-ga...Subdomain Outdoor Decor Shop Now
/home-and-decor/outdoor-and-ga...Subdomain Text duplicate Outdoor Decor Shop Now
/luau-a1-90000+1297-1.fltrSubdomain Luau Party Supplies Shop Now
/luau-a1-90000+1297-1.fltrSubdomain Text duplicate Luau Party Supplies Shop Now
/home-and-decor/holiday-decor/...Subdomain Decorations
IMG-ALT Decorations
/toys-games-and-novelties/glow...Subdomain Glow
IMG-ALT Glow
/craft-and-hobby-supplies/patr...Subdomain Kids Crafts
IMG-ALT Kids Crafts
/party-supplies/candy/patrioti...Subdomain Text duplicate Candy
IMG-ALT Candy
/party-supplies/party-decorati...Subdomain Text duplicate Party Supplies
IMG-ALT Party Supplies
/holidays/4th-of-july/4th-of-j...Subdomain Parade Decorations
IMG-ALT Parade Decorations
/teaching-supplies-and-station...Subdomain Camp Activities 1000+ Options
/teaching-supplies-and-station...Subdomain Text duplicate Camp Activities 1000+ Options
/flos-dollar-deals-1-a1-1.fltrSubdomain Flo's Dollar Deals Shop Now
/teaching-supplies-and-station...Subdomain STEM Education Shop Now
/teaching-supplies-and-station...Subdomain Social Emotional Learning Shop Now
/teaching-supplies-and-station...Subdomain Text duplicate Social Emotional Learning Shop Now
/teaching-supplies-and-station...Subdomain Active Play Shop Now
/teaching-supplies-and-station...Subdomain Text duplicate Active Play Shop Now
/bulk-a1-90000 3095-1.fltrSubdomain Bulk Bestsellers Shop Now
/bulk-a1-90000 3095-1.fltrSubdomain Text duplicate Bulk Bestsellers Shop Now
/party-supplies/party-themes-a...Subdomain 700+ Party Themes Shop Now
/occasions-and-events/baby-sho...Subdomain Baby Shower Shop Now
/occasions-and-events/graduati...Subdomain Graduation Shop Now
/occasions-and-events/wedding-...Subdomain Wedding Shop Now
/occasions-and-events/wedding-...Subdomain Text duplicate Wedding Shop Now
/occasions-and-events/birthday...Subdomain Birthday Party Supplies Shop Now
/sale-a1-90000+1604-1.fltrSubdomain Text duplicate Sale
IMG-ALT Sale
/new-a1-90000+16-1.fltrSubdomain New
IMG-ALT New
/party-supplies-a1-551135.fltrSubdomain Text duplicate Party Supplies
IMG-ALT Supplies
/party-supplies/candy-a1-55128...Subdomain Candy & Snacks
IMG-ALT Candy & Snacks
/party-supplies/apparel-and-ac...Subdomain Apparel & Accessories
IMG-ALT Apparel & Accessories
/spirit-gear-a1-553746-1.fltrSubdomain Team Spirit
IMG-ALT Team Spirit
/grand-events-a1-90000+2335-1....Subdomain Grand Events
IMG-ALT Grand Events
/occasions-and-events/wedding-...Subdomain Text duplicate Wedding
IMG-ALT Wedding
/teaching-supplies-and-station...Subdomain Text duplicate Teaching Supplies
IMG-ALT Teaching Supplies
/toys-games-and-novelties-a1-5...Subdomain Text duplicate Toys & Games
IMG-ALT Toys & Games
/storage-and-organization-a1-5...Subdomain Storage
IMG-ALT Storage
/home-and-decor-a1-560788.fltrSubdomain Home Decor
IMG-ALT Home Decor
/home-and-decor/furniture-a1-5...Subdomain Furniture
IMG-ALT Kids Furniture
/home-and-decor/outdoor-and-ga...Subdomain Outdoor Decor
IMG-ALT Outdoor Decor
/occasions-and-events/awarenes...Subdomain Awareness
IMG-ALT Awareness
/bulk-a1-90000+3095-1.fltrSubdomain Bulk Assortments
IMG-ALT Bulk Assortments
/personalized-a1-560242.fltrSubdomain Personalized
IMG-ALT Personalized
/gift-ideas-a1-560364.fltrSubdomain Gifts
IMG-ALT Gifts
/web/help/help-shipping-inform...New window WE ARE FAST! Ships from the US in 1 Business Day
/h3-product-safety.fltr?ref=tr...New window SAFETY FIRST Product Testing for 30+ Years
/h3-lowest-price-guarantee.flt...New window 110% LOWEST PRICE Guaranteed to Get More for Less
/h3-about-us.fltr?ref=trust_fo...New window 90+ YEARS OF EXPERIENCE U.S. Owned Company from Omaha, NE
https://www.trustpilot.com/rev...New window Nofollow External Subdomain TrustScore: 4.6 | Excellent Highly Rated by our Customers
https://www.facebook.com/orien...New window External Subdomain A-TITLE Find us on Facebook
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Find us on LinkedIn
https://www.pinterest.com/orie...New window External Subdomain A-TITLE Follow us on Pinterest
https://www.tiktok.com/@orient...New window External Subdomain A-TITLE Follow us on TikTok
https://www.youtube.com/user/O...New window External Subdomain A-TITLE Watch us on YouTube
https://www.instagram.com/orie...New window External Subdomain A-TITLE Follow us on Instagram
/web/shoppingcart/cqoNofollow Catalog Quick Order
/catalog-request-a1-560115.fltrNofollow Request Free Catalog
/web/browse/selectGiftCardNofollow Gift Cards
/coupons-and-promo-codes-a1-56...Nofollow Oriental Trading Coupons
/h3-email-sign-up.fltrNofollow Email Sign-Up
/h3-sms-sign-up.fltrNofollow SMS Text Sign-Up
/h3-help-what-is-fun-rewards-p...Nofollow What is Fun Rewards+?
/h3-help-contact-us.fltrNofollow Contact Us
/h3-help-center.fltrNofollow Help & FAQ
/web/order/showFindOrderNofollow Order Tracking
https://s7.orientaltrading.com...Nofollow External Subdomain Order Form
/h3-help-returns-and-refunds.fltrNofollow Return Policy
/web/help/help-shipping-inform...Nofollow Shipping Information
/web/shoppingcartNofollow Shopping Cart
/h3-help-orders-and-payments.fltrNofollow International Orders
/h3-help-orders-and-payments.fltrNofollow Sales Tax Notices
/h3-help-general-information.fltrNofollow ADA Compliance
/web/email/preferencesNofollow Email Preferences
/h3-about-us.fltrNofollow Company Information
/s3-give-back.fltrNofollow How We Give Back
http://corp.orientaltrading.co...Nofollow External Subdomain Employment
/h3-affiliate-program.fltrNofollow Affiliate Program
/h3-lowest-price-guarantee.fltrNofollow 110% Lowest Price Guarantee
/h3-satisfaction-guarantee.fltrNofollow 100% Happiness Guarantee
/h3-our-family-of-brands.fltrNofollow Our Family Of Brands
/h3-news.fltrNofollow Company News
/h3-help-security-and-privacy....Nofollow Privacy Policy
/h3-terms-of-use.fltrNofollow Terms of Use
/h3-help-security-and-privacy....Nofollow California Collection Notice
/h3-product-safety.fltrNofollow Safety News
https://privacy.orientaltradin...Nofollow External Subdomain Do Not Sell or Share My Personal Information
/h3-terms-conditions.fltrNofollow E-Commerce Resellers
/h3-cookie-policy.fltrNofollow Cookie Policy
/h3-custom-tshirts.fltrNofollow Custom Products

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.orientaltrading.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.17 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (136 kB).

HTTP Response Header

NameValue
dateMon, 01 Jul 2024 11:18:00 GMT
content-typetext/html;charset=UTF-8
cf-ray89c5fe243ba7973e-FRA
cf-cache-statusDYNAMIC
cache-controlno-store
content-languagees
link</assets/dist/css/styles-otc_adapt-desktop.min_062824.css>; rel=preload; as=style, <https://sb.monetate.net/js/1/a-835fc909/p/orientaltrading.com/438593/g>;rel="preload"; as="script, <https://cdn.quantummetric.com/qscripts/quantum-otc.js>;rel="preload"; as="script, <https://ajax.googleapis.com/ajax/libs/jquery/3.5.1/jquery.min.js>;rel="preload"; as="script, <https://s2.go-mpulse.net>; rel="preconnect",<https://f.monetate.net>; rel="preconnect",<https://c.go-mpulse.net>; rel="preconnect",<https://manage.hawksearch.com>; rel="preconnect"
set-cookie69 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
varyAccept-Encoding,User-Agent
content-security-policyupgrade-insecure-requests; frame-ancestors 'self'
p3pCP=CAO DSP COR CURa ADMa DEVa TAIa OUR DELa BUS PHY ONL UNI PUR COM NAV INT DEM STA
device_typeDESKTOP
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 9,087 referring domains.
This page has 482,752 backlinks.
This page has backlinks from 6,070 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /*-a1-*+*+*+*
Disallow: /web/account
Disallow: /web/shoppingcart
Disallow: /checkout
Disallow: /web/search/
Disallow: /web/wishlist/
Disallow: /rest
User-agent: Googlebot
Allow: /
User-agent: Googlebot-Image
Allow: /
sitemap: https://www.orientaltrading.com/sitemap_index.xml

Similar sites

Search preview

www.orientaltrading.com
Oriental Trading | Party Supplies, Toys, Crafts & More
One-stop-fun-shop for everything from party supplies & holidays to crafts & toys. Plus, we carry a variety of home decor, faith finds, education products & wedding supplies. With our 110% Lowest Price Guarantee, nobody delivers more fun for less.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Supplies61%Check
Party61%Check
Toys61%Check
Party Supplies61%Check
Crafts60%Check
Oriental59%Check
Trading59%Check
Oriental Trading59%Check
Wedding Supplies56%Check
Birthday Party Supplies52%Check
Show more keywords and terms

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