Prb.org - SEO Checker

Overview of the SEO Check
Meta information
53% 
Page quality
93% 
Page structure
45% 
Link structure
82% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.29 s
File size
109.50 kB
Words
781
Media files
25
Number of links
105 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
PRB
The page title is too short. (43 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.prb.org/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0
robotsmax-image-preview:large
generatorSite Kit by Google 1.136.0
msapplication-TileImagehttps://www.prb.org/wp-content/uploads/2020/10/cropped-PRB_symbol-final_512sqt-270x270.png
article:publisherhttps://www.facebook.com/PRBdata/
langen-us
twitter:titlePRB
twitter:descriptionPRB works to fuel evidence-based decisions and policies involving population, health, and the environment.
twitter:imagehttp://prb.org/wp-content/uploads/2020/11/1920x600_gradient-globe-data-teal.jpg
twitter:cardsummary_large_image
og:localeen_US
og:site_namePRB
og:titlePRB
og:urlhttps://www.prb.org
og:typewebsite
og:descriptionPRB works to fuel evidence-based decisions and policies involving population, health, and the environment.
og:imagehttp://prb.org/wp-content/uploads/2020/11/1920x600_gradient-globe-data-teal.jpg
og:image:urlhttp://prb.org/wp-content/uploads/2020/11/1920x600_gradient-globe-data-teal.jpg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 781 words. That's ok.
27% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, minimum-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ntent/themes/prb/assets/img/PRB_logo.svgPRB logo
...nt/uploads/2024/09/09-24-2024-WPDS_j.png09-24-2024 WPDS_j
...loads/2024/05/05-24-African-Census_j.pngAerial view of Dar es Salaam city in Tanzania.
...s/2024/05/05-24-America-Immigrants_j.pngThousands Of Immigrants Are Naturalized In Citizenship Ceremony At L.A. Convention Center
...uploads/2024/03/03-24-How-To-Guide_j.pngUgandan women walking and cheering
...uploads/2024/03/03-24-RTAC-Article_j.png03-24-RTAC Article_j
...24/05/05-24-African-Census_s-360x240.pngAerial view of Dar es Salaam city in Tanzania.
...ent/uploads/2022/05/prb-hero-360x240.jpgprb-hero
...fer-Sciubba0J4A7707_cropped-360x240.jpegJennifer D. Sciubba
...4/04-24-CREG-Press-Release_s-360x240.png04-24-CREG Press Release_s
...4/04-24-CREG-Press-Release_s-360x240.png04-24-CREG Press Release_s
...24/01/Nihal-Chauhan-Headshot-360x240.jpgNihal Chauhan Headshot
...uploads/2021/06/DC_tfr_thumb-360x240.pngDC_tfr_thumb
...021/06/DC_pop_mid2020_thumb1-360x240.pngDC_pop_mid2020_thumb1
...s/2021/06/us-death-f-06-21-w-360x240.jpgus-death-f-06-21-w
...s/2021/06/us-death-f-06-21-w-360x240.jpgus-death-f-06-21-w
...9/03/PRB-Oldest-Pop-Featured-360x240.jpgPRB-Oldest-Pop-Featured
...021/07/06-21-j-age-structure-360x240.jpgage-structure-jumbo
...0f-digital-health-compendium-360x240.jpgnew_1020f-digital-health-compendium
...120f-obesity-rural-hospitals-360x240.jpg1120f-obesity-rural-hospitals
...2020/08/0820f-digital-divide-360x240.jpgChildren Participate in E-Learning Activity at Home
.../12/new-0620f-2020-kidscount-360x240.jpgnew-0620f-2020-kidscount
...0/10/0719F-oldest-population-360x240.jpg0719F-oldest-population
...20/10/112818F-Census-Webinar-360x240.jpgNo alt attribute provided
...ntent/themes/prb/assets/img/PRB_logo.svgPRB logo

Page structure

H1 heading
(Critically important)
PRB
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (3 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 PRB
H2 2024 World Population Data Sheet
H2 Census Across Africa: Using Census Data for Policy and Planning
H2 Who Are America's Immigrants?
H2 Localizing WHO Guidelines on Self-Care: A Practical Guide From Uganda
H2 From Paper to Practice: How PRB Supports Researchers to Put Their Results Into Action
H2 Latest From PRB
H2 Projects
H2 Most Searched Data
H2 RESOURCE LIBRARY
H2 Empty heading
H3 Population Reference Bureau and Union for African Population Studies Release Joint Report on Value of Census Data for Policy and Planning
H3 New Phase of the Demographics of African Faculty Project to Enhance Data Management Culture for Faculty Planning in the East African Community
H3 Population Reference Bureau Names Jennifer D. Sciubba as President and CEO
H3 PRB and CREG Announce Strategic Alliance to Promote Use of Population Data and Research Across Africa
H3 PRB et CREG annoncent une alliance stratégique pour promouvoir l’utilisation des recherches et des données sur la population à travers l’Afrique
H3 PRB Welcomes Nihal D. Chauhan to Its Board of Trustees
H3 American Community Survey and Decennial Census Support Services
H3 MOMENTUM Knowledge Accelerator
H3 KidsData
H3 Research Technical Assistance Center (RTAC)
H3 Total Fertility Rate
H3 Population mid-2020
H3 Total U.S. Deaths
H3 Percent of the Population Under Age 18
H3 Which U.S. States Have the Oldest Populations?
H3 Future Trends in Fertility Will Shape the Demographic Window of Opportunity in USAID Priority Countries
H3 Digital Health Compendium
H3 High Obesity Rates Plus Severe Coronavirus Cases Could Strain Rural U.S. Hospitals
H3 The Digital Divide
H3 2020 KIDS COUNT Data Book
H3 Which Country Has the Oldest Population?
H3 Countries With the Oldest Populations in the World
H3 Contact
H3 Affiliated Sites
H3 Sign up for our email newsletter
H3 Stay Connected
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 18 external links on this page.
LinkAttributesAnchor text
https://www.prb.org/Anchor Skip to Main Content
https://www.prb.org/media-center/Media Center
/collections/blog/&nbsp Blog
https://www.facebook.com/PRBdata/New window External Subdomain Facebook
https://twitter.com/prbdataNew window External Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/user/p...New window External Subdomain Youtube
https://www.prb.org/donate/Subdomain Donate
https://www.prb.org/Subdomain IMG-ALT PRB logo
/what-we-do/focus-areas/Subdomain Focus Areas
/what-we-do/focus-areas/aging/Subdomain Aging
/what-we-do/focus-areas/childr...Subdomain Children, Youth, and Families
/what-we-do/focus-areas/corona...Subdomain Coronavirus
/what-we-do/focus-areas/family...Subdomain Family Planning, Maternal and Reproductive Health
/what-we-do/focus-areas/gender...Subdomain Gender Issues
/what-we-do/focus-areas/inequa...Subdomain Inequality and Poverty
/what-we-do/focus-areas/enviro...Subdomain Population and the Environment
/what-we-do/focus-areas/u-s-ce...Subdomain U.S. Census and the American Community Survey
/what-we-do/focus-areas/world-...Subdomain World and U.S. Population Trends
/what-we-do/expertise/Subdomain Expertise
/what-we-do/expertise/adaptive...Subdomain Adaptive Learning and Knowledge Management
/what-we-do/expertise/communic...Subdomain Communications and Creative Services
/what-we-do/expertise/data-ana...Subdomain Data Visualization and Dissemination
/what-we-do/expertise/demograp...Subdomain Demographic Estimation and Forecasting
/what-we-do/expertise/distilli...Subdomain Distilling Research for Non-Technical Audiences
/what-we-do/expertise/developm...Subdomain Fostering Data User Communities
/what-we-do/expertise/manageme...Subdomain Management of Complex Technical Programs
/what-we-do/expertise/policy-a...Subdomain Policy and Advocacy Communications Training
/what-we-do/expertise/policy-a...Subdomain Policy Analysis
/what-we-do/expertise/research...Subdomain Research and Data Analysis
/what-we-do/expertise/technica...Subdomain Technical Assistance and Training
/training-and-support-for-jour...Subdomain Training and Support for Journalists
https://www.prb.org/projects/Subdomain Projects
https://2024-wpds.prb.org/External Subdomain 2024 World Population Data Sheet
/collections/data-sheets/Data Sheets
/international/International
https://www.prb.org/usdata/United States
/resource-library/Subdomain Resource Library
https://www.prb.org/work-with-us/Subdomain Work With Us
https://www.prb.org/work-with-us/Subdomain Text duplicate Work With Us
/work-with-us/call-for-applica...Subdomain Call for Applications
/work-with-us/careers-jobs/Subdomain Careers
/government-contracting/Subdomain Government Contracting
/work-with-us/fellowships/Subdomain Fellowships
https://www.prb.org/about/Subdomain About
https://www.prb.org/about/Subdomain Mission and Leadership
/about/mission-and-values/Subdomain Mission and Values
/diversity-equity-and-inclusion/Subdomain Our Commitment to Diversity, Equity, and Inclusion
/about/leadership-staff/Subdomain Leadership and Staff
/about/trustees/Subdomain Board of Trustees
/about/prb-fellows/Subdomain PRB Fellows
https://alumni.prb.org/External Subdomain PACE Alumni
/about/financial-statements/Subdomain Financials
/about/financials-annual-report/Subdomain Annual Reports
/about/financial-statements/Subdomain Financial Statements
https://www.prb.org/about/Subdomain Contact
https://www.prb.org/contactContact PRB
https://www.prb.org/permissions/Permissions Requests
/about/media-center/Subdomain Text duplicate Media Center
https://2024-wpds.prb.org/External Subdomain In a world experiencing increasingly lower fertility and population aging, the 2024 World Population Data Sheet provides the latest demographic data on more ...
/resources/census-across-africa/Subdomain PRB and the Union for African Population Studies report on how census data are serving a crucial role in informing policymaking and program planning in count...
/articles/who-are-americas-imm...Subdomain Who should be allowed to enter the United States, and under what circumstances, has become a leading—and divisive—issue for policymakers and voters alike.
/resources/localizing-who-guid...Subdomain This how-to guide illuminates a five-phase process that may be helpful for other countries looking to nationalize the WHO guideline.
/articles/from-paper-to-practi...Subdomain Through the Research Technical Assistance Center (RTAC), PRB helps researchers communicate their work more effectively to target audiences with workshops, to...
/news/population-reference-bur...Subdomain IMG-ALT Aerial view of Dar es Salaam city in Tanzania.
/news/population-reference-bur...Subdomain Population Reference Bureau and Union for African Population Studies Release Joint Report on Value of Census Data for Policy and Planning
/news/new-phase-of-the-demogra...Subdomain IMG-ALT prb-hero
/news/new-phase-of-the-demogra...Subdomain New Phase of the Demographics of African Faculty Project to Enhance Data Management Culture for Faculty Planning in the East African Community
/news/population-reference-bur...Subdomain IMG-ALT Jennifer D. Sciubba
/news/population-reference-bur...Subdomain Population Reference Bureau Names Jennifer D. Sciubba as President and CEO
/news/prb-and-creg-announce-st...Subdomain IMG-ALT 04-24-CREG Press Release_s
/news/prb-and-creg-announce-st...Subdomain PRB and CREG Announce Strategic Alliance to Promote Use of Population Data and Research Across Africa
/news/prb-et-creg-annoncent-un...Subdomain Text duplicate IMG-ALT 04-24-CREG Press Release_s
/news/prb-et-creg-annoncent-un...Subdomain PRB et CREG annoncent une alliance stratégique pour promouvoir l’utilisation des recherches et des données sur la population à travers l’Afrique
/news/prb-welcomes-nihal-d-cha...Subdomain IMG-ALT Nihal Chauhan Headshot
/news/prb-welcomes-nihal-d-cha...Subdomain PRB Welcomes Nihal D. Chauhan to Its Board of Trustees
/about/media-center/Subdomain Text duplicate Media Center
/projects/american-community-s...Subdomain American Community Survey and Decennial Census Support Services
/projects/momentum-knowledge-a...Subdomain MOMENTUM Knowledge Accelerator
/projects/kidsdata/Subdomain KidsData
/projects/research-technical-a...Subdomain Research Technical Assistance Center (RTAC)
https://www.prb.org/projects/Subdomain View All
/international/indicator/ferti...New window Subdomain IMG-ALT DC_tfr_thumb
/international/indicator/ferti...New window Subdomain Total Fertility Rate
/international/indicator/popul...New window Subdomain IMG-ALT DC_pop_mid2020_thumb1
/international/indicator/popul...New window Subdomain Population mid-2020
/usdata/indicator/deaths/snapshotNew window Subdomain IMG-ALT us-death-f-06-21-w
/usdata/indicator/deaths/snapshotNew window Subdomain Total U.S. Deaths
/usdata/indicator/age18/snapshotNew window Subdomain Text duplicate IMG-ALT us-death-f-06-21-w
/usdata/indicator/age18/snapshotNew window Subdomain Percent of the Population Under Age 18
/international/Subdomain Explore
/resources/which-us-states-are...Subdomain IMG-ALT PRB-Oldest-Pop-Featured
/resources/which-us-states-are...Subdomain Which U.S. States Have the Oldest Populations?
/resources/future-trends-in-fe...Subdomain IMG-ALT age-structure-jumbo
/resources/future-trends-in-fe...Subdomain Future Trends in Fertility Will Shape the Demographic Window of Opportunity in USAID Priority Countries
https://thepaceproject.org/dig...New window External IMG-ALT new_1020f-digital-health-compendium
https://thepaceproject.org/dig...New window External Digital Health Compendium
/resources/high-obesity-rates-...Subdomain IMG-ALT 1120f-obesity-rural-hospitals
/resources/high-obesity-rates-...Subdomain High Obesity Rates Plus Severe Coronavirus Cases Could Strain Rural U.S. Hospitals
/resources/economic-and-digita...Subdomain IMG-ALT Children Participate in E-Learning Activity at Home
/resources/economic-and-digita...Subdomain The Digital Divide
/resources/2020-kids-count-dat...Subdomain IMG-ALT new-0620f-2020-kidscount
/resources/2020-kids-count-dat...Subdomain 2020 KIDS COUNT Data Book
/resources/which-country-has-t...Subdomain IMG-ALT 0719F-oldest-population
/resources/which-country-has-t...Subdomain Which Country Has the Oldest Population?
/resources/countries-with-the-...Subdomain No Text
/resources/countries-with-the-...Subdomain Countries With the Oldest Populations in the World
/resource-library/Subdomain Search Resources
https://www.prb.org/about/Subdomain Learn More
https://www.prb.org/donate/Subdomain Text duplicate Donate
https://www.prb.org/Subdomain PRB
IMG-ALT PRB logo
https://acsdatacommunity.prb.org/New window External Subdomain American Community Survey (ACS) Data Users Group
https://www.kidsdata.org/New window External Subdomain Text duplicate KidsData
https://www.usaidmomentum.org/New window External Subdomain MOMENTUM: A Global Partnership for Health and Resilience
https://thepaceproject.org/New window External PACE (Policy, Advocacy, and Communication Enhanced)
https://popresearchcenters.org/New window External Population Dynamics Research Centers
/sign-up-for-prbs-newsletter-a...Subdomain Subscribe to our Newsletter
https://www.facebook.com/PRBdata/New window External Subdomain Text duplicate Facebook
https://twitter.com/prbdataNew window External Text duplicate Twitter
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn
https://www.youtube.com/user/p...New window External Subdomain Text duplicate Youtube
/privacy-policy/Subdomain Privacy Policy & Terms of Service
https://www.prb.org/permissions/Permissions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.prb.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.29 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (110 kB).

HTTP Response Header

NameValue
servernginx/1.21.5
dateFri, 27 Sep 2024 09:35:51 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.prb.org/wp-json/>; rel="https://api.w.org/"
x-sd-cacheHIT
set-cookie74 Characters
strict-transport-securitymax-age=31536000
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 13,398 referring domains.
This page has 143,811 backlinks.
This page has backlinks from 8,793 different ip addresses.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.prb.org/wp-sitemap.xml

User-agent: *
Disallow: /wp-content/uploads/wpo/wpo-plugins-tables-list.json

Search preview

www.prb.org
PRB

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
PRB81%Check
Population51%Check
Population Reference49%Check
Population Reference Bureau48%Check
Population Health48%Check
Bureau47%Check
Reference47%Check
World Population47%Check
Population Data47%Check
CREG46%Check

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