Safecosmetics.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
45% 
Page structure
85% 
Link structure
48% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.79 s
File size
302.80 kB
Words
1526
Media files
22
Number of links
144 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Campaign for Safe Cosmetics - Making Cosmetics Safer for All
There are word repetitions in the page title.
The length of the page title is perfect. (563 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Campaign for Safe Cosmetics works to eliminate dangerous chemicals linked to adverse health impacts from cosmetics and personal care products.
The length of the meta description is perfect. (942 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.safecosmetics.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe Campaign for Safe Cosmetics works to eliminate dangerous chemicals linked to adverse health impacts from cosmetics and personal care products.
generatorElementor 3.23.1; features: e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints, e_lazyload; settings: css_print_method-internal, google_font-enabled, font_display-auto
msapplication-TileImagehttps://www.safecosmetics.org/wp-content/uploads/2022/04/CSC-favicon.png
article:modified_time2024-06-17T23:42:47+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionThe Campaign for Safe Cosmetics works to eliminate dangerous chemicals linked to adverse health impacts from cosmetics and personal care products.
og:urlhttps://www.safecosmetics.org/
og:site_nameSafe Cosmetics
og:imagehttps://www.safecosmetics.org/wp-content/uploads/2022/10/CSC-our-mission-policy-768x852.jpg
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Placeholders texts or images were found.
  • Filler text: Lorem ipsum dolor sit amet consectetur adipiscing elit Ut elit tellus ...
There are 9 text duplicates on this page:
  • Duplicate: *You’re subscribing to BCPP’s Campaign for Safe Cosmetics email list. ...
This page contains 1526 words. That's ok.
32.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
24 paragraphs were found on this page.
The average number of words per sentence of 16.44 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 31 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
[email protected]No alt attribute provided
...22/10/CSC-our-mission-policy-768x852.jpgCSC-our-mission-policy
...ptop_The-Campaign-for-Safe-Cosmetics.jpgYoung smiling woman writing on notepad working at laptop_The Campaign for Safe Cosmetics
...Happy-group-of-beautiful-young-women.jpgNo alt attribute provided
...21/12/BCPP-Safer-Beauty-Bill-Package.jpgBCPP Safer Beauty Bill Package
...Cosmetics-Banned_AB-1817-and-AB-2771.jpgPFAS Banned in Clothes Cosmetics in California AB1817 AB2771
...-a_-www.ncbi_.nlm_.nih_.gov_-300x300.pngNo alt attribute provided
...4/01/1-Safer-Beauty-for-All-300x300.webpSafer Beauty for All
...tent/uploads/2023/12/The-Cut-300x300.pngThe Cut
...-2023-12-05-at-12.15.54 PM-2-300x300.pngInside Climate News
[email protected]No alt attribute provided
...smetics_Top-Toxics-to-Avoid-150x300.webpNo alt attribute provided
.../08/noun-spreadsheet-1608852-FFFFFF.webpspreadsheet icon
...able-document-format-1633017-FFFFFF.webpPDF document icon
.../2022/08/noun-asthma-1777392-FFFFFF.webpNo alt attribute provided
.../08/noun-environment-3480683-FFFFFF.webpNo alt attribute provided
.../2022/08/noun-poison-4992080-FFFFFF.webpNo alt attribute provided
...2022/08/noun-test-tube-40330-FFFFFF.webpNo alt attribute provided
...er-pollution-645068-FFFFFF-1024x1024.pngNo alt attribute provided
...2/08/noun-rekia-boyd-3715412-FFFFFF.webpNo alt attribute provided
...ic-chemical-4599520-FFFFFF-1024x1024.pngNo alt attribute provided
.../08/noun-manual-book-4861145-FFFFFF.webpuser guide icon

Page structure

H1 heading
(Critically important)
New & Improved Non-Toxic Black Beauty Database
The H1 heading is perfect.
Headings
(Important)
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 New & Improved Non-Toxic Black Beauty Database
H2 2024 Non-Toxic Black Beauty BRANDS
H2 Cosmetic Safety Reform enacted
H2 Chemicals of Concern
H2 Our Mission
H2 LEARN
H2 Resources
H2 GET INVOLVED
H2 Will you join us?
H2 ABOUT US
H2 We are the Campaign for Safe Cosmetics
H2 Action Alerts!
H2 Frequently Asked Questions
H2 News and Insights
H2 Add Impact To Your Inbox
H2 Get the Top 20 Toxic Ingredients to Avoid PDF FREE!
H2 Get the Full Red List Spreadsheet!
H2 Get the Full Red List PDF!
H2 Get the Asthmagens, Allergens, & Irritants PDF!
H2 Get the Emerging & Harmful to the Environment PDF!
H2 Get the Ortho-Phthalates PDF!
H2 Get the Formaldehyde Releaseing Preservative PDF!
H2 Get the PFAS PDF!
H2 Get the Do Not Use Chemicals Linked to Health Outcomes of Greater Concern to Black Women PDF!
H2 Get the Do Not Use Chemicals of Concern for Everyone PDF!
H2 Get the User Guide PDF!
H3 We Need Safer Beauty for All
H3 PFAS Forever Chemicals Banned in California Cosmetics
H3 Personal Care Product Use During Puberty May Impact Future Breast Cancer Risk
H3 I Hosted a Not So Pretty Watch Party, You Should Too!
H3 The Cost of Straight Hair
H3 A New Law Regulating the Cosmetics Industry Expands the FDA’s Power But Fails to Ban Toxic Chemicals in Beauty Products
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 23 external links on this page.
LinkAttributesAnchor text
https://www.safecosmetics.org/Anchor Skip to content
http://www.bcpp.org/External Subdomain A program of Breast Cancer Prevention Partners
http://facebook.com/safecosmeticsNew window External Facebook-f
http://twitter.com/SafeCosmeti...New window External Twitter
http://instagram.com/safecosme...New window External Instagram
https://www.bcpp.org/New window External Subdomain BCPP.org
https://www.safecosmetics.org/Subdomain No Text
/about/About
/chemicals/Toxic Chemicals
/chemicals/Chemicals of Concern
/products/Products of Concern
/products/anti-aging/Anti-Aging
/products/body/Body
/products/dental/Dental
/products/fragrance/Fragrance
/products/hair/Hair
/products/makeup/Makeup
/products/nail/Nail
/products/skin-lighteners/Skin Lighteners
/products/sunscreens/Sunscreens
/population/By Population
/population/babies-children/Babies & Children
/population/men/Men
/population/pregnant-women/Pregnant Women
/population/women-of-color/Women of Color
/population/workers/Workers
/population/teenagers/Teenagers
/health-effects/Health Effects
/health-effects/allergens-irri...Allergens & Irritants
/health-effects/cancer/Cancer
/health-effects/developmental-...Developmental & Reproductive Toxicity
/health-effects/endocrine-disr...Endocrine Disruption
/health-effects/environmental-...Environmental Concerns
/health-effects/organ-system-t...Organ System Toxicity
/toxic-ingredients/Top Toxic Chemicals
/red-list/Subdomain Red List
/resources/Resources
/black-beauty-project/Subdomain Black Beauty Project
/black-beauty-tips/Subdomain Tips
/black-beauty/Subdomain Product Database
/black-beauty-project/brands/Subdomain Brands
/black-beauty-project/webinars/Subdomain Webinars
/resources/safe-cosmetics-tips/Subdomain Text duplicate Tips
/resources/safer-sunscreens/Subdomain Find Safer Sunscreens
/resources/safe-cosmetics-tips...Find Safer Cosmetic Products
/resources/health-science/Health & Science
/resources/health-science/low-...Subdomain Low-Dose Exposures
/resources/health-science/inte...Subdomain Interactions
/resources/health-science/meas...Subdomain Measuring Chemicals In People
/resources/health-science/mens...Subdomain Menstrual Care Products and Toxic Chemicals​
/resources/health-science/mixt...Subdomain Mixtures
/resources/health-science/timi...Subdomain Timing of Exposure
/resources/health-science/frag...Subdomain Fragrance Disclosure
/resources/reports/Reports
/resources/regulations/Laws & Regulations
/news/Blog
/business/For Businesses
https://bcpp.org/New window External Text duplicate BCPP.org
/take-action/Take Action
http://facebook.com/safecosmeticsNew window External Text duplicate Facebook-f
http://twitter.com/SafeCosmeti...New window External Text duplicate Twitter
http://instagram.com/safecosme...New window External Text duplicate Instagram
/about/Text duplicate About
/chemicals/Text duplicate Toxic Chemicals
/chemicals/Text duplicate Chemicals of Concern
/products/Text duplicate Products of Concern
/products/anti-aging/Text duplicate Anti-Aging
/products/body/Text duplicate Body
/products/dental/Text duplicate Dental
/products/fragrance/Text duplicate Fragrance
/products/hair/Text duplicate Hair
/products/makeup/Text duplicate Makeup
/products/nail/Text duplicate Nail
/products/skin-lighteners/Text duplicate Skin Lighteners
/products/sunscreens/Text duplicate Sunscreens
/population/Text duplicate By Population
/population/babies-children/Text duplicate Babies & Children
/population/men/Text duplicate Men
/population/pregnant-women/Text duplicate Pregnant Women
/population/women-of-color/Text duplicate Women of Color
/population/workers/Text duplicate Workers
/population/teenagers/Text duplicate Teenagers
/health-effects/Text duplicate Health Effects
/health-effects/allergens-irri...Text duplicate Allergens & Irritants
/health-effects/cancer/Text duplicate Cancer
/health-effects/developmental-...Text duplicate Developmental & Reproductive Toxicity
/health-effects/endocrine-disr...Text duplicate Endocrine Disruption
/health-effects/environmental-...Text duplicate Environmental Concerns
/health-effects/organ-system-t...Text duplicate Organ System Toxicity
/toxic-ingredients/Text duplicate Top Toxic Chemicals
/red-list/Subdomain Text duplicate Red List
/resources/Text duplicate Resources
/black-beauty-project/Subdomain Text duplicate Black Beauty Project
/black-beauty-tips/Subdomain Text duplicate Tips
/black-beauty/Subdomain Text duplicate Product Database
/black-beauty-project/brands/Subdomain Text duplicate Brands
/black-beauty-project/webinars/Subdomain Text duplicate Webinars
/resources/safe-cosmetics-tips/Subdomain Text duplicate Tips
/resources/safer-sunscreens/Subdomain Text duplicate Find Safer Sunscreens
/resources/safe-cosmetics-tips...Text duplicate Find Safer Cosmetic Products
/resources/health-science/Text duplicate Health & Science
/resources/health-science/low-...Subdomain Text duplicate Low-Dose Exposures
/resources/health-science/inte...Subdomain Text duplicate Interactions
/resources/health-science/meas...Subdomain Text duplicate Measuring Chemicals In People
/resources/health-science/mens...Subdomain Text duplicate Menstrual Care Products and Toxic Chemicals​
/resources/health-science/mixt...Subdomain Text duplicate Mixtures
/resources/health-science/timi...Subdomain Text duplicate Timing of Exposure
/resources/health-science/frag...Subdomain Text duplicate Fragrance Disclosure
/resources/reports/Text duplicate Reports
/resources/regulations/Text duplicate Laws & Regulations
/news/Text duplicate Blog
/business/Text duplicate For Businesses
https://bcpp.org/New window External Text duplicate BCPP.org
/take-action/Text duplicate Take Action
http://facebook.com/safecosmeticsNew window External Text duplicate Facebook-f
http://twitter.com/SafeCosmeti...New window External Text duplicate Twitter
http://instagram.com/safecosme...New window External Text duplicate Instagram
/take-action/Text duplicate Take Action
/?campaign=407476Donate
/black-beautyNew window Subdomain Search Now
/black-beauty/Subdomain 2024 Non-Toxic Black Beauty BRANDS Our newly expanded list of verified non-toxic Black-owned cosmetics companies. Get the Products
/blog/cosmetic-safety-reform-e...Cosmetic Safety Reform enacted Major step forward for U.S. cosmetic safety, critical gaps remain. Victory
/chemicals/Chemicals of Concern Learn about the top ingredients and contaminants to avoid. Explore More
/resources/safe-cosmetics-tips/Text duplicate Tips
/resources/health-science/Text duplicate Health & Science
/resources/regulations/Laws and Regulations
/resources/reports/Text duplicate Reports
/take-action/For Individuals
/business/Text duplicate For Businesses
/take-action/media/Press
/about/LEARN MORE >
/action-alerts/we-need-safer-b...Subdomain IMG-ALT BCPP Safer Beauty Bill Package
/action-alerts/we-need-safer-b...Subdomain We Need Safer Beauty for All
/action-alerts/california-ban-...Subdomain IMG-ALT PFAS Banned in Clothes Cosmetics in California AB1817 AB2771
/action-alerts/california-ban-...Subdomain PFAS Forever Chemicals Banned in California Cosmetics
https://www.fda.gov/industry/r...New window External Subdomain URL anchor text
https://www.fda.gov/industry/regulated-products/cosmetics-overview
/resources/regulations/Read more >
/blog/personal-care-product-pu...Subdomain No Text
/blog/personal-care-product-pu...Subdomain Personal Care Product Use During Puberty May Impact Future Breast Cancer Risk
/blog/not-so-pretty-watch-party/Subdomain IMG-ALT Safer Beauty for All
/blog/not-so-pretty-watch-party/Subdomain I Hosted a Not So Pretty Watch Party, You Should Too!
/blog/the-cost-of-straight-hair/Subdomain IMG-ALT The Cut
/blog/the-cost-of-straight-hair/Subdomain The Cost of Straight Hair
/blog/a-new-law-regulating-the...Subdomain IMG-ALT Inside Climate News
/blog/a-new-law-regulating-the...Subdomain A New Law Regulating the Cosmetics Industry Expands the FDA’s Power But Fails to Ban Toxic Chemicals in Beauty Products
https://policies.google.com/pr...External Subdomain Privacy Policy
https://policies.google.com/termsExternal Subdomain Terms of Service
https://www.safecosmetics.org/Subdomain No Text
/about/about us
https://www.bcpp.org/about-us/...New window External Subdomain see our financials
/contact/contact us
/news/news
/take-action/campaign/campaigns
/take-action/individuals
/business/businesses
/take-action/media/press
/chemicals/chemicals of concern
/products/products of concern
/resources/regulations/laws and regulations
/resources/safe-cosmetics-tips/Subdomain tips
http://facebook.com/safecosmeticsNew window External Text duplicate Facebook-f
http://twitter.com/SafeCosmeti...New window External Text duplicate Twitter
http://instagram.com/safecosme...New window External Text duplicate Instagram
http://www.bcpp.org/New window External Subdomain Breast Cancer Prevention Partners
https://www.bcpp.org/privacy-p...External Subdomain Text duplicate Privacy Policy
/sitemap_index.xmlSite Map
https://www.bcpp.org/New window External Subdomain Text duplicate BCPP.org

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.safecosmetics.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.79 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (303 kB).

HTTP Response Header

NameValue
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cf-cache-statusHIT
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last-modifiedThu, 18 Jul 2024 07:34:00 GMT
link<https://www.safecosmetics.org/wp-json/>; rel="https://api.w.org/", <https://www.safecosmetics.org/wp-json/wp/v2/pages/2>; rel="alternate"; title="JSON"; type="application/json", <https://www.safecosmetics.org/>; rel=shortlink
varyAccept-Encoding
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x-content-type-optionsnosniff
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x-kinsta-cacheHIT
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servercloudflare
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statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 5,968 referring domains.
This page has 42,297 backlinks.
This page has backlinks from 3,635 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.safecosmetics.org
Campaign for Safe Cosmetics - Making Cosmetics Safer for All
The Campaign for Safe Cosmetics works to eliminate dangerous chemicals linked to adverse health impacts from cosmetics and personal care products.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cosmetics81%Check
Safe81%Check
Safe Cosmetics81%Check
Cosmetic Products67%Check
cosmetics products67%Check
Campaign65%Check
Safe Cosmetics email list62%Check
Cosmetic Safety61%Check
cosmetics industry61%Check
regulates cosmetics59%Check

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