Shop.hirslanden.ch - SEO Checker

Overview of the SEO Check
Meta information
0% 
Page quality
38% 
Page structure
47% 
Link structure
92% 
Server
100% 
External factors
6% 
SEO Score
Response time
0.04 s
File size
29.60 kB
Words
21
Media files
6
Number of links
5 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Startseite – Privatklinikgruppe Hirslanden
The length of the page title is perfect. (370 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
This site is blocked from indexing.
Canonical URL
(Important)
https://shop.hirslanden.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsnoindex, nofollow
generatorWPML ver:4.6.12 stt:1,4,3;
msapplication-TileImagehttps://shop.hirslanden.ch/wp-content/uploads/2021/01/cropped-logo-hirslanden-web-270x270.png
langde-de
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 21 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
9.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../uploads/2021/01/logo-hirslanden-web.pngNo alt attribute provided
/wp-content/uploads/2024/07/Hero.jpgNo alt attribute provided
...21/09/hirslanden-klinik-aarau-header.jpgNo alt attribute provided
...tent/uploads/2021/10/impark-scaled-1.jpgNo alt attribute provided
...loads/2021/09/Klinik-Hirslanden-Shop.jpgNo alt attribute provided
.../uploads/2021/01/logo-hirslanden-web.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Startseite
The H1 heading contains the words Startseite! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Startseite
There are too few (5) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.
LinkAttributesAnchor text
https://shop.hirslanden.ch/Anchor Zum Inhalt springen
https://shop.hirslanden.ch/shop/Subdomain Hirslanden Online-Shop
https://shop.hirslanden.ch/aarauSubdomain Hirslanden Klinik Aarau
/klinik-im-park/Subdomain Klinik Im Park Zürich
/klinik-hirslanden/Subdomain Klinik Hirslanden Zürich
https://de.wordpress.org/External Subdomain WordPress

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.hirslanden.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (30 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
link<https://shop.hirslanden.ch/wp-json/>; rel="https://api.w.org/"
etag"12553-1727393213;gz"
x-litespeed-cachehit
content-encodinggzip
varyAccept-Encoding
content-length7480
dateFri, 27 Sep 2024 17:46:48 GMT
alt-svch3=":443"; ma=2592000, h3-29=":443"; ma=2592000, h3-Q050=":443"; ma=2592000, h3-Q046=":443"; ma=2592000, h3-Q043=":443"; ma=2592000, quic=":443"; ma=2592000; v="43,46"
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 2 referring domains.
This page only has 2 backlinks.
This page only has few backlinks from 2 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Startseite62%Check
Hirslanden58%Check
Startseite Privatklinikgruppe Hirslanden54%Check
Privatklinikgruppe Hirslanden53%Check
Hirslanden Klinik52%Check
Hirslanden Zürich46%Check
Hirslanden Klinik Aarau46%Check
Park Klinik42%Check
Zürich34%Check
Inhalt34%Check

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