Shortlist.me - SEO Checker

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Overview of the SEO Check
Meta information
63% 
Page quality
76% 
Page structure
79% 
Link structure
86% 
Server
95% 
External factors
21% 
SEO Score
Response time
2.74 s
File size
128.20 kB
Words
720
Media files
171
Number of links
60 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Shortlist.me | Empowering Future Stars in Education and Workforce
The page title should be shorter than 580 pixels. It is 606 pixels long. Optimize title
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
Discover Shortlist.me's innovative solutions for higher and further education and employers. From video-based assessments to work-based learning, we elevate student outcomes and prepare them for the future of work."
The meta description is too long: 1352 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified.
The character encoding is not specified in the HTTP header.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionDiscover Shortlist.me's innovative solutions for higher and further education and employers. From video-based assessments to work-based learning, we elevate student outcomes and prepare them for the future of work."
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:titleEmpower and Elevate with Shortlist.me – Shaping Tomorrow's Workforce
twitter:descriptionJoin Shortlist.me in transforming the landscape of education and employment. Our tools like the Coaching Hub, Assessment Hub, and Work-based Learning prepare students for real-world challenges, instilling confidence, authenticity, and essential soft skills.
twitter:imagehttps://cdn.prod.website-files.com/64e5e80188940a789bef1908/65707bd8a505113bed9b7edf_Opengraph-Image.jpg
og:titleEmpower and Elevate with Shortlist.me – Shaping Tomorrow's Workforce
og:descriptionJoin Shortlist.me in transforming the landscape of education and employment. Our tools like the Coaching Hub, Assessment Hub, and Work-based Learning prepare students for real-world challenges, instilling confidence, authenticity, and essential soft skills.
og:imagehttps://cdn.prod.website-files.com/64e5e80188940a789bef1908/65707bd8a505113bed9b7edf_Opengraph-Image.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 720 words. That's ok.
32.8% of the text are stop words.
Words from the H1 heading are used in the page content.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.37 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
68 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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Video URLWidthHeight
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Page structure

H1 heading
(Critically important)
IN ACADEMIC AND CAREER DEVELOPMENT
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 IN ACADEMIC AND CAREER DEVELOPMENT
H2 Are Outdated Approaches Hindering Your Progress?
H2 Become part of our community!
H2 From Classroom to Career
H4 upcoming Events & resources
H5 Higher Education
H5 Further Education
H5 Employers
H5 Students
H6 Crafted by wat.studio
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policyPrivacy Policy
https://www.shortlist.me/No Text
/higher-educationHigher Education Embark on a journey that reshapes how students experience their academic and career paths. With our hubs, we turn pivotal moments into launc...
/further-educationFurther Education Your students are on the cusp of an exciting new chapter in their story, and their next destination is just a conversation away. We are her...
/coaching-hubCoaching Hub Empower success, boost confidence, and gain skills for life.
/assessment-hubASSESSMENT hub Enable students to shine authentically with scalability video-based assessments.
/work-based-learningWork-based Learning Hub Tomorrow's workforce thrives through impactful collaboration. Link talent with visionary employers.
/solutionsView all Solutions
/employersEmployers -
https://www.shortlist.me/about-usAbout Us -
https://www.shortlist.me/studentsStudents -
/customer-portal-account-login...Account Portal
/shortsliter-me-customer-conta...Speak to US
/higher-educationHigher Education
/further-educationFurther Education
/solutionsSolutions
/coaching-hubCoaching Hub
/assessment-hubAssessment Hub
/work-based-learningWork Based Learning
/employersEmployers
https://www.shortlist.me/about-usAbout Us
https://www.shortlist.me/studentsStudents
/uk-career-readyUK Career Ready
/resourcesResources
/shortsliter-me-customer-conta...Get in touch
/customer-portal-account-login...Account Login
/higher-educationText duplicate Higher Education
/further-educationText duplicate Further Education
/employersText duplicate Employers
/higher-educationI work in Higher Education
/employersI am an Employer
https://www.shortlist.me/studentsI am a Student
/resourcesView all Resources
/post/join-our-lunch-and-learn...25/4/2024 Join Our Lunch and Learn Live Q&A Session: Something Exciting is Coming! events
/post/shortlist-me-raises-grow...18/4/2024 Shortlist.Me Raises Growth Capital and Welcomes Industry Leaders as Board Members and Investors general
/post/adapting-to-the-digital-...17/4/2024 Adapting to the Digital Shift: Exploring AI’s Impact on Assessment with Eddie Cowling general
/post/nurturing-tomorrows-work...Nurturing Tomorrow's Workforce: A Guide to Meaningful Career Development employer recruitment
/post/the-power-of-spoken-asse...The Power of Spoken Assessment for Individuals with Dyslexia general
/post/guiding-year-13s-to-succ...Guiding Year 13s to Success: Nurturing Post-18 Aspirations general
/post/the-death-of-written-ass...The Death Of Written Assessment... general
/post/graduation-what-happens-...Graduation: What Happens Next... graduate stories
/post/the-role-of-ai-in-educat...The Role of AI in Education: The Good vs The Bad general
/post/deciding-on-a-career-pathDeciding on a Career Path (A Stress-Free Guide!) general
https://www.linkedin.com/compa...External Subdomain Follow us
https://www.shortlist.me/No Text
/coaching-hubText duplicate Coaching Hub
/assessment-hubText duplicate Assessment Hub
/work-based-learningWork-based Learning
/uk-career-readyText duplicate UK Career Ready
/higher-educationText duplicate Higher Education
/further-educationText duplicate Further Education
https://www.shortlist.me/studentsText duplicate Students
https://www.shortlist.me/about-usText duplicate About Us
/employersText duplicate Employers
/resourcesText duplicate Resources
/contact-forms/contact-usContact us
/customer-portal-account-login...Account login
/contact-forms/contact-usGet Started
/privacy-policyPrivacy Notice (Data Processor)
/cookie-policyCookie Policy
/youth-privacy-policyYouth Privacy Policy
https://www.wat.studio/New window External Subdomain wat.studio
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.shortlist.me/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.74 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (128 kB).

HTTP Response Header

NameValue
dateThu, 14 Nov 2024 06:51:52 GMT
content-typetext/html
cf-ray8e2513468bee5278-MXP
cf-cache-statusMISS
content-encodinggzip
last-modifiedThu, 14 Nov 2024 06:51:52 GMT
strict-transport-securitymax-age=31536000
surrogate-controlmax-age=432000
surrogate-keywww.shortlist.me 64e5e80188940a789bef1908 pageId:65675b7bf110a206061845de 65675b7bf110a206061845f3 65675b7bf110a206061845f5
x-lambda-idfbc9594a-43c0-4839-9f1f-b9701960e914
set-cookie260 Characters
varyAccept-Encoding
alt-svch3=":443"; ma=86400
x-cluster-nameeu-south-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 7 referring domains.
This page only has 15 backlinks.
This page only has few backlinks from 7 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.shortlist.me
Shortlist.me | Empowering Future Stars in Education and Workforce
Discover Shortlist.me's innovative solutions for higher and further education and employers. From video-based assessments to work-based learning, we elevate student outcomes and prepare them for the future of work."

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Shortlist71%Check
Education66%Check
Work60%Check
Higher Education60%Check
career58%Check
Career Development55%Check
employer52%Check
employers50%Check
academic50%Check
ASSESSMENT46%Check
Show more keywords and terms

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