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Synlab.com - SEO Checker

Overview of the SEO Check

Meta information

64%

Page quality

65%

Page structure

35%

Link structure

25%

Server

95%

External factors

100%

SEO Score

SEO Score Widget

Response time

1.56 s

File size

184.50 kB

Words

766

Media files

Number of links

81 internal / 4 external

Task list of SEO Improvements 8 Tasks

Avoid internal links with dynamic URL parameters.Very important!
Improve the page response time.Very important!
The domain should not be present in the title.Very important!
Remove the empty bold and strong tags from this page.Very important!
Only use 1 H1 Heading in your text.Very important!
Improve the text of the meta description.Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!

View all

Meta specifications 64% achieved

Title

(Critically important)

SYNLAB.com

The page title is too short. (125 pixels of 580 max pixel length) Optimize title

The domain is used in the page's title.

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

SYNLAB is Europe's leading provider of laboratory diagnostic services. Our mission is to provide advanced services in every diagnostic category for the benefit of our customers

The meta description is too long: 1088 pixels from max. 1000 pixels. Optimize description

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.synlab.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-gb

Server location: United States of America

The following language is defined by HTML: en-gb

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
generator	TYPO3 CMS
description	SYNLAB is Europe's leading provider of laboratory diagnostic services. Our mission is to provide advanced services in every diagnostic category for the benefit of our customers
viewport	width=device-width, initial-scale=1, minimum-scale=1
robots	index,follow
apple-mobile-web-app-capable	no
google	notranslate
lang	en-gb
twitter:card	summary
twitter:title	SYNLAB laboratory diagnostic services
twitter:description	SYNLAB is Europe's leading provider of laboratory diagnostic services. Our mission is to provide advanced services in every diagnostic category for the benefit of our customers.
og:title	SYNLAB laboratory diagnostic services
og:description	SYNLAB is Europe's leading provider of laboratory diagnostic services. Our mission is to provide advanced services in every diagnostic category for the benefit of our customers.
x-ua-compatible	IE=edge
charset	utf-8

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Automated check for keyword optimization

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Page quality 65% achieved

Content

(Critically important)

This page contains 766 words. That's ok.

30.8% of the text are stop words.

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

5 paragraphs were found on this page.

The text content is perfect.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 16.38 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

A viewport "width=device-width, initial-scale=1, minimum-scale=1" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

Empty bold or strong tags were found on this page.

The amount of tags is very high (22). We recommend using a maximum of 15 tags for this page.

The following tag is repeated too often: four continents

Strong and Bold Tags

Image SEO

(Somewhat important)

25 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
.../Resources/Public/Grafix/logo_synlab.svg	SYNLAB
...m_RS15236_Vaginom_NGS-scr_c737d12881.png	No alt attribute provided
..._AdobeStock_338901210-scr_33b3194d76.jpg	No alt attribute provided
...d_/9/f/csm_synlab_fassade_1955313073.png	No alt attribute provided
...8133_sy_swap_cl_A81036087_834a3f6bd6.png	No alt attribute provided
...8133_sy_swap_cl_A81036087_834a3f6bd6.png	No alt attribute provided
..._AdobeStock_404336289-scr_d6051fb136.jpg	No alt attribute provided
..._139507928_clean_2015-scr_5e16c57661.jpg	No alt attribute provided
/fileadmin/Graphics/icons/Heart.svg	No alt attribute provided
...8133_sy_swap_cl_A81036087_748854fb14.png	No alt attribute provided
..._AdobeStock_404336289-scr_98d69eecce.jpg	No alt attribute provided
..._139507928_clean_2015-scr_011d8b3567.jpg	No alt attribute provided
..._AdobeStock_273666129-scr_26cbe05b5e.jpg	No alt attribute provided
/fileadmin/Graphics/icons/Start.svg	No alt attribute provided
..._AdobeStock_583805076-scr_97b4df869b.png	No alt attribute provided
...processed_/4/d/csm_search_a29938e57e.jpg	No alt attribute provided
...bs/Resources/Public/Grafix/Svg/world.svg	No alt attribute provided
.../csm_SYNLAB_LOGO_white_OK_7cdb92b5c3.png	No alt attribute provided
...e/Resources/Public/Grafix/logo_wings.svg	No alt attribute provided
...e/Resources/Public/Grafix/chevron_up.svg	No alt attribute provided
...in/icons/sticky_menu/sticky_linkedin.svg	No alt attribute provided
...min/icons/sticky_menu/sticky_contact.svg	No alt attribute provided
...n/icons/sticky_menu/sticky_locations.svg	No alt attribute provided
/fileadmin/icons/sticky_menu/sticky_ir.svg	No alt attribute provided
...es/Public/Grafix/iconbar/iconbarLeft.svg	No alt attribute provided
...s/Public/Grafix/iconbar/iconbarRight.svg	No alt attribute provided

Video URL	Width	Height
/fileadmin/videos/Website_COM_Start_1_2.mp4
/fileadmin/videos/Website_COM_Start_1_4.mp4

Page structure 35% achieved

H1 heading

(Critically important)

Medical excellence for you

Too many H1 headings

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H1	Medical excellence for you
H1	News
H1	FOR YOU
H1	Not found what you are looking for?
H1	Find a SYNLAB close to you
H2	FIND A SYNLAB CLOSE TO YOU
H2	Living our purpose
H2	Empty heading
H2	Misson \| Vision \| Value
H2	Your career at SYNLAB
H2	Check the facilities in your area
H2	Empty heading
H3	SYNLAB launches bipolar disorder diagnostic test myEDIT-B in France
H3	SYNLAB launches revolutionary bipolar disorder diagnostic test: myEDIT-B
H3	SYNLAB enters into investment agreement relating to a public acquisition offer by Cinven
H4	Value of diagnostics
H4	Partners of Expertise
H4	Quality
H4	In more than 30 countries
H4	EUR 2.64 BN
H4	>27,000 Employees,
H4	>5,000 Routine
H4	~600 M
H4	>450 Laboratories
H4	In more than 30 countries Duplicate text
H4	EUR 2.64 BN Duplicate text
H4	>27,000 Employees, Duplicate text
H4	>5,000 Routine Duplicate text
H4	~600 M Duplicate text
H4	>450 Laboratories Duplicate text

Link structure 25% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.

Some anchor texts are used more than once.

3 links don't have an anchor text.

There are 4 links with a trivial anchor text.

The number of internal links is ok.

Internal Linking

External links

(Nice to have)

There are 4 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.synlab.com/lablocator		Locator
/contact-us/head-office		Contact
https://www.synlab.ag/	External Subdomain	SYNLAB IR
https://www.synlab.com/	Anchor	Skip to main content
https://www.synlab.com/		IMG-ALT SYNLAB A-TITLE SYNLAB
https://www.synlab.com/search		No Text
/geographies		Geographies
/news-updates/read-article/syn...		A-TITLE SYNLAB launches bipolar disorder diagnostic test myEDIT-B in France
/news-updates/all-articles/pag...		Corporate News A-TITLE Corporate News
/news-updates/read-article/syn...	Text duplicate	SYNLAB launches bipolar disorder diagnostic test myEDIT-B in France A-TITLE SYNLAB launches bipolar disorder diagnostic test myEDIT-B in France
/news-updates/read-article/syn...		myEDIT-B is the world’s first clinically validated test for the differential diagnosis between bipolar disorder and unipolar depression – myEDIT-B reduces ti... A-TITLE SYNLAB launches bipolar disorder diagnostic test myEDIT-B in France
/news-updates/read-article/syn...		A-TITLE SYNLAB launches revolutionary bipolar disorder diagnostic test: myEDIT-B
/news-updates/all-articles/pag...	Text duplicate	Corporate News A-TITLE Corporate News
/news-updates/read-article/syn...	Text duplicate	SYNLAB launches revolutionary bipolar disorder diagnostic test: myEDIT-B A-TITLE SYNLAB launches revolutionary bipolar disorder diagnostic test: myEDIT-B
/news-updates/read-article/syn...		SYNLAB’s myEDIT-B is the world’s first blood-based test for the differential diagnosis between bipolar disorder and unipolar depression. myEDIT-B allows the ... A-TITLE SYNLAB launches revolutionary bipolar disorder diagnostic test: myEDIT-B
/news-updates/read-article/syn...		A-TITLE SYNLAB enters into investment agreement relating to a public acquisition offer by Cinven
/news-updates/all-articles/pag...	Text duplicate	Corporate News A-TITLE Corporate News
/news-updates/read-article/syn...	Text duplicate	SYNLAB enters into investment agreement relating to a public acquisition offer by Cinven A-TITLE SYNLAB enters into investment agreement relating to a public acquisition offer by Cinven
/news-updates/read-article/syn...		Cinven to launch public acquisition offer to all shareholders at a price of €10.00 per SYNLAB share in cash SYNLAB knows Cinven well as a supportive long-sta... A-TITLE SYNLAB enters into investment agreement relating to a public acquisition offer by Cinven
/news-updates/newsroom		Newsroom
/value-of-diagnostics		Trivial anchor text more
/partners-of-expertise	Text duplicate	Trivial anchor text more
/value-of-diagnostics/quality	Text duplicate	Trivial anchor text more
https://www.synlab.com/esg		We provide actionable diagnostic information
https://www.synlab.com/esg		for healthy lives and well-being for all.
/about-synlab/mission-vision-v...		Our Mission
/about-synlab/mission-vision-v...		No Text
/about-synlab/mission-vision-v...		Our Vision
/about-synlab/mission-vision-v...		Our Value
/about-synlab/mission-vision-v...		Trivial anchor text More
/about-synlab		About us
/career/join-our-team		Let's take care of the future.
/geographies/locations?tx_ajla...		Austria
/geographies/locations?tx_ajla...		Belarus
/geographies/locations?tx_ajla...		Belgium
/geographies/locations?tx_ajla...		Brazil
/geographies/locations?tx_ajla...		Colombia
/geographies/locations?tx_ajla...		Croatia
/geographies/locations?tx_ajla...		Cyprus
/geographies/locations?tx_ajla...		Czech Republic
/geographies/locations?tx_ajla...		Ecuador
/geographies/locations?tx_ajla...		Estonia
/geographies/locations?tx_ajla...		Finland
/geographies/locations?tx_ajla...		France
/geographies/locations?tx_ajla...		Germany
/geographies/locations?tx_ajla...		Ghana
/geographies/locations?tx_ajla...		Hungary
/geographies/locations?tx_ajla...		Italy
/geographies/locations?tx_ajla...		Lithuania
/geographies/locations?tx_ajla...		Macedonia
/geographies/locations?tx_ajla...		Mexico
/geographies/locations?tx_ajla...		Nigeria
/geographies/locations?tx_ajla...		Peru
/geographies/locations?tx_ajla...		Portugal
/geographies/locations?tx_ajla...		Romania
/geographies/locations?tx_ajla...		Slovakia
/geographies/locations?tx_ajla...		Slovenia
/geographies/locations?tx_ajla...		Spain
/geographies/locations?tx_ajla...		Sweden
/geographies/locations?tx_ajla...		Turkey
/geographies/locations?tx_ajla...		United Arab Emirates
/geographies/locations?tx_ajla...		United Kingdom
https://www.synlab.com/lablocator		All locations
/career/join-our-team		Career
https://www.synlab.com/lablocator		No Text
https://www.synlab.com/imprint		Imprint A-TITLE Imprint
/privacy-policy		Privacy Policy A-TITLE Privacy Policy
/terms-of-use		Terms of Use A-TITLE Terms of Use
/about-synlab/corporate-govern...		Corporate Governance A-TITLE Corporate Governance
/value-of-diagnostics		Value of Diagnostics A-TITLE Value of Diagnostics
/value-of-diagnostics/quality		Quality A-TITLE Quality
/partners-of-expertise		Partners of Expertise A-TITLE Partners of Expertise
/career/join-our-team		Join our Team A-TITLE Join our Team
/news-updates/newsroom	Text duplicate	Newsroom A-TITLE Newsroom
/about-synlab/press-media-rela...		Press & Media Relations A-TITLE Press & Media Relations
https://www.synlab.com/esg		ESG – Living our purpose A-TITLE ESG – Living our purpose
https://www.linkedin.com/compa...	New window External Subdomain	LinkedIn
https://vimeo.com/user104660389	New window External	Vimeo
https://www.synlab.com/	Anchor	No Text
https://www.linkedin.com/compa...	External Subdomain	Linkedin
https://www.synlab.com/contact-us	Text duplicate	Contact
https://www.synlab.com/lablocator		Find lab
https://www.synlab.com/		Investors
https://www.synlab.com/		Data Protection Declaration
https://www.synlab.com/	Text duplicate	Imprint

Server configuration 95% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.synlab.com/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (1.56 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is fine (185 kB).

Page Speed

HTTP Response Header

Name	Value
content-language	en
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External factors 100% achieved

Backlinks

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This website has excellent links from other websites.

This page has backlinks from 426 referring domains.

This page has 8,359 backlinks.

This page has backlinks from 358 different ip addresses.

Backlinks

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www.synlab.com

SYNLAB.com

SYNLAB is Europe's leading provider of laboratory diagnostic services. Our mission is to provide advanced services in every diagnostic category for the benefit of our customers

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
SYNLAB	86%	Check
SYNLAB CLOSE	64%	Check
SYNLAB launches	64%	Check
SYNLAB International	64%	Check
Medical Diagnostic	56%	Check
Medical	55%	Check
diagnostic	54%	Check
diagnostic services	54%	Check
day HTML SYNLAB	53%	Check
services	51%	Check
Mission	51%	Check
excellence	50%	Check
Diagnostic Test	48%	Check
Value	47%	Check
provide	46%	Check
laboratory	46%	Check
Leading	46%	Check
External Services	45%	Check
bipolar disorder diagnostic test	45%	Check
provide actionable diagnostic information	44%	Check
bipolar	43%	Check
disorder	43%	Check
myEDIT-B	43%	Check
FIND	43%	Check
test	43%	Check

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Synlab.com - SEO Checker

Task list of SEO Improvements 8 Tasks

Meta specifications 64% achieved

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Meta tags

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Page quality 65% achieved

(Critically important)

(Critically important)

(Somewhat important)

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Media list

Page structure 35% achieved

(Critically important)

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Heading structure

Link structure 25% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 95% achieved

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HTTP Response Header

External factors 100% achieved

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