Transformativeideas.duke.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
70% 
Page structure
79% 
Link structure
81% 
Server
46% 
External factors
6% 
SEO Score
Response time
1.07 s
File size
53.30 kB
Words
536
Media files
8
Number of links
54 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Front Page | Transformative Ideas
The length of the page title is perfect. (302 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://transformativeideas.duke.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 536 words. That's ok.
31.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 54 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...gos/centennial/duke-centennial-white.svgDuke 100 Centennial logo
...s.duke.edu/themes/tts_labs_ctrs/logo.svglogo
.../Homepage 1.jpg?h=b4101f96&itok=7ZFGj_TOstudents gathered around sitting on the grass
.../Homepage 2.JPG?h=d9369937&itok=i8FfkAb4Group of TI students at retreat
...la-CAH_1029.jpg?h=1ab76033&itok=FMeFqHBgRoosevelt Lecture
...f56c7a5919f666edf2aa0e.png?itok=NqdD7VB5Transformative Ideas and Polis Programs Bring Serious Fun
...bbc0629580dc451eed6549.png?itok=U9fpbAHHDuke Receives $2 Million from The Duke Endowment to Launch Initiative on Pluralism, Free Inquiry, and Belonging
...iles/footer-logo/duke_wordmark_small.svgDuke wordmark.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Secondary Menu
H2 Main navigation
H2 Let Transformative Ideas Shape Your Second Year at Duke
H2 Featured Courses
H2 Events
H2 News
H2 Transformative Ideas
H2 Program
H2 Academics
H2 Partners
H2 Stay Connected
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
https://100.duke.edu/External Subdomain IMG-ALT Duke 100 Centennial logo
A-TITLE Duke Centennial - Celebrating the past, inspiring the present and looking toward the future
/Anchor Menu
A-TITLE Menu
/newsNews
/eventsEvents
https://trinity.duke.edu/External Subdomain IMG-ALT logo
A-TITLE Trinity College of Arts & Sciences
/Transformative Ideas
A-TITLE Transformative Ideas
/about-usOverview
/black-mountain-fall-retreatBlack Mountain Fall Retreat
/coursesCourses
/living-learning-communityLiving-Learning Community
/people/llc-student-leadershipLLC Student Leadership
/civic-life-and-thought-initia...Civic Life and Thought Initiative
/forever-learning-instituteResources
/forever-learning-instituteForever Learning Institute
/newsText duplicate News
/people/facultySubdomain People
/people/facultyFaculty
/staffStaff
/people/llc-student-leadershipText duplicate LLC Student Leadership
/overviewLearn More about the Transformative Ideas program
/courses/how-think-age-politic...How to Think in an Age of Political Polarization
/courses/how-think-age-politic...read more about How to Think in an Age of Political Polarization »
/courses/how-rule-world-empire...How to Rule the World: Empire and Global Governance from Greece to America
/courses/how-rule-world-empire...read more about How to Rule the World: Empire and Global Governance from Greece to America »
/courses/good-life-religion-ph...The Good Life: Religion, Philosophy, and Life's Ultimate Concerns
/courses/good-life-religion-ph...read more about The Good Life: Religion, Philosophy, and Life's Ultimate Concerns »
/coursesSee All Courses
/events/pluralism-particularit...Pluralism, Particularity, and Possibility
https://maps.duke.edu/?focus=290External Subdomain Duke Chapel
/eventsSee All Events
/news/roosevelt-montas-provide...IMG-ALT Roosevelt Lecture
/news/roosevelt-montas-provide...Roosevelt Montas Provides Keynote for Duke Centennial Spring Ball
https://today.duke.edu/2025/03...External Subdomain IMG-ALT Transformative Ideas and Polis Programs Bring Serious Fun
https://today.duke.edu/2025/03...External Subdomain Transformative Ideas and Polis Programs Bring Serious Fun (clicking this link will take you away from this site)
https://giving.duke.edu/gift-a...External Subdomain IMG-ALT Duke Receives $2 Million from The Duke Endowment to Launch Initiative on Pluralism, Free Inquiry, and Belonging
https://giving.duke.edu/gift-a...External Subdomain Duke Receives $2 Million from The Duke Endowment to Launch Initiative on Pluralism, Free Inquiry, and Belonging (clicking this link will take you away from t...
/newsSee All News
https://duke.edu/New window External IMG-ALT Duke wordmark.
https://maps.duke.edu/?focus=38External Subdomain 233 Allen Building
/living-learning-communityText duplicate Living-Learning Community
/civic-life-and-thought-initia...Text duplicate Civic Life and Thought Initiative
/coursesText duplicate Courses
https://trinity.duke.edu/External Subdomain Trinity College of Arts & Sciences
https://kenan.ethics.duke.edu/External Subdomain The Kenan Institute for Ethics
https://undergrad.duke.edu/External Subdomain Office of Undergraduate Education
https://divinity.duke.edu/External Subdomain Duke Divinity School
/facultyOur Team
/Shibboleth.sso/Login?target=h...NetID Login
A-TITLE Log in with Shibboleth
/about-usText duplicate Overview
/black-mountain-fall-retreatText duplicate Black Mountain Fall Retreat
/coursesText duplicate Courses
/living-learning-communityText duplicate Living-Learning Community
/people/llc-student-leadershipText duplicate LLC Student Leadership
/civic-life-and-thought-initia...Text duplicate Civic Life and Thought Initiative
/forever-learning-instituteText duplicate Resources
/forever-learning-instituteText duplicate Forever Learning Institute
/newsText duplicate News
/people/facultySubdomain Text duplicate People
/people/facultyText duplicate Faculty
/people/faculty/affiliated-fac...Affiliated Faculty
/people/faculty/faculty-adviso...Faculty Advisory Committee
/people/faculty/civic-life-and...Civic Life and Thought Committee
/staffText duplicate Staff
/people/llc-student-leadershipText duplicate LLC Student Leadership
/newsText duplicate News
/eventsText duplicate Events

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://transformativeideas.duke.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.07 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 47 CSS files. This may affect the page load time negatively.
This page loads 54 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (53 kB).

HTTP Response Header

NameValue
servernginx/1.18.0 (Ubuntu)
dateThu, 27 Mar 2025 06:54:43 GMT
content-typetext/html; charset=UTF-8
content-length12198
connectionkeep-alive
cache-controlmax-age=86400, public
x-drupal-dynamic-cacheMISS
content-languageen
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 26 Mar 2025 19:06:05 GMT
etag"1743015965-gzip"
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheMISS
content-encodinggzip
x-varnish38081907 19209407
age42517
via1.1 varnish (Varnish/6.0)
x-backend-delivertcas_drupal_02_multi2
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
x-varnish-cacheHIT
accept-rangesbytes
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 2 referring domains.
This page only has 11 backlinks.
This page only has few backlinks from 2 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed


Disallow: /Shibboleth.sso/
# Throttle bots
Crawl-delay: 60
host-load: 2

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Search preview

transformativeideas.duke.edu
Front Page | Transformative Ideas

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ideas70%Check
Transformative70%Check
Transformative Ideas70%Check
Transformative Ideas program61%Check
Duke54%Check
Age48%Check
Second43%Check
program40%Check
ETHICS39%Check
Think Age Political39%Check
Show more keywords and terms

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