Travelaware.campaign.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
98% 
Page quality
80% 
Page structure
95% 
Link structure
96% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
51.80 kB
Words
1153
Media files
13
Number of links
8 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home page - Travel Aware
The length of the page title is perfect. (240 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
travel aware, #travelaware, travel advice, fcdo travel, foreign office travel, gov.uk
The length of the meta description is perfect. (495 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://travelaware.campaign.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
facebook-domain-verification4obhemkkgonbjyxt1galyqxmc8gxnz
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
viewportwidth=device-width, initial-scale=1.0
msapplication-TileImagehttps://travelaware.campaign.gov.uk/wp-content/uploads/sites/27/2017/02/cropped-Travel_Aware_Logo_-_Black_with_Blue_Tick_-_Jpeg-270x270.jpg
descriptiontravel aware, #travelaware, travel advice, fcdo travel, foreign office travel, gov.uk
article:modified_time2024-03-21T15:09:52+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_US
og:typeimage/png
og:titleHome page
og:urlhttps://travelaware.campaign.gov.uk/
og:site_nameTravel Aware
og:imagehttps://travelaware.campaign.gov.uk/wp-content/uploads/sites/27/2017/02/cropped-Travel_Aware_Logo_-_Black_with_Blue_Tick_-_Jpeg.jpg
og:image:width1400
og:image:height500
og:image:typeimage/jpeg
og:descriptiontravel aware, #travelaware, travel advice, fcdo travel, foreign office travel, gov.uk
charsetutf-8

Test up to 1.000 webpages of travelaware.campaign.gov.uk with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1153 words. That's ok.
43.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
29 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.93 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Travel Aware
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Travel Aware
H2 Tell us whether you accept cookies
H2 Advice for going abroad
H2 Stick With Your Mates
H2 Follow Us
H2 Travel insurance
H2 More information
H2 Follow us
H3 Page contents
H3 Travel advice
H3 More travel insurance info
H3 Passports
H3 Global Health Insurance Card (GHIC)
H3 Travel checklist
H3 Worldwide help and services
There are too few (8) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.
LinkAttributesAnchor text
/Anchor Skip to main content
/cookie-settings/Subdomain Set cookie preferences
/Travel Aware Staying safe and healthy abroad
IMG-ALT HM Government
/Anchor Stick With Your Mates
/Anchor Travel insurance
/Anchor More information
https://www.facebook.com/stick...New window External Subdomain Facebook
https://www.gov.uk/foreign-tra...External For country specific travel advice
https://www.gov.uk/guidance/fo...External More information and guidance on travel insurance
https://www.gov.uk/foreign-tra...External Travel advice
IMG-ALT Travel Advice
https://www.gov.uk/guidance/fo...External More travel insurance info
IMG-ALT Additional travel insurance info
https://www.gov.uk/travel-urge...External Passports
IMG-ALT Passports
https://www.gov.uk/global-heal...External Global Health Insurance Card (GHIC)
IMG-ALT Global Health Insurance Card (GHIC)
https://www.gov.uk/guidance/fo...External Travel checklist
IMG-ALT Travel checklist
https://www.gov.uk/worldExternal Worldwide help and services
IMG-ALT Worldwide help and services
https://www.gov.uk/guidance/ab...External How we put together our travel advice
https://www.facebook.com/FCDOT...New window External Subdomain Text duplicate Facebook
https://x.com/FCDOtravelGovUKNew window External @FCDOtravelGovUK
https://www.instagram.com/trav...New window External Subdomain Instagram
/cookie-settings/Subdomain Cookies
/cookies-and-privacy/Subdomain Privacy and cookie policy
https://www.blog.gov.uk/access...External Subdomain Accessibility statement
https://www.nationalarchives.g...External Subdomain Open Government Licence v3.0
https://www.nationalarchives.g...External Subdomain © Crown copyright

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://travelaware.campaign.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (52 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateMon, 12 Aug 2024 07:26:41 GMT
servernginx
cache-controlpublic, must-revalidate, max-age=900, s-maxage=900
expiresMon, 12 Aug 2024 07:41:41 GMT
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000; includeSubDomains; preload
content-encodinggzip
x-cacheMiss from cloudfront
via1.1 df3b3b9f4fa0f79195c56a91cf242364.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P1
alt-svch3=":443"; ma=86400
x-amz-cf-id1oiUAn5Ud5jEdmTdQc4ZZPuEXu0femDQ3gp2sVyjbQ1vip-WmgN2Vw==
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,478 referring domains.
This page has 1,612,658 backlinks.
This page has backlinks from 1,057 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://travelaware.campaign.gov.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

travelaware.campaign.gov.uk
Home page - Travel Aware
travel aware, #travelaware, travel advice, fcdo travel, foreign office travel, gov.uk

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Travel93%Check
Travel Aware92%Check
Aware89%Check
Travel Advice74%Check
Travel Insurance68%Check
buying travel insurance59%Check
Page52%Check
lost or48%Check
cancellations or48%Check
insurance44%Check

Test up to 1.000 webpages of travelaware.campaign.gov.uk with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions