Tupperware.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
71% 
Page structure
58% 
Link structure
25% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
405.30 kB
Words
941
Media files
14
Number of links
181 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Tupperware® | Official UK Site – Tupperware UK
The length of the page title is perfect. (443 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
For all of life's occasions: Tupperware.
The length of the meta description is perfect. (238 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://tupperware.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, height=device-height, initial-scale=1.0, minimum-scale=1.0
descriptionFor all of life's occasions: Tupperware.
facebook-domain-verificationgzlqvevvamq9o9gl2gj4x1a14la0n8
google-site-verification9kOKuukhoun02_aZQG0_Eylq29YsZ_Pfc8XVJ39za5M
shopify-digital-wallet/58876199068/digital_wallets/dialog
shopify-checkout-api-token707ae6176e9d29d2593a7ebb0fbee1b9
langen
twitter:cardsummary_large_image
twitter:titleTupperware® | Official UK Site
twitter:descriptionFor all of life's occasions: Tupperware.
og:site_nameTupperware UK
og:urlhttps://tupperware.co.uk/
og:titleTupperware® | Official UK Site
og:typewebsite
og:descriptionFor all of life's occasions: Tupperware.
og:imagehttp://tupperware.co.uk/cdn/shop/files/0103_Tupperware_FB_1200x1200.jpg?v=1633561686
og:image:secure_urlhttps://tupperware.co.uk/cdn/shop/files/0103_Tupperware_FB_1200x1200.jpg?v=1633561686
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 941 words. That's ok.
20.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.44 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, height=device-height, initial-scale=1.0, minimum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
..._1x1.gif?v=50849316544257392421705050055Tupperware UK
..._1x1.gif?v=50849316544257392421705050055Tupperware UK
..._1x1.gif?v=50849316544257392421705050055No alt attribute provided
..._1x1.gif?v=50849316544257392421705050055No alt attribute provided
...hop/files/market04074-1.jpg?v=1702027614No alt attribute provided
...ighRes-1525x1525px-2308.png?v=1715273206No alt attribute provided
...8ec6-486a-b89f-df5532add5bf/original.pngGet it on Play Store
...bd50-4f3e-a1e7-20dce5852455/original.pngGet it on App Store
...a44edf032228b7a3f284ef9ef3f714cfbb10.svgNo alt attribute provided
...9068/t/14/assets/Klarna.svg?v=1678355632No alt attribute provided

Page structure

H1 heading
(Critically important)
Tupperware UK Tupperware UK
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 48 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Tupperware UK Tupperware UK
H2 Shopping Cart
H2 RECOMMENDED FOR YOU
H2 EXPLORE TUPPERWARE
H2 GET THE LATEST RECIPES
H2 Currency
H3 10-year Warranty
H3 Next Day Delivery available
H3 Spread the Cost
H3 Flexible Clearpay Payments
H3 FRIDGESMART® 3 PC STARTER KIT
H3 BREADSMART JUNIOR
H3 BREADSMART BUNDLE
H3 BREADSMART LARGE
H3 TUPPERWARE® CHEESMART MAX – LARGE
H3 FRIDGESMART® SMALL (800 mL)
H3 FRIDGESMART® MEDIUM DEEP (4.4 L)
H3 PANTRYSMART MEDIUM SPRING GREEN – 3L
H3 KP TOOLS 6 PIECE SET
H3 HANDY SPIRAL TAGLIATELLE BLADE
H3 EZ SHAKER 350ml
H3 PREMIUM ECO BOTTLE 750ml
H3 ULTRAPRO 2L
H3 ULTRAPRO 5.7L
H3 MANDO JUNIOR
H3 PANTRYSMART MEDIUM – 3L
H3 PANTRYSMART SMALL - 2.3L
H3 FRIDGESMART® 3PC SET MEDIUM DEEP
H3 PANTRYSMART 2 PIECE BUNDLE
H3 PantrySmart
H3 CheeSmart®
H3 Catalogue
H3 FRIDGESMART® MEDIUM DEEP (4.4 L) Duplicate text
H3 KP TOOLS 6 PIECE SET Duplicate text
H3 BREADSMART BUNDLE Duplicate text
H3 HANDY SPIRAL TAGLIATELLE BLADE Duplicate text
H3 EZ SHAKER 350ml Duplicate text
H3 PREMIUM ECO BOTTLE 750ml Duplicate text
H3 ULTRAPRO 2L Duplicate text
H3 ULTRAPRO 5.7L Duplicate text
H3 MANDO JUNIOR Duplicate text
H3 PANTRYSMART MEDIUM – 3L Duplicate text
H3 PANTRYSMART SMALL - 2.3L Duplicate text
H3 Soft Oatmeal Cookies Recipe
H3 Rosemary Parmesan Hummus Recipe
H3 Pizza Dough Recipe
H3 Slip N Slide Sushi Recipe
H4 SMART COLLECTION
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
5 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://tupperware.co.uk/Anchor Skip to content
/collections/frontpageFree Delivery Week: Get FREE Standard Delivery, use code FREEDEL at checkout! 👉
https://tupperware.co.uk/IMG-ALT Tupperware UK
/collections/saleSALE
/collections/frontpageSHOP
/collections/smart-collectionNo Text
/collections/smart-collectionSMART COLLECTION
/collections/frontpageSHOP ALL
/collections/frontpageAll Products
/collections/best-sellersBestsellers
/collections/fridgesmart®FridgeSmart
/collections/breadsmartBreadSmart
/collections/pantrysmartPantrySmart
/collections/cheesmartCheeSmart
/collections/food-storage-cont...FOOD STORAGE
/collections/pantry-storagePantry Storage
/collections/fridge-storageFridge Storage
/collections/smart-collectionSmart Collection
/collections/food-storage-cont...Shop All Food Storage
/collections/kitchenwareKITCHEN
/collections/baking-toolsBaking Tools
/collections/chopping-slicing-...Chopping, Slicing & Peeling
/collections/gadgets-and-toolsGadgets and Tools
/collections/oven-bakewareOven Bakeware
/collections/kitchenwareSee All Kitchen
/collections/tablewareTABLEWARE
/collections/drinkwareDrinkware
/collections/utensilsUtensils
/collections/on-the-goON THE GO
/collections/lunchLunch
/collections/drinksDrinks
/collections/on-the-goSee All On The Go
/collections/smart-collectionText duplicate SMART COLLECTION
/collections/fridgesmart®Text duplicate FridgeSmart
/collections/breadsmartText duplicate BreadSmart
/collections/pantrysmartText duplicate PantrySmart
/collections/cheesmartText duplicate CheeSmart
/products/kitchensmart-4-piece...KitchenSmart
/collections/smart-collectionSee All Smart Range
/collections/bundle-saveBUNDLES
/blogs/newsRECIPES
/pages/rewardsREWARDS
/pages/product-custom-supportSUPPORT
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://tupperware.co.uk/Anchor No Text
https://tupperware.co.uk/accountNo Text
https://tupperware.co.uk/searchNo Text
https://tupperware.co.uk/cartNo Text
/collections/saleText duplicate SALE
/collections/frontpageText duplicate SHOP
/collections/frontpageText duplicate SHOP ALL
/collections/frontpageText duplicate All Products
/collections/best-sellersText duplicate Bestsellers
/collections/fridgesmart®Text duplicate FridgeSmart
/collections/breadsmartText duplicate BreadSmart
/collections/pantrysmartText duplicate PantrySmart
/collections/cheesmartText duplicate CheeSmart
/collections/food-storage-cont...Text duplicate FOOD STORAGE
/collections/pantry-storageText duplicate Pantry Storage
/collections/fridge-storageText duplicate Fridge Storage
/collections/smart-collectionText duplicate Smart Collection
/collections/food-storage-cont...Text duplicate Shop All Food Storage
/collections/kitchenwareText duplicate KITCHEN
/collections/baking-toolsText duplicate Baking Tools
/collections/chopping-slicing-...Text duplicate Chopping, Slicing & Peeling
/collections/gadgets-and-toolsText duplicate Gadgets and Tools
/collections/oven-bakewareText duplicate Oven Bakeware
/collections/kitchenwareText duplicate See All Kitchen
/collections/tablewareText duplicate TABLEWARE
/collections/drinkwareText duplicate Drinkware
/collections/utensilsText duplicate Utensils
/collections/on-the-goText duplicate ON THE GO
/collections/lunchText duplicate Lunch
/collections/drinksText duplicate Drinks
/collections/on-the-goText duplicate See All On The Go
/collections/smart-collectionText duplicate SMART COLLECTION
/collections/fridgesmart®Text duplicate FridgeSmart
/collections/breadsmartText duplicate BreadSmart
/collections/pantrysmartText duplicate PantrySmart
/collections/cheesmartText duplicate CheeSmart
/products/kitchensmart-4-piece...Text duplicate KitchenSmart
/collections/smart-collectionText duplicate See All Smart Range
/collections/bundle-saveText duplicate BUNDLES
/blogs/newsText duplicate RECIPES
/pages/rewardsText duplicate REWARDS
/pages/product-custom-supportText duplicate SUPPORT
/customer_identity/redirect?lo...Log in
https://tupperware.co.uk/searchSearch
https://www.instagram.com/tupp...New window External Subdomain Instagram
https://www.facebook.com/Tuppe...New window External Subdomain Facebook
https://www.youtube.com/@Tuppe...New window External Subdomain YouTube
https://tupperware.co.uk/Continue Shopping
https://uk.trustpilot.com/revi...New window External Subdomain Text duplicate Trustpilot
/pages/warranty-10-year-guarantee10-year Warranty
/policies/shipping-policyNext Day Delivery available
/pages/payment-klarnaSpread the Cost
/pages/payment-clearpayFlexible Clearpay Payments
/collections/frontpageNo Text
/products/fridgesmart-3-pc-setSold Out
A-TITLE FRIDGESMART® 3 PC STARTER KIT
/products/fridgesmart-3-pc-setFRIDGESMART® 3 PC STARTER KIT
/products/breadsmart-juniorSAVE!
A-TITLE BREADSMART JUNIOR
/products/breadsmart-juniorBREADSMART JUNIOR
/products/breadsmart-bundleText duplicate SAVE!
A-TITLE BREADSMART BUNDLE
/products/breadsmart-bundleBREADSMART BUNDLE
/products/breadsmart-largeText duplicate SAVE!
A-TITLE BREADSMART LARGE
/products/breadsmart-largeBREADSMART LARGE
/products/cheesmart-low-rectan...Text duplicate SAVE!
A-TITLE TUPPERWARE® CHEESMART MAX – LARGE
/products/cheesmart-low-rectan...TUPPERWARE® CHEESMART MAX – LARGE
/products/fridgesmart-®-smallText duplicate SAVE!
A-TITLE FRIDGESMART® SMALL (800 mL)
/products/fridgesmart-®-smallFRIDGESMART® SMALL (800 mL)
/products/fridgesmart-®-medium...Text duplicate SAVE!
A-TITLE FRIDGESMART® MEDIUM DEEP (4.4 L)
/products/fridgesmart-®-medium...FRIDGESMART® MEDIUM DEEP (4.4 L)
/products/onionsmart-3l-spring...Text duplicate SAVE!
A-TITLE PANTRYSMART MEDIUM SPRING GREEN – 3L
/products/onionsmart-3l-spring...PANTRYSMART MEDIUM SPRING GREEN – 3L
/products/kp-tools-6-piece-setText duplicate SAVE!
A-TITLE KP TOOLS 6 PIECE SET
/products/kp-tools-6-piece-setKP TOOLS 6 PIECE SET
/products/handy-spiral-tagliat...Text duplicate SAVE!
A-TITLE HANDY SPIRAL TAGLIATELLE BLADE
/products/handy-spiral-tagliat...HANDY SPIRAL TAGLIATELLE BLADE
/products/ez-shaker-350mlText duplicate SAVE!
A-TITLE EZ SHAKER 350ml
/products/ez-shaker-350mlEZ SHAKER 350ml
/products/premium-eco-bottle-7...Text duplicate SAVE!
A-TITLE PREMIUM ECO BOTTLE 750ml
/products/premium-eco-bottle-7...PREMIUM ECO BOTTLE 750ml
/products/ultrapro-2lText duplicate SAVE!
A-TITLE ULTRAPRO 2L
/products/ultrapro-2lULTRAPRO 2L
/products/ultrapro-5-7lText duplicate Sold Out
A-TITLE ULTRAPRO 5.7L
/products/ultrapro-5-7lULTRAPRO 5.7L
/products/mando-juniorText duplicate SAVE!
A-TITLE MANDO JUNIOR
/products/mando-juniorMANDO JUNIOR
/products/onionsmart-3l-jet-blackText duplicate SAVE!
A-TITLE PANTRYSMART MEDIUM – 3L
/products/onionsmart-3l-jet-blackPANTRYSMART MEDIUM – 3L
/products/garlicsmart-2-3l-jet...Text duplicate SAVE!
A-TITLE PANTRYSMART SMALL - 2.3L
/products/garlicsmart-2-3l-jet...PANTRYSMART SMALL - 2.3L
/products/fridgesmart-3pc-set-...Text duplicate SAVE!
A-TITLE FRIDGESMART® 3PC SET MEDIUM DEEP
/products/fridgesmart-3pc-set-...FRIDGESMART® 3PC SET MEDIUM DEEP
/products/pantrysmart-2-piece-...Text duplicate SAVE!
A-TITLE PANTRYSMART 2 PIECE BUNDLE
/products/pantrysmart-2-piece-...PANTRYSMART 2 PIECE BUNDLE
/collections/frontpageShop All Products
A-TITLE All Products
/collections/pantrysmartPantrySmart Shop Now
/collections/cheesmartCheeSmart® Shop Now
/pages/catalogueCatalogue Browse Now
/products/fridgesmart-®-medium...Text duplicate SAVE!
A-TITLE FRIDGESMART® MEDIUM DEEP (4.4 L)
/products/fridgesmart-®-medium...Text duplicate FRIDGESMART® MEDIUM DEEP (4.4 L)
/products/kp-tools-6-piece-setText duplicate SAVE!
A-TITLE KP TOOLS 6 PIECE SET
/products/kp-tools-6-piece-setText duplicate KP TOOLS 6 PIECE SET
/products/breadsmart-bundleText duplicate SAVE!
A-TITLE BREADSMART BUNDLE
/products/breadsmart-bundleText duplicate BREADSMART BUNDLE
/products/handy-spiral-tagliat...Text duplicate SAVE!
A-TITLE HANDY SPIRAL TAGLIATELLE BLADE
/products/handy-spiral-tagliat...Text duplicate HANDY SPIRAL TAGLIATELLE BLADE
/products/ez-shaker-350mlText duplicate SAVE!
A-TITLE EZ SHAKER 350ml
/products/ez-shaker-350mlText duplicate EZ SHAKER 350ml
/products/premium-eco-bottle-7...Text duplicate SAVE!
A-TITLE PREMIUM ECO BOTTLE 750ml
/products/premium-eco-bottle-7...Text duplicate PREMIUM ECO BOTTLE 750ml
/products/ultrapro-2lText duplicate SAVE!
A-TITLE ULTRAPRO 2L
/products/ultrapro-2lText duplicate ULTRAPRO 2L
/products/ultrapro-5-7lText duplicate Sold Out
A-TITLE ULTRAPRO 5.7L
/products/ultrapro-5-7lText duplicate ULTRAPRO 5.7L
/products/mando-juniorText duplicate SAVE!
A-TITLE MANDO JUNIOR
/products/mando-juniorText duplicate MANDO JUNIOR
/products/onionsmart-3l-jet-blackText duplicate SAVE!
A-TITLE PANTRYSMART MEDIUM – 3L
/products/onionsmart-3l-jet-blackText duplicate PANTRYSMART MEDIUM – 3L
/products/garlicsmart-2-3l-jet...Text duplicate SAVE!
A-TITLE PANTRYSMART SMALL - 2.3L
/products/garlicsmart-2-3l-jet...Text duplicate PANTRYSMART SMALL - 2.3L
/collections/newShop NEW
A-TITLE NEW
/blogs/news/soft-oatmeal-cooki...A-TITLE Soft Oatmeal Cookies Recipe
/blogs/news/soft-oatmeal-cooki...Soft Oatmeal Cookies Recipe Indulge in the comforting and chewy delight of Soft Oatmeal Cookies. These simple yet delicious treats are packed with oats, crea...
A-TITLE Soft Oatmeal Cookies Recipe
/blogs/news/rosemary-parmesan-...A-TITLE Rosemary Parmesan Hummus Recipe
/blogs/news/rosemary-parmesan-...Rosemary Parmesan Hummus Recipe Experience a delightful twist on traditional hummus with the Rosemary Parmesan Hummus recipe by Tupperware. This easy-to-make...
A-TITLE Rosemary Parmesan Hummus Recipe
/blogs/news/pizza-dough-recipeA-TITLE Pizza Dough Recipe
/blogs/news/pizza-dough-recipePizza Dough Recipe Prepare to embark on a delicious culinary adventure with the Pizza Dough recipe by Tupperware. This simple and easy-to-follow recipe will ...
A-TITLE Pizza Dough Recipe
/blogs/news/slip-n-slide-sushi...A-TITLE Slip N Slide Sushi Recipe
/blogs/news/slip-n-slide-sushi...Slip N Slide Sushi Recipe Experience a delightful and fun twist on traditional sushi with the Slip N Slide Sushi recipe by Tupperware. This simple and creati...
A-TITLE Slip N Slide Sushi Recipe
/blogs/newsTrivial anchor text
Read More
/pages/about-usAbout Us
/pages/contact-usContact Us
/pages/catalogueBrowse Our Catalogue
https://tupperwaredirect.co.uk...External ClearPay Information Page
/pages/payment-klarnaKlarna Information Page
/policies/shipping-policyDelivery Policy
/pages/instruction-manualsInstruction Manuals
/policies/privacy-policyPrivacy Policy
/pages/product-custom-supportProduct Support
/pages/activate-warrantyRegister Your Product
/policies/refund-policyReturn Policy
/pages/reviewsReviews
/policies/terms-of-serviceTerms of Service
/pages/warranty-10-year-guaranteeWarranty
https://uk.trustpilot.com/revi...New window External Subdomain Text duplicate Trustpilot
https://play.google.com/store/...External Subdomain IMG-ALT Get it on Play Store
https://apps.apple.com/us/app/...External Subdomain IMG-ALT Get it on App Store
https://www.instagram.com/tupp...New window External Subdomain Text duplicate Instagram
https://www.facebook.com/Tuppe...New window External Subdomain Text duplicate Facebook
https://www.youtube.com/@Tuppe...New window External Subdomain Text duplicate YouTube
https://tupperware.co.uk/Text duplicate Tupperware UK
https://www.shopify.com/?utm_c...New window Nofollow External Subdomain Powered by Shopify

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://tupperware.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (405 kB).

HTTP Response Header

NameValue
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servercloudflare
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http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 217 referring domains.
This page has 6,905 backlinks.
This page has backlinks from 143 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

User-agent: *
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Disallow: /orders
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Disallow: /58876199068/checkouts
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Disallow: /carts
Disallow: /account
Disallow: /collections/*sort_by*
Disallow: /*/collections/*sort_by*
Disallow: /collections/*+*
Disallow: /collections/*%2B*
Disallow: /collections/*%2b*
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Disallow: /*/collections/*%2b*
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Disallow: /blogs/*+*
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Disallow: /.well-known/shopify/monorail
Disallow: /cdn/wpm/*.js
Disallow: /recommendations/products
Disallow: /*/recommendations/products
Sitemap: https://tupperware.co.uk/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
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tupperware.co.uk
Tupperware® | Official UK Site – Tupperware UK
For all of life's occasions: Tupperware.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
TUPPERWARE91%Check
Tupperware UK86%Check
Site Tupperware UK66%Check
Tupperware products63%Check
Official UK Site Tupperware51%Check
site46%Check
SET44%Check
Recipe43%Check
FridgeSmart43%Check
PantrySmart43%Check
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