User-research.education.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
46% 
Page structure
95% 
Link structure
98% 
Server
82% 
External factors
27% 
SEO Score
Response time
0.15 s
File size
37.80 kB
Words
382
Media files
3
Number of links
24 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Department for Education User Research Manual - User Research Manual - Department for Education
The page title should be shorter than 580 pixels. It is 917 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Standards, principles, guidance and support for any user researcher working in Department for Education.
The length of the meta description is perfect. (653 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionStandards, principles, guidance and support for any user researcher working in Department for Education.
viewportwidth=device-width, initial-scale=1, viewport-fit=cover
theme-color#0b0c0c
google-site-verification78BmMoejRsC4auIyTs5JLkClgxvWYGDAYMIikFxTNPA
langen
twitter:cardsummary
twitter:site@dfe_digital
twitter:creator@dfe_digital
twitter:image:altDepartment for Education User Research Manual
twitter:imagehttps://design.education.gov.uk/assets/images/urm_og.png
og:urlhttps://user-research.education.gov.uk
og:site_nameDepartment for Education User Research Manual
og:titleDepartment for Education User Research Manual
og:descriptionStandards, principles, guidance and support for any user researcher working in Department for Education.
og:typewebsite
og:localeen_GB
og:imagehttps://design.education.gov.uk/assets/images/urm_og.png
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 382 words on this page. Good pages should have about 800 words of useful content.
29.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 7 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/images/dfe-logo.pngNo alt attribute provided
/assets/images/dfe-logo-alt.pngNo alt attribute provided
/assets/images/sticker.pngBadge showing an otter with a magnifying glass, surrounded by the words 'Department for Education User Research Community'

Page structure

H1 heading
(Critically important)
User research
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 User research
H2 Other manuals
H2 Standards and assurance
H2 Working in DfE
H2 Support and guidance
H2 Information for new starters
H2 Research operations
H2 Guidance library
H2 Community of practice
H2 DfE user research standards
H2 Our community principles for delivering great user research
H2 Current user research job vacancies
H2 Senior user researcher (Grade 7)
H2 Your feedback helps to make this site better.
H2 Is this page useful?
H2 Site information
H2 Other services
H3 Principle 1 We include all of our users, and bring them to the heart of the department’s work
H3 Principle 2 We are objective and use evidence
H3 Principle 3 We do high quality, safe and ethical research
H3 Principle 4 We are adaptable and collaborative, and focus our research in the right places
H3 Principle 5 We learn as a community and by ourselves
H3 Principle 6 We celebrate our work, and help others understand what we do
H3 Can you provide more detail?
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
/Anchor Skip to main content
/Anchor Manuals and services
https://github.com/DFE-Digital...New window External GitHub
https://design.education.gov.uk/External Subdomain Design manual
/Subdomain User research manual
https://technical-guidance.edu...External Subdomain Technical manual
https://dfe-digital.github.io/...External Subdomain Anchor Architecture manual
https://apply-the-service-stan...External Subdomain Apply the Service Standard
https://design-histories.educa...External Subdomain Design histories
https://dfe-digital.github.io/...External Subdomain DfE DDaT job descriptions
https://ddt-job-descriptions-5...External Subdomain Find a job description
/Anchor Close this menu
/No Text
/Text duplicate User research manual
/Home
/community-of-practiceCommunity
/your-ur-career-at-dfeYour career
/standardsStandards
/guidanceGuidance
/templates-and-toolsTemplates and tools
/research-insightResearch insight
/your-ur-career-at-dfe/informa...Information for new starters
/community-of-practice/researc...Research operations
/guidanceGuidance library
/community-of-practice/Community of practice
/standards/participant-safegua...Participant safeguarding in user research standard
/standards/personal-data-handl...Personal data handling in user research standard
/standards/planning/User research planning standard
/community-of-practice/princip...Read about our UR community principles
https://www.civilservicejobs.s...External Subdomain Senior user researcher (Grade 7)
/about-this-websiteAbout this website
/accessibility-statementAccessibility statement
/cookie-policyCookie policy
https://github.com/DFE-Digital...External GitHub source code
https://apply-the-service-stan...External Subdomain Text duplicate Apply the Service Standard
https://design.education.gov.uk/External Subdomain Design Manual
https://design-histories.educa...External Subdomain Design Histories
https://technical-guidance.edu...External Subdomain Technical Manual
https://dfe-digital.github.io/...External Subdomain Anchor Architecture Manual
https://www.nationalarchives.g...External Subdomain Open Government Licence v3.0
https://www.nationalarchives.g...External Subdomain © Crown copyright

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://user-research.education.gov.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 7 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.15 seconds.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (38 kB).

HTTP Response Header

NameValue
serverCowboy
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nel{"report_to":"heroku-nel","max_age":3600,"success_fraction":0.005,"failure_fraction":0.05,"response_headers":["Via"]}
connectionkeep-alive
x-powered-byExpress
content-typetext/html; charset=utf-8
varyAccept-Encoding
content-encodinggzip
dateSun, 01 Sep 2024 02:26:48 GMT
transfer-encodingchunked
via1.1 vegur
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 9 referring domains.
This page only has 18 backlinks.
This page only has few backlinks from 9 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

user-research.education.gov.uk
Department for Education User Research Manual - User Research Manua...
Standards, principles, guidance and support for any user researcher working in Department for Education.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
research91%Check
User91%Check
User research91%Check
Research Education83%Check
User research manual78%Check
user research standard78%Check
Education User Research Manual78%Check
user researcher72%Check
Education71%Check
Search Job66%Check

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