Yorkshirewater.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
91% 
Page structure
2% 
Link structure
82% 
Server
21% 
External factors
100% 
SEO Score
Response time
0.72 s
File size
196.80 kB
Words
1774
Media files
30
Number of links
133 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Yorkshire Water - Water company
There are word repetitions in the page title.
The length of the page title is perfect. (301 pixels out of 580 max pixel length)
Meta description
(Critically important)
Providing essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time. Providing essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time
The meta description is too long: 1878 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionProviding essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time. Providing essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time
viewportwidth=device-width, initial-scale=1
google-site-verificationkDDgdFTHPjDPU_RoTd7Q1UjPOEJvjdGxD5P-JCIpCzg
authorEmpty
mobile-web-app-capableyes
theme-color#fff
application-nameYorkshire Water
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styleblack-translucent
apple-mobile-web-app-titleYorkshire Water
msapplication-TileColor#fff
msapplication-TileImage/UI/assets/dist/img/favicon/mstile-144x144.png
msapplication-config/UI/assets/dist/img/favicon/browserconfig.xml
langen-gb
og:titleYorkshire Water - Water company
og:urlhttps://www.yorkshirewater.com/
og:imagehttps://www.yorkshirewater.com/
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1774 words. That's ok.
39% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.51 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 7 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 35 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/UI/assets/dist/img/content/logo.svgYorkshire Water home page
...ia/2oji112t/fewston_swinsty_families.jpgChildren playing at Swinsty Reservoir
...engshp5/cuppa-in-a-farmhouse-kitchen.jpgPerson drinking from a mug
/media/wpgdky3o/goldfish_bowl-01.svgGoldfish in bowl
/media/r3unpmx2/radiator-01.svgCat sleeping on radiator
...og/wellies_570x360_-landscape-_10-01.svgMuddy wellies
/media/mv5brzdo/tree-01.svgTrees
/media/vsuar22l/squirrel-01.svgSquirrel
/media/yvffdddw/pencil-01.svgPencil
/media/qjnlrecd/bath-01.svgBath
/media/mv2ciqdx/teacup-01.svgCup of tea
/media/fx4nc3vj/washing_machine-01.svgWashing machine
...o1/child-wrapped-in-towel-after-bath.jpgChild wrapped in towel
/media/qjnlrecd/bath-01.svgBath illustration
/media/53xlt4rv/umbrella-01.svgUmbrella illustration
/media/cs0phj2s/house-wearing-scarf-01.svgIllustration of a house wrapped in a scarf
/media/fx4nc3vj/washing_machine-01.svgWashing machine
/media/c0vjcmoi/duck-01.svgDuck
/media/mv2ciqdx/teacup-01.svgCup of tea
/media/c0vjcmoi/duck-01.svgDuck swimming
...og/wellies_570x360_-landscape-_10-01.svgMuddy wellies
/media/mv5brzdo/tree-01.svgReservoir
/media/cynhmcwo/dog-01.svgDog on a lead
/media/5wyd5gcg/sun-01.svgReservoir
/media/vsuar22l/squirrel-01.svgSquirrel
/media/yvffdddw/pencil-01.svgPencil
/media/vsuar22l/squirrel-01.svgSquirrel
/media/r3unpmx2/radiator-01.svgCat sleeping on a radiator
/media/bs5hhocl/illos_laptop.svgLaptop and mug of tea
/UI/assets/dist/img/content/logo-white.svgYorkshire Water home page

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 60 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Home
H2 Latest
H2 Got your water bill?
H2 Is there a problem in your area?
H2 Moving home
H2 Pay your bill
H2 Priority Services
H2 What are you looking for?
H2 Pay your bill online
H2 Are your bills mounting up?
H2 New customers
H2 Moving within our area
H2 Closing an account
H2 Someone has passed away
H2 Landlords
H2 Students
H2 Submit your meter reading
H2 Request a meter
H2 Is a water meter right for me?
H2 Know someone who needs a little extra help?
H2 Funny colours
H2 Odd tastes and smells
H2 Drinking water standards
H2 Water pressure
H2 Find out if we already know about the problem
H2 Let us know about a problem
H2 Downpours
H2 Cold snaps
H2 Avoid blockages
H2 Slow draining toilets & sinks?
H2 Emergency home cover
H2 Whose pipe is it anyway?
H2 Pipe and sewer records
H2 Save loads on your loads
H2 Our vision and plans
H2 Latest news
H2 Making Yorkshire brilliant
H2 New ways to do things better
H2 Taking care of the environment
H2 Tech careers at Yorkshire Water
H2 Vacancies
H2 Apprenticeships
H2 Graduates
H2 Working for Yorkshire Water
H2 Our reservoirs
H2 Our walks
H2 Fishing
H2 Easier walks
H2 Sailing and water sports
H2 Tophill Low Nature Reserve
H2 Teachers
H2 Parents
H2 Knowledge for all
H2 Get more from Yorkshire Water
H3 Tell us about your move
H3 Something not quite right about your water?
H3 Spotted a problem?
H3 Bad weather
H3 Protect your pipes
H3 Check your water hardness
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.yorkshirewater.com/Anchor Skip to main navigation
https://www.yorkshirewater.com/Anchor Skip to main content
https://www.yorkshirewater.com/Household
/business/Business
/developers/Developers
http://my.yorkshirewater.com/External Subdomain My account
https://www.yorkshirewater.com/IMG-ALT Yorkshire Water home page
/bill-account/pay-your-bill/di...Win free water for a year!
/bill-account/pay-your-bill/Pay your bill
/bill-account/pay-your-bill/di...Set up a Direct Debit
/bill-account/how-we-work-out-...How we work out your bill
http://my.yorkshirewater.com/External Subdomain Log in to your account
/bill-account/moving/Moving home
/bill-account/moving/closing-a...Closing an account
/bill-account/bereavement/Tell us someone's passed away
/bill-account/water-meters/Water meters
/bill-account/water-meters/sub...Submit your meter reading
/bill-account/water-meters/cou...Could I save with a water meter?
/bill-account/water-meters/req...Request a meter
/bill-account/priority-service...Priority services register
/bill-account/help-paying-your...Help paying your bill
/your-water/view-report-problems/View & report problems
/your-water/my-water-tastes-or...My water tastes or smells different
/your-water/my-water-looks-dif...My water looks different
/your-water/water-pressure/No water or low pressure
/your-water/water-hardness/Check your water hardness
/your-water/leaks/Leaks
/coverEmergency home cover
/your-water/view-report-problems/Text duplicate View & report problems
/your-water/wastewater-treatme...Wastewater treatment services
/your-water/blocked-drains/Blocked drains & sewage leaks
/environment/pollution/Pollution
/your-water/save-water/Save water
/your-water/get-winter-ready/Get winter ready
/your-water/blockages/Avoid blockages
/your-water/flooding/Deal with flooding
/your-water/fix-slow-draining-...Fix slow draining toilets & sinks
/developers/track-your-applica...NEW - Track your application
https://developerservices.york...External Subdomain NEW - Calculate your water connection estimate
/media/lyqfinnt/mains-estimate...New window NEW - Mains estimate calculator
/developers/water/Subdomain Apply for a new water connection
/developers/sewerage/Subdomain Apply for a new sewerage connection
/developersSubdomain All developer services
https://developerservices.york...External Subdomain Developer services guide
/developers/faq/Frequently asked questions
/your-water/whose-pipe-is-it/Who's responsible for your pipework?
/things-to-do/fishing-at-yorks...Subdomain Our fishing spots
/things-to-do/reservoirs/Subdomain Our reservoirs
/things-to-do/our-walks/Subdomain Our walks
/things-to-do/tophill-low-rese...Subdomain Tophill Low Nature Reserve
/things-to-do/visitor-safety/Visitor safety
/education/teachers/Teaching resources
/education/home-educators/Ideas for parents
/education/Knowledge for all
/environment/Taking care of the environment
/environment/beyond-nature/Supporting farmers
/about-us/our-performance/See how we're performing
/about-us/innovation/New ways to do things better
/careers/Yorkshire water careers
/about-us/your-water-online-co...Your Water online community
/get-in-touch/become-a-supplier/Become a supplier
/get-in-touch/Get in touch
/your-water/problems-in-your-a...Subdomain HX6 - No water/low pressure
/bill-account/your-bill/Subdomain Bill information
/your-water/view-report-problems/Text duplicate View & report problems
/bill-account/moving/Tell us you're moving
/bill-account/pay-your-bill/Text duplicate Pay your bill
/bill-account/priority-service...Register for Priority Services
https://my.yorkshirewater.com/...External Subdomain Go to our payment form
https://my.yorkshirewater.com/...External Subdomain Set up a Direct Debit or change the way you pay
/bill-account/pay-your-bill/View your payment options
/bill-account/how-we-work-out-...Find out how we work out your bill
/bill-account/help-paying-your...Find the right scheme for you
https://my.yorkshirewater.com/...External Subdomain Create an account
https://my.yorkshirewater.com/...External Subdomain Text duplicate Tell us you're moving
/bill-account/moving/closing-a...Close an account
/bill-account/bereavement/Bereavement
https://www.landlordtap.com/External Subdomain Landlord TAP Portal
/bill-account/moving/students/Read our student guide
/bill-account/water-meters/sub...Submit your reading
/bill-account/water-meters/req...Text duplicate Request a meter
/bill-account/water-meters/cou...See how much you could save
/bill-account/priority-service...Text duplicate Register for Priority Services
/your-water/my-water-looks-dif...What's causing your discoloured water?
/your-water/my-water-tastes-or...Why does your water taste or smell different?
/your-water/drinking-water-sta...How do we look after your drinking water?
/your-water/water-pressure/Let's get your water back to normal
/extra-services/in-your-area/Subdomain Check our map
/your-water/view-report-proble...Report a problem
/your-water/flooding/Flooding
/your-water/get-winter-ready/Text duplicate Get winter ready
/your-water/blockages/Bin it, don't block it!
/your-water/fix-slow-draining-...Text duplicate Fix slow draining toilets & sinks
/your-water/blockages/Find out about HomeServe
/your-water/whose-pipe-is-it/Who's responsible for your pipes?
/your-water/pipe-and-sewer-rec...Find out how to view pipe and sewer records
/your-water/save-water/Water saving tips
/about-us/our-business-plan/ou...Our business plan for 2020-2025
/about-us/our-performance/Our performance
/about-us/reports/Our reports
/gdprGDPR
/about-us/our-policies/legal/Legal and privacy
/about-us/our-policies/our-cod...Our codes of practice
/about-us/our-policies/cookie-...Cookie policy
/about-us/our-policies/modern-...Modern slavery act
/about-us/our-policies/accessi...Accessibility
/news-media/Read our latest news
/careers/working-for-yorkshire...See what we've been up to
/about-us/innovation/Find out about innovation
/environment/Environment projects and policies
/careers/tech/Find out more about tech careers
/careers/vacancies/View the vacancies
/careers/working-for-yorkshire...Find out about Yorkshire Water
/things-to-do/reservoirs/Explore our reservoirs
/things-to-do/walks/Find a walk
/things-to-do/fishing/Go fishing
/things-to-do/easier-walks/Find an easier walking route
/things-to-do/water-sports/Find water sports near you
/things-to-do/reservoirs/tophi...Visit Tophill Low Nature Reserve
/education/teachers/Teachers
/education/home-educators/Parents
/education/Text duplicate Knowledge for all
https://email.yorkshirewater.c...External Subdomain Sign up
https://www.yorkshirewater.com/Text duplicate IMG-ALT Yorkshire Water home page
/about-us/our-business-plan/Our business plan
/about-us/our-performance/Text duplicate Our performance
/bill-account/how-we-work-out-...Our charges
/news-mediaSubdomain News and media
/about-us/public-affairs/Public Affairs
/about-us/our-policies/Our policies
/about-us/About us
/careers/Careers
/about-us/water-bidding-market/Water Bidding Market
/about-us/your-water-online-co...Text duplicate Your Water online community
/gdpr/Subdomain Text duplicate GDPR
/about-us/our-policies/modern-...Modern Slavery Act
/about-us/our-policies/accessi...Text duplicate Accessibility
/about-us/our-policies/cookie-...Cookie settings
/about-us/our-policies/legal/Legal
/about-us/our-policies/privacy...Privacy policy
/get-in-touch/Our contact information
/get-in-touch/compliments-and-...Tell us about good customer service
/get-in-touch/supplier-queries/Supplier queries
https://email.yorkshirewater.c...New window External Subdomain Sign up to our mailing list
https://www.facebook.com/yorks...New window External Subdomain No Text
https://twitter.com/yorkshirew...New window External No Text
https://www.instagram.com/york...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.tiktok.com/@yorksh...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.yorkshirewater.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 7 JavaScript files. This may affect the load time negatively.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (197 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateFri, 03 May 2024 19:40:18 GMT
access-control-expose-headersRequest-Context
cache-controlprivate
strict-transport-securitymax-age=63072000; includeSubDomains; preload
request-contextappId=cid-v1:cb9368b8-9eb1-4bb4-9d2d-fbb116d44633
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 2,217 referring domains.
This page has 10,453 backlinks.
This page has backlinks from 1,120 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 8176 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /App_Data/
Disallow: /App_Plugins/
Disallow: /App_Plugins7/
Disallow: /App_Start/
Disallow: /aspnet_client/
Disallow: /bin/
Disallow: /config/
Disallow: /data/
Disallow: /install/
Disallow: /macroScripts/
Disallow: /masterpages/
Disallow: /Media/
Disallow: /Media7/
Disallow: /obj/
Disallow: /Properties/
Disallow: /Scripts/
Disallow: /UI/
Disallow: /Umbraco/
Disallow: /Umbraco7/
Disallow: /umbraco_client/
Disallow: /umbraco_client7/
Disallow: /unavailable.html
Disallow: /usercontrols/
Disallow: /uSync/ 
Disallow: /xslt/

Similar sites

Search preview

www.yorkshirewater.com
Yorkshire Water - Water company
Providing essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time. Providing essential water and waste water services is only the start of what we do. Find out where we are now and where we plan to be in 25 years time

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
water79%Check
Yorkshire water73%Check
Yorkshire68%Check
No water66%Check
Find water66%Check
re moving62%Check
Drinking Water61%Check
water meter61%Check
No water or low61%Check
water waste61%Check
Show more keywords and terms

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