Zubiad.com - SEO Checker

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Overview of the SEO Check
Meta information
63% 
Page quality
38% 
Page structure
79% 
Link structure
92% 
Server
29% 
External factors
100% 
SEO Score
Response time
0.74 s
File size
14.50 kB
Words
132
Media files
7
Number of links
26 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Zubi
The page title is too short. (112 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
We Are Fearless Champions! Zubi is a full-service multicultural communications agency founded 40 years ago by the American Advertising Federation Hall of Famer Tere Zubizarreta.
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is too long: 1124 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in meta tags: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#151515
msapplication-configfavicons/browserconfig.xml
theme-color#ffffff
descriptionZubi
keywordstere,terezubi,zubizarreta,advertising,advertising hall of fame,hispanic advertising,latina,latinos,hispanic,cuban-american,ford motor company,american airlines,winn-dixie,jp morgan chase,sc johnson,miami advertising,pepsi,florida lottery,olive garden,wpp,unilever,TLML,tu lucha es mi lucha,wpp,vml
robotsindex, follow
copyrightZubi
languageEN
langen
twitter:cardsummary_large_image
twitter:titleZubi
twitter:descriptionZubi
twitter:urlhttps://www.zubiad.com/index.php
twitter:image:srchttps://www.zubiad.com/socialThumbnail.jpg
twitter:image:width1200
twitter:image:height630
fb:app_id817622095004141
og:titleZubi
og:typewebsite
og:descriptionWe Are Fearless Champions!
og:urlhttps://www.zubiad.com/index.php
og:imagehttps://www.zubiad.com/socialThumbnail.jpg
og:image:width1200
og:image:height630
charsetutf-8

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Page quality

Content
(Critically important)
There are only 132 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
23.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/zubi/skin/int/logo-zubi-2x.pngNo alt attribute provided
/zubi/common/Z_Site_Preloader.gifNo alt attribute provided
Video URLWidthHeight
...f6b27625881db685846fae9fa1cfc58bd5db3ca0100%
...95c3efea075bd19900c58987c4e4a12cc8da23f0100%
...af6070666fe79b2d3277d5da54d5cde19c02f97f100%
...faf9e2b6b56517a5e59c421a9233a247f68f3e13100%
...bd6fef19b8e9cfb60a4ae8f886ea01953de14863100%

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Unidos Stronger
H3 Cat Divas
H3 Undercover Names
H3 Secure Banking
H3 BK - Impossible Whopper
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.zubiad.com/Home
https://www.zubiad.com/founderour founder
https://www.zubiad.com/peoplePeople
https://www.zubiad.com/cultureCulture
https://www.zubiad.com/tlmlAdvocacy
https://www.zubiad.com/serviceServices
https://www.zubiad.com/workWork
https://www.zubiad.com/connectConnect
https://www.zubiad.com/careersCareers
https://www.instagram.com/zubi...New window External Subdomain No Text
https://twitter.com/zubiadvert...New window External No Text
https://www.facebook.com/ZubiA...New window External Subdomain No Text
https://www.instagram.com/zubi...New window External Subdomain No Text
https://twitter.com/zubiadvert...New window External No Text
https://www.facebook.com/ZubiA...New window External Subdomain No Text
/work/unidos-strongerSubdomain view project
/work/cat-divasSubdomain Text duplicate view project
/work/undercover-namesSubdomain Text duplicate view project
/work/secure-bankingSubdomain Text duplicate view project
/work/burger-king-impossible-c...Subdomain Text duplicate view project
https://www.zubiad.com/home
https://www.zubiad.com/founderOUR FOUNDER
https://www.zubiad.com/peopleText duplicate People
https://www.zubiad.com/cultureText duplicate Culture
https://www.zubiad.com/tlmlText duplicate Advocacy
https://www.zubiad.com/serviceservices
https://www.zubiad.com/workwork
https://www.zubiad.com/connectText duplicate Connect
https://www.zubiad.com/careersText duplicate Careers
https://www.zubiad.com/No Text
https://www.wpp.com/New window External Subdomain WPP
https://www.vml.com/New window External Subdomain VML
https://www.zubiad.com/privacyNew window Privacy Policy
https://www.zubiad.com/termsNew window Terms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zubiad.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.74 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page only loads 3 CSS files. That's ok.
This page only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (15 kB).

HTTP Response Header

NameValue
dateMon, 02 Sep 2024 05:21:43 GMT
serverApache
cache-controlmax-age=2592000, public
expiresMon, 02 Sep 2024 06:21:43 GMT
access-control-allow-origin*
connectionkeep-alive
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 112 referring domains.
This page has 627 backlinks.
This page has backlinks from 100 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.zubiad.com
Home - Zubi
We Are Fearless Champions! Zubi is a full-service multicultural communications agency founded 40 years ago by the American Advertising Federation Hall of Famer Tere Zubizarreta.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zubi71%Check
Cat50%Check
Unidos38%Check
Stronger38%Check
Divas38%Check
Undercover38%Check
Names38%Check
Secure38%Check
Banking38%Check
Impossible38%Check
Show more keywords and terms

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