Abdn.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
79% 
Page structure
83% 
Link structure
60% 
Server
29% 
External factors
100% 
SEO Score
Response time
0.50 s
File size
52.40 kB
Words
913
Media files
20
Number of links
148 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Aberdeen
The length of the page title is perfect. (205 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of Aberdeen, Scotland, is a UK Top 20 and World Top 200 University with outstanding levels of student satisfaction.
The length of the meta description is perfect. (800 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe University of Aberdeen, Scotland, is a UK Top 20 and World Top 200 University with outstanding levels of student satisfaction.
viewportwidth=device-width, initial-scale=1
google-site-verificationG1dOuHFsSzDquCJUBokcPb6Rmcj2wlR5mHc78WphvBM
facebook-domain-verificationax2b986uqsy6kjrs1m5kk3xdvedb5y
robotsNOODP
msapplication-config/abdn-design-system/releases/1.6.2/dist/images/icons/browserconfig.xml
theme-color#ffffff
langen-gb
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26 words is high.
This page contains 913 words. That's ok.
29.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 7 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...A_Primary_Logo_RGB_2018.png?v=1685104829University of Aberdeen
...imary_Logo_REVERSE_2018.png?v=1690987293University of Aberdeen
...entral-images/v2/slides/PGT-open-day.jpgNo alt attribute provided
...es/v2/slides/research-homepage-slide.pngNo alt attribute provided
...mages/v2/slides/Jan-Starts-2400x1020.jpgNo alt attribute provided
...0/central-images/v2/slides/New-kings.jpgNo alt attribute provided
...es/v2/slides/Malcolm-Online-Learning.pngNo alt attribute provided
/central-images/v2/features/top-20-icon.pngNo alt attribute provided
/central-images/v2/features/NSS_stat.pngNo alt attribute provided
...-images/v2/features/sustainable-icon.pngNo alt attribute provided
...ral-images/v2/features/research-icon.pngNo alt attribute provided
...ews/images/features/European_shag_LR.jpgNo alt attribute provided
...254/news/images/features/Paul_Mealor.jpgNo alt attribute provided
.../50,sc/news/images/thumbs/James_NDow.jpgNo alt attribute provided
...ages/thumbs/Archbishop_of_Canterbury.jpgNo alt attribute provided
/img/50,sc/news/images/thumbs/DSC_6121.jpgNo alt attribute provided
.../thumbs/Research_facilities_showcase.jpgNo alt attribute provided
.../news/images/thumbs/Nick_Tara_John_1.jpgNo alt attribute provided
...-images/v2/features/library-exterior.jpgNo alt attribute provided
...e_Logo_RGB_REVERSE_2018.png?v=1685104829University of Aberdeen

Page structure

H1 heading
(Critically important)
University of Aberdeen
The H1 heading is perfect.
Headings
(Important)
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Aberdeen
H2 Stand out with Postgraduate Study
H2 Together we Break Boundaries
H2 Join the Boundary Breakers
H2 Second for Satisfaction
H2 New Careers Start Here
H2 Find a Degree
H2 Undergraduate
H2 Postgraduate Taught
H2 Postgraduate Research
H2 Online Learning
H2 Are you bold enough to dream big?
H2 News
H2 Leading the transition in Europe's Energy capital
H2 Events
H2 Quick Links
H2 Connect With Us
H2 Contact Us
H3 Academic awarded more than £2million to study rapid evolution in Scottish seabird populations
H3 Royal composer elected to RSE
H3 Raising awareness of prostate cancer worldwide vital as cases expected to double by 2040
H3 Archbishop of Canterbury to receive honorary degree from the University
H3 University of Aberdeen in global top 20 for real estate research
H3 Research Facilities Showcase opens the door to academic technology and expertise for local businesse
H3 Aberdeen researchers share climate change, fish and North Sea energy insights at global summit
H3 Quantum Computing for Everyone
H3 Research Facilities Showcase 2024
H3 Cafe Sci - Baby Talk: Quality time improves language skills
H3 Lunchtime Gallery Tours
H3 Creative Collections Lunchtime Doodle (APRIL)
H3 Campus Visits
H3 Our Website
H3 Popular
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.abdn.ac.uk/Anchor Skip to content
/about/our-website/accessibili...About Accessibility on our website
https://www.abdn.ac.uk/Subdomain IMG-ALT University of Aberdeen
https://www.abdn.ac.uk/study/Study
/study/undergraduate/Undergraduate
/study/undergraduate/degree-pr...Undergraduate Degrees
/study/undergraduate/subject-a...Subject Areas
/study/undergraduate/study-abr...Go Abroad
/study/undergraduate/finance.phpFinance and Funding
/study/undergraduate/how-to-ap...How to Apply
/study/postgraduate-taught/Postgraduate Taught
/study/postgraduate-taught/deg...Postgraduate Degrees
/study/online/Online Degrees
/study/postgraduate-taught/par...Part-time Study
/study/postgraduate-taught/fin...Text duplicate Finance and Funding
/study/postgraduate-taught/app...Text duplicate How to Apply
/study/postgraduate-research/Postgraduate Research
/study/postgraduate-research/r...Research Areas
/study/postgraduate-research/c...PhD Opportunities
/study/postgraduate-research/f...Text duplicate Finance and Funding
/study/postgraduate-research/h...Text duplicate How to Apply
/study/online/Online Learning
/study/online/degrees.phpText duplicate Online Degrees
https://on.abdn.ac.uk/courses/External Subdomain Short Courses
https://on.abdn.ac.uk/categories/External Subdomain Study Subjects
https://on.abdn.ac.uk/how-onli...External Subdomain How Online Learning Works
https://on.abdn.ac.uk/discover...External Subdomain Fees and Funding
https://www.abdn.ac.uk/about/About
/about/campus/Campus
/about/campus/maps/Maps and Directions
https://www.abdn.ac.uk/people/Staff Directory
/about/contact/Contact Information
https://www.abdn.ac.uk/news/News
https://www.abdn.ac.uk/events/Events
/about/history/History
/about/facts-figures/Facts & Figures
/about/schools-institutes/Schools and Institutes
/about/strategy-and-governance/Strategy and Governance
/about/management/Management
https://www.abdn.ac.uk/research/Research
/research/explore/Explore our Research
/research/impact/Impact
/research/institutes-centres/Find a Centre or Institute
/research/facilities/Facilities
/study/postgraduate-research/Postgraduate Research Study
/research/jobs/Research Jobs
/research/support/Research Support
https://www.abdn.ac.uk/alumni/Alumni & Giving
https://www.abdn.ac.uk/alumni/Alumni
/alumni/connected/Stay in Touch
/alumni/involved/Get Involved
/alumni/benefits-services/Benefits and Services
https://www.abdnalumni.org/External Subdomain Alumni Hub
/alumni/events-reunions.phpEvents and Reunions
/alumni/our-alumni/Our Alumni
https://www.abdn.ac.uk/giving/Development Trust
/giving/difference/Make a Difference
/giving/talk/Apply for Funding
/giving/giving/Giving
/business-info/Business
/business-info/training/Development and Training
/business-info/facilities-and-...Facilities and Expertise
/business-info/working-with-st...Working with Students
/business-info/collaborative-r...Collaboration
/business-info/funding/Funding
/business-info/business-contacts/Business Contacts
/about/quick-links.phpQuick Links
https://www.abdn.ac.uk/students/Student Resources
/students/academic-life/mytime...MyTimetable
/students/academic-life/mycurr...MyCurriculum
https://abdn.blackboard.com/External Subdomain MyAberdeen
/studenthub/loginStudent Hub
https://www.outlook.com/abdn.a...External Subdomain Student Email
/students/student-channel/Student Channel
https://www.abdn.ac.uk/staffnet/StaffNet
/staffnet/working-here/Working Here
/staffnet/secure/management-in...Management Information Systems
/staffnet/teaching/Teaching & Learning
/staffnet/governance/Policy & Governance
https://www.outlook.com/abdn.a...External Subdomain Staff Email
https://www.abdn.ac.uk/study/Text duplicate Study
https://www.abdn.ac.uk/about/Text duplicate About
https://www.abdn.ac.uk/research/Text duplicate Research
https://www.abdn.ac.uk/alumni/Text duplicate Alumni & Giving
/business-info/Text duplicate Business
https://www.abdn.ac.uk/students/For Students
https://www.abdn.ac.uk/staffnet/For Staff
https://www.store.abdn.ac.uk/External Subdomain Online Store
https://www.abdn.ac.uk/epayments/ePayments
https://www.abdn.ac.uk/jobs/Jobs
https://www.abdn.ac.uk/library/Library
https://www.abdn.ac.uk/people/Text duplicate Staff Directory
https://www.abdn.ac.uk/it/IT Services
/about/our-website/atoz.phpA to Z
https://www.abdn.ac.uk/search/Subdomain Search
https://www.abdn.ac.uk/Anchor Menu
/about/contact/Contacts
/about/our-website/atoz.phpText duplicate A to Z
https://www.abdn.ac.uk/people/Text duplicate Staff Directory
/study/postgraduate-taught/Subdomain Stand out with Postgraduate Study
/study/postgraduate-taught/Subdomain Our postgraduate students know no limits – breaking boundaries in a range of industries and professions. Find the programme that’s right for you
https://www.abdn.ac.uk/research/Subdomain Together we Break Boundaries
https://www.abdn.ac.uk/research/Subdomain Discover how our researchers are breaking boundaries – going beyond borders and disciplines to create impact for over 525 years
https://www.abdn.ac.uk/study/Subdomain Join the Boundary Breakers
https://www.abdn.ac.uk/study/Subdomain Go beyond what you thought possible in 2024, with flexible study options and outstanding support
/news/22178/Subdomain Second for Satisfaction
/news/22178/Subdomain We have been voted second across Scotland, Wales and Northern Ireland for student satisfaction in The National Student Survey 2023
https://on.abdn.ac.uk/?utm_sou...External Subdomain New Careers Start Here
https://on.abdn.ac.uk/?utm_sou...External Subdomain Use our online short courses to go beyond your regular 9 to 5 and take your first steps towards your dream career. See where online learning can take you
/study/undergraduate/Subdomain Undergraduate At the University of Aberdeen we offer a flexible and individual approach to your studies.
/study/postgraduate-taught/Subdomain Postgraduate Taught A wide variety of research-led programmes taught by leaders in the field.
/study/postgraduate-research/Subdomain Postgraduate Research Our research crosses disciplines to find solutions to the world's greatest challenges.
/study/online/Subdomain Online Learning Fit your learning around your location, work and personal commitments.
/study/undergraduate/Subdomain Learn more about undergraduate study
/news/23040/Subdomain Find out more
/news/23035/Subdomain Text duplicate Find out more
/news/23029/Subdomain Raising awareness of prostate cancer worldwide vital as cases expected to double by 2040
/news/23027/Subdomain Archbishop of Canterbury to receive honorary degree from the University
/news/23025/Subdomain University of Aberdeen in global top 20 for real estate research
/news/23050/Subdomain Research Facilities Showcase opens the door to academic technology and expertise for local businesse
/news/23049/Subdomain Aberdeen researchers share climate change, fish and North Sea energy insights at global summit
https://www.abdn.ac.uk/news/Subdomain More News
/research/explore/energy-trans...Subdomain Explore energy transition
/events/20477/Subdomain Apr 15 Quantum Computing for Everyone To promote and celebrate World Quantum Day on Monday 15 April the University of Aberdeen is running an online event...
/events/20274/Subdomain Apr 19 Research Facilities Showcase 2024 The Research Facilities Event is back! Free to attend - all welcome!
/events/20277/Subdomain Apr 29 Cafe Sci - Baby Talk: Quality time improves language skills What impact do caregivers have on language development of infants?
/events/20271/Subdomain Mar 06 Lunchtime Gallery Tours Brought to you by the Art History Society - Wednesdays 13.00-13.30.
/events/19881/Subdomain Apr 25 Creative Collections Lunchtime Doodle (APRIL) Join us on Thurs 25 April 2024 at 12:30 PM at the University of Aberdeen, Sir Duncan Rice Library, for...
https://www.abdn.ac.uk/events/Subdomain More Events
/study/campus-visit.phpSubdomain Book a Campus Visit
https://www.abdn.ac.uk/study/Text duplicate Study
https://www.abdn.ac.uk/about/Text duplicate About
https://www.abdn.ac.uk/research/Text duplicate Research
https://www.abdn.ac.uk/alumni/Text duplicate Alumni & Giving
/business-info/Text duplicate Business
https://www.abdn.ac.uk/news/Text duplicate News
https://www.abdn.ac.uk/events/Text duplicate Events
https://www.abdn.ac.uk/students/Text duplicate For Students
https://www.abdn.ac.uk/staffnet/Text duplicate For Staff
https://www.store.abdn.ac.uk/External Subdomain Text duplicate Online Store
https://www.abdn.ac.uk/jobs/Text duplicate Jobs
https://www.abdn.ac.uk/library/Text duplicate Library
https://www.abdn.ac.uk/people/Text duplicate Staff Directory
https://www.abdn.ac.uk/it/Text duplicate IT Services
/about/our-website/atoz.phpText duplicate A to Z
/about/campus/maps/Campus Maps
https://www.abdn.ac.uk/students/Text duplicate For Students
https://www.abdn.ac.uk/staffnet/Text duplicate For Staff
https://www.youtube.com/user/u...New window External Subdomain YouTube
A-TITLE YouTube
https://twitter.com/aberdeenuni/New window External Twitter
A-TITLE Twitter
https://www.facebook.com/unive...New window External Subdomain Facebook
A-TITLE Facebook
https://pinterest.com/aberdeen...New window External Pinterest
A-TITLE Pinterest
https://www.instagram.com/unio...New window External Subdomain Instagram
A-TITLE Instagram
https://www.linkedin.com/schoo...New window External Subdomain LinkedIn
A-TITLE LinkedIn
https://www.weibo.com/abdnNew window External Subdomain Weibo
A-TITLE Weibo
https://www.abdn.ac.uk/Text duplicate IMG-ALT University of Aberdeen
/about/contact/Text duplicate Contacts
/about/our-website/atoz.phpText duplicate A to Z
/about/campus/maps/Text duplicate Maps and Directions
https://www.abdn.ac.uk/people/Text duplicate Staff Directory
https://www.abdn.ac.uk/Anchor Top of Page
/about/our-website/terms-and-c...Terms & Conditions of Use
/about/privacy/Privacy
/about/our-website/accessibili...Accessibility
/about/our-website/cookies.phpCookies
/slavery-statement/Slavery & Human Trafficking Statement
/staffnet/governance/freedom-o...Freedom of Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.abdn.ac.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 7 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (52 kB).

HTTP Response Header

NameValue
dateSun, 14 Apr 2024 15:52:24 GMT
serverApache
set-cookie62 Characters
expires0
cache-controlmax-age=0, no-cache, no-store, must-revalidate
pragmano-cache
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 14,629 referring domains.
This page has 810,942 backlinks.
This page has backlinks from 9,333 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# ==============================
# UoA robots.txt
# Please respect options below.
# ==============================

User-agent: *
Crawl-delay: 2

Similar sites

Search preview

www.abdn.ac.uk
University of Aberdeen
The University of Aberdeen, Scotland, is a UK Top 20 and World Top 200 University with outstanding levels of student satisfaction.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
University79%Check
Aberdeen79%Check
World University66%Check
UK Top 2056%Check
Top 2055%Check
Top52%Check
Student51%Check
Satisfaction50%Check
World50%Check
student satisfaction50%Check
Show more keywords and terms

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