Americanexpress.ch - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
71% 
Page structure
100% 
Link structure
67% 
Server
100% 
External factors
96% 
SEO Score
Response time
0.35 s
File size
141.00 kB
Words
589
Media files
16
Number of links
112 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Kreditkarten von American Express | American Express Schweiz
There are word repetitions in the page title.
The length of the page title is perfect. (577 pixels out of 580 max pixel length)
Meta description
(Critically important)
American Express Kreditkarten. Entdecken SIe die Produkte & Services von American Express in der Schweiz.
The length of the meta description is perfect. (685 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.americanexpress.ch/de
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionAmerican Express Kreditkarten. Entdecken SIe die Produkte & Services von American Express in der Schweiz.
keywordsEmpty
categorypage
application-nameAmerican Express Schweiz
msapplication-config/.resources/frontend/assets/american-express/img/icon/browserconfig~2024-05-28-13-07-44-000~cache.xml
theme-color#006fcf
msapplication-TileColor#006fcf
google-site-verificationgKPty8vu9BRoZ4NCQlrK8ju3s2RJC-6z_MdkUTgbPWQ
langde
twitter:cardsummary_large_image
twitter:titleKreditkarten von American Express | American Express Schweiz
twitter:descriptionAmerican Express Kreditkarten. Entdecken SIe die Produkte & Services von American Express in der Schweiz.
og:titleKreditkarten von American Express | American Express Schweiz
og:descriptionAmerican Express Kreditkarten. Entdecken SIe die Produkte & Services von American Express in der Schweiz.
og:site_nameAmerican Express Schweiz
og:typewebsite
og:urlhttps://www.americanexpress.ch/de
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 589 words. That's ok.
15.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.71 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64American Express
...anexpress-platinum-mood-diver-teaser.jpgamericanexpress-platinum-mood-diver-teaser
...anexpress-platinum-mood-diver-teaser.jpgamericanexpress-platinum-mood-diver-teaser
...ld-product-gold-benefits-stageteaser.jpgamericanexpress-productpage-stageteaser
...ld-product-gold-benefits-stageteaser.jpgamericanexpress-productpage-stageteaser
...mages/americanexpress-consumer-cards.pngamericanexpress-consumer-cards
...mages/americanexpress-business-cards.pngamericanexpress-business-cards
...ages/americanexpress-corporate-cards.pngamericanexpress-corporate-cards
...express-selects-shopping-stagestatic.jpgamerican-express-selects-shopping-stagestatic
...express-selects-shopping-stagestatic.jpgamerican-express-selects-shopping-stagestatic
...s/americanexpress-travel-stagestatic.jpgamericanexpress-travel-consumer-stagestatic
...s/americanexpress-travel-stagestatic.jpgamericanexpress-travel-consumer-stagestatic
...-express-made-by-members-stagestatic.jpgamercian-express-made-by-members-stagestatic
...-express-made-by-members-stagestatic.jpgamercian-express-made-by-members-stagestatic
data:[...] Base64american-express_logo
data:[...] Base64swisscard_logo

Page structure

H1 heading
(Critically important)
Die Platinum Card® aus Metall
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Die Platinum Card® aus Metall
H2 Sprachauswahl
H2 Hilfe
H2 Suche
H2 Login
H2 American Express® Gold Card
H2 Karten
H2 Hilfe und Services für Ihre American Express Karte
H2 Mehr Services für Ihre American Express Karte
H3 Häufigste Anliegen
H3 Login Privatkunden
H3 Login Businesskunden
H3 Login für Händler
H3 American Express Selects
H3 Privatreisen
H3 Made by Members
H3 Schnellzugang
H3 Privatkunden
H3 Firmenkunden
H3 Zum Unternehmen
H4 American Express Karten
H4 American Express Business Karten
H4 American Express Corporate Karten
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.americanexpress.ch/deAnchor Weiter zur Hauptnavigation
https://www.americanexpress.ch/deAnchor Weiter zum Hauptinhalt
https://www.americanexpress.ch/deAnchor Weiter zur Suche
https://www.americanexpress.ch/deAnchor Weiter zum Footer
/de/online-datenschutzerklaerungNew window Trivial anchor text
hier
/de/online-datenschutzerklaeru...Einstellungen
https://www.americanexpress.co...External Subdomain Land wechseln
https://www.americanexpress.ch/enEnglish
https://www.americanexpress.ch/frFrançais
https://www.americanexpress.ch/itItaliano
/de/Subdomain American Express
IMG-ALT American Express
/de/kartenKarten
/de/kartenText duplicate Karten
/de/karten/privatkunden-kartenKreditkartenübersicht
/de/karten/privatkunden-kartenText duplicate Kreditkartenübersicht
/de/karten/privatkunden-karten...American Express® Card
/de/karten/privatkunden-karten...American Express® Gold Card
/de/karten/privatkunden-karten...American Express Platinum Card®
/de/karten/privatkunden-karten...BLUE Kreditkarte
/de/karten/privatkunden-karten...Credit Card Gold
/de/karten/privatkunden-karten...American Express® Karten weiterempfehlen
/de/karten/servicesHilfe-Center
/de/karten/firmenkunden-kartenFirmenkunden Karten
/de/reisenReisen
/de/reisenText duplicate Reisen
/de/reisen/privatreisenPrivatreisen
/de/reisen/privatreisenText duplicate Privatreisen
/de/reisen/privatreisen/flugha...Flughafen-Lounges
/de/reisen/privatreisen/hotelp...Hotelprogramme
/de/reisen/privatreisen/intern...International Airline Programm
/de/reisen/privatreisen/mietwa...Mietwagen-Programme und Limousinenservices
/de/reisen/privatreisen/platin...Platinum Travel & Lifestyle Service
/de/reisen/geschaeftsreisenGeschäftsreisen
/de/reisen/geschaeftsreisenText duplicate Geschäftsreisen
/de/reisen/geschaeftsreisen/fl...Text duplicate Flughafen-Lounges
/de/reisen/geschaeftsreisen/in...Text duplicate International Airline Programm
/de/reisen/geschaeftsreisen/mi...Mietwagen-Programme
/de/reisen/geschaeftsreisen/tr...Travel & Lifestyle Service
/de/versicherungVersicherung
/de/rewardsRewards & Benefits
/de/rewardsText duplicate Rewards & Benefits
/de/rewards/selectsAmerican Express Selects
/de/rewards/membership-rewardsMembership Rewards
/de/rewards/membership-rewardsText duplicate Membership Rewards
/de/rewards/membership-rewards...Pay with Points
/de/rewards/membership-rewards...Membership Rewards Prämienshop
/de/rewards/membership-rewards...Membership Rewards Karten
/de/rewards/pointuppointup Bonusprogramm
/de/rewards/platinum-benefitsPlatinum Card® Lifestyle Benefits
/de/rewards/platinum-benefitsText duplicate Platinum Card® Lifestyle Benefits
/de/rewards/platinum-benefits/...Dining Benefits
/de/rewards/platinum-benefits/...Shopping Benefits
/de/rewards/platinum-benefits/...Sport & Wellbeing Benefits
/de/rewards/platinum-benefits/...Nightlife Benefits
/de/rewards/platinum-benefits/...Experiences & Events Benefits
/de/rewards/gold-benefitsGold Card Lifestyle Benefits
/de/rewards/gold-benefitsText duplicate Gold Card Lifestyle Benefits
/de/rewards/gold-benefits/shop...Gold Card Shopping Benefits
/de/rewards/gold-benefits/dini...Gold Card Dining Benefits
/de/businessBusiness
/de/businessText duplicate Business
/de/business/firmenkunden-kartenText duplicate Firmenkunden Karten
/de/business/firmenkunden-kartenText duplicate Firmenkunden Karten
/de/business/firmenkunden-kart...American Express Corporate Cards
/de/business/firmenkunden-kart...Text duplicate American Express Corporate Cards
/de/business/firmenkunden-kart...American Express Corporate Card
/de/business/firmenkunden-kart...American Express Corporate Meeting Card
/de/business/firmenkunden-kart...American Express Corporate Gold Card
/de/business/firmenkunden-kart...American Express Corporate Platinum Card
/de/business/firmenkunden-kart...American Express Business Cards
/de/business/firmenkunden-kart...Text duplicate American Express Business Cards
/de/business/firmenkunden-kart...American Express Business Card
/de/business/firmenkunden-kart...American Express Gold Business Card
/de/business/firmenkunden-kart...American Express Supplier Payments
/de/business/firmenkunden-kart...Text duplicate American Express Supplier Payments
/de/business/firmenkunden-kart...American Express Corporate Purchasing Card
/de/business/firmenkunden-kart...American Express vPayment Account
/de/business/firmenkunden-kart...American Express Business Travel Account
/de/business/firmenkunden-kart...American Express Business Travel Account SBB
/de/business/haendlerHändler
/de/business/haendlerText duplicate Händler
/de/business/haendler/kartenak...American Express akzeptieren
/de/business/haendler/informat...Informationen zur Kartenakzeptanz
/de/business/haendler/marketin...Marketing-Unterstützung für Händler
/de/business/haendler/service-...Service und Support für Händler
/de/Subdomain No Text
https://www.americanexpress.ch/Hilfe
https://www.swisscard.ch/de/pr...New window External Subdomain Karte sperren
https://www.swisscard.ch/de/pr...New window External Subdomain Adresse ändern
https://www.swisscard.ch/de/pr...New window External Subdomain Abrechnung beanstanden
https://www.swisscard.ch/de/pr...New window External Subdomain Ausgabenlimite erhöhen
https://www.swisscard.ch/de/pr...New window External Subdomain Alle Anliegen Privatkunden Karten
https://www.swisscard.ch/de/fi...New window External Subdomain Alle Anliegen Firmenkunden Karten
https://rewardshop.americanexp...External Subdomain Membership Rewards Shop
https://company-online.swissca...External Subdomain Company Online
https://fsgateway.aexp.com/ftp...External Subdomain American Express Billing support files
https://vpayment.americanexpre...External Subdomain American Express vPayment account
https://www.americanexpress.co...External Subdomain American Express MyAccount
https://reconciliation.america...External Subdomain American Express Reconciliation account
https://www367.americanexpress...External Subdomain American Express BTA online
https://partneronline.american...External Subdomain Text duplicate American Express MyAccount
/de/karten/privatkunden-karten...Mehr erfahren
/de/karten/privatkunden-karten...Text duplicate Mehr erfahren
/de/karten/privatkunden-karten...Freundschaftswerbung
/de/karten/privatkunden-kartenPrivatkunden Karten
/de/business/firmenkunden-kartenBusiness Karten
/de/business/haendlerHändler Kartenakzeptanz
/de/karten/privatkunden-kartenAmerican Express Karten
/de/karten/privatkunden-kartenTrivial anchor text
Mehr
/de/business/firmenkunden-kart...American Express Business Karten
/de/business/firmenkunden-kart...Text duplicate Trivial anchor text
Mehr
/de/business/firmenkunden-kart...American Express Corporate Karten
/de/business/firmenkunden-kart...Text duplicate Trivial anchor text
Mehr
https://www.swisscard.ch/de/pr...External Subdomain Karte Sperren
https://www.swisscard.ch/de/pr...External Subdomain Text duplicate Adresse ändern
https://www.swisscard.ch/de/pr...External Subdomain Text duplicate Abrechnung beanstanden
https://www.swisscard.ch/de/pr...External Subdomain Swisscard App
https://www.swisscard.ch/de/pr...External Subdomain Mobile Payment
https://www.swisscard.ch/de/pr...External Subdomain Alle Anliegen im Hilfe-Center
/de/rewards/selectsAngebote entdecken
/de/rewards/selectsText duplicate Angebote entdecken
/de/reisen/privatreisenText duplicate Mehr erfahren
/de/reisen/privatreisenText duplicate Mehr erfahren
/de/magazin/madebymembersMade by Members
/de/magazin/madebymembersText duplicate Mehr erfahren
/de/kartenKartenübersicht
https://www.swisscard.ch/de/pr...External Subdomain Text duplicate Hilfe-Center
/de/kontaktKontakt
/de/karten/privatkunden-kartenKreditkarten für Privatkunden
/de/reisen/privatreisenReisen für Privatkunden
/de/magazinAmerican Express® Magazin
/de/businessKreditkarten für Geschäftskunden
/de/business/haendler/kartenak...American Express Karten akzeptieren
https://www.swisscard.ch/deExternal Subdomain Swisscard AECS GmbH
https://www.americanexpress.co...External Subdomain American Express Weltweit
https://www.facebook.com/Ameri...External Subdomain American Express Switzerland auf Facebook
https://www.instagram.com/amer...External Subdomain American Express Switzerland auf Instagram
https://www.americanexpress.com/External Subdomain Text duplicate American Express
https://www.swisscard.ch/de/re...External Subdomain Rechtliche Bedingungen und Hinweise
https://www.swisscard.ch/de/re...New window External Subdomain Anchor Datenschutz
/de/online-datenschutzerklaeru...Cookie-Einstellungen ändern

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.americanexpress.ch/de"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.35 seconds.
The file size of the HTML document is fine (141 kB).

HTTP Response Header

NameValue
set-cookie69 Characters
content-security-policydefault-src 'self' 'unsafe-inline' 'unsafe-eval' data: blob: *.swisscard.ch www.google.de google.de www.google.com google.com analytics.google.com adservice.google.com google-analytics.com www.google-analytics.com www.google.ch google.ch *.googletagmanager.com *.googletagservices.com googletagservices.com tag.swisscard.ch tag.myaspectra.ch https://log.xiti.com https://logs1412.xiti.com https://tag.aticdn.net https://cdn.exactag.com https://m.exactag.com fghvnms.pa-cd.com vimeo.com player.vimeo.com f.vimeocdn.com i.vimeocdn.com use.typekit.net p.typekit.net performance.typekit.net *.doubleclick.net fonts.gstatic.com fonts.googleapis.com www.googleadservices.com bat.bing.com webservice.cybwell.ch *.googlesyndication.com connect.facebook.net www.facebook.com facebook.com my2.siteimprove.com id.siteimprove.com sso2.siteimprove.com cdn.adtelligence.de swisscard-service.adtelligence.de swisscard-tracking.adtelligence.de testcdn.adtelligence.de; upgrade-insecure-requests
x-frame-optionssameorigin
x-xss-protection1; mode=block
pragmano-cache
cache-controlno-cache, no-store, must-revalidate, max-age=0
expiresThu, 01 Jan 1970 00:00:00 GMT
dateSun, 25 Aug 2024 08:02:18 GMT
x-content-type-optionsnosniff
referrer-policysame-origin
permissions-policyaccelerometer=(self), ambient-light-sensor=(self), autoplay=(self), camera=(self), display-capture=(self), document-domain=(self), encrypted-media=(self), fullscreen=(self), geolocation=(self), gyroscope=(self), magnetometer=(self), microphone=(self), midi=(self), payment=(self), usb=(self), xr-spatial-tracking=(self)
strict-transport-securitymax-age=31536000; includeSubDomains
varyAccept-Encoding
content-encodinggzip
content-typetext/html;charset=UTF-8
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 32 referring domains.
This page has 10,082 backlinks.
This page has backlinks from 31 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.americanexpress.ch/api/en/seo/sitemap.xml
Sitemap: https://www.americanexpress.ch/api/de/seo/sitemap.xml
Sitemap: https://www.americanexpress.ch/api/fr/seo/sitemap.xml
Sitemap: https://www.americanexpress.ch/api/it/seo/sitemap.xml

Similar sites

Search preview

www.americanexpress.ch
Kreditkarten von American Express | American Express Schweiz
American Express Kreditkarten. Entdecken SIe die Produkte & Services von American Express in der Schweiz.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
American75%Check
Express75%Check
American Express75%Check
American Express Karten72%Check
Services American Express68%Check
Karten66%Check
American Express Corporate65%Check
American Express Business65%Check
American Express Gold65%Check
American Express Switzerland64%Check
Show more keywords and terms

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