Badgemaster.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
66% 
Page structure
79% 
Link structure
65% 
Server
88% 
External factors
100% 
SEO Score
Response time
0.66 s
File size
167.40 kB
Words
1074
Media files
43
Number of links
112 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Badges, ID Badges & Staff Badges| The UK's Leading Badge Maker | Badgemaster
The page title should be shorter than 580 pixels. It is 747 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The UK's Leading Badge Design & Manufacturer. Name Badges, Reusable Badges, Photo Id Cards, Lanyards & Much More. Design Online Or Contact Us Today.
The length of the meta description is perfect. (997 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.badgemaster.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleBadges, ID Badges & Staff Badges| The UK's Leading Badge Maker | Badgemaster
descriptionThe UK's Leading Badge Design & Manufacturer. Name Badges, Reusable Badges, Photo Id Cards, Lanyards & Much More. Design Online Or Contact Us Today.
robotsINDEX,FOLLOW
google-site-verification2TM9ef7l89QqJ7aGdMNBFQm7o_lpuQJ2UbkQgiAgMVM
viewportwidth=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no
format-detectiontelephone=no
langen
twitter:cardsummary_large_image
twitter:site@badgemasterltd
twitter:creator@badgemasterltd
twitter:titleBadges, ID Badges & Staff Badges| The UK's Leading Badge Maker | Badgemaster
twitter:urlhttps://www.badgemaster.co.uk/
twitter:descriptionThe UK's Leading Badge Design & Manufacturer. Name Badges, Reusable Badges, Photo Id Cards, Lanyards & Much More. Design Online Or Contact Us Today.
twitter:imagehttps://www.badgemaster.co.uk/media/logo/stores/1/logo.svg
og:typewebsite
og:urlhttps://www.badgemaster.co.uk/
og:titleBadges, ID Badges & Staff Badges| The UK's Leading Badge Maker | Badgemaster
og:descriptionThe UK's Leading Badge Design & Manufacturer. Name Badges, Reusable Badges, Photo Id Cards, Lanyards & Much More. Design Online Or Contact Us Today.
og:imagehttps://www.badgemaster.co.uk/media/logo/stores/1/logo.svg
og:site_nameBadgemaster
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1074 words. That's ok.
29.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (29). We recommend using a maximum of 21 tags for this page.
Some tags are too long. With 132 characters this one is longer than 70 characters:
"your logo, your name, your job title, your colour, your font, your shape and size, your flag, a pronou..."
The following tag is repeated too often: eco
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/media/logo/stores/1/logo.svgBadgemasterBadgemaster
.../en_GB/images/BM-Icon-Badge-Designer.svgNo alt attribute provided
.../en_GB/images/BM-Icon-Insert-Creator.svgNo alt attribute provided
...ed-child/en_GB/images/BM-Icon-Portal.svgNo alt attribute provided
...d-child/en_GB/images/BM-Icon-Contact.svgNo alt attribute provided
...d-child/en_GB/images/BM-Icon-Account.svgNo alt attribute provided
...ed-child/en_GB/images/BM-Icon-Basket.svgNo alt attribute provided
...r/image/f/i/first_name_home_banner_3.pngNo alt attribute provided
...rted-child/en_GB/images/Design-V2-01.svgNo alt attribute provided
...verted-child/en_GB/images/Calc-V2-01.svgNo alt attribute provided
...rted-child/en_GB/images/Enviro-V2-01.svgNo alt attribute provided
...omolists/home/home_promo_name_badges.pngName Badges
.../promolists/home/reusable_home_promo.pngReusable Badges
...siwyg/promolists/home/home_promo_eco.pngEco Products
...g/promolists/home/home_promo_enamels.pngEnamel Badges
...olists/home/home_promo_button_badges.pngButton Badges
.../promolists/home/home_promo_photo_id.pngPhoto ID Cards
.../promolists/home/home_promo_lanyards.pngLanyards
...yg/promolists/home/home_promo_keyfob.pngKey Fobs
...romolists/home/home_promo_nameplates.pngNameplates
...g/promolists/home/home_promo_signage.pngSignage
.../wysiwyg/our_customers_block/o2_logo.pngO2
...customers_block/virgin_atlantic_logo.pngVirgin
...wyg/client_logos_block/morrisons_clb.pngMorrisons
...ysiwyg/client_logos_block/currys_clb.pngCurrys
...a/wysiwyg/client_logos_block/nhs_clb.pngNHS
.../client_logos_block/center_parcs_clb.pngCenter Parcs
...wysiwyg/client_logos_block/costa_clb.pngCosta
...ysiwyg/client_logos_block/lloyds_clb.pngLloyds Banking Group
...g/client_logos_block/premier_inn_clb.pngPremier Inn
...yg/client_logos_block/selfridges_clb.pngSelfridges
.../client_logos_block/alton_towers_clb.pngAlton Towers
...a/wysiwyg/client_logos_block/tui_clb.pngTui
...siwyg/client_logos_block/fridays_clb.pngFridays
...siwyg/client_logos_block/care_uk_clb.pngCare UK
/media/wysiwyg/bsi-logo-2021.pngNo alt attribute provided
.../wysiwyg/made_in_britain_logo_colour.pngNo alt attribute provided
/media/wysiwyg/BadgeHome/icon-linkedin.pngLinkedIn iconLinkedIn icon
/media/wysiwyg/BadgeHome/icon-facebook.pngFacebook iconFacebook icon
/media/wysiwyg/BadgeHome/icon-twitter.pngTwitter iconTwitter icon
/media/wysiwyg/BadgeHome/icon-instagram.pngInstagram iconInstagram icon
...ed/converted-child/en_GB/images/logo.svgNo alt attribute provided
...ysiwyg/BadgeHome/royal-approval-icon.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Our customers
H2 Why Badgemaster?
H2 Your First Name in Badges.
H2 The Badgemaster difference
H3 Design a badge
H3 Get a quick quote
H3 See our eco badges
H4 About Badgemaster
H4 Customer Services
H4 Sectors
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policy-cookie-restric...Subdomain Learn more
https://www.badgemaster.co.uk/Anchor Skip to Content
https://www.badgemaster.co.uk/Subdomain IMG-ALT Badgemaster
A-TITLE Badgemaster
/badgedesigner/index/index/Designer
https://insertcreator.badgeson...External Subdomain Insert Creator
https://orders.badgenet.co.uk/External Subdomain Portal
/contact-us/Contact
/customer/account/login/refere...Subdomain Sign In
/checkout/cart/Subdomain My Basket
/name-badgesSubdomain Name Badges
/name-badgesAll Name Badges
/name-badges/personalisedSubdomain Personalised Name Badges
/name-badges/premium-personali...Subdomain Premium Personalised Name Badges
/name-badges/magnetic-name-badgeSubdomain Magnetic Name Badges
/name-badges/wooden-name-badgesSubdomain Wooden Name Badges
/name-badges/metal-name-badgesSubdomain Metal Name Badges
/name-badges/name-badge-fastenersSubdomain Name Badge Fasteners
/sectorsSubdomain Industry Sectors
/name-badges/hello-my-name-is-...Hello My Name Is Badges
/customer/account/My Account
/reusable-badgesSubdomain Reusable Name Badges
/reusable-badgesAll Reusable Name Badges
/premium-instabadge-reusable-n...Subdomain Instabadge Premium Name Badges
/instabadgeSubdomain Instabadge Essential Name Badges
http://insertcreator.badgesonl...External Subdomain Print Your Inserts
/badgedesigner/index/index/Badge Designer
/name-badges-personalised?view...Text duplicate Personalised Name Badges
/name-badges-personalised?view...Text duplicate Premium Personalised Name Badges
/name-badges-personalised?view...Text duplicate Magnetic Name Badges
/wooden-names-badges?viewmode=...Text duplicate Wooden Name Badges
/premium-instabadge-reusable-n...Text duplicate Instabadge Premium Name Badges
/instabadge?viewmode=design&id...Text duplicate Instabadge Essential Name Badges
http://insertcreator.badgesonl...External Subdomain Text duplicate Print Your Inserts
/sectorsSubdomain Text duplicate Industry Sectors
/sectorsSubdomain View All
/sectors/automotiveSubdomain Automotive
/sectors/charitiesSubdomain Charities
/sectors/clubs-and-societiesSubdomain Clubs, Societies & Associations
/sectors/conferences-and-eventsSubdomain Conferences & Events
/sectors/educationSubdomain Education
/sectors/government-and-public...Subdomain Government & Public Services
/sectors/leisure-and-hospitalitySubdomain Leisure & Hospitality
/sectors/nhs-nursing-and-healt...Subdomain Medical & Healthcare
/sectors/professionalSubdomain Professional Services
/sectors/retailSubdomain Retail
https://publuu.com/flip-book/1...New window External Product Brochures
/enamel-badgesSubdomain Enamel Pin Badges
/enamel-badgesSubdomain All Enamel Pin Badges
/hard-enamel-badgeSubdomain Text duplicate Enamel Pin Badges
/printed-pin-badge-with-epoxySubdomain Printed Pin Badges
/diecast-and-sandblasted-pin-b...Subdomain Die-cast & Sandblasted Pin Badges
/qualification-awardSubdomain Long Service & Recognition Awards
/school-pin-badgesSubdomain School Pin Badges
/enamel-badgesSubdomain Shop All Pin Badges
/pvc-promotional-badgeSubdomain PVC Promotional Badges (PVC-BDG)
/corporate-jewellerySubdomain Corporate Jewellery
/customsignsSubdomain Custom Signs
/interior-signageSubdomain Interior Signage
/braille-and-tactile-signsSubdomain Braille & Tactile
/shop-onlineSubdomain Shop Now
/button-badgesSubdomain Shop All Button Badges
/shop-online/label-printersSubdomain Machines
/shop-online/label-printersSubdomain Tapes
/lanyardsSubdomain Shop All
/lanyards/plain-lanyardSubdomain Plain Lanyards
/lanyards/pre-printed-lanyardsSubdomain Pre-printed Lanyards
/shop-online/lanyards-shop-onlineSubdomain Rigid Card Holders
/shop-online/king-charles-iii-...Subdomain King Charles III Coronation
/shop-online/christmas-badge-shopSubdomain Christmas
/shop-online/duck-enamel-pin-b...Subdomain Duck Enamel Pin Badges
/shop-onlineSubdomain Text duplicate Shop All
/button-badgeSubdomain Button Badges
/key-fobSubdomain Rectangular Key Fobs
/key-fobSubdomain Oval Key Fobs
/key-fobSubdomain Leather Key Fobs
/customised-print-lanyardSubdomain Customised Lanyards
/photo-id-cardSubdomain Photo ID Cards
https://publuu.com/flip-book/1...New window External View Product Brochures
/wooden-names-badgesSubdomain Text duplicate Wooden Name Badges
/reusable-badgesSubdomain Text duplicate Reusable Name Badges
/aboutAbout Us
/aboutSubdomain Our Story
/testimonialsSubdomain Our Customers
/the-royal-warrantThe Royal Warrant
/blogThe Badgemaster Blog
/faqsFAQs
/contact-usContact Us
https://publuu.com/flip-book/1...New window External Text duplicate Product Brochures
/badgedesigner/index/indexDesign a badge In as little as 60 seconds
/quoteGet a quick quote A fast way to get the best price
/reorderingSee our eco badges Let's look after our planet
/name-badgesText duplicate Name Badges
IMG-ALT Name Badges
/reusable-badgesReusable Badges
IMG-ALT Reusable Badges
/wooden-names-badgesEco Products
IMG-ALT Eco Products
/enamel-badgesEnamel Badges
IMG-ALT Enamel Badges
/button-badgeText duplicate Button Badges
IMG-ALT Button Badges
/photo-id-cardText duplicate Photo ID Cards
IMG-ALT Photo ID Cards
/LanyardsLanyards
IMG-ALT Lanyards
/key-fobKey Fobs
IMG-ALT Key Fobs
/signage/nameplatesNameplates
IMG-ALT Nameplates
/signageSignage
IMG-ALT Signage
/testimonialsView our clients and testimonials
/aboutAbout us
/blogBlog
/testimonialsTestimonials
/downloadsDownloads
https://publuu.com/flip-book/1...New window External Online brochures
/privacy-data-collectionPrivacy and data collection
/terms-conditionsTerms & conditions
/the-royal-warrantText duplicate The Royal Warrant
/anti-slavery-and-human-traffi...Anti-Slavery
/reorderingReordering from us
/contact-usContact us
/faqsText duplicate FAQs
/delivery-and-paymentDelivery and payment
/returnsReturns
/sectors/retailName Badges for Retail
/sectors/catering-and-hospitalityName Badges for Catering and Hospitality
/sectors/travelName Badges for Travel
/large-corporatesName Badges for Large Corporates
https://www.linkedin.com/compa...External Subdomain IMG-ALT LinkedIn icon
https://www.facebook.com/badge...External Subdomain IMG-ALT Facebook icon
https://twitter.com/badgemaste...External IMG-ALT Twitter icon
https://www.instagram.com/badg...External Subdomain IMG-ALT Instagram icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.badgemaster.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.66 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (167 kB).

HTTP Response Header

NameValue
dateWed, 24 Jul 2024 10:50:21 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
set-cookie142 Characters
strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests;
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
content-encodinggzip
pragmano-cache
expires-1
cache-controlno-store, no-cache, must-revalidate, max-age=0
accept-rangesbytes
content-length37961
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 172 referring domains.
This page has 2,919 backlinks.
This page has backlinks from 157 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /catalogsearch/result/*
Sitemap: https://www.badgemaster.co.uk/pub/media/sitemap.xml

Similar sites

Search preview

www.badgemaster.co.uk
Badges, ID Badges & Staff Badges| The UK's Leading Badge M...
The UK's Leading Badge Design & Manufacturer. Name Badges, Reusable Badges, Photo Id Cards, Lanyards & Much More. Design Online Or Contact Us Today.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Badge84%Check
Badges72%Check
badgemaster70%Check
Name Badge70%Check
badge design69%Check
Name Badges66%Check
Leading Badge66%Check
Reusable Badges62%Check
Reusable Name Badges60%Check
Name58%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

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