Communications.tufts.edu - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
79% 
Page quality
75% 
Page structure
79% 
Link structure
96% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
45.70 kB
Words
380
Media files
0
Number of links
24 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Communications
The length of the page title is perfect. (223 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://communications.tufts.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
HandheldFriendlytrue
msapplication-TileColor#3e8ede
msapplication-TileImagehttps://communications.tufts.edu/wp-content/themes/jumbopress-base/assets/images/favicons/mstile-144x144.png
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
article:modified_time2023-06-26T14:30:25+00:00
langen
twitter:cardsummary_large_image
fb:pages9594588036
og:localeen_US
og:typewebsite
og:titleHome - Communications
og:descriptionThe University Communications and Marketing provides a wide range of strategic communications services through four primary groups: Content: Tells the Tufts story using all available communications and marketing channels, including websites, social media, and print,… Read More
og:urlhttps://communications.tufts.edu/
og:site_nameCommunications
X-UA-CompatibleIE=edge
charsetutf-8

Test up to 1.000 webpages of communications.tufts.edu with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
There are only 380 words on this page. Good pages should have about 800 words of useful content.
24.2% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.27 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
University Communications and Marketing
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 University Communications and Marketing
H2 Main Menu
H4 Contact
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 23 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://communications.tufts.edu/Subdomain University Communications and Marketing
https://www.tufts.edu/External Subdomain No Text
http://www.tufts.edu/External Subdomain No Text
https://communications.tufts.edu/Anchor Skip to main content
https://communications.tufts.edu/Subdomain Home
/content/Subdomain Content
https://tuftsphoto.photoshelte...External Subdomain Tufts Photography
/policies-guidelines/tuftssoci...Subdomain Social Media Policy for University Employees
A-TITLE Policy for Official Social Media Accounts
/marketing-and-branding/social...Subdomain Social Media Best Practices
A-TITLE Social Media Best Practices
https://app.smartsheet.com/b/f...External Subdomain Social Media Community Information
/content/contact-editorial/Subdomain Contact the Content Team
/marketing-and-branding/Subdomain Marketing & Branding
https://brand.tufts.edu/External Subdomain Brand Guidelines & Logos
/marketing-and-branding/contac...Subdomain Contact Marketing and Branding
/public-relations/Subdomain Media Relations
/public-relations/frequently-a...Subdomain Media Relations FAQs
https://now.tufts.edu/tufts-mediaExternal Subdomain Tufts in the Media
/public-relations/contact-publ...Subdomain Contact Media Relations
/internal-communications/Subdomain Internal Communications
/policies-guidelines/Subdomain Plans, Policies & Guidelines
/crisis-communications-plan/Subdomain Crisis Communications Plan
http://legal.tufts.edu/nameuse/External Subdomain Tufts Name Use Policy
/policies-guidelines/how-to-ge...Subdomain Domain Name Guidelines
http://sites.tufts.edu/uxstand...External Subdomain Web Accessibility Guidelines
/policies-guidelines/guideline...Subdomain Guidelines for Co-Branding on the Web
/policies-guidelines/tuftssoci...Subdomain Text duplicate Social Media Policy for University Employees
https://communications.tufts.edu/Subdomain Text duplicate University Communications and Marketing
/content/Subdomain Text duplicate Content
A-TITLE Editorial
http://now.tufts.edu/External Subdomain Tufts Now
https://access.tufts.edu/photo...External Subdomain Tufts Photo
/marketing-and-branding/Subdomain Marketing and Branding
A-TITLE Marketing and Branding
/public-relations/Subdomain Text duplicate Media Relations
/internal-communications/Subdomain Text duplicate Internal Communications
https://brand.tufts.edu/External Subdomain Text duplicate Brand Guidelines & Logos
http://events.tufts.edu/External Subdomain Events Calendar
https://access.tufts.edu/photo...External Subdomain Photo Requests
https://announcements.tufts.edu/External Subdomain Monday Minute
https://now.tufts.edu/External Subdomain Text duplicate Tufts Now
/contactSubdomain Contact
https://www.tufts.edu/External Subdomain No Text
https://instagram.com/tuftsuni...New window External Instagram
https://twitter.com/TuftsUnive...New window External Twitter
https://www.facebook.com/tuftsuNew window External Subdomain Facebook
https://vimeo.com/tuftsuNew window External Vimeo
https://oeo.tufts.edu/non-disc...External Subdomain Non-Discrimination Statement
https://www.tufts.edu/about/pr...External Subdomain Privacy Statement
https://access.tufts.edu/acces...External Subdomain Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://communications.tufts.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (46 kB).

HTTP Response Header

NameValue
cache-controlpublic, max-age=600
content-encodinggzip
content-typetext/html; charset=UTF-8
link<https://communications.tufts.edu/wp-json/>; rel="https://api.w.org/"
servernginx
strict-transport-securitymax-age=300
x-pantheon-styx-hostnamestyx-fe2-b-778d7cd4b8-vhpdr
x-styx-req-id7ec9c4eb-b8a9-11ef-bed9-def216206309
dateThu, 12 Dec 2024 16:56:38 GMT
x-served-bycache-chi-klot8100128-CHI, cache-fra-eddf8230177-FRA
x-cacheHIT, MISS
x-cache-hits1, 0
x-timerS1734022598.328728,VS0,VE110
varyAccept-Encoding, Cookie, Cookie
age239
accept-rangesbytes
via1.1 varnish, 1.1 varnish
content-length11346
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 691 referring domains.
This page has 1,183 backlinks.
This page has backlinks from 401 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://communications.tufts.edu/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

communications.tufts.edu
Home - Communications

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Communications78%Check
University Communications66%Check
Internal Communications58%Check
Strategic Communications56%Check
University55%Check
Marketing55%Check
Marketing Branding47%Check
Tufts46%Check
Marketing Strategies45%Check
Media39%Check
Show more keywords and terms

Test up to 1.000 webpages of communications.tufts.edu with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions