Developer.paypal.com - SEO Checker

Overview of the SEO Check
Meta information
91% 
Page quality
76% 
Page structure
79% 
Link structure
66% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.76 s
File size
166.50 kB
Words
678
Media files
45
Number of links
90 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
PayPal Developer
The page title is too short. (163 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Learn how to create and integrate scalable PayPal checkout solutions for web and mobile applications.
The length of the meta description is perfect. (631 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://developer.paypal.com/home/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionLearn how to create and integrate scalable PayPal checkout solutions for web and mobile applications.
keywordsCheckout, Checkout SDK, standard payments, advanced payments
langen
og:titlePayPal Developer
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 678 words. That's ok.
26.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
44 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ts.com/devdoc/fastlane_homepage_hero.svgFastlane helps verified customers check out with just an email address and their preferred payment — no PayPal or store account needed.
...ypalobjects.com/devdoc/fastlane_logo.svgNo alt attribute provided
...ypalobjects.com/devdoc/fastlane_logo.svgNo alt attribute provided
...m/devdoc/NewHomepage/svg/ppcp-paypal.svgNo alt attribute provided
...m/devdoc/NewHomepage/svg/ppcp-paypal.svgNo alt attribute provided
...NewHomepage/svg/ppcp-card-processing.svgNo alt attribute provided
...NewHomepage/svg/ppcp-card-processing.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-pay-later.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-pay-later.svgNo alt attribute provided
...om/devdoc/NewHomepage/svg/ppcp-venmo.svgNo alt attribute provided
...om/devdoc/NewHomepage/svg/ppcp-venmo.svgNo alt attribute provided
...paypalobjects.com/devdoc/pyusd_logo.pngNo alt attribute provided
...paypalobjects.com/devdoc/pyusd_logo.pngNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-apple-pay.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-apple-pay.svgNo alt attribute provided
...vdoc/NewHomepage/svg/ppcp-google-pay.svgNo alt attribute provided
...vdoc/NewHomepage/svg/ppcp-google-pay.svgNo alt attribute provided
...mepage/svg/ppcp-multiparty-solutions.svgNo alt attribute provided
...mepage/svg/ppcp-multiparty-solutions.svgNo alt attribute provided
...epage/svg/ppcp-local-payment-methods.svgNo alt attribute provided
...epage/svg/ppcp-local-payment-methods.svgNo alt attribute provided
...c/NewHomepage/svg/ppcp-subscriptions.svgNo alt attribute provided
...c/NewHomepage/svg/ppcp-subscriptions.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-invoicing.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-invoicing.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-donations.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-donations.svgNo alt attribute provided
...c/NewHomepage/svg/ppcp-mass-payments.svgNo alt attribute provided
...c/NewHomepage/svg/ppcp-mass-payments.svgNo alt attribute provided
...doc/NewHomepage/svg/ppcp-pos-systems.svgNo alt attribute provided
...doc/NewHomepage/svg/ppcp-pos-systems.svgNo alt attribute provided
...mepage/svg/ppcp-save-payment-methods.svgNo alt attribute provided
...mepage/svg/ppcp-save-payment-methods.svgNo alt attribute provided
...devdoc/NewHomepage/svg/ppcp-disputes.svgNo alt attribute provided
...devdoc/NewHomepage/svg/ppcp-disputes.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-reporting.svgNo alt attribute provided
...evdoc/NewHomepage/svg/ppcp-reporting.svgNo alt attribute provided
...devdoc/NewHomepage/svg/ppcp-identity.svgNo alt attribute provided
...devdoc/NewHomepage/svg/ppcp-identity.svgNo alt attribute provided
...c/NewHomepage/svg/toolrow-codespaces.svgNo alt attribute provided
...evdoc/NewHomepage/svg/toolrow-vscode.svgNo alt attribute provided
...vdoc/NewHomepage/svg/toolrow-postman.svgNo alt attribute provided
...vdoc/NewHomepage/svg/community-learn.svgNo alt attribute provided
...oc/NewHomepage/svg/community-connect.svgNo alt attribute provided
...oc/NewHomepage/svg/community-support.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Speed up Guest Checkout with Fastlane by PayPal
H2 No Code
H2 Pre Built
H2 APIs
H2 JavaScript SDK
H2 Accept payment methods in one platform with PayPal Complete Payments
H2 Engage with our Developer Community
H2 Sign up to our Developer newsletter for the latest updates
H3 Payment methods & tools
H3 Payment capabilities
H3 Add-on services
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 19 external links on this page.
LinkAttributesAnchor text
https://developer.paypal.com/homeNo Text
/docs/online/Online
/docs/in-person/In-Person
/docs/multiparty/Multiparty
/docs/3rd-party/3rd-Party
/docs/payouts/Payouts
/docs/disputes/Disputes
/docs/reports/Reports
/docs/log-in-with-paypal/Identity
/docs/tracking/Tracking
/docs/archiveDocs Archive
/api/rest/REST APIs
/sdk/js/JavaScript SDK
/api/nvp-soap/NVP/SOAP APIs
/sdk/donate/Donate SDK
https://graphql.braintreepayme...External Subdomain Braintree GraphQL API
/tools/sandbox/Sandbox Testing Guide
https://www.paypal.com/apex/homeExternal Subdomain API Executor
https://demo.paypal.com/us/dem...External Subdomain Demo Portal
/tools/sandbox/negative-testing/Negative Testing
/api/rest/sandbox/codespaces/Codespaces
/tools/vscodeVS Code Extension
/api/rest/sandbox/card-testing/Credit Card Generator
/api/rest/webhooks/Webhooks
https://www.paypal-status.com/...External Subdomain API Status
/tools/dropzoneSecure File Transfer
/community/Community
/community/Community Home
/community/blog/Blog
/community/events/Events
/community/champions/Champions
/video/home/Videos
/support/Support
https://www.paypal.com/External Subdomain PayPal.com
https://www.paypal.com/signin?...External Subdomain Login
/studio/checkout/fastlane/inte...Get Started
https://www.paypal.com/signin?...External Subdomain Log in to get your API keys
/studio/checkout/no-code/Subdomain Get started
/integration-builder/Subdomain Pre Built
/api/rest/Subdomain Text duplicate Get started
/sdk/js/Subdomain Text duplicate Get started
/community/fastlane/Subdomain Read documentation
/studio/checkout/standardText duplicate Read documentation
/studio/checkout/advancedText duplicate Read documentation
/docs/checkout/pay-later/us/Subdomain Text duplicate Read documentation
/docs/checkout/pay-with-venmo/Subdomain Text duplicate Read documentation
/community/blog/pyusd-quick-st...Text duplicate Read documentation
/docs/checkout/apm/apple-pay/Subdomain Text duplicate Read documentation
/docs/checkout/apm/google-pay/Subdomain Text duplicate Read documentation
/docs/multiparty/Subdomain Text duplicate Read documentation
/docs/checkout/apm/Subdomain Text duplicate Read documentation
/docs/subscriptions/Subdomain Text duplicate Read documentation
/docs/invoicing/Subdomain Text duplicate Read documentation
/sdk/donate/Subdomain Text duplicate Read documentation
/docs/payouts/Subdomain Text duplicate Read documentation
/docs/in-person/Subdomain Text duplicate Read documentation
/docs/checkout/save-payment-me...Subdomain Text duplicate Read documentation
/docs/disputes/Subdomain Text duplicate Read documentation
/docs/reports/Subdomain Text duplicate Read documentation
/docs/log-in-with-paypal/Subdomain Text duplicate Read documentation
/api/rest/sandbox/codespaces/Subdomain Text duplicate Codespaces
/tools/vscode/Subdomain VSCode
/api/rest/postman/Subdomain Postman
/community/blogblogs
/video/home/videos
/community/community
/community/champions/experts
/community/events/events
https://www.paypal-community.c...External Subdomain forums
/support/support
https://www.paypal.com/myaccou...External Subdomain PayPal Privacy Policy
/docs/online/Text duplicate Online
/docs/in-person/Subdomain Text duplicate In-Person
/docs/multiparty/Subdomain Text duplicate Multiparty
/docs/3rd-party/Subdomain 3rd-party
/docs/payouts/Subdomain Text duplicate Payouts
/docs/disputes/Subdomain Text duplicate Disputes
/docs/reports/Subdomain Text duplicate Reports
/docs/log-in-with-paypal/Subdomain Text duplicate Identity
/docs/tracking/Subdomain Text duplicate Tracking
/docs/archive/Subdomain Archive
/tools/sandbox/Sandbox
https://www.paypal.com/apex/ho...External Subdomain API executor
https://demo.paypal.com/us/dem...External Subdomain Demo portal
/tools/sandbox/negative-testing/Subdomain Negative testing
/api/rest/sandbox/codespaces/Subdomain Text duplicate Codespaces
/tools/vscode/Subdomain Text duplicate VS Code Extension
/api/rest/sandbox/card-testing/Subdomain Credit card generator
/api/rest/webhooks/Subdomain Text duplicate Webhooks
https://www.paypal-status.com/...External Subdomain Text duplicate API Status
/tools/dropzone/Subdomain Secure file transfer
/api/rest/Subdomain Text duplicate REST APIs
/sdk/js/Subdomain Text duplicate JavaScript SDK
/api/nvp-soap/Subdomain Text duplicate NVP/SOAP APIs
/sdk/donate/Subdomain Text duplicate Donate SDK
https://graphql.braintreepayme...External Subdomain Braintree Graph
/community/home/Subdomain Community home
/community/blogs/Subdomain Text duplicate Blog
/community/events/Subdomain Text duplicate Events
/community/champions/Subdomain Text duplicate Champions
/video/home/Subdomain Text duplicate Videos
/referenceReference
https://www.paypal.com/External Subdomain Text duplicate PayPal.com
https://www.paypal.com/myaccou...External Subdomain Privacy
https://www.paypal.com/myaccou...External Subdomain Cookies
/support/Subdomain Text duplicate Support
https://www.paypal.com/us/weba...External Subdomain Legal
https://www.paypal.com/us/smar...External Subdomain Contact
https://www.paypal.com/myaccou...External Subdomain Manage all cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://developer.paypal.com/home/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.76 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (167 kB).

HTTP Response Header

NameValue
content-encodinggzip
accept-chsec-ch-ua-full, sec-ch-ua-arch, sec-ch-ua-model, sec-ch-ua-platform-version, sec-ch-ua-full-version, sec-ch-ua-full-version-list, sec-ch-ua-bitness, sec-ch-ua-wow64
x-xss-protection1; mode=block
cache-controlmax-age=0, no-cache, no-store, must-revalidate
set-cookie61 Characters
paypal-debug-idd16ce6dcc80a5
content-typetext/html; charset=utf-8
origin-trialAlIogV3KFtnbfVCyl9Z2NprE7FD8PYCt+TQiYdE3ppeJjJ0xJKcthYwOxXpRCNopxVWdOIENMcNSvQCGAmj0fw0AAAB2eyJvcmlnaW4iOiJodHRwczovL3BheXBhbC5jb206NDQzIiwiZmVhdHVyZSI6IlNlbmRGdWxsVXNlckFnZW50QWZ0ZXJSZWR1Y3Rpb24iLCJleHBpcnkiOjE2ODQ4ODYzOTksImlzU3ViZG9tYWluIjp0cnVlfQ==
x-content-type-optionsnosniff
traceparent00-0000000000000000000d16ce6dcc80a5-1242e98086cb9390-01
x-frame-optionsSAMEORIGIN
permissions-policych-ua-platform-version=(self "https://c.paypal.com"),ch-ua-arch=(self "https://c.paypal.com"),ch-ua-wow64=(self "https://c.paypal.com"),ch-ua-model=(self "https://c.paypal.com"),ch-ua-bitness=(self "https://c.paypal.com"),ch-ua-full-version=(self "https://c.paypal.com"),ch-ua-full-version-list=(self "https://c.paypal.com")
content-security-policybase-uri 'self' https://*.paypal.com; connect-src 'self' https://*.braintreegateway.com https://*.braintree-api.com https://*.paypal.com https://*.paypalobjects.com https://*.google-analytics.com https://nexus.ensighten.com https://*.algolianet.com https://*.algolia.net https://insights.algolia.io https://*.qualtrics.com https://www.paypal-experience.com https://api.sprig.com; default-src 'self' https://assets.braintreegateway.com https://*.paypal.com https://*.paypalobjects.com; form-action 'self' https://*.paypal.com https://*.eloqua.com https://*.paypal-mktg.com; frame-src 'self' https://www.google.com/recaptcha/ https://recaptcha.google.com/recaptcha/ https://codepen.io/braintree/ https://*.braintreegateway.com https://*.paypal.com https://*.paypalobjects.com https://www.youtube-nocookie.com https://*.qualtrics.com https://*.paypal-support.com https://www.paypal-experience.com/; img-src 'self' https: data:; object-src 'none'; script-src 'nonce-rgqh/GrMw1IIhhD50hs5X7tcIVNvE3sY9YGa9vIHnexk6PVD' 'self' https://www.google.com/recaptcha/ https://www.gstatic.com/recaptcha/ https://*.paypal.com https://*.paypalobjects.com 'unsafe-inline' 'unsafe-eval'; style-src 'self' https://*.braintreegateway.com https://*.paypal.com https://*.paypalobjects.com https://fonts.googleapis.com 'unsafe-inline' 'unsafe-eval'; font-src 'self' https://fonts.gstatic.com https://*.paypal.com https://*.paypalobjects.com; upgrade-insecure-requests;; report-uri https://www.paypal.com/csplog/api/log/csp
strict-transport-securitymax-age=31536000
accept-rangesbytes
dateThu, 26 Sep 2024 09:55:07 GMT
via1.1 varnish
x-served-bycache-fra-etou8220159-FRA, cache-fra-etou8220087-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1727344507.033923,VS0,VE961
varyAccept-Encoding, Accept-Encoding
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 315 referring domains.
This page has 639 backlinks.
This page has backlinks from 284 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent: *
Disallow: /*/adyen
Disallow: /*/aib-af
Disallow: /*/aib-bf
Disallow: /*/amex-express-checkout
Disallow: /*/apac
Disallow: /*/archive
Disallow: /*/braintree/articles/au/change-your-bank-account/
Disallow: /*/braintree/articles/au/chargebacks-retrievals-prearbs/
Disallow: /*/braintree/articles/au/overview/
Disallow: /*/braintree/articles/au/pricing-fees/
Disallow: /*/braintree/articles/au/reconciliation/
Disallow: /*/braintree/articles/au/statements/
Disallow: /*/braintree/articles/au/transactions/
Disallow: /*/braintree/articles/au/transactions/accepted-payment-methods/
Disallow: /*/braintree/articles/au/transactions/descriptors/
Disallow: /*/braintree/articles/au/settlement-funding-timeline/
Disallow: /*/braintree/articles/guides/single-sign-on-sso/
Disallow: /*/br
Disallow: /*/braintree/docs/guides/apple-pay/decrypted-server-side/
Disallow: /*/braintree/docs/guides/apple-pay/provision-for-decrypted/
Disallow: /*/braintree/docs/guides/barcode-scanning/
Disallow: /*/braintree/docs/guides/credit-cards/submit-for-partial-settlement/
Disallow: /*/braintree/docs/guides/disputes/paypal-disputes/
Disallow: /*/braintree/docs/guides/examples/
Disallow: /*/braintree/docs/guides/extend/forward-api/braintree-api-forwarding/
Disallow: /*/braintree/docs/guides/facebook-login/
Disallow: /*/braintree/docs/guides/hosted-fields/upgrading-from-custom/
Disallow: /*/braintree/docs/guides/initial-theming-and-configuration/
Disallow: /*/braintree/docs/guides/installation-without-cocoapods/
Disallow: /*/braintree/docs/guides/launch-checklist/
Disallow: /*/braintree/docs/guides/local-payment-methods/client-side-smart/
Disallow: /*/braintree/docs/guides/masterpass/client-side/
Disallow: /*/braintree/docs/guides/overview/
Disallow: /*/braintree/docs/guides/paypal/paypal-credit/
Disallow: /*/braintree/docs/guides/paypal-commerce-delegate/
Disallow: /*/braintree/docs/guides/product-cards/
Disallow: /*/braintree/docs/guides/setup/
Disallow: /*/braintree/docs/guides/url-specs/
Disallow: /*/braintree/docs/guides/venmo-one-touch/
Disallow: /*/braintree/docs/guidesvenmo/submit-for-partial-settlement
Disallow: /*/braintree/docs/reference/general/airline-itinerary-data
Disallow: /*/braintree/docs/reference/general/association-filtering
Disallow: /*/braintree/docs/reference/general/level-2-and-3-processing
Disallow: /*/braintree/docs/reference/general/network-tokenization/
Disallow: /*/braintree/docs/reference/general/webhooks/local-payment-methods/
Disallow: /*/braintree/docs/reference/general/paypal-advanced-options/payee/
Disallow: /*/braintree/docs/reference/general/paypal-advanced-options/paypal-order/
Disallow: /*/braintree/docs/reference/general/lodging-data
Disallow: /*/braintree/docs/start/checkout-ui-comparison
Disallow: /*/braintree/docs/test-pages/main
Disallow: /*/braintree-marketplace/
Disallow: /*/chase
Disallow: /*/elo
Disallow: /*/express-checkout
Disallow: /*/functions
Disallow: /*/hipercard-and-hiper
Disallow: /*/limited-release
Disallow: /*/mass-pay
Disallow: /*/mobile
Disallow: /*/moneris
Disallow: /*/nab
Disallow: /*/paypal-commerce-channel-api
Disallow: /*/paypal-commerce-ios
Disallow: /*/permissions-service
Disallow: /*/reference/request/credit-card-verification/create/
Disallow: /*/reference/request/transaction/update-details/
Disallow: /*/reference/response/transaction-level-fee-report-row/
Disallow: /*/reference/response/amex-express-checkout-card/
Disallow: /*/webapps/
Disallow: /*/wells-flat
Disallow: /*/wells-ic
Sitemap: https://www.example.com/sitemap.xml
Host: https://developer.paypal.com

Search preview

developer.paypal.com › home
PayPal Developer
Learn how to create and integrate scalable PayPal checkout solutions for web and mobile applications.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
PayPal75%Check
PayPal Developer64%Check
accept paypal58%Check
Developer56%Check
Pay Later53%Check
customers pay53%Check
check52%Check
Checkout50%Check
Payment Solution49%Check
Learn48%Check

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