Ebayadvertising.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
72% 
Page structure
78% 
Link structure
71% 
Server
87% 
External factors
64% 
SEO Score
Response time
3.64 s
File size
96.70 kB
Words
1190
Media files
21
Number of links
70 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
eBay Advertising - Advertising solutions to help sellers grow their business
The page title should be shorter than 580 pixels. It is 665 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
eBay Advertising connects brands and sellers with 132M+ shoppers across the world. Our advertising solutions help sellers grow their business on eBay.
The length of the meta description is perfect. (941 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ebayadvertising.com/en/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptioneBay Advertising connects brands and sellers with 132M+ shoppers across the world. Our advertising solutions help sellers grow their business on eBay.
generatorWPML ver:4.6.13 stt:1,69,68,67,4,70,27,2;
article:modified_time2024-08-28T22:43:14+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleeBay Advertising
og:descriptioneBay Advertising connects brands and sellers with 132M+ shoppers across the world. Our advertising solutions help sellers grow their business on eBay.
og:urlhttps://www.ebayadvertising.com/en/
og:site_nameeBay Ads
og:imagehttps://www.ebayadvertising.com/wp-content/uploads/2024/07/ebay-advertising-og-image.png
og:image:width1200
og:image:height628
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Copyright © 1995-2024 eBay Inc. All Rights Reserved. Accessibility, Us...
This page contains 1190 words. That's ok.
34.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 18.58 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...oads/2024/06/ebay-advertising-logo-1.svgsite logo
.../uploads/2019/03/hero-data-solutions.jpgNo alt attribute provided
.../2023/11/Shutterstock-Image-1200x800.jpgrule based listings for smart targeting
...0/08/shutterstock_450534457-1200x800.jpgNo alt attribute provided
.../04/shutterstock_1958672323-1200x800.jpgMan sitting on couch using his tablet
...loads/2024/03/Tinuiti_Banner-295x198.pngNo alt attribute provided
/wp-content/uploads/2024/03/CPO-295x153.pngNo alt attribute provided
...ory_1200x627_Q4_2023_1027_R1-295x213.pngThe Gaming Archive grew sales by 15% with Promoted Listings Advanced on eBay
...nt/uploads/2023/06/Rarewaves-295x213.pngNo alt attribute provided
...ot-2023-03-01-at-10.20.36-AM-295x213.pngTrading Cards seller
/wp-content/uploads/2022/08/logo.pngLogo of JCS Computer Store
...Wireless-logo-color-resize-1-295x213.pngLogo of Little Smokey Wireless
...uploads/2022/06/Ebay-Blog-02-295x213.jpgCollage of Ultimate Product brands
...oads/2024/06/ebay-advertising-logo-1.svgsite logo
...oads/2024/06/ebay-advertising-logo-1.svgsite logo
.../ebayadvertising/src/images/flags/en.svgen
...ayadvertising/src/images/flags/en-gb.svgen-gb
.../ebayadvertising/src/images/flags/fr.svgfr
.../ebayadvertising/src/images/flags/it.svgit
.../ebayadvertising/src/images/flags/es.svges
...ayadvertising/src/images/flags/en-au.svgen-au

Page structure

H1 heading
(Critically important)
Growth starts here.
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Growth starts here.
H2 Discover the tools to help your business grow.
H2 Uncover what buyers are searching for.
H2 Leverage billions of insights to reach millions of shoppers.
H2 From stocked up to sold out.
H3 Success stories
H3 Boost your sales with Promoted Listings
H3 Select Language
H3 About Cookies
H3 Necessary
H3 Marketing
H3 Analytics
H3 Preferences
H3 Unclassified
H3 Google Analytics
H6 Sales for a top electronic seller grew by 222% with priority campaigns.
H6 CPO Outlets achieves 11x ROAS and drives new eBay sales with Promoted Offsite.
H6 The Gaming Archive grew sales by 15% with promoting their listings with a priority strategy.
H6 Rarewaves combines Promoted Listings with a general strategy and eBay seller coupons to drive 67% increase in sales velocity.
H6 Promoted Listings grew the sales volume for this Trading Cards seller by 92%
H6 Promoted Listings helped a passionate electronics seller increase sales by 50%
H6 Littlesmokey78 uses eBay Ads to drive sales, increase clicks by 30%
H6 How Ultimate Products grew their business with Promoted Listings
H6 Sources
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
/en/Subdomain IMG-ALT site logo
/en/ad-solutions/Subdomain Ad Solutions
/en/ad-solutions/ad-types/Subdomain Ad Types
/en/ad-solutions/ad-types/prom...Subdomain Promoted Listings with a general strategy
/en/ad-solutions/ad-types/prom...Subdomain Promoted Listings with a priority strategy
/en/ad-solutions/ad-types/prom...Subdomain Promoted Offsite
/en/ad-solutions/ways-to-adver...Subdomain Ways to Advertise
/en/stories/Subdomain Success Stories
/en/solution-providers/Subdomain Solution providers
/en/blog/Subdomain Blog
/en/resources/Subdomain Resources
/en/release_notes/Subdomain Release Notes
/en/advertising-policies/Subdomain Advertising Policies
https://pages.ebay.com/seller-...External Subdomain Seller Center
https://community.ebay.com/External Subdomain Seller Community
/contact-the-team/Contact Us
/en/ad-solutions/Subdomain Text duplicate Ad Solutions
/en/ad-solutions/ad-types/Subdomain Text duplicate Ad Types
/en/ad-solutions/ad-types/prom...Subdomain Text duplicate Promoted Listings with a general strategy
/en/ad-solutions/ad-types/prom...Subdomain Text duplicate Promoted Listings with a priority strategy
/en/ad-solutions/ad-types/prom...Subdomain Text duplicate Promoted Offsite
/en/ad-solutions/ways-to-adver...Subdomain Text duplicate Ways to Advertise
/en/stories/Subdomain Text duplicate Success Stories
/en/solution-providers/Subdomain Text duplicate Solution providers
/en/blog/Subdomain Text duplicate Blog
/en/resources/Subdomain Text duplicate Resources
/en/release_notes/Subdomain Text duplicate Release Notes
/en/advertising-policies/Subdomain Text duplicate Advertising Policies
https://pages.ebay.com/seller-...External Subdomain Text duplicate Seller Center
https://community.ebay.com/External Subdomain Text duplicate Seller Community
/about-us/About Us
/subscribe/Subscribe
/contact-the-team/Text duplicate Contact Us
/en/ad-solutions/ad-types/Subdomain Discover our ad types
/en/blog/New window Subdomain Advertising Insights
/en/stories/sales-for-a-top-el...Subdomain No Text
/en/stories/sales-for-a-top-el...Subdomain Sales for a top electronic seller grew by 222% with priority campaigns.
/en/stories/cpo-outlet-achieve...Subdomain No Text
/en/stories/cpo-outlet-achieve...Subdomain CPO Outlets achieves 11x ROAS and drives new eBay sales with Promoted Offsite.
/en/stories/the-gaming-archive...Subdomain IMG-ALT The Gaming Archive grew sales by 15% with Promoted Listings Advanced on eBay
/en/stories/the-gaming-archive...Subdomain The Gaming Archive grew sales by 15% with promoting their listings with a priority strategy.
/en/stories/rarewaves-combines...Subdomain No Text
/en/stories/rarewaves-combines...Subdomain Rarewaves combines Promoted Listings with a general strategy and eBay seller coupons to drive 67% increase in sales velocity.
/en/stories/promoted-listings-...Subdomain IMG-ALT Trading Cards seller
/en/stories/promoted-listings-...Subdomain Promoted Listings grew the sales volume for this Trading Cards seller by 92%
/en/stories/promoted-listings-...Subdomain IMG-ALT Logo of JCS Computer Store
/en/stories/promoted-listings-...Subdomain Promoted Listings helped a passionate electronics seller increase sales by 50%
/en/stories/learn-how-littlesm...Subdomain IMG-ALT Logo of Little Smokey Wireless
/en/stories/learn-how-littlesm...Subdomain Littlesmokey78 uses eBay Ads to drive sales, increase clicks by 30%
/en/stories/how-ultimate-produ...Subdomain IMG-ALT Collage of Ultimate Product brands
/en/stories/how-ultimate-produ...Subdomain How Ultimate Products grew their business with Promoted Listings
/en/stories/Subdomain Explore
https://ebay.com/sh/ads/dashboardNew window External Get started
/en/Subdomain Text duplicate IMG-ALT site logo
/en/ad-solutions/Subdomain Advertising Solutions
/en/blog/Subdomain Text duplicate Blog
/en/stories/Subdomain Text duplicate Success Stories
/en/resources/Subdomain Text duplicate Resources
/en/advertising-policies/Subdomain Ad Policies
/en/about-us/Subdomain Text duplicate About Us
https://careers.ebayinc.com/ad...External Subdomain Careers
/en/contact-the-team/Subdomain Text duplicate Contact Us
/subscribe/New window Subdomain Text duplicate Subscribe
https://www.ebayinc.com/access...New window External Subdomain Accessibility
https://pages.ebay.com/help/po...New window External Subdomain User Agreement
https://pages.ebay.com/help/po...New window External Subdomain Privacy
https://www.ebayads.com/cookie...New window External Subdomain Cookies
https://www.ebay.com/adchoice/...New window External Subdomain Do not sell my personal information
https://www.ebay.com/adchoiceNew window External Subdomain AdChoice
/en/Subdomain Text duplicate IMG-ALT site logo
/en/about-us/Subdomain Text duplicate About Us
https://careers.ebayinc.com/ad...External Subdomain Text duplicate Careers
/en/contact-the-team/Subdomain Text duplicate Contact Us
/subscribe/New window Subdomain Text duplicate Subscribe
https://www.ebayinc.com/access...New window External Subdomain Text duplicate Accessibility
https://pages.ebay.com/help/po...New window External Subdomain Text duplicate User Agreement
https://pages.ebay.com/help/po...New window External Subdomain Text duplicate Privacy
https://www.ebayads.com/cookie...New window External Subdomain Text duplicate Cookies
https://www.ebay.com/adchoice/...New window External Subdomain Text duplicate Do not sell my personal information
https://www.ebay.com/adchoiceNew window External Subdomain Text duplicate AdChoice
/en/Subdomain USA
/en-gb/Subdomain United Kingdom
/fr/Subdomain France
/it/Subdomain Italy
/es/Subdomain Spain
/en-au/Subdomain Australia
/cookie-settingsthird-party advertising
/cookie-settingsTrivial anchor text
Read More
/cookie-settingsCustomise my choices

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ebayadvertising.com/en/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (3.64 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (97 kB).

HTTP Response Header

NameValue
dateSat, 31 Aug 2024 12:30:19 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
referrer-policystrict-origin-when-cross-origin
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-powered-byWP Engine
strict-transport-securitymax-age=31536000
link<https://www.ebayadvertising.com/en/>; rel=shortlink
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 1
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8bbd07fbad219f40-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 18 referring domains.
This page only has 427 backlinks.
This page only has few backlinks from 17 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Similar sites

Search preview

www.ebayadvertising.com
eBay Advertising - Advertising solutions to help sellers grow their...
eBay Advertising connects brands and sellers with 132M+ shoppers across the world. Our advertising solutions help sellers grow their business on eBay.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
grow81%Check
eBay75%Check
eBay Advertising72%Check
help sellers grow71%Check
Seller68%Check
Advertising65%Check
help65%Check
business65%Check
solutions help sellers grow65%Check
help sellers63%Check
Show more keywords and terms

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