Exed.hbs.edu - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
81% 
Page structure
58% 
Link structure
33% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.21 s
File size
268.70 kB
Words
553
Media files
12
Number of links
74 internal / 38 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Executive Education - Harvard Business School
The length of the page title is perfect. (428 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Harvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
The length of the meta description is perfect. (855 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.exed.hbs.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verification38opsSG5o1Kj2Jm8TFyB1ZLw4s9J_zGxlYV6RwyIPAY
msapplication-TileColor#a41034
msapplication-TileImagehttps://webassets.hbs.edu/sites/exed/images/mstile-144x144.png
msapplication-confighttps://webassets.hbs.edu/sites/exed/images/browserconfig.xml
theme-color#A41034
robotsnoarchive
og:urlhttps://www.exed.hbs.edu/
PageBuildDateTime2024-06-13 18:14:41Z on
HBSSearchSuggestUrlhttps://www.exed.hbs.edu/search
facebook-domain-verificationdk49g7a5mm4wvnjz37ttj2aam57g7e
descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
HBSSearchUrlhttps://www.exed.hbs.edu/search
viewportwidth=device-width,initial-scale=1
langen
twitter:urlhttps://www.exed.hbs.edu/
twitter:site@HBSExecEd
twitter:site:id39588192
twitter:titleExecutive Education - Harvard Business School
twitter:imagehttps://www.exed.hbs.edu/SiteCollectionImages/study-session/negotiation_2102.jpg
twitter:descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
twitter:cardsummary_large_image
fb:profile_id87735199927
og:site_nameHBS Executive Education
og:titleExecutive Education - Harvard Business School
og:imagehttps://www.exed.hbs.edu/SiteCollectionImages/study-session/negotiation_2102.jpg
og:descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
og:typewebsite
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are 4 text duplicates on this page:
  • Duplicate: Discover the advantages of a global peer network, our world-renowned f...
This page contains 553 words. That's ok.
21.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ramework/1.0/images/hbs-shield-3line.svgNo alt attribute provided
...101/6F64443581DC7F0C3790BBB7EB06EC0A.jpgclose up of a male and female executive in the classroom
...101/FC05785E62F392C308ACD4A2838ABEB4.jpgA diverse group of executives walking on the HBS campus
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64HBS Baker Library main entrance
data:[...] Base64HBS Baker Library main entrance
data:[...] Base64HBS Baker Library main entrance
data:[...] Base64HBS Baker Library main entrance
.../headers/images/footer_baker_172x160.jpgCampus Map

Page structure

H1 heading
(Critically important)
Executive Education
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 31 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Executive Education
H4 Application Deadline Passed
H4 Accepting Applications
H4 Accepting Applications Duplicate text
H4 Accepting Applications Duplicate text
H4 Limited Availability
H4 Accepting Applications Duplicate text
H5 Programs for Individuals
H5 Comprehensive Leadership Programs
H5 Topic-Focused Programs
H5 Regional Programs
H5 Virtual Programs
H5 Certificate of Management Excellence
H5 Corporate Director Certificate
H5 Digital Transformation Certificate
H5 Programs for Organizations
H5 HBS Experience
H5 The Value
H5 The Learning Experience
H5 The Virtual Experience
H5 Alumni Network
H5 Admitted? Plan Your Stay
H5 Insights
H5 Faculty
H5 Admissions
H5 Admissions Requirements
H5 Admissions Process
H5 International Applicants
H5 Payment, Cancellation, and Deferral
H5 Already Admitted
H5 Participant Stories
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (38) on this page.
LinkAttributesAnchor text
https://www.exed.hbs.edu/Anchor Skip to Main Content
https://www.hbs.edu/External Subdomain No Text
https://www.hbs.edu/Pages/defa...External Subdomain HBS Home
https://www.hbs.edu/about/Page...External Subdomain About
https://www.hbs.edu/about/acad...External Subdomain Academic Programs
https://www.alumni.hbs.edu/Pag...External Subdomain Alumni
https://www.hbs.edu/faculty/Pa...External Subdomain Faculty & Research
https://www.library.hbs.edu/External Subdomain Baker Library
https://www.alumni.hbs.edu/giv...External Subdomain Giving
https://hbr.org/External Harvard Business Review
https://www.hbs.edu/about/init...External Subdomain Initiatives
https://www.hbs.edu/news/Pages...External Subdomain News
https://www.hbs.edu/recruiting...External Subdomain Recruit
https://www.hbs.edu/maps/External Subdomain Map / Directions
https://www.exed.hbs.edu/Executive Education
/apply-loginApply / Log-in
/program-finderProgram Finder
https://www.exed.hbs.edu/blogBlog
https://info.exed.hbs.edu/emai...External Subdomain Subscribe
/health-safetyHealth & Safety
/frequently-asked-questions/FAQs
https://www.exed.hbs.edu/Text duplicate Executive Education
/programs-individuals/Programs for Individuals
/programs-organizations/Programs for Organizations
/hbs-experience/HBS Experience
https://www.exed.hbs.edu/faculty/Faculty
/admissions/Admissions
/participant-stories/Participant Stories
/programs-individuals/Text duplicate Programs for Individuals
/comprehensive-leadership-prog...Comprehensive Leadership Programs
/topic-focused-programsTopic-Focused Programs
/regional-programsRegional Programs
/virtual-programsVirtual Programs
/certificate-management-excell...Certificate of Management Excellence
/corporate-director-certificateCorporate Director Certificate
/digital-transformation-certif...Digital Transformation Certificate
/programs-organizations/Text duplicate Programs for Organizations
/hbs-experience/Text duplicate HBS Experience
/hbs-experience/valueThe Value
/hbs-experience/learning-exper...The Learning Experience
/hbs-experience/virtual-experi...The Virtual Experience
/hbs-experience/alumni-network/Alumni Network
/hbs-experience/admitted-plan-...Admitted? Plan Your Stay
/insights/Insights
https://www.exed.hbs.edu/faculty/Text duplicate Faculty
/admissions/Text duplicate Admissions
/admissions/requirementsAdmissions Requirements
/admissions/admissions-processAdmissions Process
/admissions/international-appl...International Applicants
/admissions/payment-cancellati...Payment, Cancellation, and Deferral
/admissions/already-admittedAlready Admitted
/participant-stories/Text duplicate Participant Stories
https://www.exed.hbs.edu/Text duplicate Executive Education
https://www.hbs.edu/External Subdomain Harvard Business School
https://www.exed.hbs.edu/Text duplicate Executive Education
https://www.hbs.edu/External Subdomain Text duplicate Harvard Business School
https://www.exed.hbs.edu/Text duplicate Executive Education
/programs-individuals/Subdomain IMG-ALT close up of a male and female executive in the classroom
/programs-individuals/Subdomain Text duplicate Programs for Individuals
/programs-individuals/Subdomain Learn More
/programs-organizations/Subdomain IMG-ALT A diverse group of executives walking on the HBS campus
/programs-organizations/Subdomain Text duplicate Programs for Organizations
/programs-organizations/Subdomain Text duplicate Learn More
/documents/full-program-schedu...View Full Program Schedule
/insights/risk-management-corp...Subdomain No Text
/insights/risk-management-corp...Subdomain Trivial anchor text
Read More
/participant-stories/advanced-...Subdomain No Text
/participant-stories/advanced-...Subdomain Read Her Story
https://info.exed.hbs.edu/corp...External Subdomain No Text
https://info.exed.hbs.edu/corp...External Subdomain Download Brochure
/blog/post/discover-upcoming-h...No Text
/blog/post/discover-upcoming-h...Text duplicate Trivial anchor text
Read More
/hbs-experience/Subdomain IMG-ALT HBS Baker Library main entrance
/hbs-experience/Subdomain Text duplicate Learn More
/hbs-experience/Subdomain Text duplicate Learn More
/hbs-experience/Subdomain Text duplicate Learn More
/hbs-experience/Subdomain Text duplicate Learn More
/disruptive-innovation/Subdomain Disruptive Innovation: Strategies for a Successful Enterprise
/loading?initurl=(https://form...Text duplicate Download Brochure
/investment-management-workshop/Subdomain Investment Management Workshop
/loading?initurl=(https://form...Text duplicate Download Brochure
/growing-purposeful-leader/Subdomain Growing as a Purposeful Leader
/loading?initurl=(https://form...Text duplicate Download Brochure
/driving-corporate-performance/Subdomain Driving Corporate Performance: Aligning Scorecards and Structure fo...
/loading?initurl=(https://form...Text duplicate Download Brochure
/compensation-committees/Subdomain Compensation Committees: New Challenges, New Solutions
/loading?initurl=(https://form...Text duplicate Download Brochure
/managing-sales-teams-distribu...Subdomain Managing Sales Teams and Distribution Channels
/loading?initurl=(https://form...Text duplicate Download Brochure
/frequently-asked-questions/Subdomain View Frequently Asked Questions
https://info.exed.hbs.edu/emai...External Subdomain Subscribe to Our Emails
https://www.exed.hbs.edu/Anchor Back to Top
https://www.hbs.edu/maps/External Subdomain IMG-ALT Campus Map
/contact-usContact Us
https://www.hbs.edu/tour/Pages...External Subdomain Virtual Tour
https://www.hbs.edu/maps/External Subdomain Map & Directions
https://www.hbs.edu/about/Page...External Subdomain More Contact Information
https://www.facebook.com/HBSEx...External Subdomain No Text
https://twitter.com/HBSExecEd/External No Text
https://www.youtube.com/user/H...External Subdomain No Text
https://www.linkedin.com/schoo...External Subdomain No Text
https://instagram.com/hbsexecedExternal No Text
https://itunes.apple.com/us/po...External Subdomain No Text
https://www.tiktok.com/@harvar...External Subdomain No Text
https://community.alumni.harva...External Subdomain Make a Gift
https://www.hbs.edu/siteindex/External Subdomain Site Map
https://www.hbs.edu/employment/External Subdomain Jobs
https://www.harvard.edu/External Subdomain Harvard University
https://trademark.harvard.edu/...External Subdomain Trademarks
https://www.hbs.edu/about/camp...External Subdomain Policies
https://accessibility.harvard....External Subdomain Accessibility
https://accessibility.huit.har...External Subdomain Digital Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.exed.hbs.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (269 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=utf-8
dateThu, 13 Jun 2024 22:14:41 GMT
cache-controlmax-age=3600,stale-if-error=7200
content-languageen
x-hbs-trace-idRoot=1-666b6f51-5556b42a2086e3350e6d32ce
x-hbs-version0.5.440
serverwebdev-engine
x-rewrite-from/
x-rewrite-to/Pages/default.aspx
strict-transport-securitymax-age=86400
x-hbs-branchmaster
x-hbs-page-quota15
x-hbs-concurrent1
x-frame-optionsDENY
referrer-policystrict-origin-when-cross-origin
x-robots-tagnoarchive
x-notcachedqueries-header0
x-hbs-duration380
x-hbs-network-calls1
x-hbs-cache-namespace098139ea
content-encodinggzip
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 c5c25772c7f14e267596e0f8ce51d9bc.cloudfront.net (CloudFront)
x-amz-cf-popFRA53-C1
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age2924
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,071 referring domains.
This page has 41,595 backlinks.
This page has backlinks from 1,274 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent: *
Crawl-delay: 1
Disallow: */Documents/*
Disallow: */documents/*
Disallow: /sys-monitor.aspx
Disallow: /self-monitor.aspx
Disallow: /blank.aspx
Disallow: /templates.aspx
Disallow: /router.aspx
Disallow: */search.aspx*
Disallow: */help.aspx
Disallow: */foresee*
Disallow: */*-thanks
Disallow: */noapply
Disallow: */*-pdf
Disallow: */*hbr-*.pdf
Disallow: */*-brochure.pdf
Disallow: */*-curriculum.pdf
Disallow: */*-search-data.aspx
Disallow: /assets
Disallow: /about-us
Disallow: /Style%20Library/*
Disallow: /_layouts
Disallow: /campaign
Disallow: /category/Pages
Disallow: /redirects
Disallow: /updates
Disallow: /ReusableContent
Allow: /Style%20Library/hbs/js/exed.js
Allow: /pf-widget-filters.aspx
Sitemap: https://www.exed.hbs.edu/sitemap.xml

Search preview

www.exed.hbs.edu
Executive Education - Harvard Business School
Harvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Executive75%Check
Executive Education74%Check
Harvard58%Check
Business58%Check
Harvard Business58%Check
Business School58%Check
Harvard Business School58%Check
Program56%Check
Programs54%Check
HBS54%Check

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