Info.fairtrade.net - SEO Checker

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Overview of the SEO Check
Meta information
96% 
Page quality
61% 
Page structure
50% 
Link structure
96% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.40 s
File size
24.20 kB
Words
408
Media files
10
Number of links
50 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Info.fairtrade.net Homepage
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
This website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.
The length of the meta description is perfect. (762 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://info.fairtrade.net/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
theme-color#ffffff
MobileOptimized320
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, viewport-fit=cover, target-densitydpi=device-dpi, shrink-to-fit=no
msapplication-config/assets/other/browserconfig.xml
descriptionThis website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.
keywordsfair trade,fairtrade,comercio justo,commerce equitable,sustainable shopping
langen
twitter:cardsummary
twitter:site@@Fairtrade
twitter:creator@@Fairtrade
twitter:titleInfo.fairtrade.net Homepage
twitter:descriptionThis website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.
twitter:urlhttps://info.fairtrade.net/
og:typewebsite
og:site_nameFairtrade International
og:urlhttps://info.fairtrade.net/
og:titleInfo.fairtrade.net Homepage
og:descriptionThis website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.
og:localeen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 408 words on this page. Good pages should have about 800 words of useful content.
34.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, viewport-fit=cover, target-densitydpi=device-dpi, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/icons/icon20x24px-exported.jpgNo alt attribute provided
...neous/27543-coffee-nursery-crop-1440.jpg27543 coffee nursery crop 1440Thom Alva
...aneous/25829_BrazilMangoPicking_1440.jpg25829 Brazilmangopicking 1440Image © Maurice Ressel
...easer25/WomenCoffeeFarmers_13055_570.jpgWomencoffeefarmers 13055 570
...ver/_teaser25/ShakingHands_26399_570.jpgShakinghands 26399 570
...teaser25/WomanBananaWorker_20309_570.jpgWomanbananaworker 20309 570
...r25/RiceFarmerBuildingMark_20839_570.jpgRicefarmerbuildingmark 20839 570
...easer50/ThreeGingerFarmers_25314_570.jpgThreegingerfarmers 25314 570
...orkersPackingRiceWarehouse_20794_570.jpgWorkerspackingricewarehouse 20794 570
...cellaneous/22999_CoffeeCherries_1440.jpgImage of farmer scooping coffee cherriesImage © Sean Hawkey

Page structure

H1 heading
(Critically important)
Choosing a fairer future through trade
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Choosing a fairer future through trade
H1 Ready to apply for Fairtrade certification?
H3 Thank you for choosingFairtrade
H3 What is Fairtrade?
H3 Where we work
H3 Fairtrade products
H3 Our impact
H3 For producers
H3 For businesses
H3 Contact
H3 Social Media
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://info.fairtrade.net/Fairtrade
https://info.fairtrade.net/Anchor Skip to navigation (n)
https://info.fairtrade.net/Anchor Skip to content (c)
https://info.fairtrade.net/Anchor Skip to footer (f)
https://info.fairtrade.net/whatWhat is Fairtrade?
/what/how-fairtrade-worksHow Fairtrade works
/what/the-fairtrade-marksThe Fairtrade Marks
/what/how-fairtrade-differs-fr...How Fairtrade differs from other labels
/what/report-misuse-of-the-marksReport misuse of the Marks
/what/fairtrade-sourcingFairtrade sourcing
/what/fairtrade-products-and-i...Fairtrade products and ingredients
/what/traceability-in-fairtrad...Traceability in Fairtrade supply chains
https://info.fairtrade.net/whereWhere we work
/productProducts
/product/bananasBananas
/product/carbon-creditsCarbon credits
/product/cocoaCocoa
/product/coffeeCoffee
/product/composite-productsComposite products
/product/cottonCotton
/product/flowers-and-plantsFlowers and plants
/product/fruit-and-juicesFruit and juices
/product/goldGold and precious metals
/product/herbs-and-spicesHerbs and spices
/product/honeyHoney
/product/nuts-and-oilsNuts and oils
/product/quinoaQuinoa
/product/riceRice
/product/sports-ballsSports balls
/product/sugarSugar
/product/teaTea
/product/textilesTextiles
/product/vegetablesVegetables
/product/wineWine and wine grapes
https://info.fairtrade.net/impactImpact
/producerFor producers
/businessFor businesses
/contactContact
https://info.fairtrade.net/No Text
https://info.fairtrade.net/EN - English
https://info.fairtrade.net/es/ES - Español
https://info.fairtrade.net/fr/FR - Français
https://www.fairtrade.net/libr...New window External Subdomain See our latest annual report
https://www.flocert.net/New window External Subdomain Get started at FLOCERT's website
https://www.fairtrade.net/New window External Subdomain main website
https://info.fairtrade.net/whatLearn More
https://info.fairtrade.net/whereText duplicate Learn More
/productText duplicate Learn More
https://info.fairtrade.net/impactText duplicate Learn More
/producerLearn more about being a Fairtrade producer
/businessLearn more about Fairtrade for your business
/contactEmail us
https://www.facebook.com/fairt...External Subdomain Facebook
https://twitter.com/@FairtradeExternal Twitter
https://twitter.com/FAIRTRADE?...External Tweets by FAIRTRADE
https://www.fairtrade.net/abou...External Subdomain Anchor Copyright
https://www.fairtrade.net/abou...External Subdomain Privacy policy / Datenschutz
https://www.fairtrade.net/abou...External Subdomain Impressum
/contactText duplicate Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://info.fairtrade.net/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.40 seconds.
The file size of the HTML document is fine (24 kB).

HTTP Response Header

NameValue
dateSat, 20 Jul 2024 06:48:57 GMT
content-typetext/html; charset=UTF-8
set-cookie178 Characters
servernginx
varyAccept-Encoding
x-powered-byCraft CMS
last-modifiedSaturday, 20-Jul-2024 06:48:57 GMT
cache-controlno-store, no-cache, must-revalidate, proxy-revalidate, max-age=0
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 614 referring domains.
This page has 3,228 backlinks.
This page has backlinks from 439 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

Similar sites

Search preview

info.fairtrade.net
Info.fairtrade.net Homepage
This website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
trade93%Check
Fairtrade81%Check
Fairtrade products59%Check
producer or58%Check
Fairtrade International57%Check
producer55%Check
business55%Check
Choosing54%Check
fairer50%Check
future50%Check
Show more keywords and terms

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