Northampton.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
78% 
Page structure
58% 
Link structure
36% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
175.10 kB
Words
528
Media files
13
Number of links
97 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Northampton | University of Northampton
There are word repetitions in the page title.
The length of the page title is perfect. (485 pixels out of 580 max pixel length)
Meta description
(Critically important)
The University of Northampton is a higher education establishment based in Northampton, which offers students undergraduate and postgraduate courses...
The length of the meta description is perfect. (961 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.northampton.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
HandheldFriendlyTrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
post-typepage
descriptionThe University of Northampton is a higher education establishment based in Northampton, which offers students undergraduate and postgraduate courses...
msapplication-TileColor#046db5
msapplication-confighttps://www.northampton.ac.uk/wp-content/themes/uon-2020/assets/images/favicon/browserconfig.xml
theme-color#ffffff
robotsmax-image-preview:large
google-site-verification7_DqQW04a1Vv4HbmWM6QcHtHMtuEN7Dz3vG7Bm1wZfs
langen
twitter:cardsummary_large_image
twitter:site@UniNorthants
twitter:titleUniversity of Northampton | University of Northampton
twitter:descriptionThe University of Northampton is a higher education establishment based in Northampton, which offers students undergraduate and postgraduate courses...
twitter:image:srchttps://www.northampton.ac.uk/wp-content/themes/uon-2020/assets/images/placeholder-uon.png
og:titleUniversity of Northampton | University of Northampton
og:typearticle
og:urlhttps://www.northampton.ac.uk/
og:imagehttps://www.northampton.ac.uk/wp-content/themes/uon-2020/assets/images/placeholder-uon.png
og:descriptionThe University of Northampton is a higher education establishment based in Northampton, which offers students undergraduate and postgraduate courses...
og:site_nameUniversity of Northampton
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
This page contains 528 words. That's ok.
24.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: |
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...udents-outside-creative-hub-1400x550.jpgDecorative image of Four students are casually posing together outdoors in front of a modern campus building. They appear relaxed and are engaging with each other, smiling and chatting.

Page structure

H1 heading
(Critically important)
University of Northampton
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 56 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Northampton
H2 What are you looking for?
H2 Clearing 2024:
H2 Harness the Power of Now
H2 Open Days
H2 Next event: Saturday 17 August
H2 Our new strategy
H2 Apply now
H2 Find a course for you
H2 Discover Waterside
H2 Discover more
H2 The power of now
H3 Social Impact is our Purpose
H3 Ask a student
H3 Open days
H3 Employment promise
H3 Study at Northampton
H3 Undergraduate Study
H3 International Study
H3 Master's Study
H3 OUR NEW CAMPUS
H3 The best of Northampton
H3 Latest News
H3 Talking heads and happy feet with new, cross-Faculty collaboration
H3 Senior Lecturer in Acting and Drama Gemma Boaden named National Teaching Fellow
H3 Lifesaving learning and important insights at Waterside for paramedics
H3 Upcoming Events
H3 Open Day
H3 Webinar: International Pre-departure Briefing September
H3 The Living Room Lectures: Explore Student Support Services at UON - Academic Services, Your Wellbeing & Accessibility
H3 Facebook Feeds
H3 Laptops, Trips and Internships
H3 Ways to meet us
H3 Campus Tours
H3 Prospectus
H3 Accommodation
H3 New Students
H3 Equality and Inclusion
H3 Schools and Colleges
H3 Work at UON
H3 Quick Links
H3 Getting here
H3 Work with us
H3 Parents and Carers
H3 Facilities
H3 Alumni
H3 Directories
H3 Enterprise
H3 Students' Union
H3 Modern Slavery
H4 Courses
H4 Events
H4 Staff
H4 Contact us
H4 University of Northampton Duplicate text
H6 Information for current and new students, staff, alumni and businesses.
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.northampton.ac.uk/Anchor Skip to content
https://www.northampton.ac.uk/Subdomain A-TITLE Go to home
https://www.northampton.ac.uk/Anchor No Text
/courses/Subdomain Courses
A-TITLE Views all the courses at University of Northampton
/undergraduate/Subdomain Undergraduate
A-TITLE Find information relating to studying as an undergraduate
/postgraduate/Subdomain Master’s Study
A-TITLE Find information relating to studying at postgraduate level
/study/courses-by-subject/cont...Subdomain CPD
A-TITLE View our Continuous Professional Development courses
/international/Subdomain International
A-TITLE Find information relating to studying as an international student
/about-us/contact-us/open-days/Subdomain Open Days
A-TITLE Find information about vising us for an open day
/student-life/Subdomain Student Life
A-TITLE Find all the information about being a student
/student-life/accommodation/Subdomain Accommodation
A-TITLE Find information about our halls of residence
/student-life/employment-promise/Subdomain Employment Promise
A-TITLE Find information about our employment promise
/student-life/new-students/Subdomain New students
A-TITLE View information about being a new student
/student-life/university-livin...Subdomain Student Perks
A-TITLE View the list of perks you will get from being our student
/student-life/support/Subdomain Support
A-TITLE View the support we will give you as a student
/research/Subdomain Research at UON
A-TITLE View information about Research
/research/faculty-research/Subdomain Faculty-led Research
A-TITLE View information about faculty research
/research/research-institutes-...Subdomain Institutes and Centres
A-TITLE View information about institutes and centres
/research/research-impact-show...Subdomain Research Impact Showcase
A-TITLE View information about the research impact showcase
/community/Subdomain Our Community
A-TITLE View information about our UON community
/blog/Subdomain Blog
A-TITLE Read our blog
/events/Subdomain Events
A-TITLE View our upcoming events
/news/Subdomain News
A-TITLE Read our latest news stories
/community/partners/Subdomain Partners
A-TITLE Find information about our partners
/podcasts/Subdomain Podcasts
A-TITLE Listen to our latest podcasts
/community/jobs-and-recruitment/Subdomain Work for us
A-TITLE Find information about working for us
/business/Subdomain Business Support
A-TITLE Find information about how we can help businesses
/business/grow/Subdomain Grow
A-TITLE Find information about how we can support your business growth
/business/consultancy/Subdomain Consultancy
A-TITLE Find information about our consultancy services
/business/recruitment/Subdomain Recruitment
A-TITLE Find information about how we can help you recruit a student or graduate
/business/business-case-studies/Subdomain Case Studies
A-TITLE Read our business case studies
/about-us/Subdomain About UON
A-TITLE Read about the University of Northampton
/about-us/campus-tours/Subdomain Campus Tour
A-TITLE Find how you can book a campus tour
/about-us/contact-us/Subdomain Contact Us
A-TITLE Find details for how to contact us
/about-us/governance-and-manag...Subdomain Governance and Management
A-TITLE View our Governance and Management information
/about-us/services-and-facilit...Subdomain Services and Facilities
A-TITLE View our Services and Facilities information
https://www.northampton.ac.uk/Anchor A-TITLE Toggle Accessibility Toolbar
https://adfs.northampton.ac.uk...New window External Subdomain Student Hub
A-TITLE Student Hub
https://adfs.northampton.ac.uk...External Subdomain Staff Intranet
A-TITLE Staff Intranet
/study/courses-by-subject/busi...Subdomain Anchor Business
A-TITLE Business courses
/study/courses-by-subject/spor...Subdomain Anchor Sport
A-TITLE Sport courses
/study/courses-by-subject/nurs...Subdomain Anchor Nursing
A-TITLE Nursing courses
/study/courses-by-subject/law/...Subdomain Anchor Law
A-TITLE Law courses
/study/courses-by-subject/soci...Subdomain Anchor Psychology
A-TITLE Psychology courses
/study/courses-by-subject/comp...Subdomain Anchor Computing
A-TITLE Computing courses
/study/courses-by-subject/art-...Subdomain Anchor Design
A-TITLE Design courses
/clearing/Subdomain Find your course
A-TITLE Clearing 2024: - Find your course
/about-us/contact-us/open-days/Subdomain Book your place
A-TITLE Open Days - Book your place
/about-us/governance-and-manag...Subdomain Read our values
A-TITLE Our new strategy - Read our values
/courses/Subdomain Text duplicate Find your course
A-TITLE Apply now - Find your course
/study/courses-by-subject/busi...Subdomain Anchor Text duplicate Business
A-TITLE Business courses
/study/courses-by-subject/spor...Subdomain Anchor Text duplicate Sport
A-TITLE Sport courses
/study/courses-by-subject/nurs...Subdomain Anchor Text duplicate Nursing
A-TITLE Nursing courses
/study/courses-by-subject/law/...Subdomain Anchor Text duplicate Law
A-TITLE Law courses
/study/courses-by-subject/soci...Subdomain Anchor Text duplicate Psychology
A-TITLE Psychology courses
/study/courses-by-subject/comp...Subdomain Anchor Text duplicate Computing
A-TITLE Computing courses
/study/courses-by-subject/art-...Subdomain Anchor Text duplicate Design
A-TITLE Design courses
/about-us/governance-and-manag...New window Subdomain Our Strategy
A-TITLE Our Strategy
/ask-a-student/Ask a student Chat to our students
/about-us/contact-us/open-days/Open days Book an open day
/student-life/employment-promise/Employment promise Get work ready
/undergraduate/A-TITLE Undergraduate Study
/international/A-TITLE International Study
/postgraduate/A-TITLE Master's Study
/virtual-tour/Subdomain Virtual Tour
A-TITLE View Our Virtual Tour
/news/talking-heads-and-happy-...Subdomain A-TITLE Talking heads and happy feet with new, cross-Faculty collaboration - Read more
/news/senior-lecturer-in-actin...Subdomain A-TITLE Senior Lecturer in Acting and Drama Gemma Boaden named National Teaching Fellow - Read more
/news/lifesaving-learning-and-...Subdomain A-TITLE Lifesaving learning and important insights at Waterside for paramedics - Read more
/news/See All News
/events/17aug24open-day/Subdomain A-TITLE Open Day - Read more
/events/webinar-international-...Subdomain A-TITLE Webinar: International Pre-departure Briefing September - Read more
/events/the-living-room-lectur...Subdomain A-TITLE The Living Room Lectures: Explore Student Support Services at UON - Academic Services, Your Wellbeing & Accessibility - Read more
/events/See All Events
https://www.facebook.com/64826...New window External Subdomain A-TITLE View Post
https://www.facebook.com/64826...New window External Subdomain Text duplicate A-TITLE View Post
https://www.facebook.com/64826...New window External Subdomain Text duplicate A-TITLE View Post
/student-life/university-livin...A-TITLE Laptops, Trips and Internships
/about-us/contact-us/ways-to-m...A-TITLE Ways to meet us
/about-us/campus-tours/A-TITLE Campus Tours
/undergraduate/prospectus/A-TITLE Prospectus
/student-life/accommodation/Text duplicate A-TITLE Accommodation
/student-life/new-students/A-TITLE New Students
/about-us/governance-and-manag...Subdomain A-TITLE Equality and Inclusion
/community/schools-and-colleges/Subdomain A-TITLE Schools and Colleges
/community/jobs-and-recruitment/Subdomain A-TITLE Work at UON
/about-us/contact-us/open-days/Book an Open Day
A-TITLE Book an Open Day
/about-us/contact-us/find-us/Getting here
/community/jobs-and-recruitment/Work with us
/student-life/new-students/inf...Parents and Carers
/about-us/services-and-facilit...Facilities
/community/alumni/Alumni
/directories/Directories
/business/Enterprise
/about-us/services-and-facilit...Students' Union
/about-us/governance-and-manag...Subdomain Modern Slavery
/ask-a-student/Chat with us
/undergraduate/prospectus/Order Prospectus
/about-us/contact-us/find-us/Subdomain No Text
/about-us/legal-disclaimer/Subdomain Disclaimer
/about-us/accessibility/Subdomain Accessibility
/about-us/privacy-policy/Subdomain Privacy
/about-us/privacy-policy/use-o...Subdomain Cookies
https://www.facebook.com/Unive...New window External Subdomain A-TITLE Follow us on Facebook
https://x.com/UniNorthants/New window External A-TITLE Follow us on X
https://www.youtube.com/user/U...New window External Subdomain A-TITLE Subscribe to us on Youtube
https://www.instagram.com/unin...New window External Subdomain A-TITLE Follow us on Instagram
https://www.linkedin.com/schoo...New window External Subdomain A-TITLE Connect with us on LinkedIn

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.northampton.ac.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (175 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 13 Aug 2024 05:15:56 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.northampton.ac.uk/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 58
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 3,112 referring domains.
This page has 167,898 backlinks.
This page has backlinks from 2,100 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /login
Disallow: */search-results/
Disallow: /caf/
Disallow: /caf_2016/
Disallow: /cafBackupMay/
Disallow: /awards
Disallow: /*?*filter_term%5B0%5D=
Disallow: /*?*query&filter_
Disallow: /*?*id=
Disallow: /feed/
Disallow: /*?*sort_by=
Disallow: /news/?filter_term
Disallow: /events/?filter_term
Disallow: /blog/?parent_
Disallow: /blog/?subject_
Disallow: /research-blogs/?filter_

Sitemap: https://www.northampton.ac.uk/sitemap.xml

Similar sites

Search preview

www.northampton.ac.uk
University of Northampton | University of Northampton
The University of Northampton is a higher education establishment based in Northampton, which offers students undergraduate and postgraduate courses...

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Northampton93%Check
University77%Check
students58%Check
course54%Check
Undergraduate50%Check
Courses50%Check
New students50%Check
Student Perks48%Check
Campus44%Check
UON44%Check
Show more keywords and terms

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