Operating.app - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
77% 
Page structure
100% 
Link structure
86% 
Server
76% 
External factors
100% 
SEO Score
Response time
0.91 s
File size
64.30 kB
Words
640
Media files
44
Number of links
40 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Operating: Resource Management, Project Staffing, and Time Tracking For Consulting Companies.
The page title should be shorter than 580 pixels. It is 885 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Match the consultants to the right projects based on skills. Manage resource allocation and plan budgets. Connect your tooling like CRM, time tracking, and HR.
The length of the meta description is perfect. (983 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.operating.app/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionMatch the consultants to the right projects based on skills. Manage resource allocation and plan budgets. Connect your tooling like CRM, time tracking, and HR.
viewportwidth=device-width, initial-scale=1
google-site-verificationRPp04ePBzpnPxFm0pSdfXS6eCFO4vGn4EH8mWg
authorOperating - Antifragile Oy
langen
twitter:cardsummary_large_image
twitter:titleOperating: Resource Management, Project Staffing, and Time Tracking For Consulting Companies.
twitter:descriptionMatch the consultants to the right projects based on skills. Manage resource allocation and plan budgets. Connect your tooling like CRM, time tracking, and HR.
twitter:imagehttps://cdn.prod.website-files.com/644266c51691def088b7b3a4/66cd7d346570c367dc6430b6_Operating%20Cover%20Image.png
og:titleOperating: Resource Management, Project Staffing, and Time Tracking For Consulting Companies.
og:descriptionMatch the consultants to the right projects based on skills. Manage resource allocation and plan budgets. Connect your tooling like CRM, time tracking, and HR.
og:imagehttps://cdn.prod.website-files.com/644266c51691def088b7b3a4/66cd7d346570c367dc6430b6_Operating%20Cover%20Image.png
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 640 words. That's ok.
32.3% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...10d3351f6e30a2bc0b97f_cross-close-49.svgCross close icon
[email protected]Operating UI showing planning of tentative projects and project allocations
...eac2dca2163faa0a5cc_Hero graphic (1).pngNo alt attribute provided
...b3a4/65d64a96b6539c21b9aa001f_logoW1.pngColumbia Road Logo
...b3a4/65d64a963875f7232f34ace9_LogoW3.pngOmnicom Media Group Logo
...b3a4/65d64a96cde1ea8b8955a6e2_LogoW4.pngMeltlake Logo
...d24286f36ab3826068_Knowit logo white.pngNo alt attribute provided
...a653b7b710_Supreme Optimization Logo.pngNo alt attribute provided
...6126a17acea46ca5655_oivan logo white.svgNo alt attribute provided
...7451de723a4716ee6d_Intellishore logo.pngNo alt attribute provided
...b3a4/65d64a958632dffd07eb00df_LogoW7.pngInventive logo
...85c8d84fda91b984b2247a_Icon wrapper1.svgBinoculars icon
...84f20ab99c327cf0a90f23_member-of (1).svgNo alt attribute provided
...85c8d802e03deb36bb8ef1_Icon wrapper4.svgZap icon
...85c8d876807dd9d8989c48_Icon wrapper3.svgThree balls icon
...85c8d85c25283cb098ff48_Icon wrapper5.svgUpward trend icon
...85c8d8aa0f9f27e97cf8f8_Icon wrapper6.svgPeople icon
...85e6fb0fb53d54396f8868_Pipedrive (2).pngPipedrive Logo
...3a4/6585e7227f30cc62fef3d67b_hubspot.pngHubSpot Logo
...e5f_Screenshot 2024-07-11 at 9.42.48.pngOperating horizon screenshot
...85e6fb0fb53d54396f8868_Pipedrive (2).pngPipedrive Logo
...3a4/6585e7227f30cc62fef3d67b_hubspot.pngHubSpot Logo
...880c34b3_product-screenshot-timeline.pngOperating horizon screenshot
...85e6fb0fb53d54396f8868_Pipedrive (2).pngPipedrive Logo
...3a4/6585e7227f30cc62fef3d67b_hubspot.pngHubSpot Logo
...e77_Screenshot 2024-07-11 at 9.37.35.pngOperating horizon screenshot
...b3a4/64d1438f10a05d45f096d0a9_quotes.svgNo alt attribute provided
...b3a4/64d1438f10a05d45f096d0a9_quotes.svgNo alt attribute provided
.../64d12ad1b499c12f9a18a644_Author (1).jpgJohn Kavaleff, Iona
...b3a4/64d1438f10a05d45f096d0a9_quotes.svgNo alt attribute provided
...82df2630b0f98098ed297_Elisa_lipponne.pngElisa Lipponen, Nordkapp
...b3a4/64d1438f10a05d45f096d0a9_quotes.svgNo alt attribute provided
...b3a4/65083ceb5fec0efcb9223ea5_simon.jpegSimon Fransson, Columbia Road
...8df8b623976_CR22-Brand-078 (1) copy.jpegNo alt attribute provided
...507f55f6292c5966e8328b8_P1025736 (2).jpgNo alt attribute provided
...b3a4/64d1438f10a05d45f096d0a9_quotes.svgNo alt attribute provided
...b7b3a4/644270ea543973c50c581b61_Logo.svgNo alt attribute provided
...97af16d3b82422cdb0b9a_Linkedin white.pngNo alt attribute provided
...3a4/65797b95cf77fdf10774c4ed_hs-icon.pngNo alt attribute provided
...0c80480f38f81274_pipedrive logo copy.pngNo alt attribute provided
.../6585d31f72ebd206f2d23f05_gr-desktop.svgNo alt attribute provided
...4/6585d31fddfcf25db5b02f40_gr-mobile.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Build teams, allocate time and forecast your business
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Build teams, allocate time and forecast your business
H2 Resource allocation software for consulting companies
H2 Trusted by consultancies and agencies globally
H2 Consulting firms fail to plan ahead, causing profit losses and consultant burnout.
H2 Forward-thinking teams use Operating to optimize utilization and improve consultant satisfaction.
H2 How it works
H2 Click through it
H2 Running a large consulting company is complex
H2 Fewer Excel sheets, a reliable future outlook – what's not to like!
H2 We're growing the business – together with the whole team
H2 Staffing cross-border projects is much easier now
H2 Read how our customers are using Operating as the planning layer for their agency business.
H2 Do you see yourself or your COO in the story?
H3 Connect your CRM to match consultants to projects
H3 Allocate people to projects and plan budgets
H3 Track time and compare actuals to planned capacity
H3 From reactive to proactive
H3 Right people on the right projects
H3 Connected tool stack
H3 Increased transparency
H3 Key metrics in one place
H3 Loved by resourcing and staffing teams
H3 Match consultants to the right projects
H3 Allocate work and plan project budgets
H3 Forecast capacity and monitor utilization
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.operating.app/No Text
https://www.operating.app/productProduct
/integrationsIntegrations
https://www.operating.app/pricingPricing
/customersCustomers
https://www.operating.app/blogBlog
/partnersPartners
https://www.operating.app/methodMethod: Run an agency efficiently
https://use.operating.app/External Subdomain Log in
https://calendly.com/lauri-eur...New window External Book a demo
https://calendly.com/lauri-eur...External Book a 30 minute intro
/start-free-trialTry it out
/pipedriveIMG-ALT Pipedrive Logo
https://www.operating.app/hubspotIMG-ALT HubSpot Logo
https://www.operating.app/productMore on the product
/pipedriveText duplicate IMG-ALT Pipedrive Logo
https://www.operating.app/hubspotText duplicate IMG-ALT HubSpot Logo
https://www.operating.app/productText duplicate More on the product
/pipedriveText duplicate IMG-ALT Pipedrive Logo
https://www.operating.app/hubspotText duplicate IMG-ALT HubSpot Logo
https://www.operating.app/productText duplicate More on the product
https://www.operating.app/productText duplicate More on the product
/case-studies/columbia-roadColumbia Road — How Columbia Road drives a transparent and efficient consulting operation with a human touch Read the story
/case-studies/ionaIona — IONA uses Operating integrated with Pipedrive CRM for predictive sales and hiring decisions. Read the story
https://www.operating.app/No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://ecosystem.hubspot.com/...External Subdomain No Text
/pipedriveNo Text
https://www.operating.app/productText duplicate Product
/who-is-this-forSubdomain Who is this for?
/product/plan-teamsSubdomain Plan teams
https://www.operating.app/productSubdomain Anchor Allocate work
https://www.operating.app/productSubdomain Anchor Planned vs. actuals
https://www.operating.app/productSubdomain Anchor Predict capacity
https://www.operating.app/pricingText duplicate Pricing
/customers-oldText duplicate Customers
https://calendly.com/lauri-eur...External Text duplicate Book a demo
/start-free-trialTry for free
/integrationsText duplicate Integrations
https://www.operating.app/blogText duplicate Blog
https://www.operating.app/methodMethod
https://ecosystem.hubspot.com/...External Subdomain HubSpot app
/integrations/hubspotSubdomain HubSpot integration
/pipedrivePipedrive integration
/integrations/harvestSubdomain Harvest Integration
/terms-and-conditionsTerms and conditions
/privacy-policyPrivacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.operating.app/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.91 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (64 kB).

HTTP Response Header

NameValue
dateSat, 30 Nov 2024 22:54:43 GMT
content-typetext/html
cf-ray8eae6bbfda71bacf-MXP
cf-cache-statusHIT
age133503
content-encodinggzip
last-modifiedFri, 29 Nov 2024 09:30:29 GMT
strict-transport-securitymax-age=31536000
surrogate-controlmax-age=432000
surrogate-keywww.operating.app 644266c51691def088b7b3a4 pageId:646483368c8fd22869c1050d 6503043dadfb7f95ff7291ed
x-lambda-id6e182ded-ef99-4158-8a20-9a54951d1e7f
set-cookie260 Characters
varyAccept-Encoding
alt-svch3=":443"; ma=86400
x-cluster-nameeu-south-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 45 referring domains.
This page has 60 backlinks.
This page has backlinks from 42 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.operating.app
Operating: Resource Management, Project Staffing, and Time Tracking...
Match the consultants to the right projects based on skills. Manage resource allocation and plan budgets. Connect your tooling like CRM, time tracking, and HR.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
time78%Check
Time Tracking70%Check
Operating68%Check
project68%Check
Resource62%Check
project staffing61%Check
project budgets61%Check
Resource allocation57%Check
Real Time57%Check
projects56%Check

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