Richmond.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
40% 
Page structure
100% 
Link structure
92% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.17 s
File size
34.60 kB
Words
273
Media files
11
Number of links
44 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - London Borough of Richmond upon Thames
The length of the page title is perfect. (468 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Welcome to the London Borough of Richmond upon Thames
The length of the meta description is perfect. (374 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
keywordsEmpty
descriptionWelcome to the London Borough of Richmond upon Thames
langen-gb
twitter:cardsummary
twitter:site@LBRUT
twitter:titleWelcome to the London Borough of Richmond upon Thames
twitter:descriptionWelcome to the London Borough of Richmond upon Thames
twitter:imagehttps://www.richmond.gov.uk/lbr400x400.jpg
og:titleHome - London Borough of Richmond upon Thames
og:typewebsite
og:descriptionWelcome to the London Borough of Richmond upon Thames
og:url/
og:imagehttps://www.richmond.gov.uk/lbr400x400.jpg
og:site_nameLondon Borough of Richmond upon Thames
og:localeen_GB
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are only 273 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 43 words is high.
29.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 8 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: council news
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://richmond.gov.uk/Assets/img/OIP.jpgMy Account
https://richmond.gov.uk/Assets/img/OIP.jpgNo alt attribute provided
/media/u2gnfb44/voter_id_homepage.pngNo alt attribute provided
/media/dzccyf4e/pools_on_the_park_nplq.jpgFree NPLQ lifeguard training available this summer
/media/nsslzoqh/twick_green.jpgEnjoying our parks safely
...ia/m0xej1lk/ability_cycling_sessions.jpgJoin in our all ability cycling sessions as a volunteer!
/assets/img/hpc-richmond-card.pngNo alt attribute provided
/Assets/img/hpc_business_hub.pngNo alt attribute provided
/Assets/img/hpc-webcast.pngNo alt attribute provided
/Assets/img/twinning_handshake_2018.pngNo alt attribute provided
/Assets/img/richmond-logo.pngLondon Borough of Richmond upon Thames

Page structure

H1 heading
(Critically important)
London Borough of Richmond upon Thames
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 London Borough of Richmond upon Thames
H2 Popular
H2 Council services
H2 Trending
H2 The UK Parliamentary General Election will take place on Thursday 4 July 2024
H2 Council news
H2 Free NPLQ lifeguard training available this summer
H2 Enjoying our parks safely
H2 Join in our all ability cycling sessions as a volunteer!
H2 Contact us
H3 Richmond Card
H3 Business Hub
H3 Council webcasts
H3 Twinned towns
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.
LinkAttributesAnchor text
https://richmond.gov.uk/Anchor Skip to main content
https://richmond.gov.uk/Richmond.gov.uk
https://richmond.gov.uk/accountIMG-ALT My Account
https://richmond.gov.uk/servicesServices
https://richmond.gov.uk/newsNews
https://richmond.gov.uk/councilThe Council
https://richmond.gov.uk/accountText duplicate My Account
/services/online_services/reportReport it
/myrichmondMy Richmond
https://www2.richmond.gov.uk/l...External Subdomain Planning applications
/services/parking/parking_permitsParking permits
/services/parking/pcnPCN/Parking fines
/services/online_services/payMake a payment
/services/cost_of_living_hubCost of living
/services/waste_and_recycling/...Collection days
/services/waste_and_recyclingWaste and recycling
/services/council_taxCouncil Tax
/services/planningPlanning
/services/parkingParking
/services/sportsSports and fitness
/services/librariesLibraries
/services/children_and_family_...Children
/services/adult_social_careSocial care
https://richmond.gov.uk/servicesMore services
/services/waste_and_recycling/...Garden recycling subscriptions
/services/roads_and_transport/...Teddington Lock footbridges improvement works
https://richmond.gov.uk/voter_idphoto ID
/general_election_2024casting your vote in the General Election
/news/news_may_2024/free_nplq_...IMG-ALT Free NPLQ lifeguard training available this summer
/news/news_may_2024/free_nplq_...Text duplicate Free NPLQ lifeguard training available this summer
/news/news_may_2024/enjoying_p...IMG-ALT Enjoying our parks safely
/news/news_may_2024/enjoying_p...Text duplicate Enjoying our parks safely
/news/news_may_2024/join_our_a...IMG-ALT Join in our all ability cycling sessions as a volunteer!
/news/news_may_2024/join_our_a...Text duplicate Join in our all ability cycling sessions as a volunteer!
https://richmond.gov.uk/newsView more news
/richmondcardRichmond Card
/business-hubBusiness Hub
https://richmond.gov.uk/webcastsCouncil webcasts
/twinned_townsTwinned towns
/telephone_numbersTelephone
https://richmond-self.achieves...External Subdomain Online enquiry
/council_offices_map?uniquepoi...View map
https://richmond.gov.uk/helpAbout this site
/help/web_accessibilityAccessibility
https://richmond.gov.uk/jobsJobs
/data_protectionPrivacy
https://richmond-self.achieves...External Subdomain Website feedback
https://richmond-self.achieves...External Subdomain Problem with this page?

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://richmond.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 8 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.17 seconds.
The file size of the HTML document is fine (35 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateWed, 12 Jun 2024 22:27:35 GMT
content-encodinggzip
set-cookie110 Characters
transfer-encodingchunked
varyAccept-Encoding
strict-transport-securitymax-age=2592000
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-frame-optionsALLOW-FROM http://emprolive:8080
content-security-policyframe-ancestors 'self' http://emprotest:8080 http://emprolive:8080 http://emprodev:8080 http://ecm-live:8080 http://ecm-test:8080
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,724 referring domains.
This page has 91,674 backlinks.
This page has backlinks from 2,153 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 15 shares and comments on Facebook.

Search preview

richmond.gov.uk
Home - London Borough of Richmond upon Thames
Welcome to the London Borough of Richmond upon Thames

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Richmond93%Check
Richmond upon Thames82%Check
London75%Check
Borough75%Check
London Borough75%Check
Thames74%Check
Council47%Check
gov46%Check
News43%Check
cycling42%Check

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