Thedeep.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
72% 
Page quality
69% 
Page structure
79% 
Link structure
58% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
48.60 kB
Words
444
Media files
20
Number of links
102 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | The Deep
The page title is too short. (160 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
An award-winning aquarium in Hull, and a conservation/education charity. Proud members of BIAZA and WAZA, with a mission to inspire positive change for ocean survival.
The meta description is too long: 1060 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thedeep.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAn award-winning aquarium in Hull, and a conservation/education charity. Proud members of BIAZA and WAZA, with a mission to inspire positive change for ocean survival.
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
theme-color#2f3042
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 444 words on this page. Good pages should have about 800 words of useful content.
22.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/sites/default/files/logos/thedeep.pngThe Deep
/themes/custom/scaffold/svg/diver.svgNo alt attribute provided
/themes/custom/scaffold/svg/down-arrow.svgDown arrow
/themes/custom/scaffold/svg/diver.svgDiver icon
...stom/scaffold/images/reciteme-yellow.pngReciteMe Accessibility Toolbar graphic
...023-12/Cool Seas- Visit Us Menu.jpg.webpA young girl smiling and looking into one of The Deep's exhibits, with her hand pressed up against the glass.
...2023-08-Jellyfish-Area-1174-(1).jpg.webpImage
...grid-of-images/thedeep.jpg?itok=IeOJB-xIThe Deep
...ger Low Res.jpg?h=286bacad&itok=nrrfThjqTiger walking through shrubs.
...8-Cool-Seas-Model-0925.jpg?itok=Zrc2WCJ3Sand
...entoo-3rd-Arrival-8428.jpg?itok=SvDR839sGentoo
/sites/default/files/icons/penguin.svgPenguin
...es/custom/scaffold/images/logo-white.pngThe Deep logo/
/sites/default/files/inline-images/logo.jpgNo alt attribute provided
...images/Major-Partner-Bondholder-logo.jpgNo alt attribute provided
...efault/files/inline-images/waza-logo.pngNo alt attribute provided
.../2023_Bronze_Business_Accreditation.jpegBronze business
...fault/files/2024-05/YAG-logo---Black.pngNo alt attribute provided
...les/inline-images/Straight_Ally_logo.pngNo alt attribute provided
Video URLWidthHeight
/sites/default/files/videos/hp.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Header Menu
H2 Main navigation
H2 Sign up for exciting news and updates
H2 Swim to our socials
H2 Visit
H2 Experience
H2 Get in touch
H2 Supporting us
H2 Footer - General
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.thedeep.co.uk/Anchor Skip to main content
https://www.thedeep.co.uk/IMG-ALT The Deep
/visit/book-ticketsTickets
A-TITLE Book Tickets
https://www.thedeep.co.uk/shopShop
A-TITLE Online Shop
https://www.thedeep.co.uk/visitVisit
https://www.thedeep.co.uk/visitText duplicate Visit
/visit/book-ticketsBook Tickets
/visit/whats-onWhat's On
/visit/getting-hereGetting Here
/visit/food-drinkFood & Drink
/visit/accessibilityAccessibility
/visit/group-coach-visitsGroup & Coach Visits
/visit/frequently-asked-questionsFAQs
/support-usSupport Us
/support-usText duplicate Support Us
https://www.paypal.com/donate?...External Subdomain Donate
https://www.amazon.co.uk/hz/wi...External Subdomain Amazon Wishlist
/support-us/friends-deepFriends of The Deep
/supporting-us/fundraisingFundraising
/support-us/corporate-sponsorshipCorporate Sponsorship
/visit/book-ticketsText duplicate Book Tickets
/experienceExperience
/experienceText duplicate Experience
/experience/celebration-signsCelebration Signs
/experience/sleepoversSleepovers
/experience/corporate-venue-hireCorporate & Venue Hire
/conservationConservation
/educationEducation
https://www.thedeep.co.uk/newsNews
https://www.thedeep.co.uk/jobsJobs
/support-usText duplicate Support Us
/about-usAbout Us
/visit/accessibilityText duplicate Accessibility
https://businesscentre.thedeep...External Subdomain Business Centre
https://www.thedeep.co.uk/newsText duplicate News
https://www.thedeep.co.uk/jobsText duplicate Jobs
/support-usText duplicate Support Us
/about-usText duplicate About Us
/visit/accessibilityText duplicate Accessibility
https://businesscentre.thedeep...External Subdomain Text duplicate Business Centre
https://www.thedeep.co.uk/visitText duplicate Visit
/support-usText duplicate Support Us
/experienceText duplicate Experience
/conservationText duplicate Conservation
/educationText duplicate Education
/visit/book-ticketsText duplicate Tickets
A-TITLE Book Tickets
https://www.thedeep.co.uk/shopOnline Shop
https://www.thedeep.co.uk/shopText duplicate Shop
A-TITLE Online Shop
https://www.thedeep.co.uk/visitVisit Us
/support-usText duplicate Support Us
https://www.thedeep.co.uk/Anchor IMG-ALT ReciteMe Accessibility Toolbar graphic
https://www.thedeep.co.uk/visitText duplicate Visit
/visit/book-ticketsText duplicate Book Tickets
/visit/whats-onText duplicate What's On
/visit/getting-hereText duplicate Getting Here
/visit/food-drinkText duplicate Food & Drink
/visit/accessibilityText duplicate Accessibility
/visit/group-coach-visitsText duplicate Group & Coach Visits
/visit/frequently-asked-questionsText duplicate FAQs
/visit/frequently-asked-questionsText duplicate FAQs
/visit/faqs/booking-your-visit...Booking Your Visit
/visit/faqs/your-visit-faqsYour Visit
/visit/faqs/general-enquiries-...General Enquiries
/visit/faqs/donation-request-faqsDonation Request FAQs
/visit/faqs/event-experiences-...Events & Experiences
https://www.thedeep.co.uk/Text duplicate Visit
IMG-ALT A young girl smiling and looking into one of The Deep's exhibits, with her hand pressed up against the glass.
/support-usText duplicate Support Us
https://www.paypal.com/donate?...External Subdomain Text duplicate Donate
https://www.amazon.co.uk/hz/wi...External Subdomain Text duplicate Amazon Wishlist
/support-us/friends-deepText duplicate Friends of The Deep
/supporting-us/fundraisingText duplicate Fundraising
/support-us/corporate-sponsorshipText duplicate Corporate Sponsorship
/visit/book-ticketsText duplicate Book Tickets
/experienceText duplicate Experience
/experience/celebration-signsText duplicate Celebration Signs
/experience/sleepoversText duplicate Sleepovers
/experience/corporate-venue-hireText duplicate Corporate & Venue Hire
/experience/corporate-venue-hireText duplicate Corporate & Venue Hire
/experience/corporate-venue-hi...Penguin Breakfasts
/experience/corporate-venue-hi...Private Christmas Parties
/experience/corporate-venue-hi...Special Occasions
/experienceText duplicate Experience
IMG-ALT Image
/visit/book-ticketsAnnual Pass
A-TITLE Book Tickets
/visit/book-ticketsText duplicate Book Tickets
IMG-ALT The Deep
/conservation-campaign/sustain...Sustainable Palm Oil
IMG-ALT Tiger walking through shrubs.
/educationEducational Visits
IMG-ALT Sand
/visit/whats-onText duplicate What's On
IMG-ALT Gentoo
/visit/getting-hereSubdomain click here.
/visit/getting-hereText duplicate Getting Here
/visit/frequently-asked-questionsText duplicate FAQs
/support-usMore ways to support us
https://www.facebook.com/TheDe...New window External Subdomain No Text
https://www.instagram.com/thed...New window External Subdomain No Text
https://www.youtube.com/user/t...New window External Subdomain No Text
https://www.tiktok.com/@thedee...New window External Subdomain No Text
https://twitter.com/thedeephullNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/visit/book-ticketsText duplicate Book Tickets
/visit/whats-onText duplicate What's On
/visit/getting-hereText duplicate Getting Here
/visit/accessibilityText duplicate Accessibility
/visit/faqs/your-visit-faqsText duplicate FAQs
/experience/celebration-signsText duplicate Celebration Signs
/experience/sleepoversText duplicate Sleepovers
/contact-usContact Us
/support-usText duplicate Support Us
https://www.thedeep.co.uk/donateNew window Text duplicate Donate
/support-us/friends-deepText duplicate Friends of The Deep
/supporting-us/fundraisingText duplicate Fundraising
/code-conductCode of conduct
/terms-and-conditionsTerms & Conditions
/privacy-policyPrivacy Policy
/sustainability-policySubdomain Sustainability Policy
A-TITLE SUSTAINABILITY POLICY
https://www.thedeep.co.uk/jobsJOBS
https://www.oysterdesign.co.uk/External Subdomain Oyster

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thedeep.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.32 seconds.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
dateMon, 03 Feb 2025 12:48:13 GMT
serverApache
cross-origin-embedder-policyunsafe-none
cross-origin-opener-policysame-origin-allow-popups
cross-origin-resource-policysame-origin
permissions-policygeolocation=(self), payment=(self)
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-permitted-cross-domain-policiesnone
x-xss-protection1; mode=block;
strict-transport-securitymax-age=5; includeSubDomains
expect-ctmax-age=3600, enforce
upgradeh2
connectionUpgrade
cache-controlmax-age=10800, public
x-drupal-dynamic-cacheMISS
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 03 Feb 2025 08:45:08 GMT
etag"1738572308-gzip"
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-commerce-core2
x-drupal-cacheHIT
content-encodinggzip
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 952 referring domains.
This page has 5,549 backlinks.
This page has backlinks from 715 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

www.thedeep.co.uk
Home | The Deep
An award-winning aquarium in Hull, and a conservation/education charity. Proud members of BIAZA and WAZA, with a mission to inspire positive change for ocean survival.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Deep61%Check
OCEAN51%Check
Conservation46%Check
MISSION46%Check
charity46%Check
Education46%Check
survival46%Check
AQUARIUM46%Check
HULL46%Check
Conservation Charity46%Check
Show more keywords and terms

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